AUTO vs. RMV, BCG, MONY, BBSN, GOCO, CNIC, TIG, RTHM, OTMP, and BOOM
Should you be buying Auto Trader Group stock or one of its competitors? The main competitors of Auto Trader Group include Rightmove (RMV), Baltic Classifieds Group (BCG), Mony Group (MONY), Brave Bison Group (BBSN), GoCo Group plc (GOCO.L) (GOCO), CentralNic Group (CNIC), Team Internet Group (TIG), Rhythmone (RTHM), OnTheMarket (OTMP), and Audioboom Group (BOOM). These companies are all part of the "internet content & information" industry.
Auto Trader Group vs. Its Competitors
Rightmove (LON:RMV) and Auto Trader Group (LON:AUTO) are both mid-cap communication services companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, earnings, valuation, risk, dividends, analyst recommendations, institutional ownership and media sentiment.
Rightmove presently has a consensus target price of GBX 787, suggesting a potential downside of 3.10%. Auto Trader Group has a consensus target price of GBX 840.33, suggesting a potential upside of 1.51%. Given Auto Trader Group's higher probable upside, analysts clearly believe Auto Trader Group is more favorable than Rightmove.
Rightmove pays an annual dividend of GBX 9 per share and has a dividend yield of 1.1%. Auto Trader Group pays an annual dividend of GBX 10 per share and has a dividend yield of 1.2%. Rightmove pays out 36.1% of its earnings in the form of a dividend. Auto Trader Group pays out 35.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Auto Trader Group is clearly the better dividend stock, given its higher yield and lower payout ratio.
111.1% of Rightmove shares are held by institutional investors. Comparatively, 69.1% of Auto Trader Group shares are held by institutional investors. 0.4% of Rightmove shares are held by company insiders. Comparatively, 1.0% of Auto Trader Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
In the previous week, Rightmove had 16 more articles in the media than Auto Trader Group. MarketBeat recorded 17 mentions for Rightmove and 1 mentions for Auto Trader Group. Rightmove's average media sentiment score of 0.51 beat Auto Trader Group's score of -0.20 indicating that Rightmove is being referred to more favorably in the media.
Rightmove has a beta of 1.05, indicating that its stock price is 5% more volatile than the S&P 500. Comparatively, Auto Trader Group has a beta of 0.78, indicating that its stock price is 22% less volatile than the S&P 500.
Auto Trader Group has higher revenue and earnings than Rightmove. Auto Trader Group is trading at a lower price-to-earnings ratio than Rightmove, indicating that it is currently the more affordable of the two stocks.
Rightmove has a net margin of 52.69% compared to Auto Trader Group's net margin of 45.00%. Rightmove's return on equity of 293.54% beat Auto Trader Group's return on equity.
Summary
Rightmove beats Auto Trader Group on 11 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding AUTO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (LON:AUTO) was last updated on 8/2/2025 by MarketBeat.com Staff