NASDAQ:UPBD Upbound Group (UPBD) Stock Price, News & Analysis $18.78 0.00 (0.00%) Closing price 05/8/2026 04:00 PM EasternExtended Trading$18.96 +0.18 (+0.98%) As of 05/8/2026 07:07 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock About Upbound Group Stock (NASDAQ:UPBD) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Upbound Group alerts:Sign Up Key Stats Today's Range$18.55▼$19.0550-Day Range$17.21▼$22.0352-Week Range$15.82▼$28.02Volume638,646 shsAverage Volume872,547 shsMarket Capitalization$1.09 billionP/E Ratio13.13Dividend Yield8.31%Price Target$31.33Consensus RatingModerate Buy Company Overview Upbound Group, Inc. leases household durable goods to customers on a lease-to-own basis in the United States, Puerto Rico, and Mexico. It operates through four segments: Rent-A-Center, Acima, Mexico, and Franchising. The company's brands, such as Rent-A-Center and Acima that facilitate consumer transactions across a range of store-based and virtual channels. It offers furniture comprising mattresses, tires, consumer electronics, appliances, tools, handbags, computers, smartphones, and accessories. It also provides merchandise on an installment sales basis; and the lease-to-own transaction to consumers who do not qualify for traditional financing, the lease to-own transaction through staffed or unstaffed kiosks located in third-party retailer's locations, and other virtual options. It operates retail installment sales stores under the Get It Now and Home Choice names; lease-to-own and franchised lease-to-own stores under the Rent-A-Centre, ColorTyme, and RimTyme names; and company-owned stores and e-commerce platform through rentacenter.com. The company was formerly known as Rent-A-Center, Inc. and changed its name to Upbound Group, Inc. in February 2023. Upbound Group, Inc. was founded in 1960 and is based in Plano, Texas. Read More Upbound Group Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks99th Percentile Overall ScoreUPBD MarketRank™: Upbound Group scored higher than 99% of companies evaluated by MarketBeat, and ranked 45th out of 877 stocks in the finance sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion3.7 / 5Analyst RatingModerate Buy Consensus RatingUpbound Group has received a consensus rating of Moderate Buy. The company's average rating score is 2.60, and is based on no strong buy ratings, 3 buy ratings, 2 hold ratings, and no sell ratings.Upside PotentialUpbound Group has a consensus price target of $31.33, representing about 66.8% upside from its current price of $18.78.Amount of Analyst CoverageUpbound Group has only been the subject of 2 research reports in the past 90 days.Read more about Upbound Group's stock forecast and price target. Earnings and Valuation3.1 / 5Proj. Earnings Growth16.87% Earnings GrowthEarnings for Upbound Group are expected to grow by 16.87% in the coming year, from $4.15 to $4.85 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Upbound Group is 13.13, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 44.23.Price to Earnings Ratio vs. SectorThe P/E ratio of Upbound Group is 13.13, which means that it is trading at a less expensive P/E ratio than the Finance sector average P/E ratio of about 23.34.Price to Book Value per Share RatioUpbound Group has a P/B Ratio of 1.56. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities. Short InterestN/AShort Interest LevelN/A Short InterestThere is no current short interest data available for UPBD. Dividend3.3 / 5Dividend StrengthStrong Dividend LeadershipUpbound Group is a leading dividend payer. It pays a dividend yield of 8.31%, putting its dividend yield in the top 25% of dividend-paying stocks.Dividend GrowthUpbound Group has been increasing its dividend for 5 years.Dividend CoverageThe dividend payout ratio of Upbound Group is 109.09%. Payout ratios above 75% are not desirable because they may not be sustainable.Dividend SustainabilityBased on earnings estimates, Upbound Group will have a dividend payout ratio of 32.16% next year. This indicates that Upbound Group will be able to sustain or increase its dividend.Read more about Upbound Group's dividend. News and Social Media3.7 / 5News Sentiment0.92 News SentimentUpbound Group has a news sentiment score of 0.92. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.69 average news sentiment score of Finance companies.News Coverage This WeekMarketBeat has tracked 2 news articles for Upbound Group this week, compared to 2 articles on an average week.Search Interest28 people have searched for UPBD on MarketBeat in the last 30 days. This is an increase of 4% compared to the previous 30 days.MarketBeat Follows9 people have added Upbound Group to their MarketBeat watchlist in the last 30 days. Company Ownership3.0 / 5Insider TradingAcquiring Shares Net Insider BuyingOver the last three months, insiders have purchased a net $45,206.00 in company stock, which represents 0.0041% of the company's market cap.Insider Buying vs. Insider SellingIn the past three months, Upbound Group insiders have bought more of their company's stock than they have sold. Specifically, they have bought $45,206.00 in company stock and sold $0.00 in company stock.Percentage Held by Insiders2.60% of the stock of Upbound Group is held by insiders.Percentage Held by Institutions90.30% of the stock of Upbound Group is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Upbound Group's insider trading history. Receive UPBD Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Upbound Group and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. 