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Auto Trader Group (AUTO) Competitors

Auto Trader Group logo
GBX 528 -8.20 (-1.53%)
As of 08/28/2026 12:34 PM Eastern
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AUTO vs. RMV, MONY, BCG, GOCO, and CNIC

Should you buy Auto Trader Group stock or one of its competitors? Auto Trader Group's main competitors and comparable companies include Rightmove (RMV), Mony Group (MONY), Baltic Classifieds Group (BCG), GoCo Group plc (GOCO.L) (GOCO), and CentralNic Group (CNIC). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "interactive media & services" industry.

How does Auto Trader Group compare to Rightmove?

Auto Trader Group (LON:AUTO) and Rightmove (LON:RMV) are both mid-cap communication services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their dividends, risk, analyst recommendations, earnings, profitability, media sentiment, institutional ownership and valuation.

In the previous week, Rightmove had 1 more articles in the media than Auto Trader Group. MarketBeat recorded 2 mentions for Rightmove and 1 mentions for Auto Trader Group. Rightmove's average media sentiment score of 0.67 beat Auto Trader Group's score of 0.00 indicating that Rightmove is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Auto Trader Group
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Rightmove
0 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Auto Trader Group has a beta of 0.693, suggesting that its share price is 31% less volatile than the broader market. Comparatively, Rightmove has a beta of 0.9, suggesting that its share price is 10% less volatile than the broader market.

72.2% of Auto Trader Group shares are owned by institutional investors. Comparatively, 81.3% of Rightmove shares are owned by institutional investors. 3.5% of Auto Trader Group shares are owned by company insiders. Comparatively, 0.4% of Rightmove shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Auto Trader Group has higher revenue and earnings than Rightmove. Auto Trader Group is trading at a lower price-to-earnings ratio than Rightmove, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Auto Trader Group£624.30M6.62£248.87M£34.0715.50
Rightmove£439.25M8.59£194.03M£28.6017.84

Auto Trader Group presently has a consensus price target of GBX 549.50, indicating a potential upside of 4.07%. Rightmove has a consensus price target of GBX 595.13, indicating a potential upside of 16.65%. Given Rightmove's stronger consensus rating and higher probable upside, analysts plainly believe Rightmove is more favorable than Auto Trader Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Auto Trader Group
2 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.83
Rightmove
2 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.25

Rightmove has a net margin of 49.72% compared to Auto Trader Group's net margin of 47.08%. Rightmove's return on equity of 281.32% beat Auto Trader Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Auto Trader Group47.08% 60.53% 33.79%
Rightmove 49.72%281.32%152.62%

Auto Trader Group pays an annual dividend of GBX 10.90 per share and has a dividend yield of 2.1%. Rightmove pays an annual dividend of GBX 10.64 per share and has a dividend yield of 2.1%. Auto Trader Group pays out 32.0% of its earnings in the form of a dividend. Rightmove pays out 37.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Summary

Rightmove beats Auto Trader Group on 13 of the 18 factors compared between the two stocks.

How does Auto Trader Group compare to Mony Group?

Mony Group (LON:MONY) and Auto Trader Group (LON:AUTO) are both communication services companies, but which is the better stock? We will contrast the two businesses based on the strength of their media sentiment, earnings, profitability, risk, analyst recommendations, valuation, institutional ownership and dividends.

Auto Trader Group has a net margin of 47.08% compared to Mony Group's net margin of 18.25%. Auto Trader Group's return on equity of 60.53% beat Mony Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Mony Group18.25% 37.46% 15.18%
Auto Trader Group 47.08%60.53%33.79%

Mony Group pays an annual dividend of GBX 12.63 per share and has a dividend yield of 6.2%. Auto Trader Group pays an annual dividend of GBX 10.90 per share and has a dividend yield of 2.1%. Mony Group pays out 81.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Auto Trader Group pays out 32.0% of its earnings in the form of a dividend.

74.7% of Mony Group shares are owned by institutional investors. Comparatively, 72.2% of Auto Trader Group shares are owned by institutional investors. 8.0% of Mony Group shares are owned by insiders. Comparatively, 3.5% of Auto Trader Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Mony Group currently has a consensus price target of GBX 243.33, indicating a potential upside of 19.52%. Auto Trader Group has a consensus price target of GBX 549.50, indicating a potential upside of 4.07%. Given Mony Group's stronger consensus rating and higher possible upside, equities research analysts plainly believe Mony Group is more favorable than Auto Trader Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Mony Group
0 Sell rating(s)
0 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
3.00
Auto Trader Group
2 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.83

In the previous week, Mony Group had 1 more articles in the media than Auto Trader Group. MarketBeat recorded 2 mentions for Mony Group and 1 mentions for Auto Trader Group. Mony Group's average media sentiment score of 0.55 beat Auto Trader Group's score of 0.00 indicating that Mony Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Mony Group
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Auto Trader Group
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Auto Trader Group has higher revenue and earnings than Mony Group. Mony Group is trading at a lower price-to-earnings ratio than Auto Trader Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Mony Group£448.10M2.33£75.76M£15.6013.05
Auto Trader Group£624.30M6.62£248.87M£34.0715.50

Mony Group has a beta of 0.98, indicating that its share price is 2% less volatile than the broader market. Comparatively, Auto Trader Group has a beta of 0.693, indicating that its share price is 31% less volatile than the broader market.

