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Brown Forman (BF.A) Competitors

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$26.92 +0.19 (+0.71%)
Closing price 09/22/2026 03:59 PM Eastern
Extended Trading
$26.96 +0.04 (+0.13%)
As of 07:40 AM Eastern
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BF.A vs. BF.B, DEO, MGPI, WVVI, and AMSS

Should you buy Brown Forman stock or one of its competitors? Brown Forman's main competitors and comparable companies include Brown-Forman (BF.B), Diageo (DEO), MGP Ingredients (MGPI), Willamette Valley Vineyards (WVVI), and Amass Brands (AMSS). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "distillers & vintners" industry.

How does Brown Forman compare to Brown-Forman?

Brown-Forman (NYSE:BF.B) and Brown Forman (NYSE:BF.A) are both large-cap consumer staples companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, institutional ownership, profitability, media sentiment, risk, valuation and earnings.

34.7% of Brown-Forman shares are held by institutional investors. Comparatively, 3.8% of Brown Forman shares are held by institutional investors. 2.7% of Brown-Forman shares are held by company insiders. Comparatively, 4.1% of Brown Forman shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Brown-Forman is trading at a lower price-to-earnings ratio than Brown Forman, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Brown-Forman$3.93B3.10$715M$1.5517.13
Brown Forman$3.93B3.14$715M$1.5517.37

In the previous week, Brown Forman had 1 more articles in the media than Brown-Forman. MarketBeat recorded 2 mentions for Brown Forman and 1 mentions for Brown-Forman. Brown-Forman's average media sentiment score of 0.00 beat Brown Forman's score of -0.13 indicating that Brown-Forman is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Brown-Forman
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Brown Forman
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Company Net Margins Return on Equity Return on Assets
Brown-Forman18.42% 17.80% 8.94%
Brown Forman 18.42%17.80%8.94%

Brown-Forman currently has a consensus price target of $26.70, suggesting a potential upside of 0.56%. Given Brown-Forman's stronger consensus rating and higher probable upside, equities analysts clearly believe Brown-Forman is more favorable than Brown Forman.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brown-Forman
3 Sell rating(s)
7 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.70
Brown Forman
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Brown-Forman pays an annual dividend of $0.92 per share and has a dividend yield of 3.5%. Brown Forman pays an annual dividend of $0.92 per share and has a dividend yield of 3.4%. Brown-Forman pays out 59.4% of its earnings in the form of a dividend. Brown Forman pays out 59.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Brown-Forman has a beta of 0.33, meaning that its stock price is 67% less volatile than the broader market. Comparatively, Brown Forman has a beta of 0.32, meaning that its stock price is 68% less volatile than the broader market.

Summary

Brown-Forman beats Brown Forman on 6 of the 10 factors compared between the two stocks.

How does Brown Forman compare to Diageo?

Brown Forman (NYSE:BF.A) and Diageo (NYSE:DEO) are both large-cap consumer staples companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, risk, analyst recommendations, media sentiment, dividends, profitability, valuation and earnings.

Brown Forman has a net margin of 18.42% compared to Diageo's net margin of 0.00%. Brown Forman's return on equity of 17.80% beat Diageo's return on equity.

Company Net Margins Return on Equity Return on Assets
Brown Forman18.42% 17.80% 8.94%
Diageo N/A N/A N/A

3.8% of Brown Forman shares are owned by institutional investors. Comparatively, 9.0% of Diageo shares are owned by institutional investors. 4.1% of Brown Forman shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Diageo has higher revenue and earnings than Brown Forman.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Brown Forman$3.93B3.14$715M$1.5517.37
Diageo$19.64B2.47$1.74BN/AN/A

Brown Forman has a beta of 0.32, suggesting that its share price is 68% less volatile than the broader market. Comparatively, Diageo has a beta of 0.54, suggesting that its share price is 46% less volatile than the broader market.

Brown Forman pays an annual dividend of $0.92 per share and has a dividend yield of 3.4%. Diageo pays an annual dividend of $1.52 per share and has a dividend yield of 1.7%. Brown Forman pays out 59.4% of its earnings in the form of a dividend.

