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Southern (SO) Competitors

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$88.32 +0.23 (+0.26%)
Closing price 09/2/2026 03:59 PM Eastern
Extended Trading
$88.54 +0.22 (+0.25%)
As of 05:47 AM Eastern
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SO vs. LNT, ATO, CMS, D, and DTE

Should you buy Southern stock or one of its competitors? Southern's main competitors and comparable companies include Alliant Energy (LNT), Atmos Energy (ATO), CMS Energy (CMS), Dominion Energy (D), and DTE Energy (DTE). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "utilities" sector.

How does Southern compare to Alliant Energy?

Alliant Energy (NASDAQ:LNT) and Southern (NYSE:SO) are both large-cap utilities companies, but which is the superior business? We will contrast the two businesses based on the strength of their earnings, valuation, profitability, analyst recommendations, dividends, media sentiment, institutional ownership and risk.

Southern has higher revenue and earnings than Alliant Energy. Southern is trading at a lower price-to-earnings ratio than Alliant Energy, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Alliant Energy$4.36B4.03$810M$3.1621.44
Southern$29.55B3.44$4.34B$4.1721.18

In the previous week, Southern had 14 more articles in the media than Alliant Energy. MarketBeat recorded 28 mentions for Southern and 14 mentions for Alliant Energy. Alliant Energy's average media sentiment score of 1.63 beat Southern's score of 1.56 indicating that Alliant Energy is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Alliant Energy
13 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Southern
26 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Alliant Energy has a beta of 0.54, suggesting that its stock price is 46% less volatile than the broader market. Comparatively, Southern has a beta of 0.33, suggesting that its stock price is 67% less volatile than the broader market.

Alliant Energy currently has a consensus target price of $77.00, suggesting a potential upside of 13.67%. Southern has a consensus target price of $100.09, suggesting a potential upside of 13.33%. Given Alliant Energy's stronger consensus rating and higher probable upside, equities research analysts clearly believe Alliant Energy is more favorable than Southern.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alliant Energy
0 Sell rating(s)
5 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.64
Southern
2 Sell rating(s)
11 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.25

79.9% of Alliant Energy shares are owned by institutional investors. Comparatively, 64.1% of Southern shares are owned by institutional investors. 0.3% of Alliant Energy shares are owned by company insiders. Comparatively, 0.2% of Southern shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Alliant Energy has a net margin of 18.45% compared to Southern's net margin of 15.43%. Southern's return on equity of 12.93% beat Alliant Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Alliant Energy18.45% 11.16% 3.31%
Southern 15.43%12.93%3.28%

Alliant Energy pays an annual dividend of $2.14 per share and has a dividend yield of 3.2%. Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.4%. Alliant Energy pays out 67.7% of its earnings in the form of a dividend. Southern pays out 72.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Alliant Energy has increased its dividend for 22 consecutive years and Southern has increased its dividend for 25 consecutive years. Southern is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Alliant Energy beats Southern on 12 of the 19 factors compared between the two stocks.

How does Southern compare to Atmos Energy?

Atmos Energy (NYSE:ATO) and Southern (NYSE:SO) are both large-cap utilities companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, dividends, profitability, earnings, valuation, institutional ownership, analyst recommendations and media sentiment.

In the previous week, Southern had 12 more articles in the media than Atmos Energy. MarketBeat recorded 28 mentions for Southern and 16 mentions for Atmos Energy. Atmos Energy's average media sentiment score of 1.65 beat Southern's score of 1.56 indicating that Atmos Energy is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Atmos Energy
14 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Southern
26 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Southern has higher revenue and earnings than Atmos Energy. Atmos Energy is trading at a lower price-to-earnings ratio than Southern, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Atmos Energy$4.92B5.76$1.20B$8.4119.95
Southern$29.55B3.44$4.34B$4.1721.18

90.2% of Atmos Energy shares are held by institutional investors. Comparatively, 64.1% of Southern shares are held by institutional investors. 0.4% of Atmos Energy shares are held by insiders. Comparatively, 0.2% of Southern shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Atmos Energy currently has a consensus price target of $187.73, indicating a potential upside of 11.90%. Southern has a consensus price target of $100.09, indicating a potential upside of 13.33%. Given Southern's higher probable upside, analysts clearly believe Southern is more favorable than Atmos Energy.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Atmos Energy
0 Sell rating(s)
9 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.31
Southern
2 Sell rating(s)
11 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.25

Atmos Energy pays an annual dividend of $4.00 per share and has a dividend yield of 2.4%. Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.4%. Atmos Energy pays out 47.6% of its earnings in the form of a dividend. Southern pays out 72.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Atmos Energy has increased its dividend for 41 consecutive years and Southern has increased its dividend for 25 consecutive years.

