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El Pollo Loco (LOCO) Competitors

El Pollo Loco logo
$14.99 -0.28 (-1.83%)
Closing price 09/1/2026 04:00 PM Eastern
Extended Trading
$14.48 -0.51 (-3.41%)
As of 04:12 AM Eastern
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LOCO vs. WING, WEN, ARCO, BJRI, and CBRL

Should you buy El Pollo Loco stock or one of its competitors? El Pollo Loco's main competitors and comparable companies include Wingstop (WING), Wendy's (WEN), Arcos Dorados (ARCO), BJ's Restaurants (BJRI), and Cracker Barrel Old Country Store (CBRL). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "restaurants" industry.

How does El Pollo Loco compare to Wingstop?

El Pollo Loco (NASDAQ:LOCO) and Wingstop (NASDAQ:WING) are both consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, risk, earnings, analyst recommendations, valuation, dividends, media sentiment and institutional ownership.

81.3% of El Pollo Loco shares are held by institutional investors. 3.0% of El Pollo Loco shares are held by company insiders. Comparatively, 0.5% of Wingstop shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

El Pollo Loco presently has a consensus target price of $16.13, indicating a potential upside of 7.57%. Wingstop has a consensus target price of $241.81, indicating a potential upside of 120.63%. Given Wingstop's stronger consensus rating and higher possible upside, analysts clearly believe Wingstop is more favorable than El Pollo Loco.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
El Pollo Loco
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.63
Wingstop
2 Sell rating(s)
5 Hold rating(s)
22 Buy rating(s)
2 Strong Buy rating(s)
2.77

Wingstop has a net margin of 16.15% compared to El Pollo Loco's net margin of 6.96%. El Pollo Loco's return on equity of 10.87% beat Wingstop's return on equity.

Company Net Margins Return on Equity Return on Assets
El Pollo Loco6.96% 10.87% 5.32%
Wingstop 16.15%-16.31%18.05%

El Pollo Loco has a beta of 0.78, meaning that its stock price is 22% less volatile than the broader market. Comparatively, Wingstop has a beta of 1.79, meaning that its stock price is 79% more volatile than the broader market.

In the previous week, Wingstop had 21 more articles in the media than El Pollo Loco. MarketBeat recorded 25 mentions for Wingstop and 4 mentions for El Pollo Loco. El Pollo Loco's average media sentiment score of 1.13 beat Wingstop's score of 0.97 indicating that El Pollo Loco is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
El Pollo Loco
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Wingstop
16 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Positive

Wingstop has higher revenue and earnings than El Pollo Loco. El Pollo Loco is trading at a lower price-to-earnings ratio than Wingstop, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
El Pollo Loco$490.05M0.93$26.49M$1.1712.81
Wingstop$696.85M4.28$174.27M$4.2126.03

Summary

Wingstop beats El Pollo Loco on 13 of the 17 factors compared between the two stocks.

How does El Pollo Loco compare to Wendy's?

Wendy's (NASDAQ:WEN) and El Pollo Loco (NASDAQ:LOCO) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their profitability, risk, earnings, valuation, analyst recommendations, media sentiment, dividends and institutional ownership.

86.0% of Wendy's shares are owned by institutional investors. Comparatively, 81.3% of El Pollo Loco shares are owned by institutional investors. 17.1% of Wendy's shares are owned by company insiders. Comparatively, 3.0% of El Pollo Loco shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Wendy's has a beta of 0.37, suggesting that its share price is 63% less volatile than the broader market. Comparatively, El Pollo Loco has a beta of 0.78, suggesting that its share price is 22% less volatile than the broader market.

In the previous week, Wendy's had 34 more articles in the media than El Pollo Loco. MarketBeat recorded 38 mentions for Wendy's and 4 mentions for El Pollo Loco. El Pollo Loco's average media sentiment score of 1.13 beat Wendy's' score of 0.16 indicating that El Pollo Loco is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Wendy's
8 Very Positive mention(s)
4 Positive mention(s)
14 Neutral mention(s)
10 Negative mention(s)
2 Very Negative mention(s)
Neutral
El Pollo Loco
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Wendy's presently has a consensus target price of $7.78, indicating a potential downside of 5.97%. El Pollo Loco has a consensus target price of $16.13, indicating a potential upside of 7.57%. Given El Pollo Loco's stronger consensus rating and higher probable upside, analysts clearly believe El Pollo Loco is more favorable than Wendy's.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Wendy's
6 Sell rating(s)
13 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
1.81
El Pollo Loco
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.63

Wendy's has higher revenue and earnings than El Pollo Loco. Wendy's is trading at a lower price-to-earnings ratio than El Pollo Loco, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Wendy's$2.20B0.72$165.07M$0.6612.53
El Pollo Loco$490.05M0.93$26.49M$1.1712.81

El Pollo Loco has a net margin of 6.96% compared to Wendy's' net margin of 5.72%. Wendy's' return on equity of 115.31% beat El Pollo Loco's return on equity.

