BlackBerry (BB) Competitors

BlackBerry (NYSE:BB) and United States Cellular (NYSE:USM) are both mid-cap computer and technology companies, but which is the better investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, community ranking, earnings, profitability, institutional ownership, media sentiment, valuation and risk.

Does the MarketBeat Community favor BB or USM?

BlackBerry received 504 more outperform votes than United States Cellular when rated by MarketBeat users. Likewise, 68.56% of users gave BlackBerry an outperform vote while only 55.84% of users gave United States Cellular an outperform vote.

Company	Underperform	Outperform
BlackBerry	Outperform Votes 748 68.56%	Underperform Votes 343 31.44%
United States Cellular	Outperform Votes 244 55.84%	Underperform Votes 193 44.16%

Which has more volatility & risk, BB or USM?

BlackBerry has a beta of 1.42, suggesting that its share price is 42% more volatile than the S&P 500. Comparatively, United States Cellular has a beta of 0.39, suggesting that its share price is 61% less volatile than the S&P 500.

Do analysts rate BB or USM?

BlackBerry presently has a consensus target price of $4.12, indicating a potential upside of 3.18%. United States Cellular has a consensus target price of $83.67, indicating a potential upside of 34.93%. Given United States Cellular's stronger consensus rating and higher possible upside, analysts clearly believe United States Cellular is more favorable than BlackBerry.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
BlackBerry	0 Sell rating(s)	5 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	2.50
United States Cellular	0 Sell rating(s)	0 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	3.00

Does the media refer more to BB or USM?

In the previous week, United States Cellular had 2 more articles in the media than BlackBerry. MarketBeat recorded 4 mentions for United States Cellular and 2 mentions for BlackBerry. United States Cellular's average media sentiment score of 1.85 beat BlackBerry's score of 0.35 indicating that United States Cellular is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
BlackBerry	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
United States Cellular	4 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive

Which has preferable earnings & valuation, BB or USM?

United States Cellular has higher revenue and earnings than BlackBerry. United States Cellular is trading at a lower price-to-earnings ratio than BlackBerry, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
BlackBerry	$534.90M	4.45	-$130M	-$0.13	-30.71
United States Cellular	$3.71B	1.42	$54M	-$0.46	-134.80

Do institutionals and insiders hold more shares of BB or USM?

54.5% of BlackBerry shares are held by institutional investors. Comparatively, 18.0% of United States Cellular shares are held by institutional investors. 0.3% of BlackBerry shares are held by company insiders. Comparatively, 1.0% of United States Cellular shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Is BB or USM more profitable?

United States Cellular has a net margin of -0.79% compared to BlackBerry's net margin of -21.16%. United States Cellular's return on equity of 1.55% beat BlackBerry's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
BlackBerry	-21.16%	-2.02%	-1.13%
United States Cellular	-0.79%	1.55%	0.68%

Summary

United States Cellular beats BlackBerry on 11 of the 19 factors compared between the two stocks.