Atmos Energy has a net margin of 28.50% compared to Southern's net margin of 15.43%. Southern's return on equity of 12.93% beat Atmos Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Atmos Energy28.50% 9.67% 4.67%
Southern 15.43%12.93%3.28%

Atmos Energy has a beta of 0.6, meaning that its share price is 40% less volatile than the broader market. Comparatively, Southern has a beta of 0.33, meaning that its share price is 67% less volatile than the broader market.

Summary

Atmos Energy beats Southern on 11 of the 19 factors compared between the two stocks.

How does Southern compare to CMS Energy?

Southern (NYSE:SO) and CMS Energy (NYSE:CMS) are both large-cap utilities companies, but which is the better business? We will contrast the two businesses based on the strength of their media sentiment, institutional ownership, analyst recommendations, dividends, earnings, profitability, risk and valuation.

Southern has higher revenue and earnings than CMS Energy. CMS Energy is trading at a lower price-to-earnings ratio than Southern, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Southern$29.55B3.44$4.34B$4.1721.18
CMS Energy$8.81B2.42$1.07B$3.3320.44

In the previous week, Southern had 12 more articles in the media than CMS Energy. MarketBeat recorded 28 mentions for Southern and 16 mentions for CMS Energy. Southern's average media sentiment score of 1.56 beat CMS Energy's score of 1.39 indicating that Southern is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Southern
26 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
CMS Energy
12 Very Positive mention(s)
4 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Southern currently has a consensus price target of $100.09, suggesting a potential upside of 13.33%. CMS Energy has a consensus price target of $81.69, suggesting a potential upside of 20.02%. Given CMS Energy's stronger consensus rating and higher probable upside, analysts plainly believe CMS Energy is more favorable than Southern.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Southern
2 Sell rating(s)
11 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.25
CMS Energy
0 Sell rating(s)
6 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.54

Southern has a beta of 0.33, indicating that its share price is 67% less volatile than the broader market. Comparatively, CMS Energy has a beta of 0.34, indicating that its share price is 66% less volatile than the broader market.

Southern has a net margin of 15.43% compared to CMS Energy's net margin of 11.64%. Southern's return on equity of 12.93% beat CMS Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Southern15.43% 12.93% 3.28%
CMS Energy 11.64%10.76%2.62%

64.1% of Southern shares are held by institutional investors. Comparatively, 93.6% of CMS Energy shares are held by institutional investors. 0.2% of Southern shares are held by insiders. Comparatively, 0.5% of CMS Energy shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.4%. CMS Energy pays an annual dividend of $2.28 per share and has a dividend yield of 3.3%. Southern pays out 72.9% of its earnings in the form of a dividend. CMS Energy pays out 68.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Southern has raised its dividend for 25 consecutive years and CMS Energy has raised its dividend for 3 consecutive years. Southern is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Southern beats CMS Energy on 12 of the 18 factors compared between the two stocks.

How does Southern compare to Dominion Energy?

Dominion Energy (NYSE:D) and Southern (NYSE:SO) are both large-cap utilities companies, but which is the better business? We will compare the two businesses based on the strength of their risk, analyst recommendations, earnings, media sentiment, dividends, profitability, institutional ownership and valuation.

Dominion Energy currently has a consensus price target of $69.93, indicating a potential upside of 5.79%. Southern has a consensus price target of $100.09, indicating a potential upside of 13.33%. Given Southern's higher probable upside, analysts plainly believe Southern is more favorable than Dominion Energy.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dominion Energy
1 Sell rating(s)
9 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.27
Southern
2 Sell rating(s)
11 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.25

Southern has higher revenue and earnings than Dominion Energy. Southern is trading at a lower price-to-earnings ratio than Dominion Energy, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dominion Energy$16.51B3.52$3.00B$2.8723.03
Southern$29.55B3.44$4.34B$4.1721.18

Southern has a net margin of 15.43% compared to Dominion Energy's net margin of 13.98%. Southern's return on equity of 12.93% beat Dominion Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
Dominion Energy13.98% 9.62% 2.64%
Southern 15.43%12.93%3.28%

73.0% of Dominion Energy shares are held by institutional investors. Comparatively, 64.1% of Southern shares are held by institutional investors. 0.1% of Dominion Energy shares are held by company insiders. Comparatively, 0.2% of Southern shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Dominion Energy pays an annual dividend of $2.67 per share and has a dividend yield of 4.0%. Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.4%. Dominion Energy pays out 93.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Southern pays out 72.9% of its earnings in the form of a dividend. Southern has increased its dividend for 25 consecutive years.

