Brown-Forman (BF.B) Competitors

Brown-Forman (NYSE:BF.B) and Brown Forman (NYSE:BF.A) are both large-cap consumer staples companies, but which is the superior stock? We will compare the two companies based on the strength of their media sentiment, risk, institutional ownership, valuation, profitability, dividends, earnings and analyst recommendations.

Which has more risk and volatility, BF.B or BF.A?

Brown-Forman has a beta of 0.55, indicating that its share price is 45% less volatile than the S&P 500. Comparatively, Brown Forman has a beta of 0.55, indicating that its share price is 45% less volatile than the S&P 500.

Is BF.B or BF.A a better dividend stock?

Brown-Forman pays an annual dividend of $0.90 per share and has a dividend yield of 3.2%. Brown Forman pays an annual dividend of $0.91 per share and has a dividend yield of 3.2%. Brown-Forman pays out 48.9% of its earnings in the form of a dividend. Brown Forman pays out 42.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Brown Forman is clearly the better dividend stock, given its higher yield and lower payout ratio.

Do analysts rate BF.B or BF.A?

Brown-Forman currently has a consensus target price of $41.39, indicating a potential upside of 46.13%. Given Brown-Forman's stronger consensus rating and higher probable upside, equities analysts clearly believe Brown-Forman is more favorable than Brown Forman.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Brown-Forman	3 Sell rating(s)	7 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	2.08
Brown Forman	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Which has better earnings and valuation, BF.B or BF.A?

Brown Forman is trading at a lower price-to-earnings ratio than Brown-Forman, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Brown-Forman	$3.98B	3.37	$869M	$1.84	15.39
Brown Forman	$3.98B	3.40	$869M	$2.12	13.49

Is BF.B or BF.A more profitable?

Company	Net Margins	Return on Equity	Return on Assets
Brown-Forman	21.86%	23.19%	10.63%
Brown Forman	21.86%	23.19%	10.63%

Does the media prefer BF.B or BF.A?

In the previous week, Brown-Forman had 1 more articles in the media than Brown Forman. MarketBeat recorded 3 mentions for Brown-Forman and 2 mentions for Brown Forman. Brown-Forman's average media sentiment score of 0.21 beat Brown Forman's score of 0.00 indicating that Brown-Forman is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Brown-Forman	0 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Brown Forman	0 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Do institutionals and insiders believe in BF.B or BF.A?

34.7% of Brown-Forman shares are held by institutional investors. Comparatively, 3.8% of Brown Forman shares are held by institutional investors. 2.7% of Brown-Forman shares are held by company insiders. Comparatively, 4.0% of Brown Forman shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Brown-Forman beats Brown Forman on 8 of the 13 factors compared between the two stocks.