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Figma (FIG) Competitors

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$21.00 +0.28 (+1.37%)
Closing price 09/30/2026 03:59 PM Eastern
Extended Trading
$21.06 +0.06 (+0.27%)
As of 09/30/2026 07:56 PM Eastern
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FIG vs. ADBE, ROP, OKTA, ZM, and IOT

Should you buy Figma stock or one of its competitors? Figma's main competitors and comparable companies include Adobe (ADBE), Roper Technologies (ROP), Okta (OKTA), Zoom Communications (ZM), and Samsara (IOT). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "application software" industry.

How does Figma compare to Adobe?

Adobe (NASDAQ:ADBE) and Figma (NYSE:FIG) are both technology companies, but which is the superior business? We will contrast the two companies based on the strength of their risk, dividends, profitability, media sentiment, valuation, institutional ownership, earnings and analyst recommendations.

Adobe has a net margin of 28.05% compared to Figma's net margin of -123.15%. Adobe's return on equity of 65.65% beat Figma's return on equity.

Company Net Margins Return on Equity Return on Assets
Adobe28.05% 65.65% 25.54%
Figma -123.15%-100.03%-64.39%

Adobe currently has a consensus target price of $282.68, indicating a potential upside of 17.81%. Figma has a consensus target price of $32.56, indicating a potential upside of 55.00%. Given Figma's stronger consensus rating and higher probable upside, analysts clearly believe Figma is more favorable than Adobe.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Adobe
5 Sell rating(s)
21 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.06
Figma
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21

In the previous week, Adobe had 33 more articles in the media than Figma. MarketBeat recorded 44 mentions for Adobe and 11 mentions for Figma. Adobe's average media sentiment score of 0.69 beat Figma's score of 0.33 indicating that Adobe is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Adobe
24 Very Positive mention(s)
4 Positive mention(s)
7 Neutral mention(s)
6 Negative mention(s)
2 Very Negative mention(s)
Positive
Figma
5 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Adobe has higher revenue and earnings than Figma. Figma is trading at a lower price-to-earnings ratio than Adobe, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Adobe$23.77B3.93$7.13B$17.9213.39
Figma$1.06B9.05-$1.25B-$3.64N/A

81.8% of Adobe shares are owned by institutional investors. 0.2% of Adobe shares are owned by insiders. Comparatively, 32.3% of Figma shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Summary

Adobe beats Figma on 11 of the 15 factors compared between the two stocks.

How does Figma compare to Roper Technologies?

Figma (NYSE:FIG) and Roper Technologies (NASDAQ:ROP) are both technology companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, risk, media sentiment, analyst recommendations, profitability, dividends, valuation and earnings.

Roper Technologies has higher revenue and earnings than Figma. Figma is trading at a lower price-to-earnings ratio than Roper Technologies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Figma$1.06B9.05-$1.25B-$3.64N/A
Roper Technologies$7.90B4.37$1.54B$24.1414.47

In the previous week, Figma had 7 more articles in the media than Roper Technologies. MarketBeat recorded 11 mentions for Figma and 4 mentions for Roper Technologies. Roper Technologies' average media sentiment score of 0.61 beat Figma's score of 0.33 indicating that Roper Technologies is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Figma
5 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Roper Technologies
1 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

93.3% of Roper Technologies shares are held by institutional investors. 32.3% of Figma shares are held by company insiders. Comparatively, 0.8% of Roper Technologies shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Roper Technologies has a net margin of 30.24% compared to Figma's net margin of -123.15%. Roper Technologies' return on equity of 11.36% beat Figma's return on equity.

Company Net Margins Return on Equity Return on Assets
Figma-123.15% -100.03% -64.39%
Roper Technologies 30.24%11.36%6.33%

Figma currently has a consensus price target of $32.56, indicating a potential upside of 55.00%. Roper Technologies has a consensus price target of $466.94, indicating a potential upside of 33.64%. Given Figma's stronger consensus rating and higher possible upside, research analysts plainly believe Figma is more favorable than Roper Technologies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Figma
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21
Roper Technologies
3 Sell rating(s)
9 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.21

Summary

Roper Technologies beats Figma on 10 of the 15 factors compared between the two stocks.

How does Figma compare to Okta?

Figma (NYSE:FIG) and Okta (NASDAQ:OKTA) are both technology companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, valuation, media sentiment, institutional ownership, risk, profitability, analyst recommendations and dividends.

86.6% of Okta shares are owned by institutional investors. 32.3% of Figma shares are owned by insiders. Comparatively, 4.6% of Okta shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

In the previous week, Okta had 65 more articles in the media than Figma. MarketBeat recorded 76 mentions for Okta and 11 mentions for Figma. Okta's average media sentiment score of 0.79 beat Figma's score of 0.33 indicating that Okta is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Figma
5 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Okta
38 Very Positive mention(s)
11 Positive mention(s)
13 Neutral mention(s)
2 Negative mention(s)
3 Very Negative mention(s)
Positive

Okta has higher revenue and earnings than Figma. Figma is trading at a lower price-to-earnings ratio than Okta, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Figma$1.06B9.05-$1.25B-$3.64N/A
Okta$2.92B12.52$235M$1.66125.97

Figma currently has a consensus price target of $32.56, indicating a potential upside of 55.00%. Okta has a consensus price target of $200.72, indicating a potential downside of 4.01%. Given Figma's higher possible upside, analysts clearly believe Figma is more favorable than Okta.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Figma
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21
Okta
0 Sell rating(s)
10 Hold rating(s)
32 Buy rating(s)
1 Strong Buy rating(s)
2.79

Okta has a net margin of 9.63% compared to Figma's net margin of -123.15%. Okta's return on equity of 4.50% beat Figma's return on equity.

