Brown-Forman (BF.B) Stock Price, News & Analysis

Company Overview

Brown-Forman Corporation is a global leader in the production and marketing of beverage alcohol products. Headquartered in Louisville, Kentucky, the company has been publicly traded since its listing on the New York Stock Exchange under the ticker symbol BF.B. With a focus on premium and super-premium spirits, Brown-Forman operates through a diversified portfolio that spans multiple categories and geographic regions.

The company’s flagship brand, Jack Daniel’s Tennessee Whiskey, is one of the world’s best-known whiskey labels, while its American whiskey lineup also includes Woodford Reserve and Old Forester. Brown-Forman’s international portfolio extends beyond whiskey to include Finlandia Vodka, Herradura Tequila and Chambord Liqueur, as well as a selection of wines and other specialty spirits. The breadth of these offerings enables the company to serve a wide range of consumer tastes and price points.

Founded in 1870 by George Garvin Brown, Brown-Forman has maintained a strong family heritage for over 150 years. The Brown family continues to hold a significant ownership interest through a dual‐class share structure, providing continuity in corporate governance and strategic direction. Over its history, the company has expanded its manufacturing and distribution footprint to more than 170 countries and territories, with production sites in the United States, Scotland, Ireland, Sweden and Mexico.

Leadership at Brown-Forman reflects its blend of tradition and innovation. The company is led by Chief Executive Officer Lawson B. Whiting IV, who oversees global strategy and operations, and is guided by a board chaired by Campbell P. Brown, a descendant of the founding family. Together, this leadership team emphasizes long-term brand building, responsible drinking initiatives and sustainable business practices.

Key Stats

• Today's Range: $27.11 to $27.90
• 50-Day Range: $27.32 to $31.18
• 52-Week Range: $25.53 to $49.89
• Volume: 3.39 million shs
• Average Volume: 3.82 million shs
• Market Capitalization: $12.92 billion
• P/E Ratio: 15.27
• Dividend Yield: 3.33%
• Price Target: $40.25
• Consensus Rating: Hold

Brown-Forman Stock Analysis - MarketRank™

Brown-Forman scored higher than 49% of companies evaluated by MarketBeat, and ranked 106th out of 157 stocks in the consumer staples sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.7 / 5
• Analyst Rating: Hold

Consensus Rating

Brown-Forman has received a consensus rating of Hold. The company's average rating score is 2.14, and is based on 2 buy ratings, 9 hold ratings, and 2 sell ratings.

Upside Potential

Brown-Forman has a consensus price target of $40.25, representing about 47.2% upside from its current price of $27.34.

Amount of Analyst Coverage

Brown-Forman has only been the subject of 3 research reports in the past 90 days.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: 3.33%

Earnings Growth

Earnings for Brown-Forman are expected to grow by 3.33% in the coming year, from $1.80 to $1.86 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Brown-Forman is 15.27, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 280.39.

Price to Earnings Ratio vs. Sector

The P/E ratio of Brown-Forman is 15.27, which means that it is trading at a less expensive P/E ratio than the Consumer Staples sector average P/E ratio of about 18.25.

Price to Book Value per Share Ratio

Brown-Forman has a P/B Ratio of 3.23. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: N/A
• Short Interest Level: N/A

Short Interest

There is no current short interest data available for BF.B.

Dividend

• Score: 2.5 / 5
• Dividend Strength: Moderate

Dividend Yield

Brown-Forman pays a meaningful dividend of 3.29%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Brown-Forman does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Brown-Forman is 49.46%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Brown-Forman will have a dividend payout ratio of 48.92% next year. This indicates that Brown-Forman will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 0.0 / 5
• Environmental Score: -1.89

Short Interest

There is no current short interest data available for BF.B.

News and Social Media

• Score: 1.4 / 5
• News Sentiment: N/A

News Sentiment

Brown-Forman has a news sentiment score of 0.59. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.98 average news sentiment score of Consumer Staples companies.

Search Interest

Only 1 people have searched for BF.B on MarketBeat in the last 30 days. This is a decrease of -75% compared to the previous 30 days.

