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Baltic Classifieds Group (BCG) Competitors

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GBX 2.24 -0.02 (-0.71%)
As of 09/18/2026 12:47 PM Eastern

BCG vs. SMV, DBOX, SEEN, MAIS, and ZPG

Should you buy Baltic Classifieds Group stock or one of its competitors? Baltic Classifieds Group's main competitors and comparable companies include Smoove (SMV), Digitalbox (DBOX), SEEEN (SEEN), Maistro (MAIS), and ZPG (ZPG). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "interactive media & services" industry.

How does Baltic Classifieds Group compare to Smoove?

Baltic Classifieds Group (LON:BCG) and Smoove (LON:SMV) are both small-cap communication services companies, but which is the superior stock? We will contrast the two businesses based on the strength of their analyst recommendations, earnings, media sentiment, institutional ownership, risk, valuation, dividends and profitability.

Baltic Classifieds Group has a beta of 1.056, meaning that its share price is 6% more volatile than the broader market. Comparatively, Smoove has a beta of 2, meaning that its share price is 100% more volatile than the broader market.

45.0% of Baltic Classifieds Group shares are held by institutional investors. Comparatively, 79.6% of Smoove shares are held by institutional investors. 5.8% of Baltic Classifieds Group shares are held by company insiders. Comparatively, 19.3% of Smoove shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Baltic Classifieds Group pays an annual dividend of GBX 3.89 per share and has a dividend yield of 173.4%. Smoove pays an annual dividend of GBX 3 per share. Baltic Classifieds Group pays out 36.4% of its earnings in the form of a dividend. Smoove pays out -3,333.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Baltic Classifieds Group has higher revenue and earnings than Smoove. Smoove is trading at a lower price-to-earnings ratio than Baltic Classifieds Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Baltic Classifieds Group£88.49M0.11£45.57M£10.700.21
Smoove£20.59M0.00-£5.75M-£0.09N/A

Baltic Classifieds Group has a net margin of 57.54% compared to Smoove's net margin of -27.92%. Baltic Classifieds Group's return on equity of 15.51% beat Smoove's return on equity.

Company Net Margins Return on Equity Return on Assets
Baltic Classifieds Group57.54% 15.51% 5.86%
Smoove -27.92%-28.53%-14.57%

Baltic Classifieds Group presently has a consensus target price of GBX 256.50, suggesting a potential upside of 11,330.48%. Given Baltic Classifieds Group's stronger consensus rating and higher probable upside, research analysts clearly believe Baltic Classifieds Group is more favorable than Smoove.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Baltic Classifieds Group
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.25
Smoove
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

In the previous week, Baltic Classifieds Group's average media sentiment score of 0.87 beat Smoove's score of 0.00 indicating that Baltic Classifieds Group is being referred to more favorably in the media.

Company Overall Sentiment
Baltic Classifieds Group Positive
Smoove Neutral

Summary

Baltic Classifieds Group beats Smoove on 12 of the 16 factors compared between the two stocks.

How does Baltic Classifieds Group compare to Digitalbox?

Baltic Classifieds Group (LON:BCG) and Digitalbox (LON:DBOX) are both small-cap communication services companies, but which is the superior stock? We will contrast the two businesses based on the strength of their institutional ownership, dividends, analyst recommendations, valuation, media sentiment, risk, earnings and profitability.

Baltic Classifieds Group has a net margin of 57.54% compared to Digitalbox's net margin of -3.73%. Baltic Classifieds Group's return on equity of 15.51% beat Digitalbox's return on equity.

Company Net Margins Return on Equity Return on Assets
Baltic Classifieds Group57.54% 15.51% 5.86%
Digitalbox -3.73%-1.99%-0.86%

In the previous week, Baltic Classifieds Group's average media sentiment score of 0.87 beat Digitalbox's score of 0.00 indicating that Baltic Classifieds Group is being referred to more favorably in the media.

