NASDAQ:YHC LQR House (YHC) Stock Price, News & Analysis $0.02 -0.01 (-17.18%) Closing price 07/10/2026 04:00 PM EasternExtended Trading$0.02 0.00 (-4.56%) As of 07/10/2026 07:49 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsHeadlinesInsider TradesOwnershipSEC FilingsTrendsBuy This Stock About LQR House Stock (NASDAQ:YHC) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get LQR House alerts:Sign Up Key Stats Today's Range$0.02▼$0.0350-Day Range$0.02▼$1.0352-Week Range$0.02▼$11.14Volume91.29 million shsAverage Volume75.79 million shsMarket Capitalization$340.29 thousandP/E RatioN/ADividend YieldN/APrice TargetN/AConsensus RatingSell Company Overview LQR House, Inc. provides digital marketing and brand development for alcoholic beverage space. It intends to integrate the supply, sales, and marketing facets of the alcoholic beverage space into one easy to use platform and become the one-stop-shop for everything related to alcohol. The company was founded on January 11, 2021 and is headquartered in Miami Beach, FL. Read More LQR House Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks13th Percentile Overall ScoreYHC MarketRank™: LQR House scored higher than 13% of companies evaluated by MarketBeat. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion0.7 / 5Analyst RatingSell Consensus RatingLQR House has received a consensus rating of Sell. The company's average rating score is 1.00, and is based on no strong buy ratings, no buy ratings, no hold ratings, and 1 sell rating.Amount of Analyst CoverageLQR House has only been the subject of 1 research reports in the past 90 days.Read more about LQR House's stock forecast and price target. Earnings and Valuation0.6 / 5Proj. Earnings GrowthN/A Price to Earnings Ratio vs. the MarketThe P/E ratio of LQR House is -0.02, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of LQR House is -0.02, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Book Value per Share RatioLQR House has a P/B Ratio of 0.01. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.Read more about LQR House's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted4.21% of the float of LQR House has been sold short.Short Interest Ratio / Days to CoverLQR House has a short interest ratio ("days to cover") of 0.01, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in LQR House has recently increased by 44.15%, indicating that investor sentiment is decreasing significantly. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldLQR House does not currently pay a dividend.Dividend GrowthLQR House does not have a long track record of dividend growth. News and Social Media2.6 / 5News Sentiment0.17 News SentimentLQR House has a news sentiment score of 0.17. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.83 average news sentiment score of Business Services companies.News Coverage This WeekMarketBeat has tracked 4 news articles for LQR House this week, compared to 1 article on an average week.Search Interest8 people have searched for YHC on MarketBeat in the last 30 days. This is an increase of 700% compared to the previous 30 days. Company Ownership0.3 / 5Insider TradingN/A Insider Buying vs. Insider SellingIn the past three months, LQR House insiders have not sold or bought any company stock.Percentage Held by Insiders9.37% of the stock of LQR House is held by insiders.Percentage Held by InstitutionsLQR House has minimal institutional ownership at this time.Read more about LQR House's insider trading history. Receive YHC Stock News and Ratings via Email Sign-up to receive the latest news and ratings for LQR House and its competitors with MarketBeat's FREE daily newsletter. 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YHC Stock News HeadlinesLQR House approves 1-for-100 reverse stock splitJuly 9 at 12:23 PM | msn.comLQR House Inc. Announces 1-for-100 Reverse Stock SplitJuly 9 at 8:45 AM | businesswire.comPH: Do THESE 4 things to your bank account now …In a few short months, the US government could gain unprecedented powers over personal bank accounts - including the ability to track every transaction or freeze funds. Martin D. Weiss, PhD, founder of Weiss Ratings, has identified 4 simple steps Americans can take today to help safeguard their savings before any changes take effect.July 11 at 1:00 AM | Weiss Ratings (Ad)LQR House Executes Major Equity Financing and Share DilutionJuly 2, 2026 | tipranks.comLQR House Signs Two-Year ByteDance Agreement Deploying AI Compute to Power Quantitative Research at Fusion Five Continents SecuritiesJune 30, 2026 | businesswire.comShort Interest in LQR House Inc. (NASDAQ:YHC) Increases By 237.4%June 30, 2026 | americanbankingnews.comLQR House in Advanced Negotiations with ByteDance Across Its Artificial Intelligence VerticalJune 23, 2026 | businesswire.comLQR House Inc. Closes Additional 30% Interest in Fusion Five Continents Securities, Crossing Majority Ownership of an AI-Powered Cross-Border Brokerage Built on USDT Settlement ...June 2, 2026 | ca.finance.yahoo.comSee More Headlines YHC Stock Analysis - Frequently Asked Questions How have YHC shares performed this year? LQR House's stock was trading at $0.90 on January 1st, 2026. Since then, YHC stock has decreased by 97.3% and is now trading at $0.0241. How were LQR House's earnings last quarter? LQR House Inc. (NASDAQ:YHC) released its quarterly earnings results on Friday, May, 15th. The company reported ($0.04) EPS for the quarter. The business earned $0.22 million during the quarter. LQR House had a negative trailing twelve-month return on equity of 45.42% and a negative net margin of 1,769.54%. When did LQR House's stock split? LQR House's stock reverse split on Thursday, November 30th 2023.The 1-60 reverse split was announced on Thursday, November 30th 2023. The number of shares owned by shareholders was adjusted after the market closes on Thursday, November 30th 2023. An investor that had 100 shares of stock prior to the reverse split would have 2 shares after the split. How do I buy shares of LQR House? Shares of YHC stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. Company Calendar Last Earnings5/15/2026Today7/11/2026Next Earnings (Estimated)9/02/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Red Zone (1w+) 1-Year History Jul 25 Oct 25 Jan 26 Apr 26 Jul 26 For the last 11 days, YHC's financial health has been in the Red zone, according to TradeSmith. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorBusiness Services Industry ADVERTISING/MKTG SVCS Sub-IndustryBeer & Liquor Current SymbolNASDAQ:YHC Previous SymbolNASDAQ:LQR CIK1843165 Webwww.lqrhouse.com Phone786-389-9771FaxN/AEmployeesN/AYear FoundedN/AProfitability EPS (Trailing Twelve Months)($1.48) Trailing P/E RatioN/A Forward P/E RatioN/A P/E GrowthN/ANet Income-$25.52 million Net Margins-1,769.54% Pretax Margin-1,769.54% Return on Equity-45.42% Return on Assets-39.96% Debt Debt-to-Equity RatioN/A Current Ratio9.47 Quick Ratio9.47 Sales & Book Value Annual Sales$1.57 million Price / Sales0.22 Cash FlowN/A Price / Cash FlowN/A Book Value$2.08 per share Price / Book0.01Miscellaneous Outstanding Shares14,120,000Free Float12,799,000Market Cap$340.29 thousand OptionableN/A Beta3.20 The 10 Best High-Yield Dividend Stocks for 2026Discover the 10 Best High-Yield Dividend Stocks for 2026 and secure reliable income in uncertain markets. 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