Lamar Advertising (LAMR) Stock Price, News & Analysis

Company Overview

Lamar Advertising Company operates as an outdoor advertising company in the United States and Canada. The company owns and operates billboards, logo signs, and transit advertising displays, as well as rents space for advertising on billboards, buses, shelters, benches, logo plates, and in airport terminals. Lamar Advertising Company was founded in 1902 and is headquartered in Baton Rouge, Louisiana.

Key Stats

• Today's Range: $126.32 to $126.32
• 50-Day Range: $114.98 to $126.78
• 52-Week Range: $99.84 to $139.88
• Volume: 179 shs
• Average Volume: 628,027 shs
• Market Capitalization: $12.73 billion
• P/E Ratio: 29.40
• Dividend Yield: 4.93%
• Price Target: $134.20
• Consensus Rating: Hold

Lamar Advertising Stock Analysis - MarketRank™

Lamar Advertising scored higher than 68% of companies evaluated by MarketBeat, and ranked 454th out of 924 stocks in the finance sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 1.2 / 5
• Analyst Rating: Hold

Consensus Rating

Lamar Advertising has received a consensus rating of Hold. The company's average rating score is 2.40, and is based on 2 buy ratings, 3 hold ratings, and no sell ratings.

Amount of Analyst Coverage

Lamar Advertising has only been the subject of 4 research reports in the past 90 days.

Earnings and Valuation

• Score: 0.6 / 5
• Proj. Earnings Growth: 6.44%

Earnings Growth

Earnings for Lamar Advertising are expected to grow by 6.44% in the coming year, from $7.92 to $8.43 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Lamar Advertising is 29.48, which means that it is trading at a more expensive P/E ratio than the market average P/E ratio of about 28.44.

Price to Earnings Ratio vs. Sector

The P/E ratio of Lamar Advertising is 29.48, which means that it is trading at a more expensive P/E ratio than the Finance sector average P/E ratio of about 19.41.

Price to Book Value per Share Ratio

Lamar Advertising has a P/B Ratio of 12.39. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 2.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

5.73% of the float of Lamar Advertising has been sold short.

Short Interest Ratio / Days to Cover

Lamar Advertising has a short interest ratio ("days to cover") of 8.9.

Change versus previous month

Short interest in Lamar Advertising has recently decreased by 2.73%, indicating that investor sentiment is improving.

Dividend

• Score: 3.3 / 5
• Dividend Strength: Strong

Dividend Leadership

Lamar Advertising is a leading dividend payer. It pays a dividend yield of 4.89%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

Lamar Advertising has been increasing its dividend for 5 years.

Dividend Coverage

The dividend payout ratio of Lamar Advertising is 144.19%. Payout ratios above 75% are not desirable because they may not be sustainable.

Dividend Sustainability

Based on earnings estimates, Lamar Advertising will have a dividend payout ratio of 73.55% next year. This indicates that Lamar Advertising will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 1.7 / 5
• Environmental Score: -0.94

Percentage of Shares Shorted

5.73% of the float of Lamar Advertising has been sold short.

Short Interest Ratio / Days to Cover

Lamar Advertising has a short interest ratio ("days to cover") of 8.9.

Change versus previous month

Short interest in Lamar Advertising has recently decreased by 2.73%, indicating that investor sentiment is improving.

News and Social Media

• Score: 4.1 / 5
• News Sentiment: 1.35

News Sentiment

Lamar Advertising has a news sentiment score of 1.35. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 1.07 average news sentiment score of Finance companies.

News Coverage This Week

MarketBeat has tracked 14 news articles for Lamar Advertising this week, compared to 11 articles on an average week.

Search Interest

10 people have searched for LAMR on MarketBeat in the last 30 days. This is an increase of 400% compared to the previous 30 days.

MarketBeat Follows

8 people have added Lamar Advertising to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 2.5 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Lamar Advertising insiders have not sold or bought any company stock.

Percentage Held by Insiders

14.99% of the stock of Lamar Advertising is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

93.78% of the stock of Lamar Advertising is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

LAMR Stock Analysis - Frequently Asked Questions

How have LAMR shares performed this year?

Lamar Advertising's stock was trading at $121.74 at the beginning of 2025. Since then, LAMR shares have increased by 4.1% and is now trading at $126.78.

How were Lamar Advertising's earnings last quarter?

Lamar Advertising Company (NASDAQ:LAMR) released its quarterly earnings results on Friday, August, 8th. The real estate investment trust reported $2.22 EPS for the quarter, beating the consensus estimate of $1.48 by $0.74. The real estate investment trust earned $579.31 million during the quarter, compared to the consensus estimate of $580.72 million. Lamar Advertising had a net margin of 19.72% and a trailing twelve-month return on equity of 41.85%.
Read the conference call transcript.

Who are Lamar Advertising's major shareholders?

Top institutional investors of Lamar Advertising include Vanguard Group Inc. (11.92%), State Street Corp (2.64%), Geode Capital Management LLC (2.29%) and Boston Partners (2.28%). Insiders that own company stock include Thomas V Reifenheiser, John E Koerner III, Jay Lecoryelle Johnson and Nancy Fletcher.
View institutional ownership trends.

How do I buy shares of Lamar Advertising?

Shares of LAMR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Lamar Advertising own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Lamar Advertising investors own include American Water Works (AWK), Waste Connections (WCN), DiamondRock Hospitality (DRH), The RMR Group (RMR), AU Optronics (AUOTY), iShares Micro-Cap ETF (IWC) and Triple Flag Precious Metals (TFPM).

Company Calendar

• Record date for 6/30 Dividend: 6/16/2025
• Ex-Dividend for 6/30 Dividend: 6/16/2025
• Dividend Payable: 6/30/2025
• Last Earnings: 8/08/2025
• Today: 8/25/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Finance
• Industry: REIT - EQTY TRUST - OTHER
• Sub-Industry: Advertising
• Current Symbol: NASDAQ:LAMR
• CIK: 1090425
• Web: www.lamar.com
• Phone: (888) 308-5060
• Fax: 225-926-1005
• Employees: 3,500
• Year Founded: 1902

Price Target and Rating

• Average Price Target for Lamar Advertising: $134.20
• High Price Target: $160.00
• Low Price Target: $119.00
• Potential Upside/Downside: +6.7%
• Consensus Rating: Hold
• Rating Score (0-4): 2.40
• Research Coverage: 5 Analysts

Profitability

• EPS (Trailing Twelve Months): $4.30
• Trailing P/E Ratio: 29.40
• Forward P/E Ratio: 15.88
• P/E Growth: N/A
• Net Income: $361.87 million
• Net Margins: 19.72%
• Pretax Margin: 20.56%
• Return on Equity: 41.85%
• Return on Assets: 6.68%

Debt

• Debt-to-Equity Ratio: 3.45
• Current Ratio: 0.58
• Quick Ratio: 0.58

Sales & Book Value

• Annual Sales: $2.21 billion
• Price / Sales: 5.77
• Cash Flow: $8.05 per share
• Price / Cash Flow: 15.62
• Book Value: $10.23 per share
• Price / Book: 12.30

Miscellaneous

• Outstanding Shares: 101,220,000
• Free Float: 86,046,000
• Market Cap: $12.73 billion
• Optionable: Optionable
• Beta: 1.36