Positive News SentimentPositive NewsNYSE:MAX MediaAlpha (MAX) Stock Price, News & Analysis $10.47 +0.29 (+2.85%) As of 11:03 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestTrendsBuy This Stock About MediaAlpha Stock (NYSE:MAX) 30 days 90 days 365 days Advanced Chart View Price History Chart DataSkip Price History Chart Get MediaAlpha alerts:Sign Up Key Stats Today's Range$10.14▼$10.5350-Day Range$9.58▼$11.4152-Week Range$7.33▼$20.91Volume68,166 shsAverage Volume498,198 shsMarket Capitalization$711.33 millionP/E RatioN/ADividend YieldN/APrice Target$17.92Consensus RatingBuy Company Overview MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. It optimizes customer acquisition in various verticals of property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California. Read More MediaAlpha Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks78th Percentile Overall ScoreMAX MarketRank™: MediaAlpha scored higher than 78% of companies evaluated by MarketBeat, and ranked 76th out of 307 stocks in the business services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion3.5 / 5Analyst RatingBuy Consensus RatingMediaAlpha has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on 6 buy ratings, no hold ratings, and no sell ratings.Amount of Analyst CoverageMediaAlpha has received no research coverage in the past 90 days.Read more about MediaAlpha's stock forecast and price target. Earnings and Valuation1.9 / 5Proj. Earnings Growth79.17% Earnings GrowthEarnings for MediaAlpha are expected to grow by 79.17% in the coming year, from $0.48 to $0.86 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of MediaAlpha is -84.95, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of MediaAlpha is -84.95, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Read more about MediaAlpha's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted6.30% of the float of MediaAlpha has been sold short.Short Interest Ratio / Days to CoverMediaAlpha has a short interest ratio ("days to cover") of 4.5.Change versus previous monthShort interest in MediaAlpha has recently decreased by 9.43%, indicating that investor sentiment is improving significantly. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldMediaAlpha does not currently pay a dividend.Dividend GrowthMediaAlpha does not have a long track record of dividend growth. Sustainability and ESGN/AEnvironmental ScoreN/A Percentage of Shares Shorted6.30% of the float of MediaAlpha has been sold short.Short Interest Ratio / Days to CoverMediaAlpha has a short interest ratio ("days to cover") of 4.5.Change versus previous monthShort interest in MediaAlpha has recently decreased by 9.43%, indicating that investor sentiment is improving significantly. News and Social Media3.2 / 5News Sentiment1.76 News SentimentMediaAlpha has a news sentiment score of 1.76. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.61 average news sentiment score of Business Services companies.News Coverage This WeekMarketBeat has tracked 2 news articles for MediaAlpha this week, compared to 4 articles on an average week.Search Interest2 people have searched for MAX on MarketBeat in the last 30 days. This is an increase of 100% compared to the previous 30 days. Company Ownership3.3 / 5Insider TradingBalanced Insider Buying vs. Insider SellingIn the past three months, MediaAlpha insiders have sold just slightly more of their company's stock than they have bought. Specifically, they have bought $297,600.00 in company stock and sold $297,873.00 in company stock. It is common for insiders to sell company stock at intervals simply to diversify their holdings.Percentage Held by Insiders13.44% of the stock of MediaAlpha is held by insiders. A high percentage of insider ownership can be a sign of company health.Percentage Held by Institutions64.39% of the stock of MediaAlpha is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about MediaAlpha's insider trading history. Receive MAX Stock News and Ratings via Email Sign-up to receive the latest news and ratings for MediaAlpha and its competitors with MarketBeat's FREE daily newsletter. Email Address MAX Stock News HeadlinesMediaAlpha, Inc. (NYSE:MAX) Director Kathy P. Vrabeck Buys 31,000 SharesAugust 14, 2025 | insidertrades.comMediaAlpha, Inc. (NYSE:MAX) CRO Sells $47,672.59 in StockAugust 13, 2025 | insidertrades.comTrump’s betrayal exposedTrump’s Final Reset Inside the shocking plot to re-engineer America’s financial system…and why you need to move your money now.August 22 at 2:00 AM | Porter & Company (Ad)MAX Power Partners with Caram Media and TMI Digital to Drive Strategic Marketing and Spotlight Natural Hydrogen StoryAugust 11, 2025 | globenewswire.comMediaAlpha to Participate in Canaccord Genuity’s 45th Annual Growth ConferenceAugust 8, 2025 | finance.yahoo.comMediaAlpha to Participate in Canaccord Genuity's 45th Annual Growth ConferenceAugust 8, 2025 | globenewswire.comMediaAlpha, Inc. (MAX) Q2 2025 Earnings Call TranscriptAugust 7, 2025 | seekingalpha.comMediaAlpha Inc (MAX) Q2 2025: Everything You Need To Know Ahead Of EarningsAugust 7, 2025 | finance.yahoo.comSee More Headlines MAX Stock Analysis - Frequently Asked Questions How have MAX shares performed this year? MediaAlpha's stock was trading at $11.29 at the beginning of 2025. Since then, MAX shares have decreased by 9.7% and is now trading at $10.1950. How were MediaAlpha's earnings last quarter? MediaAlpha, Inc. (NYSE:MAX) announced its earnings results on Wednesday, August, 6th. The company reported $0.17 EPS for the quarter, beating the consensus estimate of $0.16 by $0.01. The firm's revenue for the quarter was up 41.1% compared to the same quarter last year. Read the conference call transcript. When did MediaAlpha IPO? MediaAlpha (MAX) raised $177 million in an IPO on Wednesday, October 28th 2020. The company issued 9,300,000 shares at $18.00-$20.00 per share. J.P. Morgan, Citigroup, Credit Suisse, RBC Capital Markets, Canaccord Genuity and William Blair served as the underwriters for the IPO and MUFG was co-manager. Who are MediaAlpha's major shareholders? MediaAlpha's top institutional investors include Broad Bay Capital Management LP (3.73%), Geode Capital Management LLC (1.14%), Shay Capital LLC (1.00%) and AQR Capital Management LLC (0.90%). Insiders that own company stock include Mountains Insurance Grou White, Eugene Nonko, Steven Yi, Keith Cramer, Kathy P Vrabeck and Insignia Capital Partners Gp,. View institutional ownership trends. How do I buy shares of MediaAlpha? Shares of MAX stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of MediaAlpha own? Based on aggregate information from My MarketBeat watchlists, some other companies that MediaAlpha investors own include American Water Works (AWK), Humana (HUM), Waste Connections (WCN), The RMR Group (RMR), AU Optronics (AUOTY), Voyager Therapeutics (VYGR) and DiamondRock Hospitality (DRH). Company Calendar Last Earnings8/06/2025Today8/22/2025Next Earnings (Estimated)10/29/2025Fiscal Year End12/31/2025Get Stock AlertsIndustry, Sector and Symbol Stock ExchangeNYSE SectorBusiness Services Industry Technology Services Sub-IndustryBusiness Services Current SymbolNYSE:MAX CIK1818383 Webwww.mediaalpha.com Phone213-316-6256FaxN/AEmployees160Year Founded2010Price Target and Rating Average Price Target for MediaAlpha$17.92 High Price Target$26.00 Low Price Target$12.00 Potential Upside/Downside+75.7%Consensus RatingBuy Rating Score (0-4)3.00 Research Coverage6 Analysts Profitability EPS (Trailing Twelve Months)($0.12) Trailing P/E RatioN/A Forward P/E Ratio21.24 P/E GrowthN/ANet Income$16.63 million Net Margins-0.61% Pretax Margin-0.39% Return on Equity-62.53% Return on Assets12.91% Debt Debt-to-Equity RatioN/A Current Ratio1.29 Quick Ratio1.29 Sales & Book Value Annual Sales$864.70 million Price / Sales0.80 Cash Flow$0.35 per share Price / Cash Flow29.22 Book Value($0.84) per share Price / Book-12.14Miscellaneous Outstanding Shares67,940,000Free Float58,812,000Market Cap$692.65 million OptionableNot Optionable Beta1.19 Social Links Ten Starter Stocks For Beginners to Buy NowJust getting into the stock market? These 10 simple stocks can help beginning investors build long-term wealth without knowing options, technicals, or other advanced strategies.Get This Free Report This page (NYSE:MAX) was last updated on 8/22/2025 by MarketBeat.com Staff From Our Partners[No Brainer Gold Play]: “Show me a better investment.”A Historic Gold Announcement Is About to Rock Wall Street? For months, sharp-eyed analysts have watched the...Golden Portfolio | SponsoredSilver’s Still Under $35… For Now.Silver is trading around $33—but insiders are betting on a $70 breakout by year’s end. With supply shrinkin...GoldenCrest Metals | SponsoredI trusted Trump and got screwedPorter Stansberry says he got one thing wrong—and now millions of Americans could pay the price. After warning...Porter & Company | SponsoredWhat Steve Bannon revealed about Trump’s gold playA Trump advisor just said 3 words that could reset the dollar. 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