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ALPS Sector Dividend Dogs ETF (SDOG) Institutional Ownership

ALPS Sector Dividend Dogs ETF logo
$69.79 -0.32 (-0.46%)
Closing price 09/23/2026 04:10 PM Eastern
Extended Trading
$69.76 -0.03 (-0.04%)
As of 09/23/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

Institutional Ownership Changes (13F Filings) for ALPS Sector Dividend Dogs ETF (NYSEARCA:SDOG)

Number of
Institutional Buyers
(last 12 months)
61
Total
Institutional Inflows
(last 12 months)
$50.04M
Number of
Institutional Sellers
(last 12 months)
44
Total
Institutional Outflows
(last 12 months)
$25.72M
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SDOG Institutional Buying and Selling by Quarter

ALPS Sector Dividend Dogs ETF Major Shareholders & Ownership History

Reporting DateMajor Shareholder NameShares HeldMarket Value% of PortfolioQuarterly Change in SharesOwnership in CompanyDetails
9/23/2026 Envestnet Asset Management Inc.9,213$629K0.0%-15.1%0.047%
9/9/2026 Cahill Financial Advisors Inc.12,856$877K0.1%-20.5%0.065%
9/9/2026 NewEdge Advisors LLC12,621$861K0.0%-42.9%0.064%
9/9/2026 IFP Advisors Inc61,107$4.17M0.1%+3.9%0.310%
9/9/2026 Sterling Investment Advisors Ltd.129,258$8.82M1.4%N/A0.655%
9/8/2026 Allworth Financial LP5,601$382K0.0%+11.6%0.028%
8/22/2026 Compass Financial Management LLC380$28K0.0%N/A0.002%
8/22/2026 Concurrent Investment Advisors LLC14,860$1.01M0.0%-3.3%0.075%
8/21/2026 Investors Research Corp2,714$185K0.0%-35.2%0.014%
8/20/2026 Gill Capital Partners LLC3,434$234K0.1%-12.7%0.017%
8/20/2026 A. D. Beadell Investment Counsel Inc.16,530$1.13M0.7%N/A0.084%
8/12/2026 Compass Financial Management LLC380$28K0.0%N/A0.002%
7/10/2026 Investors Research Corp2,714$185K0.0%-35.2%0.014%
7/10/2026 Wealthcare Advisory Partners LLC5,308$362K0.0%+5.1%0.027%
7/9/2026 Allied Private Wealth LLC5,974$414K0.3%N/A0.031%
6/23/2026 MTM Financial Group LLC73,209$4.76M2.2%-1.9%0.361%
6/18/2026 Western Wealth Management LLC2,341$152K0.0%N/A0.012%
6/3/2026 NewEdge Advisors LLC22,113$1.44M0.0%+3.8%0.109%
5/26/2026 Summit Financial Wealth Advisors LLC14,648$953K0.1%-7.4%0.072%
5/20/2026 SOA Wealth Advisors LLC.555$36K0.0%+258.1%0.003%
5/19/2026 Western Wealth Management LLC2,341$152K0.0%N/A0.012%
5/19/2026 Bank of America Corp DE1,706,668$111.00M0.0%-8.2%8.416%
5/19/2026 Arkadios Wealth Advisors8,272$538K0.0%N/A0.041%
5/18/2026 Royal Bank of Canada155,649$10.12M0.0%+1.1%0.768%
5/14/2026 Lido Advisors LLC4,828$314K0.0%+13.6%0.024%
5/13/2026 Cetera Investment Advisers45,210$2.94M0.0%+10.6%0.223%
5/12/2026 Phillip James Consulting Co.550$36K0.0%N/A0.003%
5/6/2026 Independent Financial Group LLC4,015$261K0.0%N/A0.020%
5/5/2026 D.A. Davidson & CO.8,182$532K0.0%+24.3%0.040%
5/5/2026 Sanctuary Advisors LLC48,267$3.14M0.0%+248.3%0.238%
5/4/2026 Del Sette Capital Management LLC281,064$18.28M10.9%+401.3%1.386%
5/2/2026 Diversify Wealth Management LLC5,349$353K0.0%N/A0.026%
5/1/2026 Fifth Third Bancorp6,954$452K0.0%N/A0.034%
4/30/2026 Kestra Advisory Services LLC32,301$2.10M0.0%+3.0%0.158%
4/30/2026 Money Concepts Capital Corp35,647$2.32M0.1%+0.6%0.174%
4/27/2026 PFG Investments LLC6,913$450K0.0%-4.6%0.034%
4/24/2026Tcfg Wealth Management LLC5,333$347K0.1%-2.9%0.026%
4/23/2026 Capital Investment Counsel LLC92,838$6.04M0.8%+3.4%0.453%
4/23/2026 Apollon Wealth Management LLC20,812$1.35M0.0%-2.5%0.101%
4/22/2026 Janney Montgomery Scott LLC99,323$6.46M0.0%+1.9%0.484%
A letter from Shannon Stansberry (Ad)

Porter Stansberry nearly canceled the entire project. When he first saw the claimed returns - only one down year in nearly two decades and total gains of almost 2,000% - his immediate reaction was disbelief. It took a trusted friend's personal vouching for Emmet Savage and a face-to-face trip to Ireland to change his mind. The full documentary, Investigating Project Prophet, is now live.tc pixel