Company Net Margins Return on Equity Return on Assets
Figma-123.15% -100.03% -64.39%
Okta 9.63%4.50%3.34%

Summary

Okta beats Figma on 14 of the 16 factors compared between the two stocks.

How does Figma compare to Zoom Communications?

Zoom Communications (NASDAQ:ZM) and Figma (NYSE:FIG) are both technology companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, institutional ownership, valuation, profitability, risk, analyst recommendations, dividends and media sentiment.

Zoom Communications has a net margin of 65.19% compared to Figma's net margin of -123.15%. Zoom Communications' return on equity of 10.86% beat Figma's return on equity.

Company Net Margins Return on Equity Return on Assets
Zoom Communications65.19% 10.86% 8.93%
Figma -123.15%-100.03%-64.39%

Zoom Communications currently has a consensus price target of $113.62, indicating a potential upside of 25.17%. Figma has a consensus price target of $32.56, indicating a potential upside of 55.00%. Given Figma's higher possible upside, analysts plainly believe Figma is more favorable than Zoom Communications.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zoom Communications
0 Sell rating(s)
11 Hold rating(s)
14 Buy rating(s)
0 Strong Buy rating(s)
2.56
Figma
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21

In the previous week, Figma had 2 more articles in the media than Zoom Communications. MarketBeat recorded 11 mentions for Figma and 9 mentions for Zoom Communications. Zoom Communications' average media sentiment score of 0.67 beat Figma's score of 0.33 indicating that Zoom Communications is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zoom Communications
4 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Figma
5 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

66.5% of Zoom Communications shares are owned by institutional investors. 8.8% of Zoom Communications shares are owned by company insiders. Comparatively, 32.3% of Figma shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Zoom Communications has higher revenue and earnings than Figma. Figma is trading at a lower price-to-earnings ratio than Zoom Communications, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zoom Communications$4.87B5.44$1.90B$10.808.40
Figma$1.06B9.05-$1.25B-$3.64N/A

Summary

Zoom Communications beats Figma on 11 of the 15 factors compared between the two stocks.

How does Figma compare to Samsara?

Samsara (NYSE:IOT) and Figma (NYSE:FIG) are both technology companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, earnings, media sentiment, valuation, dividends, profitability, risk and analyst recommendations.

96.0% of Samsara shares are owned by institutional investors. 35.1% of Samsara shares are owned by company insiders. Comparatively, 32.3% of Figma shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Samsara presently has a consensus target price of $52.05, indicating a potential upside of 36.12%. Figma has a consensus target price of $32.56, indicating a potential upside of 55.00%. Given Figma's higher possible upside, analysts clearly believe Figma is more favorable than Samsara.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Samsara
1 Sell rating(s)
5 Hold rating(s)
15 Buy rating(s)
1 Strong Buy rating(s)
2.73
Figma
1 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.21

Samsara has a net margin of 4.90% compared to Figma's net margin of -123.15%. Samsara's return on equity of 4.13% beat Figma's return on equity.

Company Net Margins Return on Equity Return on Assets
Samsara4.90% 4.13% 2.35%
Figma -123.15%-100.03%-64.39%

Samsara has higher revenue and earnings than Figma. Figma is trading at a lower price-to-earnings ratio than Samsara, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Samsara$1.62B13.84-$9.12M$0.16239.01
Figma$1.06B9.05-$1.25B-$3.64N/A

In the previous week, Figma had 4 more articles in the media than Samsara. MarketBeat recorded 11 mentions for Figma and 7 mentions for Samsara. Samsara's average media sentiment score of 0.63 beat Figma's score of 0.33 indicating that Samsara is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Samsara
3 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Figma
5 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Samsara beats Figma on 14 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FIG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FIG vs. The Competition

MetricFigmaSoftware IndustryTechnology SectorNYSE Exchange
Market Cap$9.43B$15.88B$30.96B$22.84B
Dividend YieldN/A3.43%2.76%3.72%
P/E Ratio-5.77142.4379.2127.52
Price / Sales9.051,281.95586.8521.41
Price / CashN/A44.6747.8640.95
Price / Book5.798.788.014.60
Net Income-$1.25B$433.48M$700.93M$1.08B
7 Day Performance-1.39%-0.62%-0.71%-1.44%
1 Month Performance-22.61%-2.04%-0.33%-4.90%
1 Year Performance-58.47%-0.09%176.33%4.77%

Figma Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FIG
Figma
3.6305 of 5 stars
$21.00
+1.4%
$32.56
+55.0%
-59.4%$9.43B$1.06BN/A1,886
ADBE
Adobe
4.4189 of 5 stars
$240.69
+1.0%
$282.68
+17.4%
-32.0%$94.70B$25.97B13.4331,360
ROP
Roper Technologies
4.7567 of 5 stars
$366.36
+0.7%
$466.94
+27.5%
-29.9%$35.99B$7.90B15.1819,400
OKTA
Okta
2.8838 of 5 stars
$205.36
+4.4%
$177.61
-13.5%
+128.1%$34.37B$2.92B123.716,366
ZM
Zoom Communications
4.3131 of 5 stars
$91.90
+1.0%
$113.62
+23.6%
+10.0%$26.54B$4.99B8.517,438

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This page (NYSE:FIG) was last updated on 10/1/2026 by MarketBeat.com Staff.
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