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Rumble (RUM) Competitors

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$7.49 -0.38 (-4.83%)
Closing price 06/9/2026 04:00 PM Eastern
Extended Trading
$7.51 +0.02 (+0.31%)
As of 04:12 AM Eastern
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RUM vs. RBRK, GEN, AUR, CHKP, and NTNX

Should you buy Rumble stock or one of its competitors? MarketBeat compares Rumble with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Rumble include Rubrik (RBRK), Gen Digital (GEN), Aurora Innovation (AUR), Check Point Software Technologies (CHKP), and Nutanix (NTNX). These companies are all part of the "computer software" industry.

How does Rumble compare to Rubrik?

Rumble (NASDAQ:RUM) and Rubrik (NYSE:RBRK) are both computer and technology companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, valuation, institutional ownership, risk, media sentiment, earnings, dividends and profitability.

26.2% of Rumble shares are held by institutional investors. Comparatively, 49.5% of Rubrik shares are held by institutional investors. 45.1% of Rumble shares are held by insiders. Comparatively, 13.7% of Rubrik shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Rumble has a beta of 1.07, indicating that its share price is 7% more volatile than the broader market. Comparatively, Rubrik has a beta of 1.1, indicating that its share price is 10% more volatile than the broader market.

Rubrik has a consensus price target of $93.00, indicating a potential upside of 29.56%. Given Rubrik's stronger consensus rating and higher probable upside, analysts plainly believe Rubrik is more favorable than Rumble.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rumble
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Rubrik
1 Sell rating(s)
0 Hold rating(s)
28 Buy rating(s)
0 Strong Buy rating(s)
2.93

Rubrik has a net margin of -20.25% compared to Rumble's net margin of -106.91%. Rubrik's return on equity of 0.00% beat Rumble's return on equity.

Company Net Margins Return on Equity Return on Assets
Rumble-106.91% -42.47% -34.74%
Rubrik -20.25%N/A -10.27%

In the previous week, Rubrik had 48 more articles in the media than Rumble. MarketBeat recorded 66 mentions for Rubrik and 18 mentions for Rumble. Rubrik's average media sentiment score of 0.59 beat Rumble's score of 0.49 indicating that Rubrik is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rumble
4 Very Positive mention(s)
0 Positive mention(s)
12 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Rubrik
22 Very Positive mention(s)
9 Positive mention(s)
18 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Positive

Rumble has higher earnings, but lower revenue than Rubrik. Rubrik is trading at a lower price-to-earnings ratio than Rumble, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rumble$100.62M32.45-$81.83M-$0.43N/A
Rubrik$1.32B11.03-$348.83M-$1.45N/A

Summary

Rubrik beats Rumble on 11 of the 16 factors compared between the two stocks.

How does Rumble compare to Gen Digital?

Rumble (NASDAQ:RUM) and Gen Digital (NASDAQ:GEN) are both computer software companies, but which is the superior stock? We will contrast the two businesses based on the strength of their media sentiment, dividends, institutional ownership, profitability, risk, earnings, analyst recommendations and valuation.

26.2% of Rumble shares are owned by institutional investors. Comparatively, 81.4% of Gen Digital shares are owned by institutional investors. 45.1% of Rumble shares are owned by company insiders. Comparatively, 9.3% of Gen Digital shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Gen Digital has a consensus target price of $31.29, indicating a potential upside of 25.29%. Given Gen Digital's stronger consensus rating and higher probable upside, analysts plainly believe Gen Digital is more favorable than Rumble.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rumble
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Gen Digital
0 Sell rating(s)
7 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.40

Gen Digital has a net margin of 19.46% compared to Rumble's net margin of -106.91%. Gen Digital's return on equity of 55.47% beat Rumble's return on equity.

Company Net Margins Return on Equity Return on Assets
Rumble-106.91% -42.47% -34.74%
Gen Digital 19.46%55.47%8.49%

In the previous week, Rumble had 5 more articles in the media than Gen Digital. MarketBeat recorded 18 mentions for Rumble and 13 mentions for Gen Digital. Gen Digital's average media sentiment score of 1.08 beat Rumble's score of 0.49 indicating that Gen Digital is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rumble
4 Very Positive mention(s)
0 Positive mention(s)
12 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Gen Digital
7 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Rumble has a beta of 1.07, suggesting that its share price is 7% more volatile than the broader market. Comparatively, Gen Digital has a beta of 1.21, suggesting that its share price is 21% more volatile than the broader market.

