Go Pro

Gray Media (GTN) Competitors

Gray Media logo
$3.78 +0.01 (+0.13%)
Closing price 07/10/2026 03:59 PM Eastern
Extended Trading
$3.87 +0.10 (+2.62%)
As of 07/10/2026 07:56 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

GTN vs. NXST, SBGI, GTN.A, LILA, and TV

Should you buy Gray Media stock or one of its competitors? MarketBeat compares Gray Media with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Gray Media include Nexstar Media Group (NXST), Sinclair (SBGI), Gray Media (GTN.A), Liberty Latin America (LILA), and Grupo Televisa (TV).

How does Gray Media compare to Nexstar Media Group?

Gray Media (NYSE:GTN) and Nexstar Media Group (NASDAQ:NXST) are both consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, dividends, risk, valuation, analyst recommendations, profitability, media sentiment and earnings.

In the previous week, Nexstar Media Group had 1 more articles in the media than Gray Media. MarketBeat recorded 4 mentions for Nexstar Media Group and 3 mentions for Gray Media. Nexstar Media Group's average media sentiment score of 0.89 beat Gray Media's score of -0.25 indicating that Nexstar Media Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Nexstar Media Group
1 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Nexstar Media Group has a net margin of 3.23% compared to Gray Media's net margin of -3.12%. Nexstar Media Group's return on equity of 22.97% beat Gray Media's return on equity.

Company Net Margins Return on Equity Return on Assets
Gray Media-3.12% -3.07% -0.64%
Nexstar Media Group 3.23%22.97%3.88%

Gray Media has a beta of 0.93, suggesting that its stock price is 7% less volatile than the broader market. Comparatively, Nexstar Media Group has a beta of 0.91, suggesting that its stock price is 9% less volatile than the broader market.

78.6% of Gray Media shares are held by institutional investors. Comparatively, 95.3% of Nexstar Media Group shares are held by institutional investors. 9.0% of Gray Media shares are held by insiders. Comparatively, 7.0% of Nexstar Media Group shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Nexstar Media Group has higher revenue and earnings than Gray Media. Gray Media is trading at a lower price-to-earnings ratio than Nexstar Media Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Gray Media$3.10B0.13-$85M-$1.53N/A
Nexstar Media Group$4.95B1.07$109M$4.6637.35

Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 8.5%. Nexstar Media Group pays an annual dividend of $7.44 per share and has a dividend yield of 4.3%. Gray Media pays out -20.9% of its earnings in the form of a dividend. Nexstar Media Group pays out 159.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Nexstar Media Group has increased its dividend for 12 consecutive years. Gray Media is clearly the better dividend stock, given its higher yield and lower payout ratio.

Gray Media currently has a consensus price target of $7.88, indicating a potential upside of 108.61%. Nexstar Media Group has a consensus price target of $259.67, indicating a potential upside of 49.19%. Given Gray Media's higher possible upside, equities research analysts clearly believe Gray Media is more favorable than Nexstar Media Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gray Media
1 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33
Nexstar Media Group
0 Sell rating(s)
1 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
3.00

Summary

Nexstar Media Group beats Gray Media on 15 of the 20 factors compared between the two stocks.

How does Gray Media compare to Sinclair?

Sinclair (NASDAQ:SBGI) and Gray Media (NYSE:GTN) are both small-cap consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their dividends, institutional ownership, risk, earnings, profitability, media sentiment, valuation and analyst recommendations.

Sinclair pays an annual dividend of $1.00 per share and has a dividend yield of 7.0%. Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 8.5%. Sinclair pays out 111.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Gray Media pays out -20.9% of its earnings in the form of a dividend. Gray Media is clearly the better dividend stock, given its higher yield and lower payout ratio.

Gray Media has lower revenue, but higher earnings than Sinclair. Gray Media is trading at a lower price-to-earnings ratio than Sinclair, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sinclair$3.17B0.32-$112M$0.9015.82
Gray Media$3.10B0.13-$85M-$1.53N/A

41.7% of Sinclair shares are held by institutional investors. Comparatively, 78.6% of Gray Media shares are held by institutional investors. 42.1% of Sinclair shares are held by company insiders. Comparatively, 9.0% of Gray Media shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Sinclair has a net margin of 2.00% compared to Gray Media's net margin of -3.12%. Gray Media's return on equity of -3.07% beat Sinclair's return on equity.

