FLL vs. BALY, MRNO, PBPB, LOCO, CVEO, GHG, GENK, THCH, STKS, and CNTY
Should you be buying Full House Resorts stock or one of its competitors? The main competitors of Full House Resorts include Bally's (BALY), Murano Global BV (MRNO), Potbelly (PBPB), El Pollo Loco (LOCO), Civeo (CVEO), GreenTree Hospitality Group (GHG), GEN Restaurant Group (GENK), TH International (THCH), ONE Group Hospitality (STKS), and Century Casinos (CNTY). These companies are all part of the "restaurants, hotels, motels" industry.
Full House Resorts vs. Its Competitors
Bally's (NYSE:BALY) and Full House Resorts (NASDAQ:FLL) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, analyst recommendations, valuation, profitability, risk, media sentiment, dividends and earnings.
Full House Resorts has a net margin of -13.75% compared to Bally's' net margin of -23.55%. Bally's' return on equity of -72.98% beat Full House Resorts' return on equity.
Bally's has a beta of 1.86, meaning that its share price is 86% more volatile than the S&P 500. Comparatively, Full House Resorts has a beta of 1.54, meaning that its share price is 54% more volatile than the S&P 500.
70.4% of Bally's shares are owned by institutional investors. Comparatively, 37.7% of Full House Resorts shares are owned by institutional investors. 74.9% of Bally's shares are owned by company insiders. Comparatively, 9.4% of Full House Resorts shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Full House Resorts has lower revenue, but higher earnings than Bally's. Full House Resorts is trading at a lower price-to-earnings ratio than Bally's, indicating that it is currently the more affordable of the two stocks.
In the previous week, Bally's had 5 more articles in the media than Full House Resorts. MarketBeat recorded 8 mentions for Bally's and 3 mentions for Full House Resorts. Full House Resorts' average media sentiment score of 1.21 beat Bally's' score of 0.51 indicating that Full House Resorts is being referred to more favorably in the news media.
Bally's presently has a consensus target price of $11.00, indicating a potential upside of 10.17%. Full House Resorts has a consensus target price of $5.50, indicating a potential upside of 58.50%. Given Full House Resorts' stronger consensus rating and higher possible upside, analysts clearly believe Full House Resorts is more favorable than Bally's.
Summary
Bally's and Full House Resorts tied by winning 8 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding FLL and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Full House Resorts Competitors List
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This page (NASDAQ:FLL) was last updated on 9/12/2025 by MarketBeat.com Staff
