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ON24 (ONTF) Competitors

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$5.44 -0.01 (-0.18%)
As of 10:10 AM Eastern
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ONTF vs. TBLA, DCBO, SPT, EVER, DAVA, KIND, SMWB, VTEX, HUYA, and CINT

Should you be buying ON24 stock or one of its competitors? The main competitors of ON24 include Taboola.com (TBLA), Docebo (DCBO), Sprout Social (SPT), EverQuote (EVER), Endava (DAVA), Nextdoor (KIND), Similarweb (SMWB), VTEX (VTEX), HUYA (HUYA), and CI&T (CINT). These companies are all part of the "computer software" industry.

ON24 vs. Its Competitors

ON24 (NYSE:ONTF) and Taboola.com (NASDAQ:TBLA) are both small-cap computer and technology companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, analyst recommendations, risk, profitability, institutional ownership, media sentiment, valuation and earnings.

In the previous week, Taboola.com had 4 more articles in the media than ON24. MarketBeat recorded 7 mentions for Taboola.com and 3 mentions for ON24. ON24's average media sentiment score of 1.51 beat Taboola.com's score of 0.70 indicating that ON24 is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
ON24
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Taboola.com
3 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

83.9% of ON24 shares are owned by institutional investors. Comparatively, 42.9% of Taboola.com shares are owned by institutional investors. 33.0% of ON24 shares are owned by company insiders. Comparatively, 22.4% of Taboola.com shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

ON24 has a beta of 0.66, indicating that its stock price is 34% less volatile than the S&P 500. Comparatively, Taboola.com has a beta of 1.27, indicating that its stock price is 27% more volatile than the S&P 500.

Taboola.com has a net margin of 0.75% compared to ON24's net margin of -25.34%. Taboola.com's return on equity of 5.27% beat ON24's return on equity.

Company Net Margins Return on Equity Return on Assets
ON24-25.34% -21.03% -13.44%
Taboola.com 0.75%5.27%3.21%

ON24 presently has a consensus price target of $5.33, suggesting a potential downside of 2.52%. Taboola.com has a consensus price target of $4.50, suggesting a potential upside of 34.13%. Given Taboola.com's stronger consensus rating and higher probable upside, analysts clearly believe Taboola.com is more favorable than ON24.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ON24
0 Sell rating(s)
5 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
Taboola.com
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.67

Taboola.com has higher revenue and earnings than ON24. ON24 is trading at a lower price-to-earnings ratio than Taboola.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ON24$143.07M1.62-$42.16M-$0.86-6.36
Taboola.com$1.77B0.50-$3.76M$0.0483.88

Summary

Taboola.com beats ON24 on 12 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ONTF and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ONTF vs. The Competition

MetricON24INTERNET SOFTWARE IndustryComputer SectorNYSE Exchange
Market Cap$231.84M$19.45B$29.97B$21.20B
Dividend YieldN/A3.40%3.16%3.49%
P/E Ratio-6.3778.62419.2129.24
Price / Sales1.6263.761,541.3747.07
Price / CashN/A87.5034.3218.29
Price / Book1.5417.449.145.27
Net Income-$42.16M$352.59M$808.33M$998.51M
7 Day Performance-4.60%-2.81%-1.53%-0.54%
1 Month Performance12.69%-0.42%1.96%5.01%
1 Year Performance-11.62%64.37%24,060.49%14.12%

ON24 Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ONTF
ON24
1.7605 of 5 stars
$5.47
+0.4%
$5.33
-2.5%
-14.2%$231.84M$143.07M-6.37720News Coverage
Positive News
TBLA
Taboola.com
3.2775 of 5 stars
$3.37
-0.9%
$4.50
+33.5%
+2.7%$900M$1.77B84.252,000
DCBO
Docebo
3.7861 of 5 stars
$30.59
-1.7%
$44.13
+44.2%
-28.3%$893.78M$216.93M44.33730Positive News
SPT
Sprout Social
2.156 of 5 stars
$14.64
-3.6%
$27.36
+86.9%
-48.0%$893.40M$405.91M-15.411,140Positive News
EVER
EverQuote
4.2471 of 5 stars
$23.21
-0.7%
$32.40
+39.6%
+3.4%$853.67M$500.19M18.72610Positive News
DAVA
Endava
4.284 of 5 stars
$13.90
+1.5%
$25.11
+80.7%
-52.4%$808.13M$779.90M36.5712,085News Coverage
KIND
Nextdoor
0.6791 of 5 stars
$2.06
+7.9%
$2.21
+7.4%
-15.5%$788.13M$248.31M-8.58700News Coverage
Positive News
SMWB
Similarweb
3.3481 of 5 stars
$9.16
+0.3%
$14.88
+62.4%
+9.9%$774.84M$249.91M-26.171,085
VTEX
VTEX
4.2165 of 5 stars
$4.09
-2.5%
$7.83
+91.6%
-40.3%$765.93M$226.71M51.071,368
HUYA
HUYA
2.146 of 5 stars
$3.30
+0.6%
$4.57
+38.4%
-8.2%$729.32M$832.84M-36.661,521
CINT
CI&T
4.0393 of 5 stars
$5.27
+0.4%
$7.73
+46.7%
-19.9%$707.08M$439.11M21.966,907Positive News

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This page (NYSE:ONTF) was last updated on 9/4/2025 by MarketBeat.com Staff
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