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UPBD Stock News HeadlinesAmazon Deal Recasts Upbound’s Rent A Center Stores As Traffic HubsMay 5, 2026 | finance.yahoo.comUpbound Group Earnings Call Signals Profitable DisciplineMay 1, 2026 | tipranks.comYour $29.97 book is free todayWhy Some Traders Skip Stocks Entirely You don't need a big account to trade options. In fact, options can give you up to 12 times the leverage of stocks — with a fraction of the capital tied up. This free guide lays it all out in plain English — from A to Z, with step-by-step examples you can follow in your own account. | Profits Run (Ad)Upbound Group (NASDAQ:UPBD) Director Jeffrey Brown Purchases 2,329 SharesMay 1, 2026 | insidertrades.comUpbound Group, Inc. 2026 Q1 - Results - Earnings Call PresentationMay 1, 2026 | seekingalpha.comUpbound Group, Inc. (UPBD) Q1 2026 Earnings Call TranscriptApril 30, 2026 | seekingalpha.comUpbound Group stock edges up on earnings beat despite revenue missApril 30, 2026 | investing.comUpbound Group Announces Agreement Between Its Rent-A-Center Business and Amazon to Offer Easy Order Pickups and ReturnsApril 21, 2026 | finance.yahoo.comSee More Headlines UPBD Stock Analysis - Frequently Asked Questions How have UPBD shares performed this year? Upbound Group's stock was trading at $17.56 at the beginning of 2026. Since then, UPBD stock has increased by 6.9% and is now trading at $18.78. How were Upbound Group's earnings last quarter? Upbound Group, Inc. (NASDAQ:UPBD) announced its quarterly earnings data on Thursday, April, 30th. The company reported $1.08 earnings per share for the quarter, beating analysts' consensus estimates of $1.06 by $0.02. Upbound Group's revenue for the quarter was up 3.7% on a year-over-year basis. Read the conference call transcript. Who are Upbound Group's major shareholders? Upbound Group's top institutional investors include Dimensional Fund Advisors LP (4.11%), Bank of New York Mellon Corp (1.47%), Principal Financial Group Inc. (0.52%) and Peregrine Capital Management LLC (0.47%). Insiders that own company stock include Fahmi Karam, Jeffrey J Brown, Tyler Montrone, Anthony J Blasquez, Ralph T Montrone and Transient C Taylor. View institutional ownership trends. How do I buy shares of Upbound Group? Shares of UPBD stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Upbound Group own? Based on aggregate information from My MarketBeat watchlists, some other companies that Upbound Group investors own include American Water Works (AWK), Waste Connections (WCN), AUO (AUOTY), DiamondRock Hospitality (DRH), The RMR Group (RMR), Triple Flag Precious Metals (TFPM) and iShares Micro-Cap ETF (IWC). Company Calendar Record date for 4/28 Dividend4/07/2026Ex-Dividend for 4/28 Dividend4/07/2026Dividend Payable4/28/2026Last Earnings4/30/2026Today5/10/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Green Zone (1m+) 1-Year History May 25 Aug 25 Nov 25 Feb 26 May 26 UPBD's financial health is in the Green zone, according to TradeSmith. UPBD has been in this zone for over one month. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorFinance Industry FIN - LEASING COS Sub-IndustryBusiness Services Current SymbolNASDAQ:UPBD CIK933036 Webwww.rentacenter.com Phone(972) 801-1100Fax972-943-0113Employees12,050Year Founded2002Price Target and Rating Average Price Target for Upbound Group$31.33 High Price Target$36.00 Low Price Target$28.00 Potential Upside/Downside+66.8%Consensus RatingModerate Buy Rating Score (0-4)2.60 Research Coverage5 Analysts Profitability EPS (Trailing Twelve Months)$1.43 Trailing P/E Ratio13.13 Forward P/E Ratio4.53 P/E GrowthN/ANet Income$73.24 million Net Margins1.78% Pretax Margin2.61% Return on Equity35.56% Return on Assets7.79% Debt Debt-to-Equity Ratio2.01 Current Ratio3.06 Quick Ratio0.88 Sales & Book Value Annual Sales$4.70 billion Price / Sales0.23 Cash Flow$30.29 per share Price / Cash Flow0.62 Book Value$12.02 per share Price / Book1.56Miscellaneous Outstanding Shares58,290,000Free Float56,778,000Market Cap$1.09 billion OptionableOptionable Beta1.83 Social Links Don't wait for the SpaceX IPOThe space race is growing fast, and you don’t have to wait for SpaceX to go public to invest. 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