MSC Industrial Direct (MSM) Competitors $81.91 -0.26 (-0.32%) As of 02:52 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock MSM vs. WSO, AIT, WCC, BECN, AL, GATX, RUSHA, HEES, DXPE, and WLFCShould you be buying MSC Industrial Direct stock or one of its competitors? The main competitors of MSC Industrial Direct include Watsco (WSO), Applied Industrial Technologies (AIT), WESCO International (WCC), Beacon Roofing Supply (BECN), Air Lease (AL), GATX (GATX), Rush Enterprises (RUSHA), H&E Equipment Services (HEES), DXP Enterprises (DXPE), and Willis Lease Finance (WLFC). These companies are all part of the "trading companies & distributors" industry. MSC Industrial Direct vs. Its Competitors Watsco Applied Industrial Technologies WESCO International Beacon Roofing Supply Air Lease GATX Rush Enterprises H&E Equipment Services DXP Enterprises Willis Lease Finance MSC Industrial Direct (NYSE:MSM) and Watsco (NYSE:WSO) are both industrials companies, but which is the better investment? We will contrast the two businesses based on the strength of their community ranking, risk, valuation, analyst recommendations, institutional ownership, media sentiment, earnings, profitability and dividends. Which has stronger earnings & valuation, MSM or WSO? Watsco has higher revenue and earnings than MSC Industrial Direct. MSC Industrial Direct is trading at a lower price-to-earnings ratio than Watsco, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioMSC Industrial Direct$3.75B1.22$258.59M$3.7921.61Watsco$7.58B2.37$536.34M$13.0134.15 Does the media favor MSM or WSO? In the previous week, Watsco had 6 more articles in the media than MSC Industrial Direct. MarketBeat recorded 7 mentions for Watsco and 1 mentions for MSC Industrial Direct. MSC Industrial Direct's average media sentiment score of 1.54 beat Watsco's score of 1.39 indicating that MSC Industrial Direct is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment MSC Industrial Direct 1 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive Watsco 6 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts recommend MSM or WSO? MSC Industrial Direct currently has a consensus target price of $86.00, indicating a potential upside of 4.99%. Watsco has a consensus target price of $486.67, indicating a potential upside of 9.55%. Given Watsco's higher possible upside, analysts plainly believe Watsco is more favorable than MSC Industrial Direct.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score MSC Industrial Direct 0 Sell rating(s) 4 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.50Watsco 0 Sell rating(s) 6 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.14 Is MSM or WSO more profitable? Watsco has a net margin of 7.04% compared to MSC Industrial Direct's net margin of 6.21%. MSC Industrial Direct's return on equity of 17.80% beat Watsco's return on equity.Company Net Margins Return on Equity Return on Assets MSC Industrial Direct6.21% 17.80% 10.02% Watsco 7.04%17.59%12.09% Is MSM or WSO a better dividend stock? MSC Industrial Direct pays an annual dividend of $3.40 per share and has a dividend yield of 4.2%. Watsco pays an annual dividend of $12.00 per share and has a dividend yield of 2.7%. MSC Industrial Direct pays out 89.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Watsco pays out 92.2% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. MSC Industrial Direct has increased its dividend for 3 consecutive years and Watsco has increased its dividend for 13 consecutive years. MSC Industrial Direct is clearly the better dividend stock, given its higher yield and lower payout ratio. Does the MarketBeat Community favor MSM or WSO? MSC Industrial Direct received 66 more outperform votes than Watsco when rated by MarketBeat users. However, 54.92% of users gave Watsco an outperform vote while only 52.49% of users gave MSC Industrial Direct an outperform vote. CompanyUnderperformOutperformMSC Industrial DirectOutperform Votes40152.49% Underperform Votes36347.51% WatscoOutperform Votes33554.92% Underperform Votes27545.08% Which has more volatility & risk, MSM or WSO? MSC Industrial Direct has a beta of 0.87, suggesting that its stock price is 13% less volatile than the S&P 500. Comparatively, Watsco has a beta of 1.06, suggesting that its stock price is 6% more volatile than the S&P 500. Do insiders & institutionals hold more shares of MSM or WSO? 79.3% of MSC Industrial Direct shares are held by institutional investors. Comparatively, 89.7% of Watsco shares are held by institutional investors. 