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Rockwell Automation (ROK) Stock Forecast & Price Target

Rockwell Automation logo
$454.50 +12.05 (+2.72%)
Closing price 03:59 PM Eastern
Extended Trading
$449.82 -4.68 (-1.03%)
As of 07:42 PM Eastern
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Rockwell Automation - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
13
Buy
9

Based on 22 Wall Street analysts who have issued ratings for Rockwell Automation in the last 12 months, the stock has a consensus rating of "Hold." Out of the 22 analysts, 13 have given a hold rating, and 9 have given a buy rating for ROK.

Consensus Price Target

$469.82
3.37% Upside
According to the 22 analysts' twelve-month price targets for Rockwell Automation, the average price target is $469.82. The highest price target for ROK is $545.00, while the lowest price target for ROK is $378.00. The average price target represents a forecasted upside of 3.37% from the current price of $454.50.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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ROK Analyst Ratings Over Time

TypeCurrent Forecast
10/2/25 to 10/2/26
1 Month Ago
9/2/25 to 9/2/26
3 Months Ago
7/4/25 to 7/4/26
1 Year Ago
10/2/24 to 10/2/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
9 Buy rating(s)
9 Buy rating(s)
10 Buy rating(s)
12 Buy rating(s)
Hold
13 Hold rating(s)
12 Hold rating(s)
11 Hold rating(s)
6 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$469.82$468.19$462.82$340.16
Forecasted Upside3.37% Upside10.15% Upside-1.94% Downside-2.44% Downside
Consensus RatingHoldHoldModerate BuyModerate Buy

ROK Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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ROK Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Rockwell Automation Stock vs. The Competition

TypeRockwell AutomationIndustrials CompaniesBroader Market
Consensus Rating Score
2.41
2.30
2.53
Consensus RatingHoldHoldModerate Buy
Predicted Upside4.05% Upside107.35% Upside21.52% Upside
News Sentiment Rating
Neutral News

See Recent ROK News
Positive News
Neutral News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/30/2026 Lower TargetNeutral$510.00 ➝ $485.00+12.43%
9/30/2026 Boost TargetHold$469.00 ➝ $500.00+15.91%
9/24/2026
Stephen Tusa
Stephen Tusa
Not Rated
Initiated CoverageEqual Weight$426.00-1.48%
9/14/2026 Reiterated RatingBuy (B-)
9/2/2026Boost TargetOverweight$525.00 ➝ $545.00+30.25%
8/21/2026Lower TargetNeutral$500.00 ➝ $490.00+13.06%
8/14/2026Boost TargetMarket Perform$501.00 ➝ $514.00+14.86%
8/5/2026 Set Target$485.00+6.65%
8/5/2026Set Target$514.00+13.79%
8/5/2026Lower TargetBuy$555.00 ➝ $536.00+18.29%
7/30/2026 DowngradeStrong-Buy ➝ Hold
6/24/2026 Boost TargetBuy$465.00 ➝ $530.00+14.92%
5/13/2026Boost TargetHold$350.00 ➝ $400.00-11.55%
5/6/2026Set Target$445.00-1.64%
5/6/2026Boost TargetOverweight$470.00 ➝ $510.00+17.05%
5/6/2026Boost TargetOverweight$400.00 ➝ $480.00+10.17%
5/6/2026 Boost Target$445.00 ➝ $490.00+8.02%
5/6/2026 Boost Target$365.00 ➝ $378.00-16.54%
5/6/2026Boost TargetNeutral$404.00 ➝ $417.00-7.93%
5/6/2026 Boost Target$495.00 ➝ $515.00+13.71%
3/31/2026Reiterated RatingBuy ➝ Hold$490.00 ➝ $380.00+9.13%
1/23/2026 Boost TargetOverweight$425.00 ➝ $475.00+13.70%
1/20/2026DowngradeOutperform ➝ Market Perform
11/20/2025Boost TargetBuy$410.00 ➝ $430.00+15.49%
7/7/2025 Initiated CoverageOutperform$381.00+9.82%
5/15/2025Boost TargetHold$280.00 ➝ $290.00-5.12%
11/13/2024 Initiated CoverageBuy ➝ Neutral$313.00+12.64%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 08:04 PM ET.


Should I Buy Rockwell Automation Stock? ROK Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Thursday, October 1, 2026. Please send any questions or comments about these Rockwell Automation pros and cons to contact@marketbeat.com.

Rockwell Automation
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Rockwell Automation, Inc.:

  • Rockwell Automation, Inc. recently demonstrated strong financial performance by beating consensus estimates for earnings per share in its most recent quarterly report, posting $3.49 compared to the expected $3.38, while also raising its full-year 2026 guidance to a range of $13.00 to $13.30, signaling management confidence in continued growth.
  • The company is currently trading at $442.54, which is below the average analyst price target of $469.82, suggesting potential upside for investors as the stock remains undervalued relative to professional forecasts despite recent market volatility.
  • >
  • Rockwell Automation, Inc. has secured significant new business opportunities in the life sciences sector, such as its partnership with PBS Biotech to industrialize cell therapy development, which expands its addressable market and reinforces its position in high-growth digital transformation areas.
  • The board of directors approved a $1.00 billion share repurchase plan in June 2026, a move that typically indicates management believes the stock is undervalued and aims to return capital to shareholders while supporting the share price.
  • Recent analyst actions, including a price target increase to $500.00 by Deutsche Bank and a new "hold" rating from Wells Fargo, reflect a stable and positive outlook from institutional investors who see value in the company's industrial automation and digital transformation solutions.

Rockwell Automation
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Rockwell Automation, Inc. for these reasons:

  • The stock carries a high valuation with a P/E ratio of 41.47, which is significantly above the market average, meaning investors are paying a premium for earnings that may not be sustainable if growth slows or economic conditions deteriorate.
  • Insider selling has been notable recently, with executives such as SVP Matheus Bulho and VP Isaac Woods selling thousands of shares in late August and early September 2026, which can signal a lack of confidence in the stock's near-term upside from those closest to the company.
  • Rockwell Automation, Inc. has a high beta of 1.52, indicating that its stock price is more volatile than the overall market, which could lead to larger price swings and higher risk for investors during periods of market uncertainty.
  • The company's consensus rating is currently "Hold" with nine analysts recommending Buy and thirteen recommending Hold, suggesting that while the stock is not widely seen as a sell, there is a significant portion of the analyst community that is cautious about further upside at current price levels.
  • Short interest has increased slightly, with shares shorted rising to 3,780,867 in the most recent reporting period, indicating that some investors are betting against the stock, which could put downward pressure on the price if the short position grows.

ROK Forecast - Frequently Asked Questions

According to the research reports of 22 Wall Street equities research analysts, the average twelve-month stock price forecast for Rockwell Automation is $469.82, with a high forecast of $545.00 and a low forecast of $378.00.

22 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Rockwell Automation in the last year. There are currently 13 hold ratings and 9 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" ROK shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in ROK, but not buy additional shares or sell existing shares.

According to analysts, Rockwell Automation's stock has a predicted upside of 3.37% based on their 12-month stock forecasts.

Over the previous 90 days, Rockwell Automation's stock had 1 upgrade and 1 downgrade by analysts.

Analysts like Rockwell Automation more than other "industrials" companies. The consensus rating score for Rockwell Automation is 2.41 while the average consensus rating score for "industrials" companies is 2.30. Learn more on how ROK compares to other companies.


MarketBeat monitors more than a dozen sources for Rockwell Automation analyst ratings, with the most recent rating issued on 9/30/2026.
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