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MediaAlpha (MAX) Competitors

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$12.34 -0.04 (-0.32%)
Closing price 07/31/2026 03:59 PM Eastern
Extended Trading
$12.46 +0.12 (+0.96%)
As of 07/31/2026 07:34 PM Eastern
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MAX vs. CARG, TNET, VVX, STNE, and PAGS

Should you buy MediaAlpha stock or one of its competitors? MarketBeat compares MediaAlpha with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with MediaAlpha include CarGurus (CARG), TriNet Group (TNET), V2X (VVX), StoneCo (STNE), and PagSeguro Digital (PAGS).

How does MediaAlpha compare to CarGurus?

MediaAlpha (NYSE:MAX) and CarGurus (NASDAQ:CARG) are both communication services companies, but which is the better business? We will contrast the two businesses based on the strength of their institutional ownership, risk, earnings, valuation, media sentiment, profitability, analyst recommendations and dividends.

In the previous week, MediaAlpha had 25 more articles in the media than CarGurus. MarketBeat recorded 34 mentions for MediaAlpha and 9 mentions for CarGurus. CarGurus' average media sentiment score of 1.29 beat MediaAlpha's score of 0.36 indicating that CarGurus is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
MediaAlpha
13 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
CarGurus
8 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

MediaAlpha has a beta of 1.08, meaning that its share price is 8% more volatile than the broader market. Comparatively, CarGurus has a beta of 1.17, meaning that its share price is 17% more volatile than the broader market.

CarGurus has lower revenue, but higher earnings than MediaAlpha. MediaAlpha is trading at a lower price-to-earnings ratio than CarGurus, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MediaAlpha$1.22B0.63$25.62M$1.627.62
CarGurus$906.98M3.60$155.90M$1.5223.84

CarGurus has a net margin of 15.57% compared to MediaAlpha's net margin of 7.94%. CarGurus' return on equity of 54.42% beat MediaAlpha's return on equity.

Company Net Margins Return on Equity Return on Assets
MediaAlpha7.94% -301.42% 28.23%
CarGurus 15.57%54.42%30.14%

MediaAlpha currently has a consensus price target of $13.29, indicating a potential upside of 7.66%. CarGurus has a consensus price target of $38.55, indicating a potential upside of 6.37%. Given MediaAlpha's higher probable upside, analysts plainly believe MediaAlpha is more favorable than CarGurus.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MediaAlpha
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.56
CarGurus
0 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.64

64.4% of MediaAlpha shares are held by institutional investors. Comparatively, 86.9% of CarGurus shares are held by institutional investors. 14.7% of MediaAlpha shares are held by insiders. Comparatively, 18.2% of CarGurus shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Summary

CarGurus beats MediaAlpha on 12 of the 16 factors compared between the two stocks.

How does MediaAlpha compare to TriNet Group?

MediaAlpha (NYSE:MAX) and TriNet Group (NYSE:TNET) are related companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, profitability, dividends, analyst recommendations, earnings, institutional ownership, media sentiment and risk.

MediaAlpha presently has a consensus target price of $13.29, suggesting a potential upside of 7.66%. TriNet Group has a consensus target price of $56.80, suggesting a potential downside of 13.48%. Given MediaAlpha's stronger consensus rating and higher probable upside, equities analysts plainly believe MediaAlpha is more favorable than TriNet Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MediaAlpha
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.56
TriNet Group
1 Sell rating(s)
5 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

MediaAlpha has a beta of 1.08, meaning that its share price is 8% more volatile than the broader market. Comparatively, TriNet Group has a beta of 0.94, meaning that its share price is 6% less volatile than the broader market.

64.4% of MediaAlpha shares are owned by institutional investors. Comparatively, 96.8% of TriNet Group shares are owned by institutional investors. 14.7% of MediaAlpha shares are owned by insiders. Comparatively, 40.0% of TriNet Group shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

In the previous week, MediaAlpha had 13 more articles in the media than TriNet Group. MarketBeat recorded 34 mentions for MediaAlpha and 21 mentions for TriNet Group. TriNet Group's average media sentiment score of 0.77 beat MediaAlpha's score of 0.36 indicating that TriNet Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
MediaAlpha
13 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
TriNet Group
7 Very Positive mention(s)
1 Positive mention(s)
10 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

TriNet Group has higher revenue and earnings than MediaAlpha. MediaAlpha is trading at a lower price-to-earnings ratio than TriNet Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MediaAlpha$1.22B0.63$25.62M$1.627.62
TriNet Group$5.01B0.60$155M$3.7417.55

MediaAlpha has a net margin of 7.94% compared to TriNet Group's net margin of 3.58%. TriNet Group's return on equity of 227.28% beat MediaAlpha's return on equity.