Company Overall Sentiment
Baltic Classifieds Group Positive
Digitalbox Neutral

Baltic Classifieds Group presently has a consensus price target of GBX 256.50, indicating a potential upside of 11,330.48%. Given Baltic Classifieds Group's stronger consensus rating and higher possible upside, analysts plainly believe Baltic Classifieds Group is more favorable than Digitalbox.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Baltic Classifieds Group
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.25
Digitalbox
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

45.0% of Baltic Classifieds Group shares are held by institutional investors. Comparatively, 19.8% of Digitalbox shares are held by institutional investors. 5.8% of Baltic Classifieds Group shares are held by company insiders. Comparatively, 88.6% of Digitalbox shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Baltic Classifieds Group has higher revenue and earnings than Digitalbox. Digitalbox is trading at a lower price-to-earnings ratio than Baltic Classifieds Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Baltic Classifieds Group£88.49M0.11£45.57M£10.700.21
Digitalbox£3.91M1.52-£6.74M-£0.12N/A

Baltic Classifieds Group has a beta of 1.056, indicating that its stock price is 6% more volatile than the broader market. Comparatively, Digitalbox has a beta of 0.114, indicating that its stock price is 89% less volatile than the broader market.

Summary

Baltic Classifieds Group beats Digitalbox on 13 of the 15 factors compared between the two stocks.

How does Baltic Classifieds Group compare to SEEEN?

SEEEN (LON:SEEN) and Baltic Classifieds Group (LON:BCG) are both small-cap communication services companies, but which is the superior stock? We will compare the two companies based on the strength of their valuation, media sentiment, profitability, dividends, analyst recommendations, institutional ownership, earnings and risk.

In the previous week, Baltic Classifieds Group's average media sentiment score of 0.87 beat SEEEN's score of 0.00 indicating that Baltic Classifieds Group is being referred to more favorably in the news media.

Company Overall Sentiment
SEEEN Neutral
Baltic Classifieds Group Positive

1.0% of SEEEN shares are owned by institutional investors. Comparatively, 45.0% of Baltic Classifieds Group shares are owned by institutional investors. 14.7% of SEEEN shares are owned by company insiders. Comparatively, 5.8% of Baltic Classifieds Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Baltic Classifieds Group has higher revenue and earnings than SEEEN. SEEEN is trading at a lower price-to-earnings ratio than Baltic Classifieds Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
SEEEN£5.02M1.04-£8.22M-£2.03N/A
Baltic Classifieds Group£88.49M0.11£45.57M£10.700.21

Baltic Classifieds Group has a consensus price target of GBX 256.50, suggesting a potential upside of 11,330.48%. Given Baltic Classifieds Group's stronger consensus rating and higher probable upside, analysts clearly believe Baltic Classifieds Group is more favorable than SEEEN.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
SEEEN
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Baltic Classifieds Group
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.25

Baltic Classifieds Group has a net margin of 57.54% compared to SEEEN's net margin of -52.61%. Baltic Classifieds Group's return on equity of 15.51% beat SEEEN's return on equity.

Company Net Margins Return on Equity Return on Assets
SEEEN-52.61% -267.15% N/A
Baltic Classifieds Group 57.54%15.51%5.86%

Summary

Baltic Classifieds Group beats SEEEN on 12 of the 14 factors compared between the two stocks.

How does Baltic Classifieds Group compare to Maistro?

Maistro (LON:MAIS) and Baltic Classifieds Group (LON:BCG) are both small-cap communication services companies, but which is the better business? We will compare the two companies based on the strength of their analyst recommendations, risk, earnings, profitability, dividends, valuation, institutional ownership and media sentiment.

Baltic Classifieds Group has a consensus target price of GBX 256.50, indicating a potential upside of 11,330.48%. Given Baltic Classifieds Group's stronger consensus rating and higher possible upside, analysts plainly believe Baltic Classifieds Group is more favorable than Maistro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Maistro
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Baltic Classifieds Group
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.25

45.0% of Baltic Classifieds Group shares are held by institutional investors. 5.8% of Baltic Classifieds Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Baltic Classifieds Group has a net margin of 57.54% compared to Maistro's net margin of 0.00%. Baltic Classifieds Group's return on equity of 15.51% beat Maistro's return on equity.

