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Taboola.com (TBLA) Competitors

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$3.78 +0.01 (+0.27%)
As of 08/28/2026 04:00 PM Eastern

TBLA vs. MGNI, LFTO, STGW, CCO, and MNTN

Should you buy Taboola.com stock or one of its competitors? Taboola.com's main competitors and comparable companies include Magnite (MGNI), Liftoff Mobile (LFTO), Stagwell (STGW), Clear Channel Outdoor (CCO), and MNTN (MNTN). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "advertising" industry.

How does Taboola.com compare to Magnite?

Magnite (NASDAQ:MGNI) and Taboola.com (NASDAQ:TBLA) are both communication services companies, but which is the superior business? We will compare the two companies based on the strength of their valuation, dividends, risk, media sentiment, institutional ownership, earnings, profitability and analyst recommendations.

Magnite currently has a consensus target price of $28.30, suggesting a potential upside of 19.41%. Taboola.com has a consensus target price of $5.75, suggesting a potential upside of 52.12%. Given Taboola.com's higher probable upside, analysts plainly believe Taboola.com is more favorable than Magnite.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Magnite
0 Sell rating(s)
2 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.82
Taboola.com
0 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.57

In the previous week, Taboola.com had 26 more articles in the media than Magnite. MarketBeat recorded 43 mentions for Taboola.com and 17 mentions for Magnite. Magnite's average media sentiment score of 1.23 beat Taboola.com's score of 0.12 indicating that Magnite is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Magnite
11 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Taboola.com
3 Very Positive mention(s)
2 Positive mention(s)
31 Neutral mention(s)
5 Negative mention(s)
1 Very Negative mention(s)
Neutral

Magnite has a net margin of 22.49% compared to Taboola.com's net margin of 6.05%. Taboola.com's return on equity of 12.15% beat Magnite's return on equity.

Company Net Margins Return on Equity Return on Assets
Magnite22.49% 9.33% 2.77%
Taboola.com 6.05%12.15%7.22%

Magnite has higher earnings, but lower revenue than Taboola.com. Taboola.com is trading at a lower price-to-earnings ratio than Magnite, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Magnite$742.04M4.58$144.61M$1.0921.74
Taboola.com$1.91B0.50$42.28M$0.409.45

73.4% of Magnite shares are held by institutional investors. Comparatively, 42.9% of Taboola.com shares are held by institutional investors. 3.2% of Magnite shares are held by insiders. Comparatively, 20.6% of Taboola.com shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Magnite has a beta of 2.26, suggesting that its stock price is 126% more volatile than the broader market. Comparatively, Taboola.com has a beta of 1.5, suggesting that its stock price is 50% more volatile than the broader market.

Summary

Magnite beats Taboola.com on 10 of the 16 factors compared between the two stocks.

How does Taboola.com compare to Liftoff Mobile?

Liftoff Mobile (NASDAQ:LFTO) and Taboola.com (NASDAQ:TBLA) are both communication services companies, but which is the better investment? We will compare the two companies based on the strength of their media sentiment, analyst recommendations, valuation, dividends, profitability, earnings, institutional ownership and risk.

In the previous week, Taboola.com had 40 more articles in the media than Liftoff Mobile. MarketBeat recorded 43 mentions for Taboola.com and 3 mentions for Liftoff Mobile. Liftoff Mobile's average media sentiment score of 0.22 beat Taboola.com's score of 0.12 indicating that Liftoff Mobile is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Liftoff Mobile
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Taboola.com
3 Very Positive mention(s)
2 Positive mention(s)
31 Neutral mention(s)
5 Negative mention(s)
1 Very Negative mention(s)
Neutral

Taboola.com has higher revenue and earnings than Liftoff Mobile.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Liftoff MobileN/AN/AN/AN/AN/A
Taboola.com$1.91B0.50$42.28M$0.409.45

42.9% of Taboola.com shares are held by institutional investors. 20.6% of Taboola.com shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Taboola.com has a net margin of 6.05% compared to Liftoff Mobile's net margin of 0.00%. Taboola.com's return on equity of 12.15% beat Liftoff Mobile's return on equity.

Company Net Margins Return on Equity Return on Assets
Liftoff MobileN/A N/A N/A
Taboola.com 6.05%12.15%7.22%

Liftoff Mobile currently has a consensus price target of $35.69, suggesting a potential upside of 88.75%. Taboola.com has a consensus price target of $5.75, suggesting a potential upside of 52.12%. Given Liftoff Mobile's stronger consensus rating and higher possible upside, analysts plainly believe Liftoff Mobile is more favorable than Taboola.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Liftoff Mobile
1 Sell rating(s)
3 Hold rating(s)
12 Buy rating(s)
1 Strong Buy rating(s)
2.76
Taboola.com
0 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.57

Summary

Taboola.com beats Liftoff Mobile on 7 of the 12 factors compared between the two stocks.