Company Net Margins Return on Equity Return on Assets
MediaAlpha7.94% -301.42% 28.23%
TriNet Group 3.58%227.28%6.04%

Summary

MediaAlpha beats TriNet Group on 9 of the 17 factors compared between the two stocks.

How does MediaAlpha compare to V2X?

MediaAlpha (NYSE:MAX) and V2X (NYSE:VVX) are related companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, valuation, risk, profitability, institutional ownership, media sentiment, earnings and dividends.

MediaAlpha has a beta of 1.08, indicating that its share price is 8% more volatile than the broader market. Comparatively, V2X has a beta of 0.21, indicating that its share price is 79% less volatile than the broader market.

MediaAlpha has a net margin of 7.94% compared to V2X's net margin of 1.88%. V2X's return on equity of 16.94% beat MediaAlpha's return on equity.

Company Net Margins Return on Equity Return on Assets
MediaAlpha7.94% -301.42% 28.23%
V2X 1.88%16.94%5.74%

V2X has higher revenue and earnings than MediaAlpha. MediaAlpha is trading at a lower price-to-earnings ratio than V2X, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MediaAlpha$1.22B0.63$25.62M$1.627.62
V2X$4.48B0.63$77.88M$2.7932.33

MediaAlpha currently has a consensus price target of $13.29, suggesting a potential upside of 7.66%. V2X has a consensus price target of $82.10, suggesting a potential downside of 8.98%. Given MediaAlpha's stronger consensus rating and higher possible upside, equities analysts clearly believe MediaAlpha is more favorable than V2X.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MediaAlpha
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.56
V2X
1 Sell rating(s)
5 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.54

64.4% of MediaAlpha shares are owned by institutional investors. Comparatively, 95.2% of V2X shares are owned by institutional investors. 14.7% of MediaAlpha shares are owned by insiders. Comparatively, 1.0% of V2X shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

In the previous week, MediaAlpha had 24 more articles in the media than V2X. MarketBeat recorded 34 mentions for MediaAlpha and 10 mentions for V2X. V2X's average media sentiment score of 0.83 beat MediaAlpha's score of 0.36 indicating that V2X is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
MediaAlpha
13 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
V2X
5 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

V2X beats MediaAlpha on 9 of the 16 factors compared between the two stocks.

How does MediaAlpha compare to StoneCo?

MediaAlpha (NYSE:MAX) and StoneCo (NASDAQ:STNE) are related companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, risk, media sentiment, dividends, institutional ownership, analyst recommendations, profitability and earnings.

MediaAlpha has a beta of 1.08, meaning that its share price is 8% more volatile than the broader market. Comparatively, StoneCo has a beta of 1.73, meaning that its share price is 73% more volatile than the broader market.

MediaAlpha presently has a consensus target price of $13.29, suggesting a potential upside of 7.66%. StoneCo has a consensus target price of $14.59, suggesting a potential upside of 28.17%. Given StoneCo's higher probable upside, analysts plainly believe StoneCo is more favorable than MediaAlpha.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MediaAlpha
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.56
StoneCo
0 Sell rating(s)
6 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.40

64.4% of MediaAlpha shares are held by institutional investors. Comparatively, 73.2% of StoneCo shares are held by institutional investors. 14.7% of MediaAlpha shares are held by insiders. Comparatively, 11.3% of StoneCo shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

In the previous week, MediaAlpha had 31 more articles in the media than StoneCo. MarketBeat recorded 34 mentions for MediaAlpha and 3 mentions for StoneCo. StoneCo's average media sentiment score of 1.26 beat MediaAlpha's score of 0.36 indicating that StoneCo is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
MediaAlpha
13 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
StoneCo
2 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

StoneCo has higher revenue and earnings than MediaAlpha. StoneCo is trading at a lower price-to-earnings ratio than MediaAlpha, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MediaAlpha$1.22B0.63$25.62M$1.627.62
StoneCo$13.62B0.21$425.73M$2.504.55

StoneCo has a net margin of 23.82% compared to MediaAlpha's net margin of 7.94%. StoneCo's return on equity of 21.05% beat MediaAlpha's return on equity.

