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66,000% upside on tiny biotech? (Ad)
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66,000% upside on tiny biotech? (Ad)
In his annual letter, Warren Buffett tells investors to ignore Wall Street pundits
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66,000% upside on tiny biotech? (Ad)
Closing prices for crude oil, gold and other commodities
Mark Zuckerberg Is Sitting on a Huge Stockpile of AI Chips as Companies Compete for Limited Supplies
S&P 500   5,088.80
DOW   39,131.53
QQQ   436.78
Stock ideas from the 2024 Microcap Conference
66,000% upside on tiny biotech? (Ad)
Sprouts, Block rise; Booking Holdings, Insulet fall, Friday, 2/23/2024
How major US stock indexes fared Friday, 2/23/2024
66,000% upside on tiny biotech? (Ad)
In his annual letter, Warren Buffett tells investors to ignore Wall Street pundits
MarketBeat Week in Review – 2/19 - 2/23
66,000% upside on tiny biotech? (Ad)
Closing prices for crude oil, gold and other commodities
Mark Zuckerberg Is Sitting on a Huge Stockpile of AI Chips as Companies Compete for Limited Supplies
S&P 500   5,088.80
DOW   39,131.53
QQQ   436.78
Stock ideas from the 2024 Microcap Conference
66,000% upside on tiny biotech? (Ad)
Sprouts, Block rise; Booking Holdings, Insulet fall, Friday, 2/23/2024
How major US stock indexes fared Friday, 2/23/2024
66,000% upside on tiny biotech? (Ad)
In his annual letter, Warren Buffett tells investors to ignore Wall Street pundits
MarketBeat Week in Review – 2/19 - 2/23
66,000% upside on tiny biotech? (Ad)
Closing prices for crude oil, gold and other commodities
Mark Zuckerberg Is Sitting on a Huge Stockpile of AI Chips as Companies Compete for Limited Supplies
NASDAQ:DRCT

Direct Digital (DRCT) Stock Price, News & Analysis

$16.53
-0.37 (-2.19%)
(As of 02/23/2024 ET)
Today's Range
$16.19
$17.67
50-Day Range
$9.15
$17.91
52-Week Range
$1.96
$18.52
Volume
155,158 shs
Average Volume
243,945 shs
Market Capitalization
$235.88 million
P/E Ratio
71.87
Dividend Yield
N/A
Price Target
$11.00

Direct Digital MarketRank™ Stock Analysis

Analyst Rating
Buy
3.00 Rating Score
Upside/​Downside
33.5% Downside
$11.00 Price Target
Short Interest
Healthy
13.67% of Float Sold Short
Dividend Strength
N/A
Sustainability
N/A
News Sentiment
N/A
Insider Trading
Selling Shares
$867,361 Sold Last Quarter
Proj. Earnings Growth
44.00%
From $0.50 to $0.72 Per Share

Overall MarketRank

New Rank-Based ScoringMarketRank is calculated by averaging available category scores (with extra weight given to analysis and valuation), then ranking the company's weighted average against that of other companies.

2.13 out of 5 stars

Business Services Sector

200th out of 316 stocks

Advertising Industry

4th out of 11 stocks


DRCT stock logo

About Direct Digital Stock (NASDAQ:DRCT)

Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.

DRCT Stock Price History

DRCT Stock News Headlines

3 High-Risk, High-Reward Small-Cap Stocks to Buy Now
Direct Digital Holdings Inc Class A DRCT
This is the #1 Stock to Buy for the AI Tidal Wave
Marc Chaikin warned people about NVDA before its 2023 bull run - now he’s naming his next pick or the AI tidal wave. Learn more here.
7 Stocks to Buy Now for Massive Growth Potential in 2024
This is the #1 Stock to Buy for the AI Tidal Wave
Marc Chaikin warned people about NVDA before its 2023 bull run - now he’s naming his next pick or the AI tidal wave. Learn more here.
Direct Digital Does Not Seem A Fraud But Is Overpriced
Direct Digital: Worth Buying Despite Valuation Risks
Direct Digital's Growth Outlook Looks Bright
See More Headlines
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Company Calendar

