Which has preferable earnings and valuation, SSP or NMAX?

Newsmax has lower revenue, but higher earnings than E.W. Scripps. Newsmax is trading at a lower price-to-earnings ratio than E.W. Scripps, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio E.W. Scripps $2.15B 0.13 -$100.88M -$1.85 N/A Newsmax $195.61M 5.92 -$99.50M -$0.66 N/A

Is SSP or NMAX more profitable?

E.W. Scripps has a net margin of -4.63% compared to Newsmax's net margin of -43.17%. E.W. Scripps' return on equity of -0.56% beat Newsmax's return on equity. Company Net Margins Return on Equity Return on Assets E.W. Scripps -4.63% -0.56% -0.09% Newsmax -43.17% -81.14% -36.02%

Do analysts prefer SSP or GTN.A?

E.W. Scripps presently has a consensus price target of $5.95, suggesting a potential upside of 90.71%. Given E.W. Scripps' stronger consensus rating and higher possible upside, analysts plainly believe E.W. Scripps is more favorable than Gray Media. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score E.W. Scripps 1 Sell rating(s) 3 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00 Gray Media 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00

Which has better valuation & earnings, SSP or GTN.A?

Gray Media has higher revenue and earnings than E.W. Scripps. Gray Media is trading at a lower price-to-earnings ratio than E.W. Scripps, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio E.W. Scripps $2.15B 0.13 -$100.88M -$1.85 N/A Gray Media $3.10B 0.24 -$85M -$1.53 N/A

Is SSP or GTN.A more profitable?

Gray Media has a net margin of -3.12% compared to E.W. Scripps' net margin of -4.63%. E.W. Scripps' return on equity of -0.56% beat Gray Media's return on equity. Company Net Margins Return on Equity Return on Assets E.W. Scripps -4.63% -0.56% -0.09% Gray Media -3.12% -3.07% -0.64%

Which has higher valuation & earnings, SSP or TSAT?

E.W. Scripps has higher revenue and earnings than Telesat. Telesat is trading at a lower price-to-earnings ratio than E.W. Scripps, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio E.W. Scripps $2.15B 0.13 -$100.88M -$1.85 N/A Telesat $299.12M 2.29 -$111.19M -$9.02 N/A

Is SSP or TSAT more profitable?

E.W. Scripps has a net margin of -4.63% compared to Telesat's net margin of -47.57%. E.W. Scripps' return on equity of -0.56% beat Telesat's return on equity. Company Net Margins Return on Equity Return on Assets E.W. Scripps -4.63% -0.56% -0.09% Telesat -47.57% -4.02% -1.19%

Is SSP or SPIR more profitable?

Spire Global has a net margin of 77.12% compared to E.W. Scripps' net margin of -4.63%. E.W. Scripps' return on equity of -0.56% beat Spire Global's return on equity. Company Net Margins Return on Equity Return on Assets E.W. Scripps -4.63% -0.56% -0.09% Spire Global 77.12% -34.05% -19.32%

E.W. Scripps (SSP) Competitors

$3.12 0.00 (0.00%)

Closing price 07/2/2026 04:00 PM Eastern

Extended Trading

$3.12 +0.00 (+0.16%)

As of 07/2/2026 04:15 PM Eastern

Compare

SSP vs. NMAX, GTN.A, TSAT, OPTU, and SPIR

Should you buy E.W. Scripps stock or one of its competitors? MarketBeat compares E.W. Scripps with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with E.W. Scripps include Newsmax (NMAX), Gray Media (GTN.A), Telesat (TSAT), Optimum Communications (OPTU), and Spire Global (SPIR). These companies are all part of the "communication" industry.

How does E.W. Scripps compare to Newsmax?

E.W. Scripps (NASDAQ:SSP) and Newsmax (NYSE:NMAX) are both small-cap consumer discretionary companies, but which is the superior stock? We will contrast the two businesses based on the strength of their analyst recommendations, earnings, media sentiment, institutional ownership, risk, valuation, dividends and profitability.

E.W. Scripps has a beta of 0.65, meaning that its share price is 35% less volatile than the broader market. Comparatively, Newsmax has a beta of 2.65, meaning that its share price is 165% more volatile than the broader market.