Summary

Mony Group and Auto Trader Group tied by winning 9 of the 18 factors compared between the two stocks.

How does Auto Trader Group compare to Baltic Classifieds Group?

Baltic Classifieds Group (LON:BCG) and Auto Trader Group (LON:AUTO) are both communication services companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, risk, media sentiment, earnings, institutional ownership, valuation, dividends and profitability.

Baltic Classifieds Group has a net margin of 57.81% compared to Auto Trader Group's net margin of 47.08%. Auto Trader Group's return on equity of 60.53% beat Baltic Classifieds Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Baltic Classifieds Group57.81% 15.59% 5.86%
Auto Trader Group 47.08%60.53%33.79%

45.0% of Baltic Classifieds Group shares are owned by institutional investors. Comparatively, 72.2% of Auto Trader Group shares are owned by institutional investors. 5.8% of Baltic Classifieds Group shares are owned by company insiders. Comparatively, 3.5% of Auto Trader Group shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Baltic Classifieds Group currently has a consensus price target of GBX 256.50, suggesting a potential upside of 19.97%. Auto Trader Group has a consensus price target of GBX 549.50, suggesting a potential upside of 4.07%. Given Baltic Classifieds Group's stronger consensus rating and higher possible upside, equities research analysts plainly believe Baltic Classifieds Group is more favorable than Auto Trader Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Baltic Classifieds Group
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.25
Auto Trader Group
2 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.83

Baltic Classifieds Group pays an annual dividend of GBX 3.89 per share and has a dividend yield of 1.8%. Auto Trader Group pays an annual dividend of GBX 10.90 per share and has a dividend yield of 2.1%. Baltic Classifieds Group pays out 36.4% of its earnings in the form of a dividend. Auto Trader Group pays out 32.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Auto Trader Group is clearly the better dividend stock, given its higher yield and lower payout ratio.

In the previous week, Baltic Classifieds Group had 1 more articles in the media than Auto Trader Group. MarketBeat recorded 2 mentions for Baltic Classifieds Group and 1 mentions for Auto Trader Group. Baltic Classifieds Group's average media sentiment score of 0.27 beat Auto Trader Group's score of 0.00 indicating that Baltic Classifieds Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Baltic Classifieds Group
0 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Auto Trader Group
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Auto Trader Group has higher revenue and earnings than Baltic Classifieds Group. Auto Trader Group is trading at a lower price-to-earnings ratio than Baltic Classifieds Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Baltic Classifieds Group£88.49M10.15£45.57M£10.7019.98
Auto Trader Group£624.30M6.62£248.87M£34.0715.50

Baltic Classifieds Group has a beta of 1.056, meaning that its share price is 6% more volatile than the broader market. Comparatively, Auto Trader Group has a beta of 0.693, meaning that its share price is 31% less volatile than the broader market.

Summary

Baltic Classifieds Group beats Auto Trader Group on 10 of the 18 factors compared between the two stocks.

How does Auto Trader Group compare to GoCo Group plc (GOCO.L)?

Auto Trader Group (LON:AUTO) and GoCo Group plc (GOCO.L) (LON:GOCO) are both communication services companies, but which is the better business? We will contrast the two companies based on the strength of their risk, analyst recommendations, valuation, media sentiment, institutional ownership, earnings, profitability and dividends.

In the previous week, Auto Trader Group had 1 more articles in the media than GoCo Group plc (GOCO.L). MarketBeat recorded 1 mentions for Auto Trader Group and 0 mentions for GoCo Group plc (GOCO.L). Auto Trader Group's average media sentiment score of 0.00 equaled GoCo Group plc (GOCO.L)'saverage media sentiment score.

Company Overall Sentiment
Auto Trader Group Neutral
GoCo Group plc (GOCO.L) Neutral

Auto Trader Group presently has a consensus price target of GBX 549.50, suggesting a potential upside of 4.07%. Given Auto Trader Group's stronger consensus rating and higher probable upside, research analysts plainly believe Auto Trader Group is more favorable than GoCo Group plc (GOCO.L).