Today
2/24/2024
Next Earnings (Estimated)
3/28/2024
Fiscal Year End
12/31/2024

Industry, Sector and Symbol

Industry
Advertising
Sub-Industry
N/A
Current Symbol
NASDAQ:DRCT
Fax
N/A
Employees
69
Year Founded
N/A

Price Target and Rating

Average Stock Price Target
$11.00
High Stock Price Target
$15.00
Low Stock Price Target
$5.50
Potential Upside/Downside
-33.5%
Consensus Rating
Buy
Rating Score (0-4)
3.00
Research Coverage
3 Analysts

Profitability

Net Income
$4.17 million
Pretax Margin
3.37%

Debt

Sales & Book Value

Annual Sales
$88.04 million
Cash Flow
$0.42 per share
Book Value
$0.32 per share

Miscellaneous

Free Float
2,741,000
Market Cap
$235.88 million
Optionable
Not Optionable
Beta
7.94
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Key Executives

  • Mr. Mark D. Walker (Age 48)
    CEO, Co-Founder & Chairman
    Comp: $518.75k
  • Mr. Keith W. Smith (Age 55)
    Co-Founder, President & Director
    Comp: $518.75k
  • Ms. Diana P. Diaz
    Chief Financial Officer
  • Ms. Anu Pillai (Age 53)
    Chief Technology Officer
  • Ms. M. Duyen Le CPA
    Vice President of People & Culture
  • Ms. Maria Vilchez Lowrey (Age 42)
    Chief Growth Officer
  • Ms. Kristie MacDonald
    Chief Executive Officer of Huddled Masses
  • Mr. Douglas Mankiewicz
    Chief Executive Officer of Orange 142
  • Ms. Lashawnda Goffin
    Chief Executive Officer of Colossus SSP














DRCT Stock Analysis - Frequently Asked Questions

Should I buy or sell Direct Digital stock right now?

3 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Direct Digital in the last twelve months. There are currently 3 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "buy" DRCT shares.
View DRCT analyst ratings
or view top-rated stocks.

What is Direct Digital's stock price target for 2024?

3 equities research analysts have issued twelve-month target prices for Direct Digital's shares. Their DRCT share price targets range from $5.50 to $15.00. On average, they predict the company's stock price to reach $11.00 in the next twelve months. This suggests that the stock has a possible downside of 33.5%.
View analysts price targets for DRCT
or view top-rated stocks among Wall Street analysts.

How have DRCT shares performed in 2024?

Direct Digital's stock was trading at $14.88 at the start of the year. Since then, DRCT stock has increased by 11.1% and is now trading at $16.53.
View the best growth stocks for 2024 here
.

Are investors shorting Direct Digital?

Direct Digital saw a decline in short interest in the month of January. As of January 31st, there was short interest totaling 354,000 shares, a decline of 15.9% from the January 15th total of 421,100 shares. Based on an average daily volume of 952,600 shares, the short-interest ratio is presently 0.4 days. Currently, 13.7% of the company's shares are sold short.
View Direct Digital's Short Interest
.

When is Direct Digital's next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Thursday, March 28th 2024.
View our DRCT earnings forecast
.

What guidance has Direct Digital issued on next quarter's earnings?

Direct Digital updated its FY 2023 earnings guidance on Monday, December, 11th. The company provided EPS guidance of for the period. The company issued revenue guidance of $170.0 million-$190.0 million, compared to the consensus revenue estimate of $128.1 million.

When did Direct Digital IPO?

(DRCT) raised $18 million in an initial public offering on Friday, February 11th 2022. The company issued 2,200,000 shares at $7.00-$9.00 per share. The Benchmark Company and Roth Capital Partners acted as the underwriters for the IPO.

Who are Direct Digital's major shareholders?

Direct Digital's stock is owned by a variety of institutional and retail investors. Top institutional shareholders include Vanguard Group Inc. (0.96%), Intrinsic Edge Capital Management LLC (0.54%), Raymond James & Associates (0.19%), Denali Advisors LLC (0.17%) and Tower Research Capital LLC TRC (0.02%).
View institutional ownership trends
.

How do I buy shares of Direct Digital?

Shares of DRCT stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.
Compare Top Brokerages Here.

This page (NASDAQ:DRCT) was last updated on 2/24/2024 by MarketBeat.com Staff