67.8% of E.W. Scripps shares are held by institutional investors. 5.2% of E.W. Scripps shares are held by company insiders. Comparatively, 61.0% of Newsmax shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

E.W. Scripps has a net margin of -4.63% compared to Newsmax's net margin of -43.17%. E.W. Scripps' return on equity of -0.56% beat Newsmax's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	-4.63%	-0.56%	-0.09%
Newsmax	-43.17%	-81.14%	-36.02%

Newsmax has lower revenue, but higher earnings than E.W. Scripps. Newsmax is trading at a lower price-to-earnings ratio than E.W. Scripps, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.15B	0.13	-$100.88M	-$1.85	N/A
Newsmax	$195.61M	5.92	-$99.50M	-$0.66	N/A

E.W. Scripps presently has a consensus target price of $5.95, suggesting a potential upside of 90.71%. Newsmax has a consensus target price of $21.50, suggesting a potential upside of 139.82%. Given Newsmax's stronger consensus rating and higher probable upside, analysts clearly believe Newsmax is more favorable than E.W. Scripps.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	1 Sell rating(s)	3 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Newsmax	1 Sell rating(s)	1 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.25

In the previous week, Newsmax had 7 more articles in the media than E.W. Scripps. MarketBeat recorded 7 mentions for Newsmax and 0 mentions for E.W. Scripps. Newsmax's average media sentiment score of 0.86 beat E.W. Scripps' score of 0.00 indicating that Newsmax is being referred to more favorably in the news media.

Company	Overall Sentiment
E.W. Scripps	Neutral
Newsmax	Positive

Summary

Newsmax beats E.W. Scripps on 10 of the 16 factors compared between the two stocks.

How does E.W. Scripps compare to Gray Media?

E.W. Scripps (NASDAQ:SSP) and Gray Media (NYSE:GTN.A) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, dividends, institutional ownership, earnings, valuation, risk, media sentiment and analyst recommendations.

67.8% of E.W. Scripps shares are owned by institutional investors. Comparatively, 0.3% of Gray Media shares are owned by institutional investors. 5.2% of E.W. Scripps shares are owned by company insiders. Comparatively, 13.3% of Gray Media shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

E.W. Scripps presently has a consensus price target of $5.95, suggesting a potential upside of 90.71%. Given E.W. Scripps' stronger consensus rating and higher possible upside, analysts plainly believe E.W. Scripps is more favorable than Gray Media.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	1 Sell rating(s)	3 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Gray Media	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Gray Media has a net margin of -3.12% compared to E.W. Scripps' net margin of -4.63%. E.W. Scripps' return on equity of -0.56% beat Gray Media's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	-4.63%	-0.56%	-0.09%
Gray Media	-3.12%	-3.07%	-0.64%

Gray Media has higher revenue and earnings than E.W. Scripps. Gray Media is trading at a lower price-to-earnings ratio than E.W. Scripps, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.15B	0.13	-$100.88M	-$1.85	N/A
Gray Media	$3.10B	0.24	-$85M	-$1.53	N/A

In the previous week, Gray Media had 6 more articles in the media than E.W. Scripps. MarketBeat recorded 6 mentions for Gray Media and 0 mentions for E.W. Scripps. Gray Media's average media sentiment score of 0.30 beat E.W. Scripps' score of 0.00 indicating that Gray Media is being referred to more favorably in the news media.

Company	Overall Sentiment
E.W. Scripps	Neutral
Gray Media	Neutral

E.W. Scripps has a beta of 0.65, indicating that its share price is 35% less volatile than the broader market. Comparatively, Gray Media has a beta of 0.5, indicating that its share price is 50% less volatile than the broader market.

Summary

E.W. Scripps and Gray Media tied by winning 8 of the 16 factors compared between the two stocks.

How does E.W. Scripps compare to Telesat?

E.W. Scripps (NASDAQ:SSP) and Telesat (NASDAQ:TSAT) are both small-cap communication companies, but which is the better investment? We will contrast the two businesses based on the strength of their media sentiment, valuation, analyst recommendations, profitability, earnings, dividends, risk and institutional ownership.

In the previous week, Telesat had 2 more articles in the media than E.W. Scripps. MarketBeat recorded 2 mentions for Telesat and 0 mentions for E.W. Scripps. Telesat's average media sentiment score of 0.65 beat E.W. Scripps' score of 0.00 indicating that Telesat is being referred to more favorably in the news media.

Company	Overall Sentiment
E.W. Scripps	Neutral
Telesat	Positive

E.W. Scripps has a beta of 0.65, indicating that its stock price is 35% less volatile than the broader market. Comparatively, Telesat has a beta of 2.03, indicating that its stock price is 103% more volatile than the broader market.