Company Net Margins Return on Equity Return on Assets
Wendy's5.72% 115.31% 2.70%
El Pollo Loco 6.96%10.87%5.32%

Summary

El Pollo Loco beats Wendy's on 11 of the 17 factors compared between the two stocks.

How does El Pollo Loco compare to Arcos Dorados?

El Pollo Loco (NASDAQ:LOCO) and Arcos Dorados (NYSE:ARCO) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, media sentiment, earnings, institutional ownership, dividends, analyst recommendations, valuation and risk.

81.3% of El Pollo Loco shares are owned by institutional investors. Comparatively, 55.9% of Arcos Dorados shares are owned by institutional investors. 3.0% of El Pollo Loco shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

El Pollo Loco presently has a consensus price target of $16.13, indicating a potential upside of 7.57%. Arcos Dorados has a consensus price target of $10.50, indicating a potential upside of 30.43%. Given Arcos Dorados' higher possible upside, analysts plainly believe Arcos Dorados is more favorable than El Pollo Loco.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
El Pollo Loco
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.63
Arcos Dorados
0 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.60

Arcos Dorados has higher revenue and earnings than El Pollo Loco. Arcos Dorados is trading at a lower price-to-earnings ratio than El Pollo Loco, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
El Pollo Loco$490.05M0.93$26.49M$1.1712.81
Arcos Dorados$4.68B0.36$212.12M$1.226.60

In the previous week, El Pollo Loco had 4 more articles in the media than Arcos Dorados. MarketBeat recorded 4 mentions for El Pollo Loco and 0 mentions for Arcos Dorados. El Pollo Loco's average media sentiment score of 1.13 beat Arcos Dorados' score of 0.00 indicating that El Pollo Loco is being referred to more favorably in the media.

Company Overall Sentiment
El Pollo Loco Positive
Arcos Dorados Neutral

El Pollo Loco has a net margin of 6.96% compared to Arcos Dorados' net margin of 5.15%. Arcos Dorados' return on equity of 12.50% beat El Pollo Loco's return on equity.

Company Net Margins Return on Equity Return on Assets
El Pollo Loco6.96% 10.87% 5.32%
Arcos Dorados 5.15%12.50%2.58%

El Pollo Loco has a beta of 0.78, suggesting that its share price is 22% less volatile than the broader market. Comparatively, Arcos Dorados has a beta of 0.49, suggesting that its share price is 51% less volatile than the broader market.

Summary

El Pollo Loco beats Arcos Dorados on 11 of the 16 factors compared between the two stocks.

How does El Pollo Loco compare to BJ's Restaurants?

BJ's Restaurants (NASDAQ:BJRI) and El Pollo Loco (NASDAQ:LOCO) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, risk, institutional ownership, dividends, earnings, analyst recommendations, media sentiment and profitability.

BJ's Restaurants has a beta of 1.3, suggesting that its share price is 30% more volatile than the broader market. Comparatively, El Pollo Loco has a beta of 0.78, suggesting that its share price is 22% less volatile than the broader market.

In the previous week, BJ's Restaurants had 9 more articles in the media than El Pollo Loco. MarketBeat recorded 13 mentions for BJ's Restaurants and 4 mentions for El Pollo Loco. El Pollo Loco's average media sentiment score of 1.13 beat BJ's Restaurants' score of 1.10 indicating that El Pollo Loco is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BJ's Restaurants
10 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
El Pollo Loco
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

100.0% of BJ's Restaurants shares are held by institutional investors. Comparatively, 81.3% of El Pollo Loco shares are held by institutional investors. 2.4% of BJ's Restaurants shares are held by company insiders. Comparatively, 3.0% of El Pollo Loco shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

BJ's Restaurants currently has a consensus target price of $56.88, suggesting a potential downside of 7.89%. El Pollo Loco has a consensus target price of $16.13, suggesting a potential upside of 7.57%. Given El Pollo Loco's stronger consensus rating and higher probable upside, analysts plainly believe El Pollo Loco is more favorable than BJ's Restaurants.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BJ's Restaurants
2 Sell rating(s)
5 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.27
El Pollo Loco
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.63

BJ's Restaurants has higher revenue and earnings than El Pollo Loco. El Pollo Loco is trading at a lower price-to-earnings ratio than BJ's Restaurants, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BJ's Restaurants$1.40B0.94$48.81M$1.8733.02
El Pollo Loco$490.05M0.93$26.49M$1.1712.81

El Pollo Loco has a net margin of 6.96% compared to BJ's Restaurants' net margin of 2.86%. BJ's Restaurants' return on equity of 12.93% beat El Pollo Loco's return on equity.