Company Net Margins Return on Equity Return on Assets
Sinclair2.00% -12.62% -0.73%
Gray Media -3.12%-3.07%-0.64%

Sinclair currently has a consensus price target of $19.20, indicating a potential upside of 34.83%. Gray Media has a consensus price target of $7.88, indicating a potential upside of 108.61%. Given Gray Media's stronger consensus rating and higher possible upside, analysts clearly believe Gray Media is more favorable than Sinclair.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sinclair
1 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.17
Gray Media
1 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33

Sinclair has a beta of 1.04, suggesting that its stock price is 4% more volatile than the broader market. Comparatively, Gray Media has a beta of 0.93, suggesting that its stock price is 7% less volatile than the broader market.

In the previous week, Sinclair had 1 more articles in the media than Gray Media. MarketBeat recorded 4 mentions for Sinclair and 3 mentions for Gray Media. Sinclair's average media sentiment score of 0.40 beat Gray Media's score of -0.25 indicating that Sinclair is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sinclair
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Sinclair and Gray Media tied by winning 9 of the 18 factors compared between the two stocks.

How does Gray Media compare to Gray Media?

Gray Media (NYSE:GTN.A) and Gray Media (NYSE:GTN) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, risk, media sentiment, analyst recommendations, earnings, valuation, dividends and institutional ownership.

Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 4.5%. Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 8.5%. Gray Media pays out -20.9% of its earnings in the form of a dividend. Gray Media pays out -20.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

0.3% of Gray Media shares are owned by institutional investors. Comparatively, 78.6% of Gray Media shares are owned by institutional investors. 13.3% of Gray Media shares are owned by insiders. Comparatively, 9.0% of Gray Media shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Gray Media is trading at a lower price-to-earnings ratio than Gray Media, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Gray Media$3.10B0.24-$85M-$1.53N/A
Gray Media$3.10B0.13-$85M-$1.53N/A

In the previous week, Gray Media had 1 more articles in the media than Gray Media. MarketBeat recorded 3 mentions for Gray Media and 2 mentions for Gray Media. Gray Media's average media sentiment score of 0.00 beat Gray Media's score of -0.25 indicating that Gray Media is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Gray Media has a beta of 0.5, meaning that its stock price is 50% less volatile than the broader market. Comparatively, Gray Media has a beta of 0.93, meaning that its stock price is 7% less volatile than the broader market.

Company Net Margins Return on Equity Return on Assets
Gray Media-3.12% -3.07% -0.64%
Gray Media -3.12%-3.07%-0.64%

Gray Media has a consensus target price of $7.88, indicating a potential upside of 108.61%. Given Gray Media's stronger consensus rating and higher probable upside, analysts clearly believe Gray Media is more favorable than Gray Media.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gray Media
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Gray Media
1 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33

Summary

Gray Media beats Gray Media on 8 of the 11 factors compared between the two stocks.

How does Gray Media compare to Liberty Latin America?

Liberty Latin America (NASDAQ:LILA) and Gray Media (NYSE:GTN) are both small-cap communication companies, but which is the superior investment? We will compare the two businesses based on the strength of their earnings, risk, dividends, media sentiment, analyst recommendations, profitability, institutional ownership and valuation.

18.5% of Liberty Latin America shares are held by institutional investors. Comparatively, 78.6% of Gray Media shares are held by institutional investors. 6.3% of Liberty Latin America shares are held by company insiders. Comparatively, 9.0% of Gray Media shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Gray Media has a net margin of -3.12% compared to Liberty Latin America's net margin of -11.20%. Gray Media's return on equity of -3.07% beat Liberty Latin America's return on equity.

Company Net Margins Return on Equity Return on Assets
Liberty Latin America-11.20% -45.66% -4.11%
Gray Media -3.12%-3.07%-0.64%

In the previous week, Gray Media had 2 more articles in the media than Liberty Latin America. MarketBeat recorded 3 mentions for Gray Media and 1 mentions for Liberty Latin America. Liberty Latin America's average media sentiment score of 1.92 beat Gray Media's score of -0.25 indicating that Liberty Latin America is being referred to more favorably in the media.

Company Overall Sentiment
Liberty Latin America Very Positive
Gray Media Neutral

Liberty Latin America has a beta of 0.74, suggesting that its stock price is 26% less volatile than the broader market. Comparatively, Gray Media has a beta of 0.93, suggesting that its stock price is 7% less volatile than the broader market.

