Oxford Metrics (OMG) Competitors

dotdigital Group (LON:DOTD) and Oxford Metrics (LON:OMG) are both small-cap computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, community ranking, valuation, analyst recommendations, dividends, institutional ownership, profitability, media sentiment and earnings.

Does the media prefer DOTD or OMG?

In the previous week, Oxford Metrics had 1 more articles in the media than dotdigital Group. MarketBeat recorded 1 mentions for Oxford Metrics and 0 mentions for dotdigital Group. dotdigital Group's average media sentiment score of 1.05 beat Oxford Metrics' score of 0.59 indicating that dotdigital Group is being referred to more favorably in the media.

Company	Overall Sentiment
dotdigital Group	Positive
Oxford Metrics	Positive

Do analysts recommend DOTD or OMG?

dotdigital Group presently has a consensus price target of GBX 150, indicating a potential upside of 93.30%. Oxford Metrics has a consensus price target of GBX 100, indicating a potential upside of 91.57%. Given dotdigital Group's higher probable upside, analysts plainly believe dotdigital Group is more favorable than Oxford Metrics.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
dotdigital Group	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00
Oxford Metrics	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

Do institutionals and insiders believe in DOTD or OMG?

63.1% of dotdigital Group shares are owned by institutional investors. Comparatively, 60.6% of Oxford Metrics shares are owned by institutional investors. 17.5% of dotdigital Group shares are owned by company insiders. Comparatively, 11.5% of Oxford Metrics shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Is DOTD or OMG a better dividend stock?

dotdigital Group pays an annual dividend of GBX 1 per share and has a dividend yield of 1.3%. Oxford Metrics pays an annual dividend of GBX 3 per share and has a dividend yield of 5.7%. dotdigital Group pays out 27.6% of its earnings in the form of a dividend. Oxford Metrics pays out 101.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Which has preferable valuation & earnings, DOTD or OMG?

dotdigital Group has higher revenue and earnings than Oxford Metrics. Oxford Metrics is trading at a lower price-to-earnings ratio than dotdigital Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
dotdigital Group	£78.69M	3.01	£11.03M	£3.62	21.42
Oxford Metrics	£44.06M	1.47	£3.63M	£2.97	17.60

Does the MarketBeat Community favor DOTD or OMG?

dotdigital Group received 57 more outperform votes than Oxford Metrics when rated by MarketBeat users. However, 56.46% of users gave Oxford Metrics an outperform vote while only 55.47% of users gave dotdigital Group an outperform vote.

Company	Underperform	Outperform
dotdigital Group	Outperform Votes 223 55.47%	Underperform Votes 179 44.53%
Oxford Metrics	Outperform Votes 166 56.46%	Underperform Votes 128 43.54%

Is DOTD or OMG more profitable?

dotdigital Group has a net margin of 14.01% compared to Oxford Metrics' net margin of 8.23%. dotdigital Group's return on equity of 11.80% beat Oxford Metrics' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
dotdigital Group	14.01%	11.80%	8.64%
Oxford Metrics	8.23%	4.81%	2.41%

Which has more volatility & risk, DOTD or OMG?

dotdigital Group has a beta of 1.16, meaning that its share price is 16% more volatile than the S&P 500. Comparatively, Oxford Metrics has a beta of 0.92, meaning that its share price is 8% less volatile than the S&P 500.

Summary

dotdigital Group beats Oxford Metrics on 15 of the 18 factors compared between the two stocks.