Skechers U.S.A., Inc. is an international lifestyle and performance footwear company known for designing, developing, and marketing a broad range of casual and athletic footwear for men, women, and children. The company’s portfolio spans core casual styles as well as performance-driven athletic designs, combining comfort technologies such as memory foam cushioning and responsive midsoles. Through a focus on both everyday lifestyle and specialized performance segments, Skechers offers products across multiple price points, catering to a wide demographic of consumers.
Founded in 1992 by Robert Greenberg, Skechers began as a utility-style boot brand before expanding into athletics and casual footwear. Under the leadership of Greenberg, who serves as Executive Chairman, and his son Michael Greenberg, who holds the position of Chief Executive Officer, the company has grown from a regional shoe distributor into one of the largest footwear companies globally. The Greenberg family’s strategic emphasis on product innovation, aggressive marketing campaigns, and a robust retail expansion strategy has driven sustained brand recognition.
Skechers’ product offerings include performance athletics, walking shoes, casual sneakers, and sandals, as well as boots and work shoes designed for safety and comfort. Technologies such as Goga Mat insoles, Arch Fit support systems, and Skech-Air air-cushioned soles underscore the company’s commitment to functional design and comfort. In addition to its proprietary brands, Skechers collaborates with celebrity ambassadors and athletes to support high-profile marketing initiatives and product endorsements worldwide.
Headquartered in Manhattan Beach, California, Skechers operates in more than 180 countries and territories through a combination of company-owned retail stores, e-commerce platforms, franchise partners, and wholesale distribution arrangements. Its global footprint extends across North America, Latin America, Europe, and the Asia-Pacific region, supported by distribution centers in the United States, Asia, and Europe. With ongoing investments in digital infrastructure and supply chain efficiencies, Skechers continues to strengthen its international presence and retail network.
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