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Auto Trader Group
2 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.83
GoCo Group plc (GOCO.L)
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Auto Trader Group pays an annual dividend of GBX 10.90 per share and has a dividend yield of 2.1%. GoCo Group plc (GOCO.L) pays an annual dividend of GBX 0.01 per share. Auto Trader Group pays out 32.0% of its earnings in the form of a dividend. GoCo Group plc (GOCO.L) pays out 0.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Auto Trader Group has higher revenue and earnings than GoCo Group plc (GOCO.L). GoCo Group plc (GOCO.L) is trading at a lower price-to-earnings ratio than Auto Trader Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Auto Trader Group£624.30M6.62£248.87M£34.0715.50
GoCo Group plc (GOCO.L)£159.20M0.00N/A£2.70N/A

Auto Trader Group has a net margin of 47.08% compared to GoCo Group plc (GOCO.L)'s net margin of 0.00%. Auto Trader Group's return on equity of 60.53% beat GoCo Group plc (GOCO.L)'s return on equity.

Company Net Margins Return on Equity Return on Assets
Auto Trader Group47.08% 60.53% 33.79%
GoCo Group plc (GOCO.L) N/A N/A N/A

72.2% of Auto Trader Group shares are held by institutional investors. 3.5% of Auto Trader Group shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

Auto Trader Group beats GoCo Group plc (GOCO.L) on 12 of the 14 factors compared between the two stocks.

How does Auto Trader Group compare to CentralNic Group?

Auto Trader Group (LON:AUTO) and CentralNic Group (LON:CNIC) are both communication services companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, media sentiment, earnings, analyst recommendations, valuation, risk, dividends and institutional ownership.

72.2% of Auto Trader Group shares are held by institutional investors. Comparatively, 50.8% of CentralNic Group shares are held by institutional investors. 3.5% of Auto Trader Group shares are held by company insiders. Comparatively, 23.9% of CentralNic Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Auto Trader Group has higher earnings, but lower revenue than CentralNic Group.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Auto Trader Group£624.30M6.62£248.87M£34.0715.50
CentralNic Group£790.04M0.00-£3.18MN/AN/A

Auto Trader Group pays an annual dividend of GBX 10.90 per share and has a dividend yield of 2.1%. CentralNic Group pays an annual dividend of GBX 1 per share. Auto Trader Group pays out 32.0% of its earnings in the form of a dividend.

Auto Trader Group currently has a consensus target price of GBX 549.50, indicating a potential upside of 4.07%. Given Auto Trader Group's stronger consensus rating and higher possible upside, equities analysts clearly believe Auto Trader Group is more favorable than CentralNic Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Auto Trader Group
2 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.83
CentralNic Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Auto Trader Group has a net margin of 47.08% compared to CentralNic Group's net margin of 0.05%. Auto Trader Group's return on equity of 60.53% beat CentralNic Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Auto Trader Group47.08% 60.53% 33.79%
CentralNic Group 0.05%0.26%3.89%

Auto Trader Group has a beta of 0.693, indicating that its share price is 31% less volatile than the broader market. Comparatively, CentralNic Group has a beta of 0.41, indicating that its share price is 59% less volatile than the broader market.

In the previous week, Auto Trader Group had 1 more articles in the media than CentralNic Group. MarketBeat recorded 1 mentions for Auto Trader Group and 0 mentions for CentralNic Group. Auto Trader Group's average media sentiment score of 0.00 equaled CentralNic Group'saverage media sentiment score.

Company Overall Sentiment
Auto Trader Group Neutral
CentralNic Group Neutral

Summary

Auto Trader Group beats CentralNic Group on 12 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding AUTO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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AUTO vs. The Competition

Export
MetricAuto Trader GroupInteractive Media & Services IndustryCommunication Services SectorLON Exchange
Market Cap£4.13B£94.58B£33.21B£2.91B
Dividend Yield2.15%3.63%5.35%6.17%
P/E Ratio15.50996.85233.63367.33
Price / Sales6.62115.5863.9983,334.32
Price / Cash294.9518.1020.4727.89
Price / Book8.7127.0311.476.99
Net Income£248.87M£3.55B£1.10B£5.89B
7 Day Performance-3.44%0.55%0.38%0.75%
1 Month Performance0.23%0.66%1.88%3.41%
1 Year Performance-34.26%-14.67%-2.78%22.85%

Auto Trader Group Competitors List

Export
CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
AUTO
Auto Trader Group
1.2688 of 5 stars		GBX 528
-1.5%		GBX 549.50
+4.1%		-34.3%£4.13B£624.30M15.501,066
RMV
Rightmove
2.7325 of 5 stars		GBX 503.20
flat		GBX 595.13
+18.3%		-31.4%£3.72B£439.25M17.59800
MONY
Mony Group
3.4811 of 5 stars		GBX 204.88
+0.0%		GBX 243.33
+18.8%		+1.9%£1.05B£448.10M13.13733
BCG
Baltic Classifieds Group
3.2036 of 5 stars		GBX 202.40
-1.6%		GBX 256.50
+26.7%		-35.2%£850.32M£88.49M18.92130
GOCO
GoCo Group plc (GOCO.L)
N/AN/AN/AN/A£555.09M£159.20M48.745,450

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This page (LON:AUTO) was last updated on 8/30/2026 by MarketBeat.com Staff.
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