Digimarc (DMRC) Stock Price, News & Analysis

Company Overview

Digimarc Corporation is a technology company specializing in digital identification and authentication solutions. Its core offering centers on embedding imperceptible digital watermarks into images, audio, video and packaging materials. These watermarks carry unique identifiers that enable secure tracking, brand protection and content provenance across print and digital channels.

The company’s product suite includes software development kits and cloud-based services that allow enterprises to integrate digital watermarking into their existing workflows. In the consumer goods and retail sectors, Digimarc Barcode enhances supply‐chain visibility and eCommerce readiness by replacing traditional barcodes with machine-readable, resilient identifiers. In media and publishing, its tools help rights holders monitor and manage content distribution, while law enforcement and anti‐counterfeiting teams leverage the technology to authenticate documents and products.

Founded in the mid‐1990s and headquartered in Beaverton, Oregon, Digimarc serves a global client base spanning North America, Europe and Asia Pacific. The company has forged partnerships with packaging manufacturers, major retailers and software platforms to extend the reach of its watermarking and traceability solutions. Under its executive leadership, Digimarc continues to invest in research and development, aiming to expand applications of its digital identification technology in emerging markets such as connected packaging and augmented reality.

Key Stats

• Today's Range: $8.54 to $9.43
• 50-Day Range: $7.89 to $11.62
• 52-Week Range: $7.76 to $48.32
• Volume: 128,786 shs
• Average Volume: 150,825 shs
• Market Capitalization: $189.48 million
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $30.00
• Consensus Rating: Hold

Digimarc Stock Analysis - MarketRank™

Digimarc scored higher than 33% of companies evaluated by MarketBeat, and ranked 151st out of 184 stocks in the industrials sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.2 / 5
• Analyst Rating: Hold

Consensus Rating

Digimarc has received a consensus rating of Hold. The company's average rating score is 2.00, and is based on 1 buy rating, no hold ratings, and 1 sell rating.

Upside Potential

Digimarc has a consensus price target of $30.00, representing about 243.2% upside from its current price of $8.74.

Amount of Analyst Coverage

Digimarc has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.0 / 5
• Proj. Earnings Growth: N/A

Price to Earnings Ratio vs. the Market

The P/E ratio of Digimarc is -4.78, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Digimarc is -4.78, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Book Value per Share Ratio

Digimarc has a P/B Ratio of 3.06. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

10.74% of the float of Digimarc has been sold short.

Short Interest Ratio / Days to Cover

Digimarc has a short interest ratio ("days to cover") of 9.1.

Change versus previous month

Short interest in Digimarc has recently increased by 1.16%, indicating that investor sentiment is decreasing.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Digimarc does not currently pay a dividend.

Dividend Growth

Digimarc does not have a long track record of dividend growth.

Sustainability and ESG

• Score: N/A
• Environmental Score: N/A

Percentage of Shares Shorted

10.74% of the float of Digimarc has been sold short.

Short Interest Ratio / Days to Cover

Digimarc has a short interest ratio ("days to cover") of 9.1.

Change versus previous month

Short interest in Digimarc has recently increased by 1.16%, indicating that investor sentiment is decreasing.

News and Social Media

• Score: 2.7 / 5
• News Sentiment: 0.83

News Sentiment

Digimarc has a news sentiment score of 0.83. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.63 average news sentiment score of Industrials companies.

News Coverage This Week

MarketBeat has tracked 2 news articles for Digimarc this week, compared to 9 articles on an average week.

Search Interest

3 people have searched for DMRC on MarketBeat in the last 30 days. This is an increase of 200% compared to the previous 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Digimarc insiders have not sold or bought any company stock.

Percentage Held by Insiders

19.30% of the stock of Digimarc is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

66.85% of the stock of Digimarc is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

DMRC Stock Analysis - Frequently Asked Questions

How have DMRC shares performed this year?

Digimarc's stock was trading at $37.45 on January 1st, 2025. Since then, DMRC stock has decreased by 76.7% and is now trading at $8.74.

How were Digimarc's earnings last quarter?

Digimarc Corporation (NASDAQ:DMRC) issued its quarterly earnings results on Tuesday, August, 13th. The information technology services provider reported ($0.23) EPS for the quarter, beating analysts' consensus estimates of ($0.27) by $0.04. The information technology services provider had revenue of $10.38 million for the quarter. Digimarc had a negative trailing twelve-month return on equity of 55.40% and a negative net margin of 110.92%.
Read the conference call transcript.

Who are Digimarc's major shareholders?

Top institutional investors of Digimarc include Silverberg Bernstein Capital Management LLC (3.20%). Insiders that own company stock include Tony Rodriguez, Andrew Walter, Ken Sickles, Kathleen Kool, Alicia Syrett and Milena Alberti-Perez.
View institutional ownership trends.

How do I buy shares of Digimarc?

Shares of DMRC stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Digimarc own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Digimarc investors own include Waste Connections (WCN), The RMR Group (RMR), iShares Micro-Cap ETF (IWC), DiamondRock Hospitality (DRH), American Water Works (AWK), AUO (AUOTY) and Triple Flag Precious Metals (TFPM).

Company Calendar

• Last Earnings: 8/13/2024
• Today: 10/15/2025
• Next Earnings (Estimated): 11/13/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Industrials
• Industry: PROTECTION - SFTY
• Sub-Industry: Application Software
• Current Symbol: NASDAQ:DMRC
• CIK: 1438231
• Web: www.digimarc.com
• Phone: (503) 469-4800
• Fax: 503-469-4777
• Employees: 230
• Year Founded: 1994

Price Target and Rating

• Average Price Target for Digimarc: $30.00
• High Price Target: $30.00
• Low Price Target: $30.00
• Potential Upside/Downside: +243.2%
• Consensus Rating: Hold
• Rating Score (0-4): 2.00
• Research Coverage: 2 Analysts

Profitability

• EPS (Trailing Twelve Months): ($1.83)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$39.01 million
• Net Margins: -110.92%
• Pretax Margin: -110.78%
• Return on Equity: -55.40%
• Return on Assets: -43.81%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 2.66
• Quick Ratio: 2.66

Sales & Book Value

• Annual Sales: $38.42 million
• Price / Sales: 4.93
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: $2.86 per share
• Price / Book: 3.06

Miscellaneous

• Outstanding Shares: 21,680,000
• Free Float: 17,497,000
• Market Cap: $189.48 million
• Optionable: Optionable
• Beta: 1.64