How does Taboola.com compare to Stagwell?

Stagwell (NASDAQ:STGW) and Taboola.com (NASDAQ:TBLA) are both communication services companies, but which is the better investment? We will contrast the two businesses based on the strength of their earnings, institutional ownership, dividends, risk, valuation, profitability, analyst recommendations and media sentiment.

Taboola.com has a net margin of 6.05% compared to Stagwell's net margin of 0.53%. Stagwell's return on equity of 27.30% beat Taboola.com's return on equity.

Company Net Margins Return on Equity Return on Assets
Stagwell0.53% 27.30% 4.77%
Taboola.com 6.05%12.15%7.22%

Taboola.com has lower revenue, but higher earnings than Stagwell. Taboola.com is trading at a lower price-to-earnings ratio than Stagwell, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Stagwell$2.91B0.73$29.10M$0.06145.67
Taboola.com$1.91B0.50$42.28M$0.409.45

Stagwell has a beta of 1.25, suggesting that its share price is 25% more volatile than the broader market. Comparatively, Taboola.com has a beta of 1.5, suggesting that its share price is 50% more volatile than the broader market.

In the previous week, Taboola.com had 39 more articles in the media than Stagwell. MarketBeat recorded 43 mentions for Taboola.com and 4 mentions for Stagwell. Stagwell's average media sentiment score of 0.99 beat Taboola.com's score of 0.12 indicating that Stagwell is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Stagwell
1 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Taboola.com
3 Very Positive mention(s)
2 Positive mention(s)
31 Neutral mention(s)
5 Negative mention(s)
1 Very Negative mention(s)
Neutral

Stagwell presently has a consensus target price of $9.60, indicating a potential upside of 9.84%. Taboola.com has a consensus target price of $5.75, indicating a potential upside of 52.12%. Given Taboola.com's higher possible upside, analysts clearly believe Taboola.com is more favorable than Stagwell.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Stagwell
0 Sell rating(s)
2 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.71
Taboola.com
0 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.57

35.6% of Stagwell shares are owned by institutional investors. Comparatively, 42.9% of Taboola.com shares are owned by institutional investors. 11.2% of Stagwell shares are owned by insiders. Comparatively, 20.6% of Taboola.com shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Summary

Taboola.com beats Stagwell on 9 of the 16 factors compared between the two stocks.

How does Taboola.com compare to Clear Channel Outdoor?

Taboola.com (NASDAQ:TBLA) and Clear Channel Outdoor (NYSE:CCO) are both small-cap communication services companies, but which is the superior business? We will contrast the two companies based on the strength of their earnings, risk, analyst recommendations, media sentiment, dividends, institutional ownership, valuation and profitability.

In the previous week, Taboola.com had 37 more articles in the media than Clear Channel Outdoor. MarketBeat recorded 43 mentions for Taboola.com and 6 mentions for Clear Channel Outdoor. Clear Channel Outdoor's average media sentiment score of 1.43 beat Taboola.com's score of 0.12 indicating that Clear Channel Outdoor is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Taboola.com
3 Very Positive mention(s)
2 Positive mention(s)
31 Neutral mention(s)
5 Negative mention(s)
1 Very Negative mention(s)
Neutral
Clear Channel Outdoor
5 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Taboola.com has higher revenue and earnings than Clear Channel Outdoor. Clear Channel Outdoor is trading at a lower price-to-earnings ratio than Taboola.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Taboola.com$1.91B0.50$42.28M$0.409.45
Clear Channel Outdoor$1.60B0.74$19.94M-$0.21N/A

Taboola.com presently has a consensus price target of $5.75, indicating a potential upside of 52.12%. Clear Channel Outdoor has a consensus price target of $2.29, indicating a potential downside of 2.05%. Given Taboola.com's stronger consensus rating and higher probable upside, equities research analysts clearly believe Taboola.com is more favorable than Clear Channel Outdoor.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Taboola.com
0 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.57
Clear Channel Outdoor
2 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.67

Taboola.com has a beta of 1.5, meaning that its share price is 50% more volatile than the broader market. Comparatively, Clear Channel Outdoor has a beta of 1.95, meaning that its share price is 95% more volatile than the broader market.

