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Soho House & Co Inc. (SHCO) Competitors

Soho House & Co Inc. logo
$8.85 -0.01 (-0.11%)
Closing price 03:59 PM Eastern
Extended Trading
$8.82 -0.03 (-0.29%)
As of 06:30 PM Eastern
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SHCO vs. WH, RRR, ATAT, HGV, SHAK, TNL, MLCO, BH.A, CHA, and PK

Should you be buying Soho House & Co Inc. stock or one of its competitors? The main competitors of Soho House & Co Inc. include Wyndham Hotels & Resorts (WH), Red Rock Resorts (RRR), Atour Lifestyle (ATAT), Hilton Grand Vacations (HGV), Shake Shack (SHAK), Travel + Leisure (TNL), Melco Resorts & Entertainment (MLCO), Biglari (BH.A), Chagee (CHA), and Park Hotels & Resorts (PK). These companies are all part of the "restaurants, hotels, motels" industry.

Soho House & Co Inc. vs. Its Competitors

Soho House & Co Inc. (NYSE:SHCO) and Wyndham Hotels & Resorts (NYSE:WH) are both consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, valuation, media sentiment, earnings, analyst recommendations, risk, institutional ownership and dividends.

In the previous week, Wyndham Hotels & Resorts had 4 more articles in the media than Soho House & Co Inc.. MarketBeat recorded 5 mentions for Wyndham Hotels & Resorts and 1 mentions for Soho House & Co Inc.. Wyndham Hotels & Resorts' average media sentiment score of 1.10 beat Soho House & Co Inc.'s score of 0.49 indicating that Wyndham Hotels & Resorts is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Soho House & Co Inc.
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Wyndham Hotels & Resorts
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

62.4% of Soho House & Co Inc. shares are held by institutional investors. Comparatively, 93.5% of Wyndham Hotels & Resorts shares are held by institutional investors. 74.7% of Soho House & Co Inc. shares are held by insiders. Comparatively, 2.5% of Wyndham Hotels & Resorts shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Soho House & Co Inc. presently has a consensus price target of $9.00, suggesting a potential upside of 1.69%. Wyndham Hotels & Resorts has a consensus price target of $106.98, suggesting a potential upside of 28.94%. Given Wyndham Hotels & Resorts' higher possible upside, analysts clearly believe Wyndham Hotels & Resorts is more favorable than Soho House & Co Inc..

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Soho House & Co Inc.
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.00
Wyndham Hotels & Resorts
0 Sell rating(s)
1 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.92

Wyndham Hotels & Resorts has a net margin of 23.10% compared to Soho House & Co Inc.'s net margin of -4.67%. Wyndham Hotels & Resorts' return on equity of 60.79% beat Soho House & Co Inc.'s return on equity.

Company Net Margins Return on Equity Return on Assets
Soho House & Co Inc.-4.67% -4.02% 0.51%
Wyndham Hotels & Resorts 23.10%60.79%8.56%

Wyndham Hotels & Resorts has higher revenue and earnings than Soho House & Co Inc.. Soho House & Co Inc. is trading at a lower price-to-earnings ratio than Wyndham Hotels & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Soho House & Co Inc.$1.20B1.43-$162.97M-$0.30-29.50
Wyndham Hotels & Resorts$1.41B4.50$289M$4.2819.39

Soho House & Co Inc. has a beta of 0.69, meaning that its share price is 31% less volatile than the S&P 500. Comparatively, Wyndham Hotels & Resorts has a beta of 0.93, meaning that its share price is 7% less volatile than the S&P 500.

Summary

Wyndham Hotels & Resorts beats Soho House & Co Inc. on 14 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SHCO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SHCO vs. The Competition

MetricSoho House & Co Inc.HOTELS & MOTELS IndustryDiscretionary SectorNYSE Exchange
Market Cap$1.73B$15.38B$8.43B$21.58B
Dividend YieldN/A2.13%2.99%3.49%
P/E Ratio-29.5021.2618.6530.17
Price / Sales1.434.175.8854.68
Price / Cash286.1532.0117.0224.62
Price / Book-5.215.185.074.58
Net Income-$162.97M$462.47M$256.79M$1.00B
7 Day PerformanceN/A2.41%1.36%0.88%
1 Month Performance0.74%0.36%19.33%5.45%
1 Year Performance71.18%15.34%52.11%15.94%

Soho House & Co Inc. Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SHCO
Soho House & Co Inc.
1.5202 of 5 stars
$8.85
-0.1%
$9.00
+1.7%
+69.0%$1.73B$1.20B-29.508,038Short Interest ↑
WH
Wyndham Hotels & Resorts
4.4994 of 5 stars
$87.27
-0.7%
$106.98
+22.6%
+6.8%$6.71B$1.41B20.392,200Positive News
Ex-Dividend
Short Interest ↑
RRR
Red Rock Resorts
3.9131 of 5 stars
$60.98
-0.6%
$60.73
-0.4%
+13.1%$6.47B$1.94B20.749,300Trending News
Ex-Dividend
Analyst Upgrade
Analyst Revision
ATAT
Atour Lifestyle
2.3515 of 5 stars
$39.98
-0.1%
$36.63
-8.4%
+95.2%$5.53B$992.96M28.975,488Positive News
HGV
Hilton Grand Vacations
3.8425 of 5 stars
$47.21
-0.7%
$53.29
+12.9%
+20.7%$4.23B$4.98B85.8421,800Positive News
SHAK
Shake Shack
4.1934 of 5 stars
$98.45
+0.9%
$133.05
+35.1%
-3.6%$4.17B$1.25B214.0312,826
TNL
Travel + Leisure
4.7702 of 5 stars
$62.20
-1.3%
$62.30
+0.2%
+43.2%$4.09B$3.86B10.7219,000Positive News
MLCO
Melco Resorts & Entertainment
2.7184 of 5 stars
$9.65
+0.4%
$8.15
-15.5%
+66.8%$4.03B$4.64B74.2416,908Positive News
Short Interest ↑
BH.A
Biglari
N/A$1,542.10
-0.8%
N/A+84.2%$3.54B$362.11M10.542,560
CHA
Chagee
N/A$16.95
-1.0%
$36.44
+115.0%
N/A$3.14B$13.60B0.004,800
PK
Park Hotels & Resorts
3.9267 of 5 stars
$11.71
-1.4%
$12.20
+4.2%
-16.7%$2.37B$2.60B43.3790

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This page (NYSE:SHCO) was last updated on 9/18/2025 by MarketBeat.com Staff
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