Xcel Brands, Inc. is a brand-management and media company that develops, acquires, markets and licenses consumer brands. The company focuses on lifestyle categories including fashion, accessories, jewelry, home goods and beauty products, using a combination of licensing, direct-to-consumer commerce, retail distribution and media-driven marketing.
Xcel’s portfolio has included brands associated with designers and personalities such as Isaac Mizrahi and Judith Ripka. The company works with retail and manufacturing partners to design, produce and distribute branded merchandise, while also supporting product launches through television, digital content, social media and livestream shopping. Its business model is intended to extend brands across multiple product categories and sales channels.
Founded in 2011, Xcel Brands serves consumers primarily through North American retail and e-commerce channels, with licensing arrangements that can provide international distribution. Robert W. D’Loren is the company’s chairman and chief executive officer. Brand ownership, licensing arrangements and product offerings may change as Xcel develops its portfolio and pursues new commercial opportunities.
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