Apple (AAPL) News Today

Apple Inc. (AAPL) shares are moving on the back of a strong fiscal Q3 earnings beat, multiple analyst price-target increases and renewed focus on AI investment, while lingering tariff headwinds, China concerns and a new class-action filing are tempering gains.

• Positive Sentiment: Apple reported strong Q3 results with impressive revenue growth, beating expectations on both the top and bottom lines. Apple Reports Strong Q3 Results with Impressive Revenue Growth
• Positive Sentiment: Apple achieved record revenue and exceeded earnings expectations, driven by double-digit growth in iPhone, Mac and Services. Apple (AAPL) Achieves Record Revenue and Exceeds Earnings Expectations
• Positive Sentiment: Citi raised its price target on AAPL following the strong Q3 results. Citi Increases Apple (AAPL) Price Target Following Q3 Results
• Positive Sentiment: Bank of America boosted its AAPL objective to $240 and gave the stock a buy rating. Bank of America Forecasts Strong Price Appreciation for Apple (NASDAQ:AAPL) Stock
• Positive Sentiment: Morgan Stanley raised its target on AAPL to $240 with an overweight rating. Apple (NASDAQ:AAPL) Price Target Raised to $240.00 at Morgan Stanley
• Positive Sentiment: Monness Crespi & Hardt lifted their AAPL price objective to $270, representing over 30% upside. Apple (NASDAQ:AAPL) Price Target Raised to $270.00
• Positive Sentiment: Apple’s services revenue drove top-line growth, helping the company beat Q3 estimates. Apple Q3 Earnings Beat Estimates, Services Drive Top-Line Growth
• Positive Sentiment: CEO Tim Cook rallied employees around AI ambitions, saying “AI is ours to grab.” Apple CEO Tells Staff AI Is ‘Ours to Grab’ in Hourlong Pep Talk
• Neutral Sentiment: Apple appeared on MarketBeat’s list of best fitness stocks to watch, reflecting broad market interest but with limited direct impact on earnings. Best Fitness Stocks To Add to Your Watchlist - August 1st
• Neutral Sentiment: Morgan Stanley’s Erik Woodring noted that Apple’s forecast and margins remained strong despite pull-forward demand. Apple's forecast and margins were strong despite pull-forward, says Morgan Stanley's Erik Woodring
• Neutral Sentiment: Apple is increasing AI spending significantly to accelerate turnaround, according to CNBC coverage. Apple ups spending in hunt for AI turnaround
• Neutral Sentiment: Benzinga reported Apple among July’s 20 most-searched tickers on Benzinga Pro, a measure of heightened retail interest. EXCLUSIVE: July's 20 Most-Searched Tickers On Benzinga Pro — Where Do Opendoor, Nvidia, Apple Stock Rank?
• Negative Sentiment: A class-action lawsuit was filed against Apple and certain officers over alleged securities law violations during the June-2024 to June-2025 period. Pomerantz Law Firm Announces the Filing of a Class Action Against Apple Inc.and Certain Officers – AAPL
• Negative Sentiment: Analysts caution that AAPL is unlikely to rally until AI execution and tariff uncertainties ease. Don’t Expect Apple Stock (AAPL) to Pop Until AI and Tariff Uncertainty Ease, Say Analysts
• Negative Sentiment: Apple China operations still face deep trouble despite overall earnings beat, per 24/7 Wall St. Apple China Still in Deep Trouble
• Negative Sentiment: Delayed AI software rollout and tariff uncertainty are weighing on investor sentiment toward AAPL. Delayed AI Software Rollout and Tariff Related Uncertainty Put Pressure on Apple (AAPL)
• Negative Sentiment: Qualcomm shares slid on concerns over Apple shifting to in-house modems and tariff headwinds, highlighting supplier risks. Qualcomm shares slide as Apple modem shift, tariffs raise growth concerns
• Negative Sentiment: A U.S. defense bill proposes examining Apple’s display supplier, raising potential supply-chain scrutiny. US defense bill proposes examination of Apple display supplier