Harley-Davidson (HOG) News Today $26.00 +0.65 (+2.56%) As of 05/20/2025 03:58 PM Eastern Add Compare Share Share Headlines Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock Why is Harley-Davidson Up Today?Harley-Davidson, Inc. (NYSE: HOG) shares are moving today on a mix of positive analyst revisions, heavy bullish options flow and a new investor lawsuit inquiry, alongside routine corporate governance updates. Analyst EPS Upgrade: Zacks Research raised its Q1 2026 EPS estimate to $1.29 (from $1.28), and maintains a full-year view of $3.44 per share. The modest lift reflects improving demand trends and better cost control. Unusual Options Activity: Investors bought 13,032 call options in a single session—up 209% versus average volume—signaling bullish sentiment on a potential near-term rally. Investor Lawsuit Investigation: The Law Offices of Frank R. Cruz announced an inquiry into HOG on behalf of shareholders, creating some legal overhang and potential liability concerns. Annual Meeting & Governance: At its May 14 meeting, all nine director nominees were re-elected and the board confirmed that its search for a new CEO remains on track, underscoring management continuity and strategic planning. Overall, investor focus on the raised earnings outlook and heavy call buying is driving HOG higher, though the newly disclosed legal investigation adds a note of caution.Posted 5h agoAI generated HOG Latest News All Sources Trusted Sources MarketBeat Benzinga Bloomberg GlobeNewswire GuruFocus MarketWatch Motley Fool NASDAQ PR Newswire Reuters Seeking Alpha TalkMarkets The Street TipRanks The Wall Street Journal Wall Street Zen Yahoo Finance Source Sentiment refers to the positivity or negativity of each headline according to our language processing algorithm. Sentiment All Sentiments Very Positive Positive Neutral Negative Very Negative Most Recent May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 August 2022 July 2022 June 2022 Time Period The Law Offices of Frank R. Cruz Announces Investigation of Harley-Davidson, Inc. (HOG) on Behalf of InvestorsMay 20 at 12:06 PM | businesswire.comTeza Capital Management LLC Decreases Stock Position in Harley-Davidson, Inc. (NYSE:HOG)Teza Capital Management LLC lowered its stake in Harley-Davidson, Inc. (NYSE:HOG - Free Report) by 20.1% during the 4th quarter, according to the company in its most recent filing with the Securities & Exchange Commission. The institutional investor owned 57,501 shares of the company's stock aMay 20 at 7:41 AM | marketbeat.comHarley-Davidson Gets Back to Business | HOG Stock NewsMay 19 at 5:25 PM | gurufocus.comHarley-Davidson Gets Back to BusinessMay 19 at 5:25 PM | gurufocus.comHarley-Davidson Inc (HOG) Announces Election of Directors and CEO Search Progress | HOG stock newsMay 19 at 5:25 PM | gurufocus.comHarley-Davidson Shareholders Approve Key Proposals at MeetingMay 19 at 5:25 PM | tipranks.comHarley-Davidson (HOG) Confirms Director Appointments and Advances CEO Search | HOG Stock NewsMay 19 at 5:25 PM | gurufocus.comHarley-Davidson Gets Back to BusinessMay 19 at 4:30 PM | prnewswire.comSherbrooke Park Advisers LLC Makes New Investment in Harley-Davidson, Inc. (NYSE:HOG)Sherbrooke Park Advisers LLC bought a new position in shares of Harley-Davidson, Inc. (NYSE:HOG - Free Report) in the fourth quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The fund bought 25,988 shares of the company's stock, valued at aMay 18 at 7:47 AM | marketbeat.com122,327 Shares in Harley-Davidson, Inc. (NYSE:HOG) Purchased by Redwood Investment Management LLCRedwood Investment Management LLC purchased a new position in Harley-Davidson, Inc. (NYSE:HOG - Free Report) during the fourth quarter, according