Gen Digital has higher revenue and earnings than Rumble. Rumble is trading at a lower price-to-earnings ratio than Gen Digital, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rumble$100.62M32.45-$81.83M-$0.43N/A
Gen Digital$5B3.01$973M$1.5815.80

Summary

Gen Digital beats Rumble on 14 of the 17 factors compared between the two stocks.

How does Rumble compare to Aurora Innovation?

Aurora Innovation (NASDAQ:AUR) and Rumble (NASDAQ:RUM) are both computer software companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, earnings, analyst recommendations, risk, profitability, dividends, media sentiment and valuation.

Aurora Innovation has a beta of 2.62, meaning that its share price is 162% more volatile than the broader market. Comparatively, Rumble has a beta of 1.07, meaning that its share price is 7% more volatile than the broader market.

44.7% of Aurora Innovation shares are owned by institutional investors. Comparatively, 26.2% of Rumble shares are owned by institutional investors. 8.5% of Aurora Innovation shares are owned by company insiders. Comparatively, 45.1% of Rumble shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Rumble has higher revenue and earnings than Aurora Innovation. Rumble is trading at a lower price-to-earnings ratio than Aurora Innovation, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Aurora Innovation$3M4,027.00-$816M-$0.44N/A
Rumble$100.62M32.45-$81.83M-$0.43N/A

Aurora Innovation presently has a consensus price target of $12.25, indicating a potential upside of 98.86%. Given Aurora Innovation's stronger consensus rating and higher possible upside, research analysts plainly believe Aurora Innovation is more favorable than Rumble.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Aurora Innovation
2 Sell rating(s)
2 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.45
Rumble
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Rumble has a net margin of -106.91% compared to Aurora Innovation's net margin of -20,775.00%. Aurora Innovation's return on equity of -40.45% beat Rumble's return on equity.

Company Net Margins Return on Equity Return on Assets
Aurora Innovation-20,775.00% -40.45% -36.66%
Rumble -106.91%-42.47%-34.74%

In the previous week, Rumble had 13 more articles in the media than Aurora Innovation. MarketBeat recorded 18 mentions for Rumble and 5 mentions for Aurora Innovation. Aurora Innovation's average media sentiment score of 1.70 beat Rumble's score of 0.49 indicating that Aurora Innovation is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Aurora Innovation
2 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Rumble
4 Very Positive mention(s)
0 Positive mention(s)
12 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Aurora Innovation beats Rumble on 9 of the 16 factors compared between the two stocks.

How does Rumble compare to Check Point Software Technologies?

Check Point Software Technologies (NASDAQ:CHKP) and Rumble (NASDAQ:RUM) are both computer and technology companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, earnings, profitability, media sentiment, valuation and risk.

98.5% of Check Point Software Technologies shares are held by institutional investors. Comparatively, 26.2% of Rumble shares are held by institutional investors. 29.0% of Check Point Software Technologies shares are held by insiders. Comparatively, 45.1% of Rumble shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Check Point Software Technologies presently has a consensus target price of $146.50, indicating a potential upside of 14.97%. Given Check Point Software Technologies' stronger consensus rating and higher probable upside, research analysts plainly believe Check Point Software Technologies is more favorable than Rumble.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Check Point Software Technologies
1 Sell rating(s)
16 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.28
Rumble
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

In the previous week, Rumble had 1 more articles in the media than Check Point Software Technologies. MarketBeat recorded 18 mentions for Rumble and 17 mentions for Check Point Software Technologies. Check Point Software Technologies' average media sentiment score of 1.06 beat Rumble's score of 0.49 indicating that Check Point Software Technologies is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Check Point Software Technologies
10 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Rumble
4 Very Positive mention(s)
0 Positive mention(s)
12 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Check Point Software Technologies has a net margin of 38.37% compared to Rumble's net margin of -106.91%. Check Point Software Technologies' return on equity of 38.79% beat Rumble's return on equity.