E.W. Scripps has a net margin of -4.63% compared to Telesat's net margin of -47.57%. E.W. Scripps' return on equity of -0.56% beat Telesat's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	-4.63%	-0.56%	-0.09%
Telesat	-47.57%	-4.02%	-1.19%

E.W. Scripps has higher revenue and earnings than Telesat. Telesat is trading at a lower price-to-earnings ratio than E.W. Scripps, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.15B	0.13	-$100.88M	-$1.85	N/A
Telesat	$299.12M	2.29	-$111.19M	-$9.02	N/A

67.8% of E.W. Scripps shares are owned by institutional investors. 5.2% of E.W. Scripps shares are owned by company insiders. Comparatively, 40.6% of Telesat shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

E.W. Scripps presently has a consensus target price of $5.95, indicating a potential upside of 90.71%. Telesat has a consensus target price of $33.50, indicating a potential downside of 27.54%. Given E.W. Scripps' stronger consensus rating and higher possible upside, equities analysts plainly believe E.W. Scripps is more favorable than Telesat.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	1 Sell rating(s)	3 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Telesat	2 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.50

Summary

E.W. Scripps beats Telesat on 11 of the 16 factors compared between the two stocks.

How does E.W. Scripps compare to Optimum Communications?

E.W. Scripps (NASDAQ:SSP) and Optimum Communications (NYSE:OPTU) are both small-cap communication companies, but which is the superior investment? We will compare the two businesses based on the strength of their dividends, analyst recommendations, earnings, media sentiment, institutional ownership, valuation, profitability and risk.

E.W. Scripps has higher earnings, but lower revenue than Optimum Communications. E.W. Scripps is trading at a lower price-to-earnings ratio than Optimum Communications, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.15B	0.13	-$100.88M	-$1.85	N/A
Optimum Communications	$8.59B	0.06	-$1.87B	-$9.93	N/A

In the previous week, Optimum Communications had 4 more articles in the media than E.W. Scripps. MarketBeat recorded 4 mentions for Optimum Communications and 0 mentions for E.W. Scripps. Optimum Communications' average media sentiment score of 0.35 beat E.W. Scripps' score of 0.00 indicating that Optimum Communications is being referred to more favorably in the news media.

Company	Overall Sentiment
E.W. Scripps	Neutral
Optimum Communications	Neutral

E.W. Scripps presently has a consensus price target of $5.95, suggesting a potential upside of 90.71%. Optimum Communications has a consensus price target of $0.95, suggesting a potential downside of 17.39%. Given E.W. Scripps' stronger consensus rating and higher possible upside, equities research analysts clearly believe E.W. Scripps is more favorable than Optimum Communications.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	1 Sell rating(s)	3 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Optimum Communications	3 Sell rating(s)	6 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.67

67.8% of E.W. Scripps shares are held by institutional investors. Comparatively, 54.9% of Optimum Communications shares are held by institutional investors. 5.2% of E.W. Scripps shares are held by insiders. Comparatively, 43.4% of Optimum Communications shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

E.W. Scripps has a net margin of -4.63% compared to Optimum Communications' net margin of -55.01%. Optimum Communications' return on equity of 0.00% beat E.W. Scripps' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	-4.63%	-0.56%	-0.09%
Optimum Communications	-55.01%	N/A	-0.72%

E.W. Scripps has a beta of 0.65, meaning that its share price is 35% less volatile than the broader market. Comparatively, Optimum Communications has a beta of 1.15, meaning that its share price is 15% more volatile than the broader market.

Summary

E.W. Scripps beats Optimum Communications on 9 of the 16 factors compared between the two stocks.

How does E.W. Scripps compare to Spire Global?

E.W. Scripps (NASDAQ:SSP) and Spire Global (NYSE:SPIR) are both small-cap communication companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, institutional ownership, media sentiment, valuation, risk, earnings, analyst recommendations and profitability.

Spire Global has lower revenue, but higher earnings than E.W. Scripps. E.W. Scripps is trading at a lower price-to-earnings ratio than Spire Global, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
E.W. Scripps	$2.15B	0.13	-$100.88M	-$1.85	N/A
Spire Global	$71.55M	9.96	$51.31M	$1.57	11.72

In the previous week, E.W. Scripps' average media sentiment score of 0.00 equaled Spire Global'saverage media sentiment score.

Company	Overall Sentiment
E.W. Scripps	Neutral
Spire Global	Neutral

E.W. Scripps currently has a consensus target price of $5.95, suggesting a potential upside of 90.71%. Spire Global has a consensus target price of $16.70, suggesting a potential downside of 9.24%. Given E.W. Scripps' higher possible upside, equities research analysts clearly believe E.W. Scripps is more favorable than Spire Global.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
E.W. Scripps	1 Sell rating(s)	3 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Spire Global	0 Sell rating(s)	2 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.60

67.8% of E.W. Scripps shares are held by institutional investors. Comparatively, 20.0% of Spire Global shares are held by institutional investors. 5.2% of E.W. Scripps shares are held by company insiders. Comparatively, 13.0% of Spire Global shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Spire Global has a net margin of 77.12% compared to E.W. Scripps' net margin of -4.63%. E.W. Scripps' return on equity of -0.56% beat Spire Global's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
E.W. Scripps	-4.63%	-0.56%	-0.09%
Spire Global	77.12%	-34.05%	-19.32%

E.W. Scripps has a beta of 0.65, indicating that its stock price is 35% less volatile than the broader market. Comparatively, Spire Global has a beta of 2.51, indicating that its stock price is 151% more volatile than the broader market.

