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Gray Media (GTN.A) Competitors

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$5.64 0.00 (0.00%)
As of 08/21/2026

GTN.A vs. NMAX, SBGI, EVC, GTN, and AMCX

Should you buy Gray Media stock or one of its competitors? Gray Media's main competitors and comparable companies include Newsmax (NMAX), Sinclair (SBGI), Entravision Communications (EVC), Gray Media (GTN), and AMC Networks (AMCX). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "broadcasting" industry.

How does Gray Media compare to Newsmax?

Gray Media (NYSE:GTN.A) and Newsmax (NYSE:NMAX) are both small-cap communication services companies, but which is the better business? We will contrast the two businesses based on the strength of their earnings, profitability, risk, valuation, media sentiment, analyst recommendations, institutional ownership and dividends.

0.3% of Gray Media shares are owned by institutional investors. 13.3% of Gray Media shares are owned by insiders. Comparatively, 61.0% of Newsmax shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Gray Media has a net margin of -0.83% compared to Newsmax's net margin of -3.15%. Gray Media's return on equity of -1.12% beat Newsmax's return on equity.

Company Net Margins Return on Equity Return on Assets
Gray Media-0.83% -1.12% -0.23%
Newsmax -3.15%-8.28%-3.85%

Gray Media has higher revenue and earnings than Newsmax. Newsmax is trading at a lower price-to-earnings ratio than Gray Media, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Gray Media$3.10B0.19-$85M-$0.61N/A
Newsmax$189.26M7.38-$99.50M-$0.05N/A

Gray Media has a beta of 0.51, meaning that its share price is 49% less volatile than the broader market. Comparatively, Newsmax has a beta of 2.55, meaning that its share price is 155% more volatile than the broader market.

In the previous week, Newsmax had 1 more articles in the media than Gray Media. MarketBeat recorded 5 mentions for Newsmax and 4 mentions for Gray Media. Newsmax's average media sentiment score of 0.40 beat Gray Media's score of 0.00 indicating that Newsmax is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Newsmax
1 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gray Media
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Newsmax
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Summary

Gray Media and Newsmax tied by winning 7 of the 14 factors compared between the two stocks.

How does Gray Media compare to Sinclair?

Sinclair (NASDAQ:SBGI) and Gray Media (NYSE:GTN.A) are both small-cap communication services companies, but which is the better business? We will compare the two businesses based on the strength of their earnings, analyst recommendations, media sentiment, dividends, risk, valuation, profitability and institutional ownership.

41.7% of Sinclair shares are owned by institutional investors. Comparatively, 0.3% of Gray Media shares are owned by institutional investors. 42.1% of Sinclair shares are owned by insiders. Comparatively, 13.3% of Gray Media shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Sinclair has a net margin of 1.60% compared to Gray Media's net margin of -0.83%. Gray Media's return on equity of -1.12% beat Sinclair's return on equity.

Company Net Margins Return on Equity Return on Assets
Sinclair1.60% -16.09% -0.95%
Gray Media -0.83%-1.12%-0.23%

Sinclair pays an annual dividend of $1.00 per share and has a dividend yield of 6.9%. Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 5.7%. Sinclair pays out 133.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Gray Media pays out -52.5% of its earnings in the form of a dividend.

Gray Media has lower revenue, but higher earnings than Sinclair. Gray Media is trading at a lower price-to-earnings ratio than Sinclair, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sinclair$3.17B0.33-$112M$0.7519.21
Gray Media$3.10B0.19-$85M-$0.61N/A

In the previous week, Gray Media had 1 more articles in the media than Sinclair. MarketBeat recorded 4 mentions for Gray Media and 3 mentions for Sinclair. Sinclair's average media sentiment score of 1.05 beat Gray Media's score of 0.00 indicating that Sinclair is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sinclair
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Sinclair currently has a consensus price target of $19.40, indicating a potential upside of 34.63%. Given Sinclair's stronger consensus rating and higher probable upside, research analysts clearly believe Sinclair is more favorable than Gray Media.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sinclair
3 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
1.83
Gray Media
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Sinclair has a beta of 1.06, meaning that its stock price is 6% more volatile than the broader market. Comparatively, Gray Media has a beta of 0.51, meaning that its stock price is 49% less volatile than the broader market.