Company Net Margins Return on Equity Return on Assets
Check Point Software Technologies38.37% 38.79% 16.80%
Rumble -106.91%-42.47%-34.74%

Check Point Software Technologies has higher revenue and earnings than Rumble. Rumble is trading at a lower price-to-earnings ratio than Check Point Software Technologies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Check Point Software Technologies$2.73B4.94$1.06B$9.7413.08
Rumble$100.62M32.45-$81.83M-$0.43N/A

Check Point Software Technologies has a beta of 0.49, indicating that its share price is 51% less volatile than the broader market. Comparatively, Rumble has a beta of 1.07, indicating that its share price is 7% more volatile than the broader market.

Summary

Check Point Software Technologies beats Rumble on 12 of the 16 factors compared between the two stocks.

How does Rumble compare to Nutanix?

Rumble (NASDAQ:RUM) and Nutanix (NASDAQ:NTNX) are both computer and technology companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, media sentiment, analyst recommendations, dividends, risk, valuation, earnings and institutional ownership.

Rumble has a beta of 1.07, meaning that its stock price is 7% more volatile than the broader market. Comparatively, Nutanix has a beta of 0.62, meaning that its stock price is 38% less volatile than the broader market.

In the previous week, Rumble had 13 more articles in the media than Nutanix. MarketBeat recorded 18 mentions for Rumble and 5 mentions for Nutanix. Nutanix's average media sentiment score of 0.54 beat Rumble's score of 0.49 indicating that Nutanix is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rumble
4 Very Positive mention(s)
0 Positive mention(s)
12 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Nutanix
0 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Nutanix has a net margin of 10.03% compared to Rumble's net margin of -106.91%. Nutanix's return on equity of -38.96% beat Rumble's return on equity.

Company Net Margins Return on Equity Return on Assets
Rumble-106.91% -42.47% -34.74%
Nutanix 10.03%-38.96%8.55%

Nutanix has a consensus price target of $60.00, suggesting a potential upside of 18.25%. Given Nutanix's stronger consensus rating and higher possible upside, analysts clearly believe Nutanix is more favorable than Rumble.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rumble
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Nutanix
0 Sell rating(s)
8 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.56

26.2% of Rumble shares are held by institutional investors. Comparatively, 85.3% of Nutanix shares are held by institutional investors. 45.1% of Rumble shares are held by insiders. Comparatively, 2.4% of Nutanix shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Nutanix has higher revenue and earnings than Rumble. Rumble is trading at a lower price-to-earnings ratio than Nutanix, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rumble$100.62M32.45-$81.83M-$0.43N/A
Nutanix$2.54B5.40$188.37M$0.9553.41

Summary

Nutanix beats Rumble on 12 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RUM and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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RUM vs. The Competition

MetricRumbleINTERNET SOFTWARE IndustryComputer SectorNASDAQ Exchange
Market Cap$3.43B$17.03B$39.27B$12.06B
Dividend YieldN/A3.09%3.14%5.55%
P/E Ratio-17.4262.89170.4523.76
Price / Sales32.4539.44626.46105.22
Price / CashN/A73.1650.0056.09
Price / Book11.896.229.576.72
Net Income-$81.83M$386.39M$1.07B$337.35M
7 Day Performance-10.08%-4.15%-2.76%-1.21%
1 Month Performance-9.98%0.71%3.34%1.41%
1 Year Performance-18.14%-9.55%154.30%23.64%

Rumble Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
RUM
Rumble
0.817 of 5 stars
$7.49
-4.8%
N/A-20.0%$3.43B$100.62MN/A70
RBRK
Rubrik
3.5615 of 5 stars
$85.20
+8.4%
$85.12
-0.1%
-23.0%$15.90B$1.32BN/A3,797
GEN
Gen Digital
4.8514 of 5 stars
$27.76
+7.6%
$31.29
+12.7%
-14.9%$15.54B$5B17.573,900
AUR
Aurora Innovation
3.2051 of 5 stars
$7.47
+1.8%
$11.43
+53.0%
+4.8%$14.40B$3MN/A1,900
CHKP
Check Point Software Technologies
4.0268 of 5 stars
$139.05
+3.0%
$146.50
+5.4%
-44.1%$14.26B$2.73B14.286,825

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This page (NASDAQ:RUM) was last updated on 6/10/2026 by MarketBeat.com Staff.
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