Summary

Spire Global beats E.W. Scripps on 9 of the 14 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SSP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

SSP vs. The Competition

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Metric	E.W. Scripps	BRDCST Industry	Discretionary Sector	NASDAQ Exchange
Market Cap	$285.61M	$16.91B	$7.36B	$12.47B
Dividend Yield	N/A	5.35%	3.02%	6.50%
P/E Ratio	-1.69	20.39	20.70	24.70
Price / Sales	0.13	1.20	4.13	116.36
Price / Cash	1.64	7.44	15.55	57.09
Price / Book	0.34	2.96	3.84	6.46
Net Income	-$100.88M	$302.34M	$247.92M	$337.01M
7 Day Performance	7.59%	4.41%	0.46%	1.69%
1 Month Performance	-6.59%	0.01%	0.88%	0.67%
1 Year Performance	-5.74%	32.58%	0.53%	23.93%

E.W. Scripps Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
SSP E.W. Scripps	3.7093 of 5 stars	$3.12 flat	$5.95 +90.7%	-5.7%	$285.61M	$2.15B	N/A	4,600
NMAX Newsmax	2.1455 of 5 stars	$7.51 -3.5%	$21.50 +186.3%	-40.4%	$972.06M	$189.26M	N/A	400	Analyst Revision
GTN.A Gray Media	N/A	$6.96 flat	N/A	-38.3%	$715.06M	$3.08B	N/A	8,610	Gap Up High Trading Volume
TSAT Telesat	0.9023 of 5 stars	$47.22 +2.7%	$33.50 -29.1%	+77.5%	$705.49M	$388.27M	N/A	470	News Coverage
OPTU Optimum Communications	1.5437 of 5 stars	$1.48 -2.6%	$0.95 -35.8%	-48.2%	$705.18M	$8.50B	N/A	9,500	News Coverage Analyst Upgrade Gap Down

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This page (NASDAQ:SSP) was last updated on 7/4/2026 by MarketBeat.com Staff.

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E.W. Scripps (SSP) Competitors

SSP vs. NMAX, GTN.A, TSAT, OPTU, and SPIR

How does E.W. Scripps compare to Newsmax?

Summary

How does E.W. Scripps compare to Gray Media?

Summary

How does E.W. Scripps compare to Telesat?

Summary

How does E.W. Scripps compare to Optimum Communications?

Summary

How does E.W. Scripps compare to Spire Global?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

SSP vs. The Competition

E.W. Scripps Competitors List

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Stock Ideas and Recommendations

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E.W. Scripps (SSP) Competitors

SSP vs. NMAX, GTN.A, TSAT, OPTU, and SPIR

How does E.W. Scripps compare to Newsmax?

Which has more volatility and risk, SSP or NMAX?

Do institutionals and insiders believe in SSP or NMAX?

Is SSP or NMAX more profitable?

Which has preferable earnings and valuation, SSP or NMAX?

Do analysts rate SSP or NMAX?

Does the media refer more to SSP or NMAX?

Summary

How does E.W. Scripps compare to Gray Media?

Do insiders & institutionals hold more shares of SSP or GTN.A?

Do analysts prefer SSP or GTN.A?

Is SSP or GTN.A more profitable?

Which has better valuation & earnings, SSP or GTN.A?

Does the media refer more to SSP or GTN.A?

Which has more risk & volatility, SSP or GTN.A?

Summary

How does E.W. Scripps compare to Telesat?

Does the media prefer SSP or TSAT?

Which has more risk and volatility, SSP or TSAT?

Is SSP or TSAT more profitable?

Which has higher valuation & earnings, SSP or TSAT?

Do institutionals & insiders have more ownership in SSP or TSAT?

Do analysts prefer SSP or TSAT?

Summary

How does E.W. Scripps compare to Optimum Communications?

Which has stronger earnings and valuation, SSP or OPTU?

Does the media prefer SSP or OPTU?

Do analysts recommend SSP or OPTU?

Do institutionals & insiders believe in SSP or OPTU?

Is SSP or OPTU more profitable?

Which has more volatility & risk, SSP or OPTU?

Summary

How does E.W. Scripps compare to Spire Global?

Which has stronger valuation & earnings, SSP or SPIR?

Does the media prefer SSP or SPIR?

Do analysts rate SSP or SPIR?

Do institutionals and insiders believe in SSP or SPIR?

Is SSP or SPIR more profitable?

Which has more risk & volatility, SSP or SPIR?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

SSP vs. The Competition

E.W. Scripps Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools