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Southern (SO) Competitors

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$93.90 +0.63 (+0.67%)
Closing price 06/12/2026 03:59 PM Eastern
Extended Trading
$94.25 +0.35 (+0.37%)
As of 06/12/2026 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

SO vs. AEP, LNT, ATO, CMS, and D

Should you buy Southern stock or one of its competitors? MarketBeat compares Southern with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Southern include American Electric Power (AEP), Alliant Energy (LNT), Atmos Energy (ATO), CMS Energy (CMS), and Dominion Energy (D). These companies are all part of the "utilities" sector.

How does Southern compare to American Electric Power?

American Electric Power (NASDAQ:AEP) and Southern (NYSE:SO) are both large-cap utilities companies, but which is the better stock? We will compare the two companies based on the strength of their profitability, institutional ownership, media sentiment, valuation, earnings, dividends, analyst recommendations and risk.

American Electric Power pays an annual dividend of $3.80 per share and has a dividend yield of 2.9%. Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.2%. American Electric Power pays out 55.8% of its earnings in the form of a dividend. Southern pays out 77.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. American Electric Power has raised its dividend for 15 consecutive years and Southern has raised its dividend for 25 consecutive years. Southern is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, American Electric Power had 4 more articles in the media than Southern. MarketBeat recorded 27 mentions for American Electric Power and 23 mentions for Southern. Southern's average media sentiment score of 1.59 beat American Electric Power's score of 1.25 indicating that Southern is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
American Electric Power
20 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Southern
22 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

American Electric Power currently has a consensus target price of $141.10, suggesting a potential upside of 9.18%. Southern has a consensus target price of $99.38, suggesting a potential upside of 5.84%. Given American Electric Power's stronger consensus rating and higher possible upside, research analysts clearly believe American Electric Power is more favorable than Southern.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
American Electric Power
0 Sell rating(s)
9 Hold rating(s)
13 Buy rating(s)
0 Strong Buy rating(s)
2.59
Southern
1 Sell rating(s)
12 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.30

75.2% of American Electric Power shares are held by institutional investors. Comparatively, 64.1% of Southern shares are held by institutional investors. 0.1% of American Electric Power shares are held by insiders. Comparatively, 0.2% of Southern shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

American Electric Power has a beta of 0.53, meaning that its share price is 47% less volatile than the broader market. Comparatively, Southern has a beta of 0.34, meaning that its share price is 66% less volatile than the broader market.

American Electric Power has a net margin of 16.29% compared to Southern's net margin of 14.46%. Southern's return on equity of 12.64% beat American Electric Power's return on equity.

Company Net Margins Return on Equity Return on Assets
American Electric Power16.29% 10.21% 2.89%
Southern 14.46%12.64%3.17%

Southern has higher revenue and earnings than American Electric Power. American Electric Power is trading at a lower price-to-earnings ratio than Southern, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
American Electric Power$22.43B3.13$3.58B$6.8118.98
Southern$29.55B3.58$4.34B$3.9323.89

Summary

Southern beats American Electric Power on 10 of the 19 factors compared between the two stocks.

How does Southern compare to Alliant Energy?

Alliant Energy (NASDAQ:LNT) and Southern (NYSE:SO) are both large-cap utilities companies, but which is the superior stock? We will compare the two businesses based on the strength of their earnings, analyst recommendations, valuation, risk, media sentiment, dividends, institutional ownership and profitability.

Southern has higher revenue and earnings than Alliant Energy. Alliant Energy is trading at a lower price-to-earnings ratio than Southern, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Alliant Energy$4.42B4.27$810M$3.1922.92
Southern$29.55B3.58$4.34B$3.9323.89

Alliant Energy has a beta of 0.56, suggesting that its stock price is 44% less volatile than the broader market. Comparatively, Southern has a beta of 0.34, suggesting that its stock price is 66% less volatile than the broader market.

Alliant Energy currently has a consensus target price of $76.60, indicating a potential upside of 4.77%. Southern has a consensus target price of $99.38, indicating a potential upside of 5.84%. Given Southern's higher probable upside, analysts plainly believe Southern is more favorable than Alliant Energy.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alliant Energy
0 Sell rating(s)
4 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.69
Southern
1 Sell rating(s)
12 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.30

Alliant Energy has a net margin of 18.58% compared to Southern's net margin of 14.46%. Southern's return on equity of 12.64% beat Alliant Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Alliant Energy18.58% 11.37% 3.38%
Southern 14.46%12.64%3.17%

