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NYSE:SO

Southern (SO) Stock Price, News & Analysis

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$95.99 -1.99 (-2.03%)
As of 12:01 PM Eastern
This is a fair market value price provided by Massive. Learn more.

About Southern Stock (NYSE:SO)

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Key Stats

Today's Range
$95.91
$97.73
50-Day Range
$89.04
$97.85
52-Week Range
$83.80
$100.83
Volume
823,731 shs
Average Volume
5.88 million shs
Market Capitalization
$108.21 billion
P/E Ratio
24.46
Dividend Yield
3.17%
Price Target
$99.26
Consensus Rating
Hold

Company Overview

Southern Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
71st Percentile Overall Score

SO MarketRank™: 

Southern scored higher than 71% of companies evaluated by MarketBeat, and ranked 56th out of 96 stocks in the utilities sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Southern has received a consensus rating of Hold. The company's average rating score is 2.30, and is based on no strong buy ratings, 7 buy ratings, 12 hold ratings, and 1 sell rating.

  • Upside/Downside

    The consensus price target for Southern is close to its current price, suggesting limited near-term upside or downside.

  • Amount of Analyst Coverage

    Southern has been the subject of 6 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

  • Read more about Southern's stock forecast and price target.
  • Earnings Growth

    Earnings for Southern are expected to grow by 7.42% in the coming year, from $4.58 to $4.92 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Southern is 24.47, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 46.36.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Southern is 24.47, which means that it is trading at a more expensive P/E ratio than the Utilities sector average P/E ratio of about 20.07.

  • Price to Earnings Growth Ratio

    Southern has a PEG Ratio of 2.96. PEG Ratios above 1 indicate that a company could be overvalued.

  • Price to Book Value per Share Ratio

    Southern has a P/B Ratio of 2.72. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

  • Read more about Southern's valuation and earnings.
  • Percentage of Shares Shorted

    2.71% of the float of Southern has been sold short.
  • Short Interest Ratio / Days to Cover

    Southern has a short interest ratio ("days to cover") of 4.84.
  • Change versus previous month

    Short interest in Southern has recently increased by 2.60%, indicating that investor sentiment is decreasing.
  • Dividend Yield

    Southern pays a meaningful dividend of 3.10%, higher than the bottom 25% of all stocks that pay dividends.

  • Dividend Growth

    Southern has been increasing its dividend for 25 years.

  • Dividend Coverage

    The dividend payout ratio of Southern is 77.35%. Payout ratios above 75% are not desirable because they may not be sustainable.

  • Dividend Sustainability

    Based on earnings estimates, Southern will have a dividend payout ratio of 61.79% next year. This indicates that Southern will be able to sustain or increase its dividend.

  • Read more about Southern's dividend.
  • News Sentiment

    Southern has a news sentiment score of 1.42. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.68 average news sentiment score of Utilities companies.
  • News Coverage This Week

    MarketBeat has tracked 1 news article for Southern this week, compared to 5 articles on an average week.
  • Search Interest

    Only 20 people have searched for SO on MarketBeat in the last 30 days. This is a decrease of -31% compared to the previous 30 days.
  • MarketBeat Follows

    16 people have added Southern to their MarketBeat watchlist in the last 30 days. This is an increase of 220% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Southern insiders have not sold or bought any company stock.

  • Percentage Held by Insiders

    0.16% of the stock of Southern is held by insiders.

  • Percentage Held by Institutions

    64.10% of the stock of Southern is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Southern's insider trading history.
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SO Stock News Headlines

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See More Headlines

SO Stock Analysis - Frequently Asked Questions

Southern's stock was trading at $87.23 at the beginning of 2026. Since then, SO shares have increased by 10.3% and is now trading at $96.1760.

Southern Company (The) (NYSE:SO) released its quarterly earnings results on Wednesday, April, 29th. The utilities provider reported $1.32 EPS for the quarter, beating the consensus estimate of $1.21 by $0.11. The business's revenue for the quarter was up 8.0% compared to the same quarter last year.
Read the conference call transcript
.

The following companies are subsidiaries of Southern: Mankato Energy Center LLC, PowerSecure International Inc, AGL Resources, Adobe Solar LLC, Alabama Power, Alabama Power Capital Trust V, Alabama Property Company, and others.

Southern's top institutional investors include Confluence Investment Management LLC (0.12%), MassMutual Private Wealth & Trust FSB (0.01%), CX Institutional and First County Bank CT . Insiders that own company stock include James Y Kerr II, Stephen E Kuczynski, Kimberly S Greene, Martin Bernard Davis, Anthony L Wilson, Bryan D Anderson, Christopher Cummiskey, David P Poroch, Sloane N Drake, James Jeffrey Peoples and Sterling A Jr Spainhour.
View institutional ownership trends
.

Shares of SO stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Southern investors own include Chevron (CVX), Bristol Myers Squibb (BMY), Comcast (CMCSA), Charles Schwab (SCHW), McKesson (MCK), Edwards Lifesciences (EW) and Yum! Brands (YUM).

Company Calendar

Last Earnings
4/29/2026
Record date for 6/8 Dividend
5/18/2026
Ex-Dividend for 6/8 Dividend
5/18/2026
Dividend Payable
6/08/2026
Today
7/06/2026
Next Earnings (Estimated)
7/30/2026
Fiscal Year End
12/31/2026

Industry, Sector and Symbol

Stock Exchange
NYSE
Sector
Utilities
Industry
UTIL - ELEC PWR
Sub-Industry
Electric Utilities
Current Symbol
NYSE:SO
CIK
92122
Employees
29,800
Year Founded
1945

Price Target and Rating

High Price Target
$112.00
Low Price Target
$76.00
Potential Upside/Downside
+3.0%
Consensus Rating
Hold
Rating Score (0-4)
2.30
Research Coverage
20 Analysts

Profitability

EPS (Trailing Twelve Months)
$3.93
Trailing P/E Ratio
24.53
Forward P/E Ratio
21.05
P/E Growth
2.96
Net Income
$4.34 billion
Net Margins
14.46%
Pretax Margin
16.62%
Return on Equity
12.64%
Return on Assets
3.17%

Debt

Debt-to-Equity Ratio
1.68
Current Ratio
0.65
Quick Ratio
0.45

Sales & Book Value

Annual Sales
$29.55 billion
Price / Sales
3.68
Cash Flow
$9.63 per share
Price / Cash Flow
10.01
Book Value
$35.30 per share
Price / Book
2.73

Miscellaneous

Outstanding Shares
1,127,300,000
Free Float
1,125,497,000
Market Cap
$108.66 billion
Optionable
Optionable
Beta
0.34

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This page (NYSE:SO) was last updated on 7/6/2026 by MarketBeat.com Staff.
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