Crocs (CROX) Stock Price, News & Analysis

Company Overview

Crocs, Inc. is a global footwear designer, developer and distributor best known for its lightweight, proprietary Croslite™ foam-clog construction. The company’s product portfolio encompasses a range of styles, including clogs, sandals, slides, boots and sneakers, all featuring the slip-resistant, odor-resistant and cushion-providing qualities of the Croslite material. Crocs distributes its products through an omnichannel network that includes e-commerce platforms, company-owned retail stores, authorized dealers and wholesale partners.

Founded in 2002 by Scott Seamans, Lyndon “Duke” Hanson and George Boedecker Jr., Crocs launched its first clog on the island of Vail, Colorado. After a successful initial public offering in February 2006, the brand expanded rapidly into international markets. Today, Crocs serves customers in North America, Europe, Asia-Pacific, Latin America and the Middle East, tailoring its product designs and marketing initiatives to regional tastes and climate considerations.

Headquartered in Broomfield, Colorado, Crocs leverages collaborations, limited-edition releases and digital marketing campaigns to reinforce its brand appeal. Under the leadership of CEO Andrew Rees, who joined the company in 2017, Crocs has focused on margin enhancement, supply-chain efficiency and product innovation. The company continues to explore sustainability initiatives and advanced manufacturing techniques aimed at reducing its environmental footprint while meeting consumer demand for comfort and style.

Key Stats

• Today's Range: $116.67 to $120.20
• 50-Day Range: $75.78 to $116.03
• 52-Week Range: $73.21 to $120.20
• Volume: 1.92 million shs
• Average Volume: 1.28 million shs
• Market Capitalization: $5.88 billion
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $103.73
• Consensus Rating: Hold

Crocs Stock Analysis - MarketRank™

Crocs scored higher than 30% of companies evaluated by MarketBeat, and ranked 165th out of 270 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 2.1 / 5
• Analyst Rating: Hold

Consensus Rating

Crocs has received a consensus rating of Hold. The company's average rating score is 2.13, and is based on 1 strong buy rating, 3 buy ratings, 8 hold ratings, and 3 sell ratings.

Downside Risk

Crocs has a consensus price target of $103.73, representing about 12.4% downside from its current price of $118.39.

Amount of Analyst Coverage

Crocs has been the subject of 5 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.3 / 5
• Proj. Earnings Growth: 7.83%

Earnings Growth

Earnings for Crocs are expected to grow by 7.83% in the coming year, from $13.67 to $14.74 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Crocs is -85.79, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Crocs is -85.79, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

Crocs has a PEG Ratio of 1.08. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Crocs has a P/B Ratio of 4.12. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

10.48% of the float of Crocs has been sold short.

Short Interest Ratio / Days to Cover

Crocs has a short interest ratio ("days to cover") of 4.77.

Change versus previous month

Short interest in Crocs has recently increased by 27.17%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Crocs does not currently pay a dividend.

Dividend Growth

Crocs does not have a long track record of dividend growth.

News and Social Media

• Score: 2.8 / 5
• News Sentiment: 0.43

News Sentiment

Crocs has a news sentiment score of 0.43. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 6 news articles for Crocs this week, compared to 9 articles on an average week.

Search Interest

11 people have searched for CROX on MarketBeat in the last 30 days. This is an increase of 57% compared to the previous 30 days.

MarketBeat Follows

5 people have added Crocs to their MarketBeat watchlist in the last 30 days. This is an increase of 400% compared to the previous 30 days.

Company Ownership

• Score: 0.8 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Crocs insiders have not sold or bought any company stock.

Percentage Held by Insiders

2.72% of the stock of Crocs is held by insiders.

Percentage Held by Institutions

93.44% of the stock of Crocs is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 4/30/2026
• Today: 5/27/2026
• 2026 Baird Global Consumer, Technology & Services Conference: 6/03/2026
• Next Earnings (Estimated): 8/06/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Consumer Discretionary
• Industry: TEXTILE - APPAREL
• Sub-Industry: Footwear
• Current Symbol: NASDAQ:CROX
• CIK: 1334036
• Web: www.crocs.com
• Phone: (303) 848-7000
• Fax: 303-468-4266
• Employees: 8,010
• Year Founded: 2002

Price Target and Rating

• Average Price Target for Crocs: $103.73
• High Price Target: $132.00
• Low Price Target: $81.00
• Potential Upside/Downside: -12.4%
• Consensus Rating: Hold
• Rating Score (0-4): 2.13
• Research Coverage: 15 Analysts

Profitability

• EPS (Trailing Twelve Months): ($1.38)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 8.66
• P/E Growth: 1.08
• Net Income: -$81.20 million
• Net Margins: -2.58%
• Pretax Margin: 1.16%
• Return on Equity: 48.29%
• Return on Assets: 15.40%

Debt

• Debt-to-Equity Ratio: 0.93
• Current Ratio: 1.67
• Quick Ratio: 1.04

Sales & Book Value

• Annual Sales: $4.02 billion
• Price / Sales: 1.46
• Cash Flow: $15.74 per share
• Price / Cash Flow: 7.52
• Book Value: $28.73 per share
• Price / Book: 4.12

Miscellaneous

• Outstanding Shares: 49,690,000
• Free Float: 48,199,000
• Market Cap: $5.88 billion
• Optionable: Optionable
• Beta: 1.54