Dominion Energy has a beta of 0.64, suggesting that its share price is 36% less volatile than the broader market. Comparatively, Southern has a beta of 0.33, suggesting that its share price is 67% less volatile than the broader market.

In the previous week, Dominion Energy had 10 more articles in the media than Southern. MarketBeat recorded 38 mentions for Dominion Energy and 28 mentions for Southern. Southern's average media sentiment score of 1.56 beat Dominion Energy's score of 1.13 indicating that Southern is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dominion Energy
24 Very Positive mention(s)
7 Positive mention(s)
5 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Southern
26 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Summary

Southern beats Dominion Energy on 12 of the 19 factors compared between the two stocks.

How does Southern compare to DTE Energy?

DTE Energy (NYSE:DTE) and Southern (NYSE:SO) are both large-cap utilities companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, earnings, valuation, media sentiment, analyst recommendations, dividends, risk and institutional ownership.

DTE Energy pays an annual dividend of $4.66 per share and has a dividend yield of 3.4%. Southern pays an annual dividend of $3.04 per share and has a dividend yield of 3.4%. DTE Energy pays out 73.7% of its earnings in the form of a dividend. Southern pays out 72.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. DTE Energy has increased its dividend for 16 consecutive years and Southern has increased its dividend for 25 consecutive years. Southern is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Southern had 6 more articles in the media than DTE Energy. MarketBeat recorded 28 mentions for Southern and 22 mentions for DTE Energy. Southern's average media sentiment score of 1.56 beat DTE Energy's score of 1.21 indicating that Southern is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
DTE Energy
17 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Positive
Southern
26 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

DTE Energy presently has a consensus price target of $157.00, indicating a potential upside of 15.40%. Southern has a consensus price target of $100.09, indicating a potential upside of 13.33%. Given DTE Energy's stronger consensus rating and higher possible upside, equities research analysts clearly believe DTE Energy is more favorable than Southern.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
DTE Energy
0 Sell rating(s)
5 Hold rating(s)
9 Buy rating(s)
1 Strong Buy rating(s)
2.73
Southern
2 Sell rating(s)
11 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.25

76.1% of DTE Energy shares are owned by institutional investors. Comparatively, 64.1% of Southern shares are owned by institutional investors. 0.6% of DTE Energy shares are owned by company insiders. Comparatively, 0.2% of Southern shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

DTE Energy has a beta of 0.37, suggesting that its share price is 63% less volatile than the broader market. Comparatively, Southern has a beta of 0.33, suggesting that its share price is 67% less volatile than the broader market.

Southern has a net margin of 15.43% compared to DTE Energy's net margin of 8.00%. Southern's return on equity of 12.93% beat DTE Energy's return on equity.

Company Net Margins Return on Equity Return on Assets
DTE Energy8.00% 12.19% 2.74%
Southern 15.43%12.93%3.28%

Southern has higher revenue and earnings than DTE Energy. Southern is trading at a lower price-to-earnings ratio than DTE Energy, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
DTE Energy$16.47B1.72$1.46B$6.3221.53
Southern$29.55B3.44$4.34B$4.1721.18

Summary

Southern beats DTE Energy on 11 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SO vs. The Competition

MetricSouthernElectric Utilities IndustryUtilities SectorNYSE Exchange
Market Cap$101.34B$28.04B$15.77B$23.37B
Dividend Yield3.45%4.18%4.03%3.75%
P/E Ratio21.1816.0824.7829.20
Price / Sales3.44553.06307.2116.58
Price / Cash9.0027.7618.6431.92
Price / Book2.401.602.257.59
Net Income$4.34B$1.60B$701.43M$1.07B
7 Day Performance-0.71%-0.92%-0.98%-0.95%
1 Month Performance-5.05%-2.25%-1.87%0.27%
1 Year Performance-3.62%14.27%9.41%13.54%

Southern Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SO
Southern
4.6074 of 5 stars
$88.32
+0.3%
$100.09
+13.3%
-4.0%$101.34B$29.55B21.1829,800
LNT
Alliant Energy
4.7317 of 5 stars
$68.03
-0.3%
$77.00
+13.2%
+4.8%$17.69B$4.36B21.382,948
ATO
Atmos Energy
4.6327 of 5 stars
$166.77
-0.3%
$187.73
+12.6%
+1.3%$28.26B$4.70B19.835,487
CMS
CMS Energy
4.7297 of 5 stars
$68.21
-0.2%
$81.69
+19.8%
-4.3%$21.43B$8.54B20.488,350
D
Dominion Energy
3.7742 of 5 stars
$65.50
-1.5%
$69.93
+6.8%
+11.8%$58.49B$16.51B22.8215,200

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This page (NYSE:SO) was last updated on 9/3/2026 by MarketBeat.com Staff.
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