SOBR Safe (SOBR) Stock Price, News & Analysis

Company Overview

SOBR Safe, Inc., a hardware and software company, develops non-invasive alcohol detection, biometric identity verification, and real-time cloud-based alerts and reporting systems in North America. The company provides SOBRcheck, a stationary identification and alcohol monitoring product; and SOBRsure, a transdermal, alcohol-detecting wearable band. It also offers SOBRSafe, a software platform for non-invasive alcohol detection and identity verification solution for applications in probation management, fleet and facility, alcohol rehabilitation, and youth drivers. SOBR Safe, Inc. was founded in 2004 and is headquartered in Greenwood Village, Colorado.

Key Stats

• Today's Range: $3.01 to $3.37
• 50-Day Range: $2.92 to $4.59
• 52-Week Range: $2.41 to $263.89
• Volume: 21,704 shs
• Average Volume: 199,605 shs
• Market Capitalization: $270.90 thousand
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: N/A
• Consensus Rating: N/A

SOBR Stock Analysis - Frequently Asked Questions

How have SOBR shares performed this year?

SOBR Safe's stock was trading at $11.60 at the start of the year. Since then, SOBR stock has decreased by 74.1% and is now trading at $3.01.
View the best growth stocks for 2025 here.

How were SOBR Safe's earnings last quarter?

SOBR Safe, Inc. (NASDAQ:SOBR) released its quarterly earnings data on Thursday, May, 15th. The company reported ($1.46) earnings per share (EPS) for the quarter. The firm earned $0.09 million during the quarter. SOBR Safe had a negative trailing twelve-month return on equity of 117.88% and a negative net margin of 3,180.08%.

When did SOBR Safe's stock split?

SOBR Safe's stock reverse split before market open on Wednesday, October 2nd 2024. The 1-110 reverse split was announced on Wednesday, October 2nd 2024. The number of shares owned by shareholders was adjusted after the market closes on Wednesday, October 2nd 2024. An investor that had 100 shares of stock prior to the reverse split would have 1 shares after the split.

When did SOBR Safe IPO?

SOBR Safe (SOBR) raised $12 million in an initial public offering (IPO) on Thursday, April 28th 2022. The company issued 2,700,000 shares at $4.00-$5.00 per share. Alexander Capital, LP served as the underwriter for the IPO and Revere Securities LLC was co-manager.

How do I buy shares of SOBR Safe?

Shares of SOBR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of SOBR Safe own?

Based on aggregate information from My MarketBeat watchlists, some other companies that SOBR Safe investors own include Ford Motor (F), Meta Platforms (META), Walt Disney (DIS), CrowdStrike (CRWD), NVIDIA (NVDA), PayPal (PYPL) and Shopify (SHOP).

Company Calendar

• Last Earnings: 5/15/2025
• Today: 6/23/2025
• Next Earnings (Estimated): 8/11/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Business Services
• Industry: Technology Services
• Sub-Industry: Printing And Publishing
• Current Symbol: NASDAQ:SOBR
• CIK: 1425627
• Web: sobrsafe.com
• Phone: (844) 762-7723
• Fax: N/A
• Employees: 9
• Year Founded: N/A

Profitability

• EPS (Most Recent Fiscal Year): ($307.69)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: N/A
• P/E Growth: N/A
• Net Income: -$8.61 million
• Net Margins: -3,180.08%
• Pretax Margin: -3,180.08%
• Return on Equity: -117.88%
• Return on Assets: -98.76%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 9.86
• Quick Ratio: 9.68

Sales & Book Value

• Annual Sales: $210 thousand
• Price / Sales: 1.29
• Cash Flow: N/A
• Price / Cash Flow: N/A
• Book Value: $106.32 per share
• Price / Book: 0.03

Miscellaneous

• Outstanding Shares: 90,000
• Free Float: 90,000
• Market Cap: $270.90 thousand
• Optionable: Not Optionable
• Beta: 0.57