to its most recent Form 13F filing with the SEC. The fund purchased 122,327 shares of the company's stock, valued at approximately $3,686,000. Redwood InMay 17, 2025 | marketbeat.comRobert W. Baird Issues Positive Forecast for Harley-Davidson (NYSE:HOG) Stock PriceMay 17, 2025 | americanbankingnews.comLeisure Products Stocks Q1 Earnings: Harley-Davidson (NYSE:HOG) Firing on All CylindersMay 16, 2025 | msn.comHarley-Davidson (NYSE:HOG) Given New $28.00 Price Target at Robert W. BairdRobert W. Baird lifted their price objective on shares of Harley-Davidson from $26.00 to $28.00 and gave the company a "neutral" rating in a report on Wednesday.May 16, 2025 | marketbeat.comHarley Davidson scores victory in board battle aimed at removing CEOMay 16, 2025 | finance.yahoo.com10 Of The Worst-Looking Harley-Davidson Motorcycles Ever DesignedMay 15, 2025 | msn.comHOG Q1 Earnings Call: Revenue Misses, Profit Beats, and Guidance Withdrawn Amid Tariff UncertaintyMay 15, 2025 | msn.comHarley-Davidson shareholders re-elected the company's board nominees in a tight voteMay 15, 2025 | msn.com10,112 Shares in Harley-Davidson, Inc. (NYSE:HOG) Acquired by MJP Associates Inc. ADVMJP Associates Inc. ADV acquired a new position in Harley-Davidson, Inc. (NYSE:HOG - Free Report) during the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor acquired 10,112 shares of the company'sMay 15, 2025 | marketbeat.comH Partners Obtains Clear Referendum for Change at Harley-Davidson’s 2025 Annual MeetingMay 14, 2025 | finance.yahoo.comHarley-Davidson, Inc. Declares Dividend | HOG Stock NewsMay 14, 2025 | gurufocus.comH Partners Obtains Clear Referendum for Change at Harley-Davidson's 2025 Annual Meeting | HOG ...May 14, 2025 | gurufocus.comHarley Davidson scores victory in board battle aimed at removing CEOMay 14, 2025 | reuters.comH Partners Obtains Clear Referendum for Change at Harley-Davidson's 2025 Annual MeetingMay 14, 2025 | investing.comH Partners Obtains Clear Referendum for Change at Harley-Davidson's 2025 Annual MeetingMay 14, 2025 | businesswire.comHarley-Davidson, Inc. Declares DividendMay 14, 2025 | prnewswire.comHarley-Davidson Shareholders Elect All of the Company's Director Nominees at Annual MeetingMay 14, 2025 | prnewswire.comHarley-Davidson Leaders Survive Proxy FightMay 14, 2025 | wsj.comHarley-Davidson (HOG) Sees Price Target Increase by Baird | HOG Stock NewsMay 14, 2025 | gurufocus.comHarley-Davidson (HOG) Price Target Increased by Baird | HOG Stock NewsMay 14, 2025 | gurufocus.comJ. Goldman & Co LP Purchases New Shares in Harley-Davidson, Inc. (NYSE:HOG)J. Goldman & Co LP acquired a new position in shares of Harley-Davidson, Inc. (NYSE:HOG - Free Report) during the fourth quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The institutional investor acquired 26,251 shares of the companMay 14, 2025 | marketbeat.comHarley-Davidson, Inc. (NYSE:HOG) Shares Acquired by Northern Trust CorpNorthern Trust Corp lifted its stake in shares of Harley-Davidson, Inc. (NYSE:HOG - Free Report) by 20.1% in the fourth quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor owned 1,063,222 shares of the company's stock afteMay 13, 2025 | marketbeat.comHarley-Davidson (HOG) Adjusts 2025 Tariff Cost Projections | HOG Stock NewsMay 12, 2025 | gurufocus.comHarley-Davidson (HOG) Anticipates Q3 Financial Services Deal Closure | HOG Stock NewsMay 12, 2025 | gurufocus.comHarley-Davidson (HOG) Shares Climb After Revised Tariff Estimates | HOG Stock NewsMay 12, 2025 | gurufocus.comHarley-Davidson Revises Tariff Cost Estimates After MeetingMay 12, 2025 | tipranks.comRep. Jefferson Shreve Sells Harley-Davidson, Inc. (NYSE:HOG) StockRepresentative Jefferson Shreve (R-Indiana) recently