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NASDAQ:DRCT

Direct Digital (DRCT) Stock Price, News & Analysis

Direct Digital logo
$0.43 +0.02 (+4.66%)
As of 02:22 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

About Direct Digital Stock (NASDAQ:DRCT)

Key Stats

Today's Range
$0.42
$0.43
50-Day Range
$0.41
$0.65
52-Week Range
$0.40
$6.59
Volume
207,584 shs
Average Volume
1.16 million shs
Market Capitalization
$8.07 million
P/E Ratio
N/A
Dividend Yield
N/A
Price Target
$6.00
Consensus Rating
Buy

Company Overview

Direct Digital Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
59th Percentile Overall Score

DRCT MarketRank™: 

Direct Digital scored higher than 59% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Direct Digital has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on 1 buy rating, no hold ratings, and no sell ratings.

  • Amount of Analyst Coverage

    Direct Digital has received no research coverage in the past 90 days.

  • Read more about Direct Digital's stock forecast and price target.
  • Earnings Growth

    Earnings for Direct Digital are expected to grow in the coming year, from ($1.91) to ($1.36) per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Direct Digital is -0.23, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Direct Digital is -0.23, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

  • Percentage of Shares Shorted

    0.81% of the float of Direct Digital has been sold short.
  • Short Interest Ratio / Days to Cover

    Direct Digital has a short interest ratio ("days to cover") of 0.1, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Direct Digital has recently increased by 1.85%, indicating that investor sentiment is decreasing.
  • Dividend Yield

    Direct Digital does not currently pay a dividend.

  • Dividend Growth

    Direct Digital does not have a long track record of dividend growth.

  • Percentage of Shares Shorted

    0.81% of the float of Direct Digital has been sold short.
  • Short Interest Ratio / Days to Cover

    Direct Digital has a short interest ratio ("days to cover") of 0.1, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Direct Digital has recently increased by 1.85%, indicating that investor sentiment is decreasing.
  • News Sentiment

    Direct Digital has a news sentiment score of 0.27. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.45 average news sentiment score of Business Services companies.
  • News Coverage This Week

    MarketBeat has tracked 7 news articles for Direct Digital this week, compared to 1 article on an average week.
  • MarketBeat Follows

    1 people have added Direct Digital to their MarketBeat watchlist in the last 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Direct Digital insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $157,417.00 in company stock.

  • Percentage Held by Insiders

    62.82% of the stock of Direct Digital is held by insiders. A high percentage of insider ownership can be a sign of company health.

  • Percentage Held by Institutions

    Only 4.02% of the stock of Direct Digital is held by institutions.

  • Read more about Direct Digital's insider trading history.
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DRCT Stock News Headlines

Billionaires are piling into this gold investment
Billionaires Are Piling into a Special Gold Investment With record gold prices, everyday Americans are scrambling to buy gold coins and bars. But some savvy investors have used a different way to profit from gold bull runs — a special investment with a long history of making 13 times … 21 times … 157 times … even a surprising 1,000 times more than physical gold.
DRCT Revenue Drops 54%
Direct Digital Holdings Reports Q2 2025 Financial Results
See More Headlines

DRCT Stock Analysis - Frequently Asked Questions

Direct Digital's stock was trading at $1.59 at the beginning of the year. Since then, DRCT shares have decreased by 73.8% and is now trading at $0.4170.

Direct Digital Holdings, Inc. (NASDAQ:DRCT) released its quarterly earnings results on Tuesday, August, 5th. The company reported ($0.23) earnings per share (EPS) for the quarter, beating the consensus estimate of ($0.96) by $0.73. The business had revenue of $10.14 million for the quarter, compared to analysts' expectations of $11.84 million.
Read the conference call transcript
.

Direct Digital (DRCT) raised $18 million in an initial public offering (IPO) on Friday, February 11th 2022. The company issued 2,200,000 shares at a price of $7.00-$9.00 per share. The Benchmark Company and Roth Capital Partners served as the underwriters for the IPO.

Shares of DRCT stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Direct Digital investors own include NVIDIA (NVDA), Broadcom (AVGO), Arista Networks (ANET), Novo Nordisk A/S (NVO), AppLovin (APP), Jabil (JBL) and Adobe (ADBE).

Company Calendar

Last Earnings
8/05/2025
Today
8/08/2025
Fiscal Year End
12/31/2025

Industry, Sector and Symbol

Stock Exchange
NASDAQ
Industry
ADVERTISING/MKTG SVCS
Sub-Industry
Business Services
Current Symbol
NASDAQ:DRCT
CIK
1880613
Fax
N/A
Employees
60
Year Founded
N/A

Price Target and Rating

High Price Target
$6.00
Low Price Target
$6.00
Potential Upside/Downside
+1,370.6%
Consensus Rating
Buy
Rating Score (0-4)
3.00
Research Coverage
1 Analysts

Profitability

EPS (Trailing Twelve Months)
($1.83)
Trailing P/E Ratio
N/A
Forward P/E Ratio
N/A
P/E Growth
N/A
Net Income
-$6.24 million
Net Margins
-25.99%
Pretax Margin
-32.58%
Return on Equity
N/A
Return on Assets
-35.04%

Debt

Debt-to-Equity Ratio
N/A
Current Ratio
0.51
Quick Ratio
0.51

Sales & Book Value

Annual Sales
$36.46 million
Price / Sales
0.21
Cash Flow
N/A
Price / Cash Flow
N/A
Book Value
($1.21) per share
Price / Book
-0.34

Miscellaneous

Outstanding Shares
18,911,000
Free Float
7,031,000
Market Cap
$7.72 million
Optionable
Not Optionable
Beta
6.04
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This page (NASDAQ:DRCT) was last updated on 8/8/2025 by MarketBeat.com Staff
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