Company Net Margins Return on Equity Return on Assets
BJ's Restaurants2.86% 12.93% 4.79%
El Pollo Loco 6.96%10.87%5.32%

Summary

BJ's Restaurants beats El Pollo Loco on 9 of the 15 factors compared between the two stocks.

How does El Pollo Loco compare to Cracker Barrel Old Country Store?

El Pollo Loco (NASDAQ:LOCO) and Cracker Barrel Old Country Store (NASDAQ:CBRL) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, institutional ownership, profitability, analyst recommendations, dividends, valuation, earnings and risk.

81.3% of El Pollo Loco shares are owned by institutional investors. Comparatively, 96.0% of Cracker Barrel Old Country Store shares are owned by institutional investors. 3.0% of El Pollo Loco shares are owned by insiders. Comparatively, 1.4% of Cracker Barrel Old Country Store shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

El Pollo Loco has a net margin of 6.96% compared to Cracker Barrel Old Country Store's net margin of 0.79%. El Pollo Loco's return on equity of 10.87% beat Cracker Barrel Old Country Store's return on equity.

Company Net Margins Return on Equity Return on Assets
El Pollo Loco6.96% 10.87% 5.32%
Cracker Barrel Old Country Store 0.79%2.78%0.58%

In the previous week, Cracker Barrel Old Country Store had 24 more articles in the media than El Pollo Loco. MarketBeat recorded 28 mentions for Cracker Barrel Old Country Store and 4 mentions for El Pollo Loco. El Pollo Loco's average media sentiment score of 1.13 beat Cracker Barrel Old Country Store's score of 1.00 indicating that El Pollo Loco is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
El Pollo Loco
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Cracker Barrel Old Country Store
10 Very Positive mention(s)
1 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Cracker Barrel Old Country Store has higher revenue and earnings than El Pollo Loco. El Pollo Loco is trading at a lower price-to-earnings ratio than Cracker Barrel Old Country Store, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
El Pollo Loco$490.05M0.93$26.49M$1.1712.81
Cracker Barrel Old Country Store$3.48B0.35$46.38M$1.1646.72

El Pollo Loco presently has a consensus target price of $16.13, indicating a potential upside of 7.57%. Cracker Barrel Old Country Store has a consensus target price of $48.14, indicating a potential downside of 11.18%. Given El Pollo Loco's stronger consensus rating and higher possible upside, equities research analysts plainly believe El Pollo Loco is more favorable than Cracker Barrel Old Country Store.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
El Pollo Loco
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.63
Cracker Barrel Old Country Store
3 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
2 Strong Buy rating(s)
2.33

El Pollo Loco has a beta of 0.78, meaning that its stock price is 22% less volatile than the broader market. Comparatively, Cracker Barrel Old Country Store has a beta of 1.19, meaning that its stock price is 19% more volatile than the broader market.

Summary

El Pollo Loco beats Cracker Barrel Old Country Store on 9 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding LOCO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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LOCO vs. The Competition

MetricEl Pollo LocoHotels, Restaurants & Leisure IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$464.71M$8.03B$13.08B$12.83B
Dividend YieldN/A3.77%58.38%11.78%
P/E Ratio12.8122.3546.6724.97
Price / Sales0.93317.7088.3090.61
Price / Cash10.1421.9728.7852.85
Price / Book1.444.635.786.03
Net Income$26.49M$260.47M$445.56M$348.89M
7 Day Performance-4.03%-3.06%-1.77%-2.29%
1 Month Performance-8.93%-1.49%-1.26%2.94%
1 Year Performance41.68%-5.90%-3.15%14.08%

El Pollo Loco Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
LOCO
El Pollo Loco
3.4994 of 5 stars
$14.99
-1.8%
$16.13
+7.6%
+41.0%$464.71M$490.05M12.814,034
WING
Wingstop
4.831 of 5 stars
$114.91
-1.7%
$241.81
+110.4%
-66.6%$3.13B$696.85M27.271,367
WEN
Wendy's
3.7778 of 5 stars
$8.96
+1.3%
$7.76
-13.3%
-22.1%$1.71B$2.18B13.5714,900
ARCO
Arcos Dorados
4.1813 of 5 stars
$8.05
-0.6%
$10.50
+30.5%
+15.1%$1.69B$4.98B6.5996,782
BJRI
BJ's Restaurants
2.9631 of 5 stars
$65.20
-3.1%
$56.88
-12.8%
+84.0%$1.38B$1.43B34.7822,000

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This page (NASDAQ:LOCO) was last updated on 9/2/2026 by MarketBeat.com Staff.
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