Alliant Energy pays an annual dividend of $2.14 per share and has a dividend yield of 2.9%. Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.2%. Alliant Energy pays out 67.1% of its earnings in the form of a dividend. Southern pays out 77.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Alliant Energy has increased its dividend for 22 consecutive years and Southern has increased its dividend for 25 consecutive years. Southern is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Southern had 19 more articles in the media than Alliant Energy. MarketBeat recorded 23 mentions for Southern and 4 mentions for Alliant Energy. Southern's average media sentiment score of 1.59 beat Alliant Energy's score of 1.07 indicating that Southern is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Alliant Energy
2 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Southern
22 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

79.9% of Alliant Energy shares are held by institutional investors. Comparatively, 64.1% of Southern shares are held by institutional investors. 0.3% of Alliant Energy shares are held by insiders. Comparatively, 0.2% of Southern shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

Southern beats Alliant Energy on 10 of the 19 factors compared between the two stocks.

How does Southern compare to Atmos Energy?

Southern (NYSE:SO) and Atmos Energy (NYSE:ATO) are both large-cap utilities companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, profitability, dividends, valuation, media sentiment, analyst recommendations, institutional ownership and risk.

In the previous week, Southern had 21 more articles in the media than Atmos Energy. MarketBeat recorded 23 mentions for Southern and 2 mentions for Atmos Energy. Southern's average media sentiment score of 1.59 beat Atmos Energy's score of 1.25 indicating that Southern is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Southern
22 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Atmos Energy
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Southern has a beta of 0.34, indicating that its stock price is 66% less volatile than the broader market. Comparatively, Atmos Energy has a beta of 0.6, indicating that its stock price is 40% less volatile than the broader market.

Atmos Energy has a net margin of 27.58% compared to Southern's net margin of 14.46%. Southern's return on equity of 12.64% beat Atmos Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Southern14.46% 12.64% 3.17%
Atmos Energy 27.58%9.59%4.64%

Southern has higher revenue and earnings than Atmos Energy. Atmos Energy is trading at a lower price-to-earnings ratio than Southern, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Southern$29.55B3.58$4.34B$3.9323.89
Atmos Energy$4.70B6.03$1.20B$8.1420.86

64.1% of Southern shares are held by institutional investors. Comparatively, 90.2% of Atmos Energy shares are held by institutional investors. 0.2% of Southern shares are held by insiders. Comparatively, 0.4% of Atmos Energy shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.2%. Atmos Energy pays an annual dividend of $4.00 per share and has a dividend yield of 2.4%. Southern pays out 77.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Atmos Energy pays out 49.1% of its earnings in the form of a dividend. Southern has raised its dividend for 25 consecutive years and Atmos Energy has raised its dividend for 41 consecutive years.

Southern currently has a consensus target price of $99.38, indicating a potential upside of 5.84%. Atmos Energy has a consensus target price of $181.90, indicating a potential upside of 7.11%. Given Atmos Energy's higher possible upside, analysts clearly believe Atmos Energy is more favorable than Southern.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Southern
1 Sell rating(s)
12 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.30
Atmos Energy
0 Sell rating(s)
10 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.09

Summary

Atmos Energy beats Southern on 10 of the 19 factors compared between the two stocks.

How does Southern compare to CMS Energy?

Southern (NYSE:SO) and CMS Energy (NYSE:CMS) are both large-cap utilities companies, but which is the superior investment? We will contrast the two companies based on the strength of their valuation, earnings, profitability, risk, institutional ownership, media sentiment, analyst recommendations and dividends.

Southern has a beta of 0.34, meaning that its share price is 66% less volatile than the broader market. Comparatively, CMS Energy has a beta of 0.35, meaning that its share price is 65% less volatile than the broader market.

In the previous week, Southern had 11 more articles in the media than CMS Energy. MarketBeat recorded 23 mentions for Southern and 12 mentions for CMS Energy. Southern's average media sentiment score of 1.59 beat CMS Energy's score of 1.45 indicating that Southern is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Southern
22 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
CMS Energy
11 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

64.1% of Southern shares are held by institutional investors. Comparatively, 93.6% of CMS Energy shares are held by institutional investors. 0.2% of Southern shares are held by company insiders. Comparatively, 0.5% of CMS Energy shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Southern currently has a consensus price target of $99.38, suggesting a potential upside of 5.84%. CMS Energy has a consensus price target of $80.17, suggesting a potential upside of 9.06%. Given CMS Energy's stronger consensus rating and higher probable upside, analysts clearly believe CMS Energy is more favorable than Southern.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Southern
1 Sell rating(s)
12 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.30
CMS Energy
0 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.54

Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.2%. CMS Energy pays an annual dividend of $2.28 per share and has a dividend yield of 3.1%. Southern pays out 77.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. CMS Energy pays out 63.0% of its earnings in the form of a dividend. Southern has increased its dividend for 25 consecutive years and CMS Energy has increased its dividend for 3 consecutive years. Southern is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Southern has higher revenue and earnings than CMS Energy. CMS Energy is trading at a lower price-to-earnings ratio than Southern, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Southern$29.55B3.58$4.34B$3.9323.89
CMS Energy$8.54B2.66$1.07B$3.6220.31

Southern has a net margin of 14.46% compared to CMS Energy's net margin of 12.55%. Southern's return on equity of 12.64% beat CMS Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Southern14.46% 12.64% 3.17%
CMS Energy 12.55%12.17%2.91%

Summary

Southern beats CMS Energy on 12 of the 18 factors compared between the two stocks.

How does Southern compare to Dominion Energy?

Dominion Energy (NYSE:D) and Southern (NYSE:SO) are both large-cap utilities companies, but which is the superior business? We will contrast the two companies based on the strength of their profitability, valuation, earnings, analyst recommendations, risk, institutional ownership, media sentiment and dividends.

Dominion Energy has a beta of 0.65, suggesting that its share price is 35% less volatile than the broader market. Comparatively, Southern has a beta of 0.34, suggesting that its share price is 66% less volatile than the broader market.

Southern has higher revenue and earnings than Dominion Energy. Dominion Energy is trading at a lower price-to-earnings ratio than Southern, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dominion Energy$17.45B3.42$3.00B$3.3820.09
Southern$29.55B3.58$4.34B$3.9323.89

Dominion Energy presently has a consensus price target of $67.69, suggesting a potential downside of 0.29%. Southern has a consensus price target of $99.38, suggesting a potential upside of 5.84%. Given Southern's stronger consensus rating and higher possible upside, analysts clearly believe Southern is more favorable than Dominion Energy.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dominion Energy
1 Sell rating(s)
10 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.20
Southern
1 Sell rating(s)
12 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.30

Dominion Energy has a net margin of 16.93% compared to Southern's net margin of 14.46%. Southern's return on equity of 12.64% beat Dominion Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Dominion Energy16.93% 9.63% 2.67%
Southern 14.46%12.64%3.17%

In the previous week, Southern had 1 more articles in the media than Dominion Energy. MarketBeat recorded 23 mentions for Southern and 22 mentions for Dominion Energy. Southern's average media sentiment score of 1.59 beat Dominion Energy's score of 1.02 indicating that Southern is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dominion Energy
14 Very Positive mention(s)
5 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Southern
22 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

73.0% of Dominion Energy shares are owned by institutional investors. Comparatively, 64.1% of Southern shares are owned by institutional investors. 0.1% of Dominion Energy shares are owned by company insiders. Comparatively, 0.2% of Southern shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Dominion Energy pays an annual dividend of $2.67 per share and has a dividend yield of 3.9%. Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.2%. Dominion Energy pays out 79.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Southern pays out 77.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Southern has increased its dividend for 25 consecutive years.

Summary

Southern beats Dominion Energy on 15 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SO vs. The Competition

MetricSouthernUTIL IndustryUtilities SectorNYSE Exchange
Market Cap$105.97B$28.89B$18.90B$23.32B
Dividend Yield3.23%3.43%3.95%4.07%
P/E Ratio23.8922.0020.2931.33
Price / Sales3.584.7641.05103.72
Price / Cash9.609.3219.3524.31
Price / Book2.663.122.464.68
Net Income$4.34B$1.56B$785.96M$1.07B
7 Day Performance1.25%0.59%-0.42%2.11%
1 Month Performance0.30%0.25%-0.84%1.95%
1 Year Performance4.07%18.55%16.05%24.11%

Southern Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SO
Southern
4.1147 of 5 stars
$93.90
+0.7%
$99.38
+5.8%
+4.1%$105.97B$29.55B23.8929,800
AEP
American Electric Power
4.2867 of 5 stars
$129.14
+1.1%
$141.10
+9.3%
+25.6%$70.27B$22.43B18.9617,581
LNT
Alliant Energy
3.0918 of 5 stars
$72.87
+2.1%
$76.60
+5.1%
+19.7%$18.82B$4.42B22.842,948
ATO
Atmos Energy
3.556 of 5 stars
$170.50
+1.5%
$181.90
+6.7%
+11.2%$28.46B$4.70B20.955,487
CMS
CMS Energy
4.0269 of 5 stars
$71.98
+2.3%
$80.17
+11.4%
+4.3%$22.23B$8.54B19.888,350

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This page (NYSE:SO) was last updated on 6/14/2026 by MarketBeat.com Staff.
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