Taboola.com has a net margin of 6.05% compared to Clear Channel Outdoor's net margin of -6.31%. Taboola.com's return on equity of 12.15% beat Clear Channel Outdoor's return on equity.

Company Net Margins Return on Equity Return on Assets
Taboola.com6.05% 12.15% 7.22%
Clear Channel Outdoor -6.31%N/A -2.08%

42.9% of Taboola.com shares are held by institutional investors. Comparatively, 85.5% of Clear Channel Outdoor shares are held by institutional investors. 20.6% of Taboola.com shares are held by company insiders. Comparatively, 7.7% of Clear Channel Outdoor shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Taboola.com beats Clear Channel Outdoor on 12 of the 16 factors compared between the two stocks.

How does Taboola.com compare to MNTN?

MNTN (NYSE:MNTN) and Taboola.com (NASDAQ:TBLA) are both small-cap communication services companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, institutional ownership, risk, earnings, analyst recommendations, dividends, media sentiment and profitability.

Taboola.com has higher revenue and earnings than MNTN. Taboola.com is trading at a lower price-to-earnings ratio than MNTN, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MNTN$313.33M2.61-$6.43M$0.7118.63
Taboola.com$1.91B0.50$42.28M$0.409.45

72.9% of MNTN shares are held by institutional investors. Comparatively, 42.9% of Taboola.com shares are held by institutional investors. 19.6% of MNTN shares are held by company insiders. Comparatively, 20.6% of Taboola.com shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

In the previous week, Taboola.com had 39 more articles in the media than MNTN. MarketBeat recorded 43 mentions for Taboola.com and 4 mentions for MNTN. MNTN's average media sentiment score of 0.24 beat Taboola.com's score of 0.12 indicating that MNTN is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
MNTN
0 Very Positive mention(s)
3 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral
Taboola.com
3 Very Positive mention(s)
2 Positive mention(s)
31 Neutral mention(s)
5 Negative mention(s)
1 Very Negative mention(s)
Neutral

MNTN currently has a consensus price target of $18.65, suggesting a potential upside of 40.97%. Taboola.com has a consensus price target of $5.75, suggesting a potential upside of 52.12%. Given Taboola.com's higher probable upside, analysts plainly believe Taboola.com is more favorable than MNTN.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MNTN
1 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.75
Taboola.com
0 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.57

MNTN has a beta of 0.71, indicating that its stock price is 29% less volatile than the broader market. Comparatively, Taboola.com has a beta of 1.5, indicating that its stock price is 50% more volatile than the broader market.

MNTN has a net margin of 18.00% compared to Taboola.com's net margin of 6.05%. MNTN's return on equity of 18.85% beat Taboola.com's return on equity.

Company Net Margins Return on Equity Return on Assets
MNTN18.00% 18.85% 15.48%
Taboola.com 6.05%12.15%7.22%

Summary

MNTN beats Taboola.com on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TBLA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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TBLA vs. The Competition

MetricTaboola.comMedia IndustryCommunication Services SectorNASDAQ Exchange
Market Cap$953M$3.19B$33.28B$12.90B
Dividend YieldN/A5.44%5.35%11.28%
P/E Ratio9.4532.33233.6325.45
Price / Sales0.5035.4164.0173.08
Price / Cash4.9715.8220.4753.00
Price / Book1.029.1811.476.14
Net Income$42.28M-$45.84M$1.10B$348.86M
7 Day Performance1.07%-0.08%0.38%-0.80%
1 Month Performance-25.88%5.24%1.88%4.13%
1 Year Performance13.17%3.49%-2.78%15.17%

Taboola.com Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
TBLA
Taboola.com
4.6814 of 5 stars
$3.78
+0.3%
$5.75
+52.1%
+13.2%$953M$1.91B9.452,000
MGNI
Magnite
4.7947 of 5 stars
$23.56
+0.3%
$28.30
+20.1%
-8.7%$3.37B$713.95M21.61950
LFTO
Liftoff Mobile
4.3909 of 5 stars
$19.16
+1.0%
$35.69
+86.3%
N/A$3.21BN/AN/AN/A
STGW
Stagwell
3.9401 of 5 stars
$8.88
+1.7%
$9.60
+8.1%
+55.0%$2.13B$3.04B148.0012,629
CCO
Clear Channel Outdoor
1.3831 of 5 stars
$2.36
-1.1%
$2.29
-2.7%
+89.5%$1.21B$1.60BN/A1,900

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This page (NASDAQ:TBLA) was last updated on 8/30/2026 by MarketBeat.com Staff.
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