Baozun Stock Forecast, Price & News

-1.47 (-7.25 %)
(As of 09/20/2021 04:00 PM ET)
Today's Range
50-Day Range
52-Week Range
Volume1.14 million shs
Average Volume968,815 shs
Market Capitalization$1.47 billion
P/E Ratio23.21
Dividend YieldN/A
30 days | 90 days | 365 days | Advanced Chart
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About Baozun

Baozun, Inc. operates as an holding company, which through its subsidiaries provides brand electronic commerce (e-commerce) services and solutions. Its services include apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods, and mother and baby products; and insurance and automobiles. The company was founded by Wen Bin Qiu, Jun Hua Wu, and Qing Yu Zhang in August 2007 and is headquartered in Shanghai, China.


Baozun (NASDAQ:BZUN) Sets New 12-Month Low at $18.39
Baozun (NASDAQ:BZUN) Sets New 12-Month Low at $18.39
September 20, 2021 |
Baozun (NASDAQ:BZUN) Trading Down 3.6%
Baozun (NASDAQ:BZUN) Trading Down 3.6%
September 15, 2021 |
Baozun (NASDAQ:BZUN) Shares Gap Down to $22.05
Baozun (NASDAQ:BZUN) Shares Gap Down to $22.05
September 13, 2021 |
Baozun (NASDAQ:BZUN) Shares Gap Up to $21.96
Baozun (NASDAQ:BZUN) Shares Gap Up to $21.96
August 31, 2021 |
Baozun (NASDAQ:BZUN) Stock Price Down 2.6%
Baozun (NASDAQ:BZUN) Stock Price Down 2.6%
August 27, 2021 |
See More Headlines

Industry, Sector and Symbol

Sales & Book Value






Overall MarketRank

2.72 out of 5 stars

Computer And Technology Sector

60th out of 858 stocks

Catalog & Mail-Order Houses Industry

3rd out of 31 stocks

Analyst Opinion: 3.1Community Rank: 4.3Dividend Strength: 0.0Insider Behavior: 2.5Valuation: 3.8 5 -4 -3 -2 -1 -
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Baozun (NASDAQ:BZUN) Frequently Asked Questions

Is Baozun a buy right now?

6 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Baozun in the last twelve months. There are currently 1 sell rating, 3 hold ratings and 2 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" Baozun stock. A hold rating indicates that analysts believe investors should maintain any existing positions they have in BZUN, but not buy additional shares or sell existing shares.
View analyst ratings for Baozun
or view top-rated stocks.

What stocks does MarketBeat like better than Baozun?

Wall Street analysts have given Baozun a "Hold" rating, but there may be better buying opportunities in the stock market. Some of MarketBeat's past winning trading ideas have resulted in 5-15% weekly gains. MarketBeat just released five new stock ideas, but Baozun wasn't one of them. MarketBeat thinks these five companies may be even better buys.
View MarketBeat's top stock picks here.

Are investors shorting Baozun?

Baozun saw a increase in short interest in the month of August. As of August 31st, there was short interest totaling 5,190,000 shares, an increase of 20.7% from the August 15th total of 4,300,000 shares. Based on an average trading volume of 878,300 shares, the days-to-cover ratio is presently 5.9 days. Currently, 7.1% of the company's shares are sold short.
View Baozun's Short Interest

When is Baozun's next earnings date?

Baozun is scheduled to release its next quarterly earnings announcement on Monday, November 22nd 2021.
View our earnings forecast for Baozun

How were Baozun's earnings last quarter?

Baozun Inc. (NASDAQ:BZUN) released its earnings results on Wednesday, August, 18th. The technology company reported $2.01 earnings per share (EPS) for the quarter, beating the Thomson Reuters' consensus estimate of $1.15 by $0.86. The technology company earned $2.30 billion during the quarter, compared to analyst estimates of $2.48 billion. Baozun had a net margin of 4.06% and a trailing twelve-month return on equity of 6.36%. The business's quarterly revenue was up 7.1% compared to the same quarter last year. During the same quarter in the prior year, the business posted $2.43 EPS.
View Baozun's earnings history

How has Baozun's stock price been impacted by Coronavirus?