18.3% of MSC Industrial Direct shares are held by company insiders. Comparatively, 12.8% of Watsco shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term. SummaryWatsco beats MSC Industrial Direct on 13 of the 21 factors compared between the two stocks. Get MSC Industrial Direct News Delivered to You Automatically Sign up to receive the latest news and ratings for MSM and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding MSM and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart MSM vs. The Competition Export to ExcelMetricMSC Industrial DirectIndustrial machinery & equipment IndustryIndustrials SectorNYSE ExchangeMarket Cap$4.56B$1.63B$7.79B$19.86BDividend Yield4.16%3.98%4.56%3.83%P/E Ratio19.5517.6825.4035.60Price / Sales1.220.63118.4445.07Price / Cash13.119.5926.8417.51Price / Book3.272.854.224.84Net Income$258.59M$104.20M$807.24M$1.02B7 Day Performance1.90%2.31%1.22%1.88%1 Month Performance3.91%4.49%9.31%2.98%1 Year Performance-3.92%1.98%25.43%9.82% MSC Industrial Direct Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)MSMMSC Industrial Direct3.5314 of 5 stars$81.91-0.3%$86.00+5.0%-1.3%$4.56B$3.75B19.556,990Positive NewsWSOWatsco3.034 of 5 stars$443.59-0.4%$486.67+9.7%-4.0%$17.96B$7.58B33.467,280Positive NewsAITApplied Industrial Technologies4.5733 of 5 stars$232.68+0.4%$285.00+22.5%+22.8%$8.86B$4.50B23.586,100Positive NewsAnalyst RevisionWCCWESCO International3.5896 of 5 stars$175.28+1.1%$212.00+21.0%+1.5%$8.55B$21.81B13.4120,000Analyst RevisionBECNBeacon Roofing Supply2.1095 of 5 stars$124.17flat$124.78+0.5%N/A$7.67B$9.76B21.237,480ALAir Lease4.5313 of 5 stars$57.96+0.5%$57.43-0.9%+27.6%$6.48B$2.81B17.41150Positive NewsGATXGATX1.7506 of 5 stars$156.75-0.2%$167.67+7.0%+20.4%$5.60B$1.63B20.171,900RUSHARush Enterprises4.593 of 5 stars$51.60+1.9%$61.00+18.2%+19.2%$4.01B$7.78B13.828,040Positive NewsHEESH&E Equipment Services4.4486 of 5 stars$94.64flat$71.33-24.6%N/A$3.47B$1.46B24.022,380Positive NewsDXPEDXP Enterprises3.9439 of 5 stars$80.27-2.2%$95.00+18.4%+66.2%$1.26B$1.87B20.632,490Positive NewsWLFCWillis Lease Finance2.6227 of 5 stars$146.45+0.7%N/A+134.8%$1.12B$607.87M10.37240News CoverageHigh Trading Volume Related Companies and Tools Related Companies Watsco Competitors Applied Industrial Technologies Competitors WESCO International Competitors Beacon Roofing Supply Competitors Air Lease Competitors GATX Competitors Rush Enterprises Competitors H&E Equipment Services Competitors DXP Enterprises Competitors Willis Lease Finance Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:MSM) was last updated on 6/12/2025 by MarketBeat.com Staff From Our PartnersTrump’s Exec Order #14154 could be a “Millionaire-Maker”Former Presidential Advisor, Jim Rickards, says Trump could “rewire our economy and hand millions of Americans...Paradigm Press | SponsoredTrump wipes out trillions overnight…Is there anybody more powerful than Donald Trump right now? In a single tariff announcement, he wiped out n...Porter & Company | SponsoredGold is soaring. Here’s how to get paid from itGold just broke through $3,300… And while the headlines shout about price targets, something even more powe...Investors Alley | SponsoredGold Hits New Highs as Global Markets SpiralWhen Trump took office in 2017, gold was just $1,100 an ounce. By the time he left, it had soared to $1,839. ...Premier Gold Co | SponsoredBanks aren’t ready for this altcoin—are you?While everyone's distracted by Bitcoin's moves, a stealth revolution is underway. One altcoin is quietly po...Crypto 101 Media | Sponsored[No Brainer Gold Play]: “Show me a better investment.”A Historic Gold Announcement Is About to Rock Wall Street? For months, sharp-eyed analysts have watched the...Golden Portfolio | SponsoredGet Ready for Elon Musk’s BIGGEST Comeback YetTesla's About to Prove Everyone Wrong... Again Back in 2018, when Jeff Brown told everyone to buy Tesla… ...Brownstone Research | SponsoredAn AI run of epic proportions is only getting startedI just put together an urgent new presentation that you need to see right away. In short: I believe we are...Timothy Sykes | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added five stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding MSC Industrial Direct Co., Inc. Please log in to your account or sign up in order to add this asset to your watchlist. Share MSC Industrial Direct With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.