NASDAQ:SOBR SOBR Safe (SOBR) Stock Price, News & Analysis $0.46 +0.03 (+6.94%) Closing price 09/8/2026 04:00 PM EasternExtended Trading$0.46 +0.00 (+0.09%) As of 09/8/2026 07:35 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsInsider TradesNews and TrendsOwnershipSEC Filings About SOBR Safe Stock (NASDAQ:SOBR) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get SOBR Safe alerts:Sign Up Key Stats Today's Range$0.43▼$0.4750-Day Range$0.42▼$2.0752-Week Range$0.35▼$3.97Volume207,695 shsAverage Volume183,867 shsMarket Capitalization$2.47 millionP/E RatioN/ADividend YieldN/APrice TargetN/AConsensus RatingSell Company Overview SOBR Safe, Inc. (NASDAQ: SOBR) is a technology company specializing in the development and commercialization of cognitive impairment monitoring solutions. The company’s flagship offerings consist of handheld breath alcohol screening devices and integrated cognitive assessment tools designed to detect impairment in real time. SOBR Safe’s product line pairs portable breathalyzers with proprietary software that captures, records and analyzes impairment data to help organizations maintain safety and compliance standards. Founded in 2020 and headquartered in Vancouver, Canada, SOBR Safe has focused on research and development of non-invasive impairment detection technology. Its devices combine traditional breath alcohol measurement with cognitive testing modules, enabling employers and safety managers to assess not only blood alcohol content but also broader neuro-cognitive function. SOBR Safe’s solutions are delivered through cloud-based platforms, allowing for secure data storage, customizable reporting and integration with existing safety protocols. The company primarily serves industries where impairment management is critical, including transportation fleets, oil and gas operations, construction sites and manufacturing facilities, with a footprint spanning North America. Through partnerships and channel agreements, SOBR Safe has begun to expand its reach into additional markets and verticals that demand continuous safety monitoring. Under the leadership of CEO Thomas Llewellyn, the company continues to refine its technology roadmap and pursue strategic alliances aimed at reducing on-the-job impairment incidents.AI Generated. May Contain Errors. Read More SOBR Safe Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks4th Percentile Overall ScoreSOBR MarketRank™: SOBR Safe scored higher than 4% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion0.7 / 5Analyst RatingSell Consensus RatingSOBR Safe has received a consensus rating of Sell. The company's average rating score is 1.00, and is based on no strong buy ratings, no buy ratings, no hold ratings, and 1 sell rating.Amount of Analyst CoverageSOBR Safe has only been the subject of 1 research reports in the past 90 days.Read more about SOBR Safe's stock forecast and price target. Earnings and Valuation0.6 / 5Proj. Earnings GrowthN/A Price to Earnings Ratio vs. the MarketThe P/E ratio of SOBR Safe is -0.09, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of SOBR Safe is -0.09, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Book Value per Share RatioSOBR Safe has a P/B Ratio of 0.18. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.Read more about SOBR Safe's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted5.11% of the float of SOBR Safe has been sold short.Short Interest Ratio / Days to CoverSOBR Safe has a short interest ratio ("days to cover") of 0.32, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in SOBR Safe has recently decreased by 4.57%, indicating that investor sentiment is improving. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldSOBR Safe does not currently pay a dividend.Dividend GrowthSOBR Safe does not have a long track record of dividend growth. News and Social Media0.0 / 5News SentimentN/A Search InterestOnly 1 people have searched for SOBR on MarketBeat in the last 30 days. This is a decrease of -75% compared to the previous 30 days.MarketBeat FollowsOnly 1 people have added SOBR Safe to their MarketBeat watchlist in the last 30 days. This is a decrease of 0% compared to the previous 30 days. Company Ownership0.1 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, SOBR Safe insiders have not sold or bought any company stock.Percentage Held by Insiders0.13% of the stock of SOBR Safe is held by insiders.Percentage Held by Institutions7.93% of the stock of SOBR Safe is held by institutions.Read more about SOBR Safe's insider trading history. Receive SOBR Stock News and Ratings via Email Sign-up to receive the latest news and ratings for SOBR Safe and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. SOBR Stock News HeadlinesSOBR Safe, Inc.August 12, 2026 | edition.cnn.comSOBR Safe (SOBR) stock plunges 51% after-hours: Here's