Company Net Margins Return on Equity Return on Assets
MaistroN/A N/A N/A
Baltic Classifieds Group 57.54%15.51%5.86%

In the previous week, Baltic Classifieds Group's average media sentiment score of 0.87 beat Maistro's score of 0.00 indicating that Baltic Classifieds Group is being referred to more favorably in the news media.

Company Overall Sentiment
Maistro Neutral
Baltic Classifieds Group Positive

Baltic Classifieds Group has higher revenue and earnings than Maistro. Maistro is trading at a lower price-to-earnings ratio than Baltic Classifieds Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Maistro£1.50M0.00N/A-£1.50N/A
Baltic Classifieds Group£88.49M0.11£45.57M£10.700.21

Summary

Baltic Classifieds Group beats Maistro on 12 of the 12 factors compared between the two stocks.

How does Baltic Classifieds Group compare to ZPG?

ZPG (LON:ZPG) and Baltic Classifieds Group (LON:BCG) are both communication services companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, risk, institutional ownership, valuation, media sentiment, analyst recommendations, dividends and profitability.

Baltic Classifieds Group has a net margin of 57.54% compared to ZPG's net margin of 0.00%. Baltic Classifieds Group's return on equity of 15.51% beat ZPG's return on equity.

Company Net Margins Return on Equity Return on Assets
ZPGN/A N/A N/A
Baltic Classifieds Group 57.54%15.51%5.86%

45.0% of Baltic Classifieds Group shares are held by institutional investors. 5.8% of Baltic Classifieds Group shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Baltic Classifieds Group has a consensus target price of GBX 256.50, suggesting a potential upside of 11,330.48%. Given Baltic Classifieds Group's stronger consensus rating and higher possible upside, analysts clearly believe Baltic Classifieds Group is more favorable than ZPG.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ZPG
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Baltic Classifieds Group
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.25

Baltic Classifieds Group has higher revenue and earnings than ZPG.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ZPGN/AN/AN/AN/AN/A
Baltic Classifieds Group£88.49M0.11£45.57M£10.700.21

In the previous week, Baltic Classifieds Group's average media sentiment score of 0.87 beat ZPG's score of 0.00 indicating that Baltic Classifieds Group is being referred to more favorably in the news media.

Company Overall Sentiment
ZPG Neutral
Baltic Classifieds Group Positive

Summary

Baltic Classifieds Group beats ZPG on 10 of the 10 factors compared between the two stocks.

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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BCG vs. The Competition

MetricBaltic Classifieds GroupInteractive Media & Services IndustryCommunication Services SectorLON Exchange
Market Cap£9.43M£98.30B£33.92B£2.89B
Dividend Yield1.66%3.88%5.41%6.22%
P/E Ratio0.21897.04210.86366.66
Price / Sales0.11108.0862.5789,823.13
Price / Cash29.4717.5820.9327.89
Price / Book0.0327.2511.936.34
Net Income£45.57M£3.59B£1.10B£5.89B
7 Day Performance-8.67%-0.25%-1.21%0.07%
1 Month Performance-98.91%-2.31%-1.91%0.04%
1 Year Performance-99.31%-19.44%-8.59%19.18%

Baltic Classifieds Group Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BCG
Baltic Classifieds Group
4.4347 of 5 stars
GBX 2.24
-0.7%
GBX 256.50
+11,330.5%
-99.3%£9.43M£88.49M0.21163
SMV
Smoove
N/AN/AN/AN/A£30.53M£20.59MN/A140
DBOX
Digitalbox
N/AGBX 5.29
+0.7%
N/A+9.3%£6.24M£3.91MN/A32
SEEN
SEEEN
N/AGBX 3.95
-1.3%
N/A-13.7%£5.66M£5.02MN/AN/A
MAIS
Maistro
N/AN/AN/AN/A£802K£1.50MN/A30

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This page (LON:BCG) was last updated on 9/19/2026 by MarketBeat.com Staff.
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