New Oriental Education & Technology Group (NYSE: EDU) is a leading provider of private educational services in China. Since its establishment in 1993 by Michael Yu, the company has grown from a single test preparation center in Beijing into a comprehensive education platform. New Oriental offers a wide range of academic and professional learning services, spanning from early childhood and K–12 tutoring to overseas test preparation programs for exams such as TOEFL, IELTS, GRE and GMAT.
The company operates through a blended model that features both offline campuses and online learning platforms. Its network of more than 1,000 learning centers and schools spans major Chinese cities, including Beijing, Shanghai, Shenzhen and Chengdu, while its digital arm leverages live streaming and recorded content to reach students in more remote regions. With proprietary teaching methodologies and a curriculum tailored to diverse learner needs, New Oriental also provides language training, vocational skills courses, and enrichment programs in areas such as computer science, art and entrepreneurship.
New Oriental’s commitment to innovation is reflected in its investment in educational technology and research. The company continually enhances its online infrastructure, mobile applications and AI-driven tools to improve learning outcomes and deliver personalized instruction. In addition, New Oriental collaborates with foreign universities and testing agencies to ensure its programs meet international standards, making it a popular choice for students seeking study-abroad opportunities in North America, Europe and Asia-Pacific destinations.
Leadership at New Oriental is spearheaded by founder and chairman Michael Yu, who serves as president and chief executive officer. Under his guidance, a management team of experienced education professionals and technologists oversees curriculum development, teacher training and strategic expansion. Through a focus on quality teaching, diversified course offerings and technology-enabled delivery, New Oriental continues to solidify its position in China’s competitive private education sector.
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