Summary

Sinclair beats Gray Media on 13 of the 18 factors compared between the two stocks.

How does Gray Media compare to Entravision Communications?

Gray Media (NYSE:GTN.A) and Entravision Communications (NYSE:EVC) are both small-cap communication services companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, valuation, analyst recommendations, media sentiment, risk, dividends, profitability and institutional ownership.

Gray Media has a beta of 0.51, meaning that its stock price is 49% less volatile than the broader market. Comparatively, Entravision Communications has a beta of 1.72, meaning that its stock price is 72% more volatile than the broader market.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gray Media
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Entravision Communications
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 5.7%. Entravision Communications pays an annual dividend of $0.20 per share and has a dividend yield of 2.5%. Gray Media pays out -52.5% of its earnings in the form of a dividend. Entravision Communications pays out 2,000.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Gray Media is clearly the better dividend stock, given its higher yield and lower payout ratio.

Entravision Communications has lower revenue, but higher earnings than Gray Media. Gray Media is trading at a lower price-to-earnings ratio than Entravision Communications, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Gray Media$3.10B0.19-$85M-$0.61N/A
Entravision Communications$447.59M1.67-$79.17M$0.01809.00

Entravision Communications has a net margin of 0.62% compared to Gray Media's net margin of -0.83%. Entravision Communications' return on equity of 6.98% beat Gray Media's return on equity.

Company Net Margins Return on Equity Return on Assets
Gray Media-0.83% -1.12% -0.23%
Entravision Communications 0.62%6.98%1.17%

0.3% of Gray Media shares are held by institutional investors. Comparatively, 69.5% of Entravision Communications shares are held by institutional investors. 13.3% of Gray Media shares are held by company insiders. Comparatively, 9.1% of Entravision Communications shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

In the previous week, Gray Media had 3 more articles in the media than Entravision Communications. MarketBeat recorded 4 mentions for Gray Media and 1 mentions for Entravision Communications. Entravision Communications' average media sentiment score of 0.67 beat Gray Media's score of 0.00 indicating that Entravision Communications is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Entravision Communications
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Entravision Communications beats Gray Media on 11 of the 16 factors compared between the two stocks.

How does Gray Media compare to Gray Media?

Gray Media (NYSE:GTN) and Gray Media (NYSE:GTN.A) are both small-cap communication services companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, earnings, dividends, media sentiment, analyst recommendations, institutional ownership, risk and valuation.

Gray Media is trading at a lower price-to-earnings ratio than Gray Media, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Gray Media$3.10B0.16-$85M-$0.61N/A
Gray Media$3.10B0.19-$85M-$0.61N/A

Company Net Margins Return on Equity Return on Assets
Gray Media-0.83% -1.12% -0.23%
Gray Media -0.83%-1.12%-0.23%

Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 6.5%. Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 5.7%. Gray Media pays out -52.5% of its earnings in the form of a dividend. Gray Media pays out -52.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

In the previous week, Gray Media had 3 more articles in the media than Gray Media. MarketBeat recorded 7 mentions for Gray Media and 4 mentions for Gray Media. Gray Media's average media sentiment score of 0.24 beat Gray Media's score of 0.00 indicating that Gray Media is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Gray Media
0 Very Positive mention(s)
2 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Gray Media has a beta of 0.94, suggesting that its share price is 6% less volatile than the broader market. Comparatively, Gray Media has a beta of 0.51, suggesting that its share price is 49% less volatile than the broader market.