In the previous week, Diageo had 15 more articles in the media than Brown Forman. MarketBeat recorded 17 mentions for Diageo and 2 mentions for Brown Forman. Diageo's average media sentiment score of 0.37 beat Brown Forman's score of -0.13 indicating that Diageo is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Brown Forman
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Diageo
1 Very Positive mention(s)
8 Positive mention(s)
8 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Diageo has a consensus target price of $106.25, suggesting a potential upside of 21.66%. Given Diageo's stronger consensus rating and higher probable upside, analysts plainly believe Diageo is more favorable than Brown Forman.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brown Forman
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Diageo
1 Sell rating(s)
5 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.42

Summary

Diageo beats Brown Forman on 10 of the 16 factors compared between the two stocks.

How does Brown Forman compare to MGP Ingredients?

MGP Ingredients (NASDAQ:MGPI) and Brown Forman (NYSE:BF.A) are both consumer staples companies, but which is the better business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, institutional ownership, risk, dividends, media sentiment, valuation and earnings.

MGP Ingredients pays an annual dividend of $0.48 per share and has a dividend yield of 3.6%. Brown Forman pays an annual dividend of $0.92 per share and has a dividend yield of 3.4%. MGP Ingredients pays out -4.3% of its earnings in the form of a dividend. Brown Forman pays out 59.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. MGP Ingredients is clearly the better dividend stock, given its higher yield and lower payout ratio.

77.1% of MGP Ingredients shares are held by institutional investors. Comparatively, 3.8% of Brown Forman shares are held by institutional investors. 31.7% of MGP Ingredients shares are held by insiders. Comparatively, 4.1% of Brown Forman shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Brown Forman has a net margin of 18.42% compared to MGP Ingredients' net margin of -48.08%. Brown Forman's return on equity of 17.80% beat MGP Ingredients' return on equity.

Company Net Margins Return on Equity Return on Assets
MGP Ingredients-48.08% 7.41% 4.32%
Brown Forman 18.42%17.80%8.94%

MGP Ingredients currently has a consensus price target of $27.25, suggesting a potential upside of 101.85%. Given MGP Ingredients' stronger consensus rating and higher possible upside, equities analysts plainly believe MGP Ingredients is more favorable than Brown Forman.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MGP Ingredients
1 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33
Brown Forman
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

MGP Ingredients has a beta of 0.45, indicating that its share price is 55% less volatile than the broader market. Comparatively, Brown Forman has a beta of 0.32, indicating that its share price is 68% less volatile than the broader market.

Brown Forman has higher revenue and earnings than MGP Ingredients. MGP Ingredients is trading at a lower price-to-earnings ratio than Brown Forman, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MGP Ingredients$536.38M0.54-$107.81M-$11.26N/A
Brown Forman$3.93B3.14$715M$1.5517.37

In the previous week, MGP Ingredients had 2 more articles in the media than Brown Forman. MarketBeat recorded 4 mentions for MGP Ingredients and 2 mentions for Brown Forman. MGP Ingredients' average media sentiment score of 0.09 beat Brown Forman's score of -0.13 indicating that MGP Ingredients is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
MGP Ingredients
2 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Brown Forman
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

MGP Ingredients beats Brown Forman on 10 of the 18 factors compared between the two stocks.

How does Brown Forman compare to Willamette Valley Vineyards?

Brown Forman (NYSE:BF.A) and Willamette Valley Vineyards (NASDAQ:WVVI) are both consumer staples companies, but which is the better stock? We will compare the two companies based on the strength of their risk, valuation, dividends, analyst recommendations, profitability, media sentiment, institutional ownership and earnings.

3.8% of Brown Forman shares are owned by institutional investors. Comparatively, 12.2% of Willamette Valley Vineyards shares are owned by institutional investors. 4.1% of Brown Forman shares are owned by insiders. Comparatively, 9.1% of Willamette Valley Vineyards shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Brown Forman has a net margin of 18.42% compared to Willamette Valley Vineyards' net margin of -5.93%. Brown Forman's return on equity of 17.80% beat Willamette Valley Vineyards' return on equity.

