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S&P 500   3,811.15
DOW   30,932.37
QQQ   314.14
S&P 500   3,811.15
DOW   30,932.37
QQQ   314.14
S&P 500   3,811.15
DOW   30,932.37
QQQ   314.14
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The Southern Stock Forecast, Price & News

-1.04 (-1.80 %)
(As of 02/26/2021 12:00 AM ET)
Today's Range
Now: $56.72
50-Day Range
MA: $59.93
52-Week Range
Now: $56.72
Volume6.08 million shs
Average Volume3.97 million shs
Market Capitalization$59.93 billion
P/E Ratio18.91
Dividend Yield4.43%
The Southern Company, through its subsidiaries, engages in the generation, transmission, and distribution of electricity. It operates in four segments: Gas Distribution Operations, Gas Pipeline Investments, Wholesale Gas Services, and Gas Marketing Services. The company also constructs, acquires, owns, and manages power generation assets, including renewable energy facilities and sells electricity in the wholesale market; and distributes natural gas in Illinois, Georgia, Virginia, and Tennessee, as well as provides gas marketing services, wholesale gas services, and gas pipeline investments operations. It owns and/or operates 30 hydroelectric generating stations, 24 fossil fuel generating stations, 3 nuclear generating stations, 13 combined cycle/cogeneration stations, 42 solar facilities, 10 wind facilities, and 1 biomass facility; and constructs, operates, and maintains 75,585 miles of natural gas pipelines and 14 storage facilities with total capacity of 157 Bcf to provide natural gas to residential, commercial, and industrial customers. The company serves approximately 8 million electric and gas utility customers. It also provides products and services in the areas of energy efficiency, and utility infrastructure. In addition, the company offers digital wireless communications services with various communication options, including push to talk, cellular service, text messaging, wireless Internet access, and wireless data. The Southern Company was incorporated in 1945 and is headquartered in Atlanta, Georgia.
The Southern logo

Industry, Sector and Symbol

Industry Electric services
Sub-IndustryElectric Utilities
Year FoundedN/A



Sales & Book Value

Annual Sales$21.42 billion
Cash Flow$5.96 per share
Book Value$30.28 per share


Net Income$4.75 billion


Outstanding Shares1,056,610,000
Market Cap$59.93 billion
Next Earnings Date4/29/2021 (Estimated)


Overall MarketRank

2.21 out of 5 stars

Utilities Sector

24th out of 275 stocks

Electric Services Industry

8th out of 78 stocks

Analyst Opinion: 3.2Community Rank: 1.8Dividend Strength: 3.3Insider Behavior: 0.8Valuation: 1.9 5 -4 -3 -2 -1 -
-1.04 (-1.80 %)
(As of 02/26/2021 12:00 AM ET)
30 days | 90 days | 365 days | Advanced Chart

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The Southern (NYSE:SO) Frequently Asked Questions

Is The Southern a buy right now?

15 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for The Southern in the last year. There are currently 3 sell ratings, 3 hold ratings and 9 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" The Southern stock. A hold rating indicates that analysts believe investors should maintain any existing positions they have in SO, but not buy additional shares or sell existing shares.
View analyst ratings for The Southern
or view top-rated stocks.

What stocks does MarketBeat like better than The Southern?

Wall Street analysts have given The Southern a "Hold" rating, but there may be better short-term opportunities in the market. Some of MarketBeat's past winning trading ideas have resulted in 5-15% weekly gains. MarketBeat just released five new trading ideas, but The Southern wasn't one of them. MarketBeat thinks these five stocks may be even better buys.
View MarketBeat's top stock picks here.

When is The Southern's next earnings date?

The Southern is scheduled to release its next quarterly earnings announcement on Thursday, April 29th 2021.
View our earnings forecast for The Southern

How were The Southern's earnings last quarter?

The Southern Company (NYSE:SO) issued its quarterly earnings results on Wednesday, February, 17th. The utilities provider reported $0.47 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $0.42 by $0.05. The Southern had a net margin of 15.80% and a trailing twelve-month return on equity of 10.08%. During the same quarter last year, the business posted $0.27 earnings per share.
View The Southern's earnings history

How has The Southern's stock been impacted by COVID-19?

The Southern's stock was trading at $58.18 on March 11th, 2020 when COVID-19 reached pandemic status according to the World Health Organization. Since then, SO shares have decreased by 2.5% and is now trading at $56.72.
View which stocks have been most impacted by COVID-19

How often does The Southern pay dividends? What is the dividend yield for The Southern?

The Southern announced a quarterly dividend on Friday, January 15th. Shareholders of record on Tuesday, February 16th will be given a dividend of $0.64 per share on Monday, March 8th. This represents a $2.56 annualized dividend and a dividend yield of 4.51%. The ex-dividend date is Friday, February 12th.
View The Southern's dividend history

Is The Southern a good dividend stock?

The Southern pays an annual dividend of $2.56 per share and currently has a dividend yield of 4.43%. SO has a dividend yield higher than 75% of all dividend-paying stocks, making it a leading dividend payer. The Southern has been increasing its dividend for 19 consecutive years, indicating the company has a strong committment to maintain and grow its dividend. The dividend payout ratio of The Southern is 82.32%. Payout ratios above 75% are not desirable because they may not be sustainable. Based on EPS estimates, The Southern will have a dividend payout ratio of 76.88% in the coming year. This indicates that The Southern may not be able to sustain their current dividend.
View The Southern's dividend history.

What guidance has The Southern issued on next quarter's earnings?

