Immersion (IMMR) Competitors

Western Digital (NASDAQ:WDC) and Immersion (NASDAQ:IMMR) are both computer and technology companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, profitability, media sentiment, earnings, institutional ownership, risk, analyst recommendations and valuation.

Does the media favor WDC or IMMR?

In the previous week, Western Digital had 29 more articles in the media than Immersion. MarketBeat recorded 38 mentions for Western Digital and 9 mentions for Immersion. Western Digital's average media sentiment score of 1.05 beat Immersion's score of 0.77 indicating that Western Digital is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Western Digital	20 Very Positive mention(s)	6 Positive mention(s)	6 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Positive
Immersion	2 Very Positive mention(s)	2 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Do institutionals and insiders believe in WDC or IMMR?

92.5% of Western Digital shares are owned by institutional investors. Comparatively, 60.6% of Immersion shares are owned by institutional investors. 0.3% of Western Digital shares are owned by company insiders. Comparatively, 5.5% of Immersion shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Is WDC or IMMR a better dividend stock?

Western Digital pays an annual dividend of $0.40 per share and has a dividend yield of 0.4%. Immersion pays an annual dividend of $0.18 per share and has a dividend yield of 2.5%. Western Digital pays out 7.8% of its earnings in the form of a dividend. Immersion pays out 6.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Immersion is clearly the better dividend stock, given its higher yield and lower payout ratio.

Which has better earnings and valuation, WDC or IMMR?

Western Digital has higher revenue and earnings than Immersion. Immersion is trading at a lower price-to-earnings ratio than Western Digital, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Western Digital	$9.52B	3.75	$1.89B	$5.15	19.88
Immersion	$33.92M	6.75	$90.07M	$2.78	2.54

Which has more risk and volatility, WDC or IMMR?

Western Digital has a beta of 1.69, suggesting that its stock price is 69% more volatile than the S&P 500. Comparatively, Immersion has a beta of 1.25, suggesting that its stock price is 25% more volatile than the S&P 500.

Do analysts prefer WDC or IMMR?

Western Digital currently has a consensus target price of $86.44, suggesting a potential downside of 15.57%. Immersion has a consensus target price of $12.25, suggesting a potential upside of 73.27%. Given Immersion's stronger consensus rating and higher possible upside, analysts clearly believe Immersion is more favorable than Western Digital.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Western Digital	0 Sell rating(s)	4 Hold rating(s)	17 Buy rating(s)	1 Strong Buy rating(s)	2.86
Immersion	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

Is WDC or IMMR more profitable?

Western Digital has a net margin of 14.13% compared to Immersion's net margin of 7.31%. Western Digital's return on equity of 24.93% beat Immersion's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Western Digital	14.13%	24.93%	10.59%
Immersion	7.31%	21.53%	8.75%

Summary

Western Digital beats Immersion on 13 of the 19 factors compared between the two stocks.