Company Net Margins Return on Equity Return on Assets
Brown Forman18.42% 17.80% 8.94%
Willamette Valley Vineyards -5.93%-10.31%-2.11%

Brown Forman has a beta of 0.32, meaning that its share price is 68% less volatile than the broader market. Comparatively, Willamette Valley Vineyards has a beta of 0.18, meaning that its share price is 82% less volatile than the broader market.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brown Forman
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Willamette Valley Vineyards
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

In the previous week, Brown Forman and Brown Forman both had 2 articles in the media. Willamette Valley Vineyards' average media sentiment score of 0.84 beat Brown Forman's score of -0.13 indicating that Willamette Valley Vineyards is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Brown Forman
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Willamette Valley Vineyards
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Brown Forman has higher revenue and earnings than Willamette Valley Vineyards. Willamette Valley Vineyards is trading at a lower price-to-earnings ratio than Brown Forman, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Brown Forman$3.93B3.14$715M$1.5517.37
Willamette Valley Vineyards$37.20M0.27-$920K-$0.92N/A

Summary

Brown Forman beats Willamette Valley Vineyards on 9 of the 13 factors compared between the two stocks.

How does Brown Forman compare to Amass Brands?

Amass Brands (NASDAQ:AMSS) and Brown Forman (NYSE:BF.A) are both consumer staples companies, but which is the better investment? We will compare the two companies based on the strength of their risk, institutional ownership, analyst recommendations, media sentiment, earnings, profitability, valuation and dividends.

Amass Brands presently has a consensus price target of $7.00, suggesting a potential upside of 791.38%. Given Amass Brands' stronger consensus rating and higher possible upside, equities research analysts plainly believe Amass Brands is more favorable than Brown Forman.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Amass Brands
1 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
Brown Forman
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Brown Forman has a net margin of 18.42% compared to Amass Brands' net margin of 0.00%. Brown Forman's return on equity of 17.80% beat Amass Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Amass BrandsN/A N/A N/A
Brown Forman 18.42%17.80%8.94%

3.8% of Brown Forman shares are owned by institutional investors. 4.1% of Brown Forman shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

In the previous week, Brown Forman had 2 more articles in the media than Amass Brands. MarketBeat recorded 2 mentions for Brown Forman and 0 mentions for Amass Brands. Amass Brands' average media sentiment score of 0.00 beat Brown Forman's score of -0.13 indicating that Amass Brands is being referred to more favorably in the media.

Company Overall Sentiment
Amass Brands Neutral
Brown Forman Neutral

Brown Forman has higher revenue and earnings than Amass Brands.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Amass BrandsN/AN/AN/AN/AN/A
Brown Forman$3.93B3.14$715M$1.5517.37

Summary

Brown Forman beats Amass Brands on 7 of the 11 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BF.A and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BF.A vs. The Competition

MetricBrown FormanBeverages IndustryConsumer Staples SectorNYSE Exchange
Market Cap$12.27B$22.43B$15.58B$23.14B
Dividend Yield3.46%2.70%3.27%3.62%
P/E Ratio17.3717.4514.3728.40
Price / Sales3.1430.43262,279.8621.42
Price / Cash13.0617.4856.7739.12
Price / Book3.113.964.264.71
Net Income$715M$906.45M$837.18M$1.07B
7 Day Performance2.62%-0.59%-0.14%0.58%
1 Month Performance-7.08%-4.44%-1.63%-3.43%
1 Year Performance0.94%-6.99%9.82%8.48%

Brown Forman Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BF.A
Brown Forman
N/A$26.92
+0.7%
N/A+0.8%$12.27B$3.93B17.374,900
BF.B
Brown-Forman
1.4292 of 5 stars
$26.23
-1.3%
$26.70
+1.8%
-1.3%$12.04B$3.93B16.924,900
DEO
Diageo
3.49 of 5 stars
$86.67
+0.4%
$106.25
+22.6%
-9.0%$48.24B$19.64BN/A27,938
MGPI
MGP Ingredients
4.4281 of 5 stars
$14.76
-2.3%
$27.25
+84.6%
-49.5%$316.07M$500.01MN/A690
WVVI
Willamette Valley Vineyards
1.1939 of 5 stars
$2.14
-2.1%
N/A-43.5%$10.63M$37.20MN/A270

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This page (NYSE:BF.A) was last updated on 9/23/2026 by MarketBeat.com Staff.
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