78.6% of Gray Media shares are held by institutional investors. Comparatively, 0.3% of Gray Media shares are held by institutional investors. 9.0% of Gray Media shares are held by company insiders. Comparatively, 13.3% of Gray Media shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Gray Media currently has a consensus target price of $7.88, suggesting a potential upside of 59.74%. Given Gray Media's stronger consensus rating and higher possible upside, research analysts clearly believe Gray Media is more favorable than Gray Media.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gray Media
1 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33
Gray Media
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Summary

Gray Media beats Gray Media on 9 of the 11 factors compared between the two stocks.

How does Gray Media compare to AMC Networks?

AMC Networks (NASDAQ:AMCX) and Gray Media (NYSE:GTN.A) are both small-cap communication services companies, but which is the better stock? We will contrast the two businesses based on the strength of their media sentiment, valuation, dividends, institutional ownership, profitability, analyst recommendations, earnings and risk.

AMC Networks has higher earnings, but lower revenue than Gray Media. AMC Networks is trading at a lower price-to-earnings ratio than Gray Media, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
AMC Networks$2.31B0.22$89.40M-$0.82N/A
Gray Media$3.10B0.19-$85M-$0.61N/A

Gray Media has a net margin of -0.83% compared to AMC Networks' net margin of -0.88%. AMC Networks' return on equity of 3.76% beat Gray Media's return on equity.

Company Net Margins Return on Equity Return on Assets
AMC Networks-0.88% 3.76% 0.96%
Gray Media -0.83%-1.12%-0.23%

In the previous week, Gray Media had 2 more articles in the media than AMC Networks. MarketBeat recorded 4 mentions for Gray Media and 2 mentions for AMC Networks. AMC Networks' average media sentiment score of 0.67 beat Gray Media's score of 0.00 indicating that AMC Networks is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
AMC Networks
0 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

AMC Networks has a beta of 1.33, meaning that its stock price is 33% more volatile than the broader market. Comparatively, Gray Media has a beta of 0.51, meaning that its stock price is 49% less volatile than the broader market.

78.5% of AMC Networks shares are held by institutional investors. Comparatively, 0.3% of Gray Media shares are held by institutional investors. 16.1% of AMC Networks shares are held by company insiders. Comparatively, 13.3% of Gray Media shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

AMC Networks currently has a consensus price target of $10.33, suggesting a potential downside of 16.60%. Given AMC Networks' stronger consensus rating and higher probable upside, equities analysts plainly believe AMC Networks is more favorable than Gray Media.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
AMC Networks
3 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.80
Gray Media
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Summary

AMC Networks beats Gray Media on 11 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GTN.A and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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GTN.A vs. The Competition

MetricGray MediaMedia IndustryCommunication Services SectorNYSE Exchange
Market Cap$580.83M$3.25B$33.00B$24.30B
Dividend Yield5.67%5.43%5.36%3.70%
P/E Ratio-9.2532.26232.3430.31
Price / Sales0.1928.4062.1819.89
Price / Cash2.2616.1620.7032.49
Price / Book0.278.9411.416.77
Net Income-$85M-$45.77M$1.10B$1.07B
7 Day Performance-5.05%-1.15%-1.15%-0.65%
1 Month Performance-21.78%5.16%2.43%3.38%
1 Year Performance-47.09%8.45%0.05%14.90%

Gray Media Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GTN.A
Gray Media
N/A$5.64
flat
N/A-47.1%$580.83M$3.10BN/A8,610
NMAX
Newsmax
0.9338 of 5 stars
$9.15
+3.3%
$23.00
+151.3%
-28.7%$1.18B$195.61MN/A400
SBGI
Sinclair
3.4172 of 5 stars
$14.06
+1.3%
$19.20
+36.6%
+0.3%$1.01B$3.26B18.747,100
EVC
Entravision Communications
0.8524 of 5 stars
$9.23
+2.3%
N/A+225.6%$848.54M$679.88M923.621,025
GTN
Gray Media
3.0606 of 5 stars
$4.95
+2.2%
$7.88
+59.3%
-18.7%$508.05M$3.10BN/A9,582

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This page (NYSE:GTN.A) was last updated on 8/23/2026 by MarketBeat.com Staff.
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