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Rockwell Automation (ROK) Stock Forecast & Price Target

Rockwell Automation logo
$434.18 +5.90 (+1.38%)
As of 09/4/2026 03:58 PM Eastern

Rockwell Automation - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
12
Buy
9

Based on 21 Wall Street analysts who have issued ratings for Rockwell Automation in the last 12 months, the stock has a consensus rating of "Hold." Out of the 21 analysts, 12 have given a hold rating, and 9 have given a buy rating for ROK.

Consensus Price Target

$469.14
8.05% Upside
According to the 21 analysts' twelve-month price targets for Rockwell Automation, the average price target is $469.14. The highest price target for ROK is $545.00, while the lowest price target for ROK is $378.00. The average price target represents a forecasted upside of 8.05% from the current price of $434.18.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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ROK Analyst Ratings Over Time

TypeCurrent Forecast
9/6/25 to 9/6/26
1 Month Ago
8/7/25 to 8/7/26
3 Months Ago
6/8/25 to 6/8/26
1 Year Ago
9/6/24 to 9/6/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
9 Buy rating(s)
9 Buy rating(s)
9 Buy rating(s)
11 Buy rating(s)
Hold
12 Hold rating(s)
12 Hold rating(s)
10 Hold rating(s)
6 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$469.14$468.05$449.16$340.16
Forecasted Upside8.05% Upside6.14% Upside-0.53% Downside0.27% Upside
Consensus RatingHoldHoldModerate BuyModerate Buy

ROK Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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ROK Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Rockwell Automation Stock vs. The Competition

TypeRockwell AutomationIndustrials CompaniesBroader Market
Consensus Rating Score
2.43
2.30
2.53
Consensus RatingHoldHoldModerate Buy
Predicted Upside8.05% Upside94.20% Upside14.03% Upside
News Sentiment Rating
Positive News

See Recent ROK News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/2/2026
Morgan Stanley logo
Morgan Stanley
3 of 5 stars
Boost TargetOverweight$525.00 ➝ $545.00+30.25%
8/21/2026
DA Davidson logo
DA Davidson
2 of 5 stars
Chris Dankert
Chris Dankert
Not Rated
Lower TargetNeutral$500.00 ➝ $490.00+13.06%
8/14/2026Boost TargetMarket Perform$501.00 ➝ $514.00+14.86%
8/5/2026 Set Target$485.00+6.65%
8/5/2026Set Target$514.00+13.79%
8/5/2026Lower TargetBuy$555.00 ➝ $536.00+18.29%
7/30/2026 DowngradeStrong-BuyHold
6/24/2026 Boost TargetBuy$465.00 ➝ $530.00+14.92%
6/18/2026 Reiterated RatingBuy (B-)
5/13/2026Boost TargetHold$350.00 ➝ $400.00-11.55%
5/6/2026Set Target$445.00-1.64%
5/6/2026Boost TargetOverweight$470.00 ➝ $510.00+17.05%
5/6/2026Boost TargetOverweight$400.00 ➝ $480.00+10.17%
5/6/2026 Boost Target$445.00 ➝ $490.00+8.02%
5/6/2026Boost TargetEqual Weight$360.00 ➝ $440.00-1.82%
5/6/2026 Boost Target$365.00 ➝ $378.00-16.54%
5/6/2026Boost TargetNeutral$404.00 ➝ $417.00-7.93%
5/6/2026 Boost Target$495.00 ➝ $515.00+13.71%
5/6/2026 Boost Target$448.00 ➝ $487.00+7.53%
3/31/2026Reiterated RatingBuyHold$490.00 ➝ $380.00+9.13%
1/23/2026 Boost TargetOverweight$425.00 ➝ $475.00+13.70%
1/20/2026DowngradeOutperformMarket Perform
11/20/2025Boost TargetBuy$410.00 ➝ $430.00+15.49%
7/7/2025 Initiated CoverageOutperform$381.00+9.82%
5/15/2025Boost TargetHold$280.00 ➝ $290.00-5.12%
11/13/2024 Initiated CoverageBuyNeutral$313.00+12.64%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 11:02 AM ET.


Should I Buy Rockwell Automation Stock? ROK Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Saturday, September 5, 2026. Please send any questions or comments about these Rockwell Automation pros and cons to contact@marketbeat.com.