MarketBeat Follows

Only 1 people have added Brown-Forman to their MarketBeat watchlist in the last 30 days. This is a decrease of 0% compared to the previous 30 days.

Company Ownership

• Score: 0.0 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Brown-Forman insiders have not sold or bought any company stock.

Percentage Held by Insiders

Only 2.66% of the stock of Brown-Forman is held by insiders.

Percentage Held by Institutions

Only 34.67% of the stock of Brown-Forman is held by institutions.

BF.B Stock Analysis - Frequently Asked Questions

How have BF.B shares performed this year?

Brown-Forman's stock was trading at $37.98 at the start of the year. Since then, BF.B shares have decreased by 28.0% and is now trading at $27.3350.

How were Brown-Forman's earnings last quarter?

Brown-Forman Corporation (NYSE:BF.B) announced its quarterly earnings data on Thursday, August, 28th. The company reported $0.36 earnings per share (EPS) for the quarter, missing analysts' consensus estimates of $0.37 by $0.01. The company's revenue for the quarter was down 2.8% on a year-over-year basis.

When did Brown-Forman's stock split?

Brown-Forman shares split before market open on Wednesday, February 28th 2018.The 5-4 split was announced on Tuesday, January 23rd 2018. The newly created shares were issued to shareholders after the closing bell on Tuesday, February 27th 2018. An investor that had 100 shares of stock prior to the split would have 125 shares after the split.

Does Brown-Forman have any subsidiaries?

Brown-Forman subsidiaries include The BenRiach Distillery, Tequila Herradura, Chambord Liqueur Royale de France SAS, Finlandia Vodka Worldwide, Amercain Investments C.V., AMG Trading L.L.C., Brown-Forman Australia Pty. Ltd., and others.

How do I buy shares of Brown-Forman?

Shares of BF.B stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Brown-Forman own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Brown-Forman investors own include Johnson & Johnson (JNJ), Meta Platforms (META), Chevron (CVX), JPMorgan Chase & Co. (JPM), NVIDIA (NVDA), Walmart (WMT) and Intel (INTC).

Company Calendar

• Record date for 7/1 Dividend: 6/09/2025
• Ex-Dividend for 7/1 Dividend: 6/09/2025
• Dividend Payable: 7/01/2025
• Last Earnings: 8/28/2025
• Record date for 10/1 Dividend: 9/03/2025
• Ex-Dividend for 10/1 Dividend: 9/03/2025
• Today: 9/15/2025
• Dividend Payable: 10/01/2025
• Fiscal Year End: 4/30/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Consumer Staples
• Industry: BEVERAGES - ALCOH
• Sub-Industry: Distillers & Vintners
• Current Symbol: NYSE:BF.B
• Previous Symbol: NYSE:BF-B
• CIK: 14693
• Web: www.brown-forman.com
• Phone: 502-585-1100
• Fax: 502-774-7876
• Employees: 5,000
• Year Founded: 1870

Price Target and Rating

• Average Price Target for Brown-Forman: $40.25
• High Price Target: $53.00
• Low Price Target: $28.00
• Potential Upside/Downside: +44.9%
• Consensus Rating: Hold
• Rating Score (0-4): 2.14
• Research Coverage: 14 Analysts

Profitability

• EPS (Trailing Twelve Months): $1.84
• Trailing P/E Ratio: 15.44
• Forward P/E Ratio: 15.43
• P/E Growth: N/A
• Net Income: $869 million
• Net Margins: 21.38%
• Pretax Margin: 26.55%
• Return on Equity: 21.77%
• Return on Assets: 10.34%

Debt

• Debt-to-Equity Ratio: 0.52
• Current Ratio: 2.79
• Quick Ratio: 1.06

Sales & Book Value

• Annual Sales: $3.98 billion
• Price / Sales: 3.30
• Cash Flow: $2.04 per share
• Price / Cash Flow: 13.60
• Book Value: $8.45 per share
• Price / Book: 3.29

Miscellaneous

• Outstanding Shares: 472,670,000
• Free Float: 460,096,000
• Market Cap: $13.13 billion
• Optionable: Not Optionable
• Beta: 0.52