Brookdale Senior Living (BKD) Competitors

Select Medical (NYSE:SEM) and Brookdale Senior Living (NYSE:BKD) are both medical companies, but which is the superior investment? We will compare the two companies based on the strength of their community ranking, valuation, institutional ownership, dividends, earnings, profitability, media sentiment, analyst recommendations and risk.

Which has more volatility and risk, SEM or BKD?

Select Medical has a beta of 1.38, meaning that its stock price is 38% more volatile than the S&P 500. Comparatively, Brookdale Senior Living has a beta of 0.87, meaning that its stock price is 13% less volatile than the S&P 500.

Does the MarketBeat Community prefer SEM or BKD?

Brookdale Senior Living received 133 more outperform votes than Select Medical when rated by MarketBeat users. Likewise, 66.90% of users gave Brookdale Senior Living an outperform vote while only 58.16% of users gave Select Medical an outperform vote.

Company	Underperform	Outperform
Select Medical	Outperform Votes 342 58.16%	Underperform Votes 246 41.84%
Brookdale Senior Living	Outperform Votes 475 66.90%	Underperform Votes 235 33.10%

Do insiders & institutionals believe in SEM or BKD?

89.5% of Select Medical shares are held by institutional investors. 11.6% of Select Medical shares are held by company insiders. Comparatively, 1.8% of Brookdale Senior Living shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Is SEM or BKD more profitable?

Select Medical has a net margin of 3.23% compared to Brookdale Senior Living's net margin of -6.46%. Select Medical's return on equity of 14.04% beat Brookdale Senior Living's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Select Medical	3.23%	14.04%	3.32%
Brookdale Senior Living	-6.46%	-65.92%	-3.47%

Do analysts recommend SEM or BKD?

Select Medical currently has a consensus price target of $26.80, suggesting a potential upside of 46.77%. Brookdale Senior Living has a consensus price target of $7.50, suggesting a potential upside of 14.16%. Given Select Medical's stronger consensus rating and higher possible upside, equities research analysts clearly believe Select Medical is more favorable than Brookdale Senior Living.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Select Medical	0 Sell rating(s)	1 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.80
Brookdale Senior Living	1 Sell rating(s)	1 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.40

Does the media prefer SEM or BKD?

In the previous week, Select Medical had 4 more articles in the media than Brookdale Senior Living. MarketBeat recorded 16 mentions for Select Medical and 12 mentions for Brookdale Senior Living. Brookdale Senior Living's average media sentiment score of 0.96 beat Select Medical's score of 0.85 indicating that Brookdale Senior Living is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Select Medical	9 Very Positive mention(s)	0 Positive mention(s)	6 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Brookdale Senior Living	9 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has higher valuation and earnings, SEM or BKD?

Select Medical has higher revenue and earnings than Brookdale Senior Living. Brookdale Senior Living is trading at a lower price-to-earnings ratio than Select Medical, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Select Medical	$5.19B	0.45	$243.49M	$1.65	11.07
Brookdale Senior Living	$3.13B	0.42	-$201.93M	-$0.89	-7.38

Summary

Select Medical beats Brookdale Senior Living on 15 of the 18 factors compared between the two stocks.