E.W. Scripps (SSP) Stock Price, News & Analysis

Company Overview

The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local television stations, national news, and entertainment networks in the United States. It operates through Local Media, Scripps Networks, and Other segments. The Local Media segment operates broadcast television stations, which produce news, information, sports, and entertainment content, as well as its related digital operations; runs network, syndicated, and original programming, and local sporting events; and provides core and political advertising services. The Scripps Networks segment offers national television networks through free over-the-air broadcast, cable/satellite, connected TV, and digital distribution. This segment also provides Scripp News, a national news network, which provides politics, entertainment, science, and technology news; Court TV, which showcases live trials; entertainment brands, such as Bounce, Defy TV, Grit, ION Mystery, and Laff; and ION, a national network of broadcast stations and broadcast television spectrum, which distributes programming through Federal Communications Commission-licensed television stations, as well as affiliated TV stations through over-the-air broadcast and pay TV platforms. In addition, it provides content and services through digital platforms, including the Internet, smartphones, and tablets; Nuvyyo, which offers consumers DVR product solutions to watch and record free over-the-air HDTV on connected devices; and Scripps National Spelling Bee, which shows educational programs. The company serves audiences and businesses through cable and satellite service providers. The E.W. Scripps Company was founded in 1878 and is headquartered in Cincinnati, Ohio.

Key Stats

• Today's Range: $2.57 to $2.75
• 50-Day Range: $2.12 to $4.15
• 52-Week Range: $1.36 to $4.17
• Volume: 74,690 shs
• Average Volume: 980,349 shs
• Market Capitalization: $225.85 million
• P/E Ratio: 5.32
• Dividend Yield: N/A
• Price Target: $6.00
• Consensus Rating: Moderate Buy

E.W. Scripps Stock Analysis - MarketRank™

E.W. Scripps scored higher than 85% of companies evaluated by MarketBeat, and ranked 71st out of 286 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 3.3 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

E.W. Scripps has received a consensus rating of Moderate Buy. The company's average rating score is 2.50, and is based on 1 buy rating, 1 hold rating, and no sell ratings.

Amount of Analyst Coverage

E.W. Scripps has only been the subject of 1 research reports in the past 90 days.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: -80.37%

Earnings Growth

Earnings for E.W. Scripps are expected to decrease by -80.37% in the coming year, from $1.07 to $0.21 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of E.W. Scripps is 5.25, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 28.03.

Price to Earnings Ratio vs. Sector

The P/E ratio of E.W. Scripps is 5.25, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 18.87.

Price to Book Value per Share Ratio

E.W. Scripps has a P/B Ratio of 0.24. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

3.08% of the float of E.W. Scripps has been sold short.

Short Interest Ratio / Days to Cover

E.W. Scripps has a short interest ratio ("days to cover") of 2.6, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in E.W. Scripps has recently increased by 5.88%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 0.8 / 5
• Dividend Strength: Weak

Dividend Yield

E.W. Scripps does not currently pay a dividend.

Dividend Growth

E.W. Scripps does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of E.W. Scripps is 41.67%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on EPS estimates, E.W. Scripps will have a dividend payout ratio of 95.24% in the coming year. This indicates that E.W. Scripps may not be able to sustain their current dividend.

Sustainability and ESG

• Score: 3.1 / 5
• Environmental Score: -0.66

Percentage of Shares Shorted

3.08% of the float of E.W. Scripps has been sold short.

Short Interest Ratio / Days to Cover

E.W. Scripps has a short interest ratio ("days to cover") of 2.6, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in E.W. Scripps has recently increased by 5.88%, indicating that investor sentiment is decreasing significantly.

News and Social Media

• Score: 1.7 / 5
• News Sentiment: 0.11

News Sentiment

E.W. Scripps has a news sentiment score of 0.11. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.66 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 13 news articles for E.W. Scripps this week, compared to 4 articles on an average week.

Search Interest

Only 2 people have searched for SSP on MarketBeat in the last 30 days. This is a decrease of -33% compared to the previous 30 days.

MarketBeat Follows

Only 1 people have added E.W. Scripps to their MarketBeat watchlist in the last 30 days. This is a decrease of -83% compared to the previous 30 days.

Company Ownership

• Score: 1.7 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, E.W. Scripps insiders have not sold or bought any company stock.

Percentage Held by Insiders

Only 3.62% of the stock of E.W. Scripps is held by insiders.

Percentage Held by Institutions

67.81% of the stock of E.W. Scripps is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

SSP Stock Analysis - Frequently Asked Questions

How have SSP shares performed this year?

E.W. Scripps' stock was trading at $2.21 at the beginning of 2025. Since then, SSP shares have increased by 14.0% and is now trading at $2.52.

How were E.W. Scripps' earnings last quarter?

E.W. Scripps Company (The) (NASDAQ:SSP) issued its earnings results on Thursday, August, 7th. The company reported ($0.12) EPS for the quarter, missing the consensus estimate of ($0.04) by $0.08. The business had revenue of $540.08 million for the quarter, compared to the consensus estimate of $544.17 million. E.W. Scripps had a trailing twelve-month return on equity of 15.79% and a net margin of 4.25%.
Read the conference call transcript.

Who are E.W. Scripps' major shareholders?

E.W. Scripps' top institutional shareholders include Geode Capital Management LLC (1.73%), Acadian Asset Management LLC (1.40%), Los Angeles Capital Management LLC (0.19%) and Ritholtz Wealth Management (0.16%). Insiders that own company stock include Jimmy R Scripps, Lisa A Knutson, R Michael Scagliotti, Elizabeth Scripps, John Patrick Scripps and Kate O'brian.
View institutional ownership trends.

How do I buy shares of E.W. Scripps?

Shares of SSP stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of E.W. Scripps own?

Based on aggregate information from My MarketBeat watchlists, some other companies that E.W. Scripps investors own include Meta Platforms (META), Tesla (TSLA), NVIDIA (NVDA), Advanced Micro Devices (AMD), JPMorgan Chase & Co. (JPM), Alphabet (GOOG) and Home Depot (HD).

Company Calendar

• Last Earnings: 8/07/2025
• Today: 8/11/2025
• Fiscal Year End: 12/31/2025

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Consumer Discretionary
• Industry: BRDCST - RADIO/TV
• Sub-Industry: Communication
• Current Symbol: NASDAQ:SSP
• CIK: 832428
• Web: www.scripps.com
• Phone: (513) 977-3000
• Fax: 513-977-3024
• Employees: 5,000
• Year Founded: N/A

Price Target and Rating

• Average Price Target for E.W. Scripps: $6.00
• High Price Target: $8.00
• Low Price Target: $4.00
• Potential Upside/Downside: +138.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.50
• Research Coverage: 2 Analysts

Profitability

• EPS (Trailing Twelve Months): $0.48
• Trailing P/E Ratio: 5.25
• Forward P/E Ratio: 2.36
• P/E Growth: N/A
• Net Income: $87.60 million
• Net Margins: 4.25%
• Pretax Margin: 6.54%
• Return on Equity: 15.79%
• Return on Assets: 2.98%

Debt

• Debt-to-Equity Ratio: 1.97
• Current Ratio: 1.27
• Quick Ratio: 1.36

Sales & Book Value

• Annual Sales: $2.47 billion
• Price / Sales: 0.09
• Cash Flow: $2.86 per share
• Price / Cash Flow: 0.88
• Book Value: $10.40 per share
• Price / Book: 0.24

Miscellaneous

• Outstanding Shares: 87,710,000
• Free Float: 84,088,000
• Market Cap: $221.03 million
• Optionable: Optionable
• Beta: 1.01