sold shares of Harley-Davidson, Inc. (NYSE:HOG). In a filing disclosed on May 08th, the Representative disclosed that they had sold between $15,001 and $50,000 in Harley-Davidson stock on April 7th. The trade occurred in the Representative's "CRTMay 12, 2025 | marketbeat.comHog Owners Told to Saddle up and VoteMay 12, 2025 | baystreet.caHarley-Davidson Reminds Shareholders to Vote Ahead of May 14 Annual Meeting | HOG Stock NewsMay 12, 2025 | gurufocus.comHarley-Davidson Reminds Shareholders to Vote Ahead of May 14 Annual MeetingMay 12, 2025 | gurufocus.comHarley-Davidson Reminds Shareholders to Vote Ahead of May 14 Annual MeetingMay 12, 2025 | prnewswire.comSchonfeld Strategic Advisors LLC Sells 15,701 Shares of Harley-Davidson, Inc. (NYSE:HOG)Schonfeld Strategic Advisors LLC lowered its position in Harley-Davidson, Inc. (NYSE:HOG - Free Report) by 40.0% in the fourth quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor owned 23,541 shares of the companMay 12, 2025 | marketbeat.comAQR Capital Management LLC Has $4.55 Million Holdings in Harley-Davidson, Inc. (NYSE:HOG)AQR Capital Management LLC decreased its stake in Harley-Davidson, Inc. (NYSE:HOG - Free Report) by 14.9% during the 4th quarter, according to the company in its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor owned 151,468 shares of the company's sMay 12, 2025 | marketbeat.comHsbc Holdings PLC Sells 24,454 Shares of Harley-Davidson, Inc. (NYSE:HOG)Hsbc Holdings PLC cut its position in shares of Harley-Davidson, Inc. (NYSE:HOG - Free Report) by 77.8% during the fourth quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The firm owned 6,978 shares of the company's stock after selling 24,May 12, 2025 | marketbeat.comMay 11, 2025 | gurufocus.comHarley-Davidson and MotoGP Announce New Global Racing Series Launching in 2026 | HOG stock newsMay 11, 2025 | gurufocus.comHarley-Davidson (HOG) Unveils New Global Racing Series with MotoGPMay 11, 2025 | gurufocus.comHarley-Davidson and MotoGP to launch a global racing series in 2026May 10, 2025 | msn.comHARLEY-DAVIDSON® AND MOTOGP™ ANNOUNCE NEW GLOBAL RACING SERIES LAUNCHING IN 2026May 10, 2025 | prnewswire.comCrestline Management LP Raises Holdings in Harley-Davidson, Inc. (NYSE:HOG)Crestline Management LP raised its stake in Harley-Davidson, Inc. (NYSE:HOG - Free Report) by 212.8% during the fourth quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor owned 56,934 shares of the company's stock after purMay 10, 2025 | marketbeat.comAlgert Global LLC Lowers Holdings in Harley-Davidson, Inc. (NYSE:HOG)Algert Global LLC lowered its position in shares of Harley-Davidson, Inc. (NYSE:HOG - Free Report) by 67.2% during the 4th quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The firm owned 107,391 shares of the company's stock after sellingMay 10, 2025 | marketbeat.com Get Harley-Davidson News Delivered to You Automatically Sign up to receive the latest news and ratings for HOG and its competitors with MarketBeat's FREE daily newsletter. Email Address HOG Media Mentions By Week HOG Media Sentiment Learn about the media sentiment score. Each headline receives a score ranging from 2 (good news) to -2 (bad news). Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press. HOG News Sentiment▼0.670.63▲Average Auto/Tires/Trucks News Sentiment HOG News Coverage Learn about the media coverage comparison. We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week. HOG Articles This Week▼3511▲HOG Articles Average Week Get Harley-Davidson News Delivered to You Automatically Sign up to receive the latest news and ratings for HOG and its competitors with MarketBeat's FREE daily newsletter. 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