Baozun's stock was trading at $30.09 on March 11th, 2020 when Coronavirus reached pandemic status according to the World Health Organization (WHO). Since then, BZUN stock has decreased by 37.5% and is now trading at $18.80.
View which stocks have been most impacted by COVID-19

What price target have analysts set for BZUN?

6 equities research analysts have issued 12 month target prices for Baozun's stock. Their forecasts range from $20.00 to $36.00. On average, they anticipate Baozun's stock price to reach $27.40 in the next twelve months. This suggests a possible upside of 45.7% from the stock's current price.
View analysts' price targets for Baozun
or view top-rated stocks among Wall Street analysts.

Who are Baozun's key executives?

Baozun's management team includes the following people:
  • Wen Bin Qiu, Chairman & Chief Executive Officer
  • Arthur Yu, Chief Financial Officer
  • Nan Xie, Vice President-IT Engineering & Management
  • Jun Hua Wu, Director & Chief Growth Officer
  • Chunlu Li, Vice President-Strategic Business Development

Who are some of Baozun's key competitors?

What other stocks do shareholders of Baozun own?

Based on aggregate information from My MarketBeat watchlists, some companies that other Baozun investors own include Alibaba Group (BABA), NVIDIA (NVDA), (JD), Shopify (SHOP), Baidu (BIDU), Micron Technology (MU), Advanced Micro Devices (AMD), Momo (MOMO), Square (SQ) and Netflix (NFLX).

When did Baozun IPO?

(BZUN) raised $143 million in an initial public offering on Thursday, May 21st 2015. The company issued 11,000,000 shares at a price of $12.00-$14.00 per share. Morgan Stanley, Credit Suisse and BofA Merrill Lynch served as the underwriters for the IPO.

What is Baozun's stock symbol?

Baozun trades on the NASDAQ under the ticker symbol "BZUN."

Who are Baozun's major shareholders?

Baozun's stock is owned by a number of institutional and retail investors. Top institutional shareholders include Federated Hermes Inc. (13.00%), Vontobel Asset Management Inc. (3.50%), Vanguard Group Inc. (2.37%), Morgan Stanley (2.03%), Morgan Stanley (2.03%) and Baillie Gifford & Co. (1.94%).

Which major investors are selling Baozun stock?

BZUN stock was sold by a variety of institutional investors in the last quarter, including CloudAlpha Capital Management Limited Hong Kong, Canada Pension Plan Investment Board, Bank of America Corp DE, Federated Hermes Inc., Citigroup Inc., Parallax Volatility Advisers L.P., Balyasny Asset Management LLC, and PEAK6 Investments LLC.

Which major investors are buying Baozun stock?

BZUN stock was purchased by a variety of institutional investors in the last quarter, including Nuveen Asset Management LLC, Credit Suisse AG, Bank of Montreal Can, Linden Advisors LP, ProShare Advisors LLC, Krane Funds Advisors LLC, New Silk Road Investment PTE Ltd., and Ashmore Group plc.

How do I buy shares of Baozun?

Shares of BZUN can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.

What is Baozun's stock price today?

One share of BZUN stock can currently be purchased for approximately $18.80.

How much money does Baozun make?

Baozun has a market capitalization of $1.47 billion and generates $1.36 billion in revenue each year. The technology company earns $65.25 million in net income (profit) each year or $1.03 on an earnings per share basis.

How many employees does Baozun have?

Baozun employs 6,076 workers across the globe.

What is Baozun's official website?

The official website for Baozun is

Where are Baozun's headquarters?

How can I contact Baozun?

Baozun's mailing address is Building B No.1268 Wanrong Road, SHANGHAI F4, 200436. The technology company can be reached via phone at 862180266000 or via email at

This page was last updated on 9/21/2021 by Staff
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