Company Net Margins Return on Equity Return on Assets
MediaAlpha7.94% -301.42% 28.23%
StoneCo 23.82%21.05%4.17%

Summary

StoneCo beats MediaAlpha on 9 of the 16 factors compared between the two stocks.

How does MediaAlpha compare to PagSeguro Digital?

PagSeguro Digital (NYSE:PAGS) and MediaAlpha (NYSE:MAX) are related companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, profitability, analyst recommendations, valuation, institutional ownership, media sentiment, risk and dividends.

45.9% of PagSeguro Digital shares are held by institutional investors. Comparatively, 64.4% of MediaAlpha shares are held by institutional investors. 14.7% of MediaAlpha shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

PagSeguro Digital has a beta of 1.31, suggesting that its share price is 31% more volatile than the broader market. Comparatively, MediaAlpha has a beta of 1.08, suggesting that its share price is 8% more volatile than the broader market.

PagSeguro Digital presently has a consensus price target of $10.98, suggesting a potential upside of 13.88%. MediaAlpha has a consensus price target of $13.29, suggesting a potential upside of 7.66%. Given PagSeguro Digital's higher probable upside, analysts plainly believe PagSeguro Digital is more favorable than MediaAlpha.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PagSeguro Digital
1 Sell rating(s)
6 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.11
MediaAlpha
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.56

PagSeguro Digital has a net margin of 10.40% compared to MediaAlpha's net margin of 7.94%. PagSeguro Digital's return on equity of 16.44% beat MediaAlpha's return on equity.

Company Net Margins Return on Equity Return on Assets
PagSeguro Digital10.40% 16.44% 3.29%
MediaAlpha 7.94%-301.42%28.23%

PagSeguro Digital has higher revenue and earnings than MediaAlpha. PagSeguro Digital is trading at a lower price-to-earnings ratio than MediaAlpha, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
PagSeguro Digital$3.65B0.74$379.40M$1.367.09
MediaAlpha$1.22B0.63$25.62M$1.627.62

In the previous week, MediaAlpha had 26 more articles in the media than PagSeguro Digital. MarketBeat recorded 34 mentions for MediaAlpha and 8 mentions for PagSeguro Digital. PagSeguro Digital's average media sentiment score of 0.99 beat MediaAlpha's score of 0.36 indicating that PagSeguro Digital is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
PagSeguro Digital
6 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
MediaAlpha
13 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

MediaAlpha beats PagSeguro Digital on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding MAX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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MAX vs. The Competition

MetricMediaAlphaInteractive Media & Services IndustryCommunication Services SectorNYSE Exchange
Market Cap$771.89M$97.65B$32.31B$23.65B
Dividend YieldN/A3.86%5.34%4.21%
P/E Ratio7.6223.5520.1930.99
Price / Sales0.63116.19318.4981.82
Price / Cash11.7418.2819.5818.73
Price / Book-27.4227.1810.534.76
Net Income$25.62M$3.55B$1.11B$1.07B
7 Day Performance-9.22%0.00%0.09%-0.34%
1 Month Performance-8.75%-0.27%-1.23%-0.53%
1 Year Performance25.42%-9.63%4.75%19.19%

MediaAlpha Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
MAX
MediaAlpha
4.2707 of 5 stars
$12.34
-0.3%
$13.29
+7.7%
+25.4%$771.89M$1.22B7.62160
CARG
CarGurus
3.7693 of 5 stars
$36.25
+3.7%
$38.55
+6.3%
+13.7%$3.27B$906.98M23.851,218
TNET
TriNet Group
3.453 of 5 stars
$68.15
+6.4%
$55.80
-18.1%
+3.6%$3.13B$5.01B20.343,400
VVX
V2X
3.7493 of 5 stars
$90.38
+3.5%
$82.10
-9.2%
+89.6%$2.83B$4.72B32.4016,200
STNE
StoneCo
4.5094 of 5 stars
$11.09
+1.9%
$14.59
+31.5%
-9.5%$2.76B$13.62B4.4316,367

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This page (NYSE:MAX) was last updated on 8/3/2026 by MarketBeat.com Staff.
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