whyJuly 16, 2026 | msn.comYour $29.97 book is free todayWhy Some Traders Skip Stocks Entirely You don't need a big account to trade options. In fact, options can give you up to 12 times the leverage of stocks — with a fraction of the capital tied up. This free guide lays it all out in plain English — from A to Z, with step-by-step examples you can follow in your own account. | Profits Run (Ad)SOBR Safe Shares Plummet as Warrants Are Exercised at Reduced PriceJuly 15, 2026 | marketwatch.comSOBR Safe launches major restructuring following merger plansJune 29, 2026 | theglobeandmail.comSobr Safe Cuts Workforce By 11 People Amid Restructuring, MergerMay 13, 2026 | marketwatch.comSOBR Safe shares soar on proposed Clean World Ventures business combinationMay 1, 2026 | quiverquant.comQThis nanocap stock surged more than 100% after a strategic pivot to tap into AI data center market – retail bulls see bigger upsideMay 1, 2026 | msn.comSee More Headlines SOBR Stock Analysis - Frequently Asked Questions How have SOBR shares performed this year? SOBR Safe's stock was trading at $2.14 at the beginning of the year. Since then, SOBR shares have decreased by 78.6% and is now trading at $0.4576. How were SOBR Safe's earnings last quarter? SOBR Safe, Inc. (NASDAQ:SOBR) announced its earnings results on Friday, August, 14th. The company reported ($1.08) EPS for the quarter, beating the consensus estimate of ($220.00) by $218.92. The firm earned $0.03 million during the quarter, compared to analyst estimates of $0.53 million. SOBR Safe had a negative net margin of 2,924.23% and a negative trailing twelve-month return on equity of 314.39%. When did SOBR Safe's stock split? SOBR Safe's stock reverse split on the morning of Wednesday, October 2nd 2024.The 1-110 reverse split was announced on Wednesday, October 2nd 2024. The number of shares owned by shareholders was adjusted after the closing bell on Wednesday, October 2nd 2024. An investor that had 100 shares of stock prior to the reverse split would have 1 shares after the split. When did SOBR Safe IPO? SOBR Safe (SOBR) raised $12 million in an initial public offering on Thursday, April 28th 2022. The company issued 2,700,000 shares at $4.00-$5.00 per share. Alexander Capital, LP acted as the underwriter for the IPO and Revere Securities LLC was co-manager. How do I buy shares of SOBR Safe? Shares of SOBR stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of SOBR Safe own? Based on aggregate information from My MarketBeat watchlists, some other companies that SOBR Safe investors own include Ford Motor (F), Meta Platforms (META), Walt Disney (DIS), CrowdStrike (CRWD), NVIDIA (NVDA), PayPal (PYPL) and Company Calendar Last Earnings8/14/2026Today9/09/2026Next Earnings (Estimated)11/18/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Yellow Zone (1m+) 1-Year History Sep 25 Dec 25 Mar 26 Jun 26 Sep 26 SOBR's financial health is in the Yellow zone, according to TradeSmith. SOBR has been in this zone for over one month. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorTechnology Industry Electronic Equipment, Instruments & Components Sub-IndustryElectronic Equipment & Instruments Current SymbolNASDAQ:SOBR CIK1425627 Websobrsafe.com Phone(844) 762-7723FaxN/AEmployees9Year FoundedN/AProfitability EPS (Trailing Twelve Months)($5.35) Trailing P/E RatioN/A Forward P/E RatioN/A P/E GrowthN/ANet Income-$8.95 million Net Margins-2,924.23% Pretax Margin-2,938.59% Return on Equity-314.39% Return on Assets-228.18% Debt Debt-to-Equity RatioN/A Current Ratio0.56 Quick Ratio0.56 Sales & Book Value Annual Sales$354.65 thousand Price / Sales6.95 Cash FlowN/A Price / Cash FlowN/A Book Value$2.61 per share Price / Book0.18Miscellaneous Outstanding Shares5,387,000Free Float5,380,000Market Cap$2.47 million OptionableNot Optionable Beta1.22 The 7 Hottest IPO Stories of 2026MarketBeat just released its list of the 7 hottest IPOs expected to hit Wall Street in 2026. See which companies are preparing to go public and why investors are watching closely.Get This Free Report This page (NASDAQ:SOBR) was last updated on 9/9/2026 by MarketBeat.com Staff. From Our PartnersALERT: Drop these 5 stocks before the market opens tomorrow!The Wall Street Journal is already raising the alarm about a potential market crash, and Weiss Ratings researc...Weiss Ratings | SponsoredSmall Colorado Company (Backed by Sam Altman) Could Save U.S. Power GridA small Colorado company has secured rights to technology that could prevent the U.S. public power grid from c...Altimetry | SponsoredLouis Navellier: My #1 AI stock for 2026 (name & ticker inside)Louis Navellier's Stock Grader system helped him flag Nvidia before its 82,000% run and has identified the top...InvestorPlace | SponsoredReady to give options a try? 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