Criteo (CRTO) Stock Price, News & Analysis

Company Overview

Criteo is a global technology company specializing in digital performance advertising and commerce media solutions. The company provides a range of AI-driven ad products designed to help brands, retailers, and agencies deliver personalized promotional messages to consumers across web, mobile, and connected TV environments. By leveraging large-scale data analytics and machine learning algorithms, Criteo’s platform optimizes the timing, placement, and creative of ads to drive engagement and conversions.

At the core of Criteo’s offering is its dynamic retargeting solution, which enables advertisers to automatically generate and display personalized product recommendations based on user behavior. Alongside dynamic retargeting, the company offers unified shopping experiences, audience targeting, and bidding services that span display, social, video, and native ad formats. More recently, Criteo has expanded into commerce media, connecting brands with consumers via retailer-owned channels such as on-site display ads, sponsored products, and full-funnel marketing campaigns.

Founded in 2005 in Paris, Criteo went public on the Nasdaq in October 2013, marking a key milestone in its growth from a startup focused on real-time bidding for display ads to a leading independent ad tech platform. The company maintains a diverse leadership team, with Megan Clarken serving as Chief Executive Officer since 2019. Under her guidance, Criteo has pursued strategic partnerships with major retail and publishing partners, while investing in identity resolution and privacy-compliant advertising solutions.

Headquartered in New York City and operating offices across North America, Europe, Asia-Pacific, and Latin America, Criteo serves thousands of advertisers and publishers of all sizes. Its client base spans retail, travel, finance, consumer packaged goods, and automotive sectors, among others. As data privacy regulations and consumer expectations evolve, Criteo continues to enhance its platform with industry-leading measurement tools, proprietary identity capabilities, and flexible deployment options to support performance-driven marketing worldwide.

Key Stats

• Today's Range: $18.29 to $18.71
• 50-Day Range: $15.86 to $20.12
• 52-Week Range: $15.57 to $27.32
• Volume: 307,061 shs
• Average Volume: 454,959 shs
• Market Capitalization: $913.44 million
• P/E Ratio: 8.57
• Dividend Yield: N/A
• Price Target: $27.94
• Consensus Rating: Hold

Criteo Stock Analysis - MarketRank™

Criteo scored higher than 99% of companies evaluated by MarketBeat, and ranked 7th out of 631 stocks in the computer and technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.2 / 5
• Analyst Rating: Hold

Consensus Rating

Criteo has received a consensus rating of Hold. The company's average rating score is 2.44, and is based on no strong buy ratings, 5 buy ratings, 3 hold ratings, and 1 sell rating.

Upside Potential

Criteo has a consensus price target of $27.94, representing about 50.5% upside from its current price of $18.57.

Amount of Analyst Coverage

Criteo has been the subject of 5 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 3.1 / 5
• Proj. Earnings Growth: 11.86%

Earnings Growth

Earnings for Criteo are expected to grow by 11.86% in the coming year, from $3.12 to $3.49 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Criteo is 8.68, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 39.18.

Price to Earnings Ratio vs. Sector

The P/E ratio of Criteo is 8.68, which means that it is trading at a less expensive P/E ratio than the Computer and Technology sector average P/E ratio of about 79.89.

Price to Book Value per Share Ratio

Criteo has a P/B Ratio of 0.79. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 5.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

2.02% of the float of Criteo has been sold short.

Short Interest Ratio / Days to Cover

Criteo has a short interest ratio ("days to cover") of 2.17, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Criteo has recently decreased by 5.53%, indicating that investor sentiment is improving significantly.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Criteo does not currently pay a dividend.

Dividend Growth

Criteo does not have a long track record of dividend growth.

News and Social Media

• Score: 3.8 / 5
• News Sentiment: 1.12

News Sentiment

Criteo has a news sentiment score of 1.12. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.72 average news sentiment score of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 4 news articles for Criteo this week, compared to 4 articles on an average week.

Search Interest

7 people have searched for CRTO on MarketBeat in the last 30 days. This is an increase of 600% compared to the previous 30 days.

MarketBeat Follows

1 people have added Criteo to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 2.9 / 5
• Insider Trading: Acquiring Shares

Net Insider Buying

Over the last three months, insiders have purchased a net $46,997.00 in company stock, which represents 0.0051% of the company's market cap.

Insider Buying vs. Insider Selling

In the past three months, Criteo insiders have bought 111.76% more of their company's stock than they have sold. Specifically, they have bought $89,050.00 in company stock and sold $42,053.00 in company stock.

Percentage Held by Insiders

1.52% of the stock of Criteo is held by insiders.

Percentage Held by Institutions

94.27% of the stock of Criteo is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 3/31/2026
• Today: 5/29/2026
• Next Earnings (Estimated): 8/05/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Computer and Technology
• Industry: Internet Software/Services
• Sub-Industry: Business Services
• Current Symbol: NASDAQ:CRTO
• CIK: 1576427
• Web: www.criteo.com
• Phone: (314) 040-2290
• Fax: 33-1-40-40-22-30
• Employees: 3,649
• Year Founded: 2005

Price Target and Rating

• Average Price Target for Criteo: $27.94
• High Price Target: $43.00
• Low Price Target: $18.00
• Potential Upside/Downside: +52.5%
• Consensus Rating: Hold
• Rating Score (0-4): 2.44
• Research Coverage: 9 Analysts

Profitability

• EPS (Trailing Twelve Months): $2.14
• Trailing P/E Ratio: 8.57
• Forward P/E Ratio: 5.87
• P/E Growth: N/A
• Net Income: $144.60 million
• Net Margins: 6.06%
• Pretax Margin: 8.62%
• Return on Equity: 14.98%
• Return on Assets: 8.25%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 1.28
• Quick Ratio: 1.28

Sales & Book Value

• Annual Sales: $1.94 billion
• Price / Sales: 0.47
• Cash Flow: $6.61 per share
• Price / Cash Flow: 2.77
• Book Value: $23.45 per share
• Price / Book: 0.78

Miscellaneous

• Outstanding Shares: 49,860,000
• Free Float: 49,101,000
• Market Cap: $913.44 million
• Optionable: Optionable
• Beta: 0.34