The Southern issued an update on its FY 2021 Pre-Market earnings guidance on Thursday, February, 18th. The company provided earnings per share guidance of 3.25-3.35 for the period, compared to the Thomson Reuters consensus earnings per share estimate of $3.30.

What price target have analysts set for SO?

15 brokerages have issued 1-year price objectives for The Southern's shares. Their forecasts range from $53.00 to $75.00. On average, they anticipate The Southern's share price to reach $64.36 in the next year. This suggests a possible upside of 13.5% from the stock's current price.
View analysts' price targets for The Southern
or view top-rated stocks among Wall Street analysts.

Who are The Southern's key executives?

The Southern's management team includes the following people:
  • Mr. Thomas A. Fanning, Chairman, Pres & CEO (Age 64, Pay $5.1M)
  • Mr. Andrew William Evans, Exec. VP & CFO (Age 54, Pay $1.98M)
  • Mr. William Paul Bowers, Chairman & CEO of Georgia Power (Age 65, Pay $2.28M)
  • Ms. Kimberly Scheibe Greene, Chairman, Pres & CEO of Southern Company Gas (Age 55, Pay $1.8M)
  • Mr. Mark A. Crosswhite, Chairman, Pres & CEO of Alabama Power (Age 59, Pay $2.01M)
  • Ms. Ann P. Daiss, Chief Accounting Officer & Comptroller (Age 53)
  • Mr. Martin Bernard Davis, Chief Information Officer & Exec. VP (Age 57)
  • Mr. Scott Gammill, Director of Investor Relations
  • Mr. James Y. Kerr II, Exec. VP, Chief Legal Officer & Chief Compliance Officer (Age 57)
  • Ms. Stacy R. Kilcoyne, VP of HR

What is Thomas A. Fanning's approval rating as The Southern's CEO?

235 employees have rated The Southern CEO Thomas A. Fanning on Glassdoor.com. Thomas A. Fanning has an approval rating of 85% among The Southern's employees.

Who are some of The Southern's key competitors?

What other stocks do shareholders of The Southern own?

Based on aggregate information from My MarketBeat watchlists, some companies that other The Southern investors own include AT&T (T), Verizon Communications (VZ), AbbVie (ABBV), Johnson & Johnson (JNJ), Duke Energy (DUK), Pfizer (PFE), Exxon Mobil (XOM), The Coca-Cola (KO), Altria Group (MO) and Chevron (CVX).

What is The Southern's stock symbol?

The Southern trades on the New York Stock Exchange (NYSE) under the ticker symbol "SO."

Who are The Southern's major shareholders?

The Southern's stock is owned by many different retail and institutional investors. Top institutional investors include BlackRock Inc. (6.78%), Price T Rowe Associates Inc. MD (3.69%), FMR LLC (1.87%), Northern Trust Corp (1.15%), Bank of New York Mellon Corp (0.95%) and California Public Employees Retirement System (0.81%). Company insiders that own The Southern stock include Ann P Daiss, Anthony F Earley Jr, Anthony L Wilson, Christopher C Womack, David J Grain, Ernest J Moniz, Henry A Clark III, James Y Kerr II, Kimberly S Greene, Mark A Crosswhite, Stan W Connally, Stephen E Kuczynski, Thomas A Fanning and William P Bowers.
View institutional ownership trends for The Southern

Which institutional investors are selling The Southern stock?

SO stock was sold by a variety of institutional investors in the last quarter, including BlackRock Inc., Nordea Investment Management AB, Nuveen Asset Management LLC, Voloridge Investment Management LLC, Prudential PLC, Janus Henderson Group PLC, Squarepoint Ops LLC, and Sumitomo Mitsui Trust Holdings Inc.. Company insiders that have sold The Southern company stock in the last year include Christopher C Womack, David J Grain, James Y Kerr II, Kimberly S Greene, and Stephen E Kuczynski.
View insider buying and selling activity for The Southern
or view top insider-selling stocks.

Which institutional investors are buying The Southern stock?

SO stock was acquired by a variety of institutional investors in the last quarter, including FMR LLC, Price T Rowe Associates Inc. MD, Morgan Stanley, Rare Infrastructure Ltd, Canada Pension Plan Investment Board, Healthcare of Ontario Pension Plan Trust Fund, Nisa Investment Advisors LLC, and Renaissance Technologies LLC. Company insiders that have bought The Southern stock in the last two years include Anthony F Earley Jr, Ernest J Moniz, and Henry A Clark III.
View insider buying and selling activity for The Southern
or or view top insider-buying stocks.

How do I buy shares of The Southern?

Shares of SO can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include WeBull, Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Robinhood, Fidelity, and Charles Schwab.
Compare Top Brokerages Here.

What is The Southern's stock price today?

One share of SO stock can currently be purchased for approximately $56.72.

How much money does The Southern make?

The Southern has a market capitalization of $59.93 billion and generates $21.42 billion in revenue each year. The utilities provider earns $4.75 billion in net income (profit) each year or $3.11 on an earnings per share basis.

How many employees does The Southern have?

The Southern employs 27,943 workers across the globe.

What is The Southern's official website?

The official website for The Southern is www.southerncompany.com.

Where are The Southern's headquarters?

The Southern is headquartered at 30 Ivan Allen Jr. Boulevard N.W., Atlanta GA, 30308.

How can I contact The Southern?

The Southern's mailing address is 30 Ivan Allen Jr. Boulevard N.W., Atlanta GA, 30308. The utilities provider can be reached via phone at 404-506-5000 or via email at [email protected]

This page was last updated on 2/28/2021 by MarketBeat.com Staff

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