Liberty Latin America presently has a consensus price target of $10.00, indicating a potential upside of 37.17%. Gray Media has a consensus price target of $7.88, indicating a potential upside of 108.61%. Given Gray Media's stronger consensus rating and higher possible upside, analysts clearly believe Gray Media is more favorable than Liberty Latin America.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Liberty Latin America
1 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
Gray Media
1 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33

Gray Media has lower revenue, but higher earnings than Liberty Latin America. Liberty Latin America is trading at a lower price-to-earnings ratio than Gray Media, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Liberty Latin America$4.44B0.33-$611.20M-$2.48N/A
Gray Media$3.10B0.13-$85M-$1.53N/A

Summary

Gray Media beats Liberty Latin America on 13 of the 16 factors compared between the two stocks.

How does Gray Media compare to Grupo Televisa?

Grupo Televisa (NYSE:TV) and Gray Media (NYSE:GTN) are both small-cap communication companies, but which is the superior business? We will compare the two businesses based on the strength of their profitability, media sentiment, dividends, institutional ownership, analyst recommendations, valuation, earnings and risk.

Gray Media has higher revenue and earnings than Grupo Televisa. Grupo Televisa is trading at a lower price-to-earnings ratio than Gray Media, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Grupo Televisa$3.07B0.48-$478.58M-$0.81N/A
Gray Media$3.10B0.13-$85M-$1.53N/A

In the previous week, Grupo Televisa had 1 more articles in the media than Gray Media. MarketBeat recorded 4 mentions for Grupo Televisa and 3 mentions for Gray Media. Gray Media's average media sentiment score of -0.25 beat Grupo Televisa's score of -0.33 indicating that Gray Media is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Grupo Televisa
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Gray Media
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Grupo Televisa presently has a consensus target price of $5.23, suggesting a potential upside of 88.59%. Gray Media has a consensus target price of $7.88, suggesting a potential upside of 108.61%. Given Gray Media's stronger consensus rating and higher probable upside, analysts plainly believe Gray Media is more favorable than Grupo Televisa.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Grupo Televisa
2 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.86
Gray Media
1 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33

Gray Media has a net margin of -3.12% compared to Grupo Televisa's net margin of -13.93%. Gray Media's return on equity of -3.07% beat Grupo Televisa's return on equity.

Company Net Margins Return on Equity Return on Assets
Grupo Televisa-13.93% -7.65% -3.55%
Gray Media -3.12%-3.07%-0.64%

55.8% of Grupo Televisa shares are owned by institutional investors. Comparatively, 78.6% of Gray Media shares are owned by institutional investors. 9.0% of Gray Media shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Grupo Televisa has a beta of 1.55, indicating that its stock price is 55% more volatile than the broader market. Comparatively, Gray Media has a beta of 0.93, indicating that its stock price is 7% less volatile than the broader market.

Summary

Gray Media beats Grupo Televisa on 12 of the 16 factors compared between the two stocks.

Get Gray Media News Delivered to You Automatically

Sign up to receive the latest news and ratings for GTN and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GTN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

GTN vs. The Competition

MetricGray MediaBRDCST IndustryDiscretionary SectorNYSE Exchange
Market Cap$387.32M$16.51B$7.24B$23.42B
Dividend Yield8.49%5.60%3.04%4.04%
P/E Ratio-2.4720.1320.2531.40
Price / Sales0.131.164.0220.42
Price / Cash1.517.2815.3725.05
Price / Book0.182.793.794.77
Net Income-$85M$302.34M$246.30M$1.07B
7 Day Performance-8.48%-4.06%0.53%-0.50%
1 Month Performance-6.91%-6.01%-1.90%0.64%
1 Year Performance-29.83%24.19%-1.36%16.94%

Gray Media Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GTN
Gray Media
3.1705 of 5 stars
$3.78
+0.1%
$7.88
+108.6%
-32.9%$387.32M$3.10BN/A9,582
NXST
Nexstar Media Group
4.8858 of 5 stars
$170.73
+4.1%
$259.67
+52.1%
-5.9%$5.01B$4.95B36.6412,832
SBGI
Sinclair
3.3996 of 5 stars
$13.97
+1.2%
$19.20
+37.4%
-7.6%$995.89M$3.17B15.527,100
GTN.A
Gray Media
N/A$6.96
+0.7%
N/A-36.9%$715.06M$3.08BN/A8,610
LILA
Liberty Latin America
3.919 of 5 stars
$7.73
+8.4%
$10.00
+29.4%
+16.3%$1.44B$4.44BN/A9,000

Related Companies and Tools


This page (NYSE:GTN) was last updated on 7/11/2026 by MarketBeat.com Staff.
From Our Partners