Rockwell Automation
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Rockwell Automation, Inc.:

  • Rockwell Automation, Inc. recently reported strong quarterly results on August 4th, 2026, beating consensus estimates with earnings per share of $3.49 compared to the expected $3.38, while also exceeding revenue forecasts with $2.31 billion in sales against a consensus of $2.24 billion, demonstrating robust operational performance and demand for its industrial automation solutions.
  • The company has a solid dividend profile, recently declaring a quarterly dividend of $1.38 per share to be paid on September 10th, which represents an annualized yield of 1.3% and a payout ratio of 51.73%, providing a steady income stream for investors while maintaining a sustainable balance between shareholder returns and capital retention.
  • Rockwell Automation, Inc. is benefiting from a positive analyst outlook, with Zacks Research raising its full-year 2026 earnings per share estimate to $13.17 on September 3rd, 2026, and other firms like Argus and Sanford C. Bernstein recently increasing their price targets to $530.00 and $514.00 respectively, reflecting confidence in the company's long-term growth trajectory in factory automation.
  • The stock is currently trading at $434.18, which is below the average analyst price target of $469.14, suggesting potential upside for investors as the consensus rating remains a "Hold" with nine analysts issuing Buy ratings, indicating that the current valuation may not fully reflect the company's strong earnings momentum and market position.
  • Rockwell Automation, Inc. has initiated a $1.00 billion stock buyback program, allowing the company to repurchase up to 2% of its shares, which signals management's belief that the stock is undervalued and provides a mechanism to support share price and enhance earnings per share for remaining shareholders.

Rockwell Automation
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Rockwell Automation, Inc. for these reasons:

  • The stock carries a high valuation with a price-to-earnings ratio of 40.69, which is significantly above the market average, meaning investors are paying a premium for earnings growth that may not materialize if industrial automation demand slows or if the company fails to meet its aggressive guidance of $13.00 to $13.30 for fiscal year 2026.
  • Recent insider activity has been predominantly negative, with multiple executives including CFO Christian E. Rothe and SVP Matheus De Viera Bulho selling shares in August and September 2026, such as Rothe selling 590 shares at $434.30 and Bulho selling 400 shares at $420.14, which may signal a lack of confidence in the stock's near-term appreciation despite the sales being executed under pre-arranged trading plans.
  • Rockwell Automation, Inc. has a high beta of 1.52, indicating that the stock is more volatile than the overall market and may experience larger price swings in response to economic downturns or shifts in industrial spending, posing a higher risk for investors seeking stability in their portfolio.
  • The company's debt-to-equity ratio of 0.74 and quick ratio of 0.74 suggest a moderate level of financial leverage and liquidity constraints, which could limit its flexibility to invest in new technologies or respond to market disruptions without taking on additional debt or reducing cash reserves.
  • While the consensus rating is a "Hold," the stock has experienced a gap down of $28.84 on August 4th, 2026, following its earnings report, indicating that the market may have already priced in the positive results or that there are underlying concerns about the sustainability of the company's growth that are not fully captured by the current earnings beat.

ROK Forecast - Frequently Asked Questions

According to the research reports of 21 Wall Street equities research analysts, the average twelve-month stock price forecast for Rockwell Automation is $469.14, with a high forecast of $545.00 and a low forecast of $378.00.

21 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Rockwell Automation in the last year. There are currently 12 hold ratings and 9 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" ROK shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in ROK, but not buy additional shares or sell existing shares.

According to analysts, Rockwell Automation's stock has a predicted upside of 8.05% based on their 12-month stock forecasts.

Over the previous 90 days, Rockwell Automation's stock had 2 upgrades and 1 downgrade by analysts.

Rockwell Automation has been rated by research analysts at Argus, Citigroup, DA Davidson, Evercore, Morgan Stanley, Robert W. Baird, Sanford C. Bernstein, Weiss Ratings, and Zacks Research in the past 90 days.

Analysts like Rockwell Automation more than other "industrials" companies. The consensus rating score for Rockwell Automation is 2.43 while the average consensus rating score for "industrials" companies is 2.30. Learn more on how ROK compares to other companies.


MarketBeat monitors more than a dozen sources for Rockwell Automation analyst ratings, with the most recent rating issued on 9/2/2026.
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