MAX vs. FIVN, RNG, ACVA, EVH, CARG, FLYW, DLO, YY, DFIN, and RAMP
Should you be buying MediaAlpha stock or one of its competitors? The main competitors of MediaAlpha include Five9 (FIVN), RingCentral (RNG), ACV Auctions (ACVA), Evolent Health (EVH), CarGurus (CARG), Flywire (FLYW), DLocal (DLO), JOYY (YY), Donnelley Financial Solutions (DFIN), and LiveRamp (RAMP). These companies are all part of the "business services" industry.
Five9 (NASDAQ:FIVN) and MediaAlpha (NYSE:MAX) are both computer and technology companies, but which is the better business? We will contrast the two businesses based on the strength of their media sentiment, risk, valuation, earnings, dividends, institutional ownership, profitability, community ranking and analyst recommendations.
MediaAlpha has lower revenue, but higher earnings than Five9. Five9 is trading at a lower price-to-earnings ratio than MediaAlpha, indicating that it is currently the more affordable of the two stocks.
Five9 has a beta of 0.82, meaning that its stock price is 18% less volatile than the S&P 500. Comparatively, MediaAlpha has a beta of 1.2, meaning that its stock price is 20% more volatile than the S&P 500.
96.6% of Five9 shares are held by institutional investors. Comparatively, 64.4% of MediaAlpha shares are held by institutional investors. 1.8% of Five9 shares are held by insiders. Comparatively, 11.5% of MediaAlpha shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
Five9 presently has a consensus target price of $79.29, suggesting a potential upside of 72.02%. MediaAlpha has a consensus target price of $22.43, suggesting a potential upside of 54.57%. Given MediaAlpha's stronger consensus rating and higher possible upside, equities analysts clearly believe Five9 is more favorable than MediaAlpha.
In the previous week, Five9 had 2 more articles in the media than MediaAlpha. MarketBeat recorded 9 mentions for Five9 and 7 mentions for MediaAlpha. MediaAlpha's average media sentiment score of 0.52 beat Five9's score of 0.28 indicating that Five9 is being referred to more favorably in the media.
Five9 has a net margin of -6.56% compared to Five9's net margin of -7.76%. Five9's return on equity of 0.00% beat MediaAlpha's return on equity.
Five9 received 546 more outperform votes than MediaAlpha when rated by MarketBeat users. Likewise, 69.00% of users gave Five9 an outperform vote while only 63.64% of users gave MediaAlpha an outperform vote.
Summary
Five9 beats MediaAlpha on 12 of the 18 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding MAX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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