Watch the full story and see the verified track record for yourself
4/21/2026 Silver Oak Securities Incorporated3,471$226K0.0%-5.4%0.017%
3/17/2026 Rockefeller Capital Management L.P.51,790$3.13M0.0%-3.1%0.251%
2/23/2026 Virtu Financial LLC7,610$460K0.0%N/A0.037%
2/19/2026 TMB Capital Partners LLC33,117$2.00M0.7%N/A0.160%
2/18/2026 NewEdge Advisors LLC21,304$1.29M0.0%+3.9%0.103%
2/17/2026 Cetera Investment Advisers40,870$2.47M0.0%-1.5%0.198%
2/17/2026 Kovack Advisors Inc.3,885$235K0.0%+13.0%0.019%
2/17/2026 Osaic Holdings Inc.40,022$2.42M0.0%+11.3%0.194%
2/17/2026 Advisory Services Network LLC3,495$211K0.0%-11.2%0.017%
2/17/2026 Royal Bank of Canada153,990$9.31M0.0%+1.6%0.745%
2/16/2026 MML Investors Services LLC20,540$1.24M0.0%+1.1%0.099%
2/16/2026 Arax Advisory Partners553$33K0.0%N/A0.003%
2/13/2026 Stifel Financial Corp61,497$3.72M0.0%+0.4%0.298%
2/13/2026 Morgan Stanley1,041,535$62.98M0.0%-0.4%5.041%
2/13/2026 Integrated Wealth Concepts LLC5,738$347K0.0%-87.2%0.028%
2/13/2026 Wells Fargo & Company MN656,805$39.72M0.0%+2.3%3.179%
2/13/2026 Summit Financial LLC21,074$1.27M0.0%-1.0%0.102%
2/12/2026 Federation des caisses Desjardins du Quebec25,838$1.56M0.0%-1.9%0.125%
2/12/2026 Commonwealth Equity Services LLC198,224$11.99M0.0%-4.8%0.959%
2/12/2026 JPL Wealth Management LLC45,911$2.78M0.7%-1.8%0.222%
2/12/2026 Bank of Montreal Can1,104$67K0.0%+120.8%0.005%
2/12/2026 Hibernia Wealth Partners LLC3,586$217K0.1%N/A0.017%
2/12/2026 Kovack Advisors Inc.3,885$235K0.0%+13.0%0.019%
2/11/2026 Janney Montgomery Scott LLC97,509$5.90M0.0%-7.5%0.472%
2/11/2026 LPL Financial LLC272,503$16.48M0.0%+2.9%1.319%
2/10/2026 Goldman Sachs Group Inc.139,664$8.45M0.0%+89.8%0.676%
2/10/2026 Gill Capital Partners LLC3,932$238K0.1%-6.0%0.019%
2/10/2026 Northwestern Mutual Wealth Management Co.8,272$500K0.0%-3.4%0.040%
2/9/2026 Kingsview Wealth Management LLC3,331$201K0.0%N/A0.016%
2/9/2026 Harbour Investments Inc.9,108$551K0.0%+9.5%0.044%
2/6/2026 IFP Advisors Inc62,745$3.79M0.1%+461.4%0.304%
2/6/2026 Cullen Frost Bankers Inc.1,198$72K0.0%+26.9%0.006%
2/5/2026 Allworth Financial LP7,528$455K0.0%+28.1%0.036%
2/4/2026 Meridian Wealth Management LLC48,122$2.91M0.1%+1.3%0.232%
2/4/2026 Money Concepts Capital Corp35,446$2.14M0.1%-1.3%0.171%
2/2/2026 Truist Financial Corp7,603$460K0.0%-10.9%0.037%
2/2/2026 Del Sette Capital Management LLC56,070$3.39M2.1%-0.5%0.271%
2/2/2026 Capital Investment Counsel LLC89,748$5.43M0.8%+4.1%0.433%
1/30/2026 Kohmann Bosshard Financial Services LLC2,282$138K0.0%N/A0.011%
1/29/2026Comerica Bank6,978$422K0.0%+49.7%0.033%
1/29/2026 UBS Group AG277,235$16.76M0.0%-8.4%1.331%
1/29/2026 Sanctuary Advisors LLC13,858$838K0.0%+2.4%0.067%
1/29/2026 BKM Wealth Management LLC12,086$731K0.3%+2.8%0.058%
1/29/2026 Concurrent Investment Advisors LLC15,360$929K0.0%+6.1%0.074%
1/28/2026 Joseph P. Lucia & Associates LLC37,851$2.29M0.8%-2.2%0.182%
1/26/2026 PFG Investments LLC7,250$438K0.0%-9.5%0.035%
1/23/2026 Farther Finance Advisors LLC770$47K0.0%N/A0.004%
1/23/2026 Cathy Pareto & Associates Inc.6,394$387K0.3%-8.0%0.031%
1/22/2026 Apollon Wealth Management LLC21,342$1.29M0.0%-2.4%0.102%
1/20/2026 eCIO Inc.1,634$99K0.0%N/A0.008%
A letter from Shannon Stansberry (Ad)

Porter Stansberry nearly canceled the entire project. When he first saw the claimed returns - only one down year in nearly two decades and total gains of almost 2,000% - his immediate reaction was disbelief. It took a trusted friend's personal vouching for Emmet Savage and a face-to-face trip to Ireland to change his mind. The full documentary, Investigating Project Prophet, is now live.tc pixel

Watch the full story and see the verified track record for yourself
1/15/2026 Paller Financial Services Inc43,815$2.65M2.1%N/A0.212%
1/15/2026 Delta Capital Management LLC3,300$200K0.1%N/A0.016%
1/14/2026 Cypress Wealth Services LLC18,607$1.13M0.2%+2.8%0.090%
1/14/2026 Wealthcare Advisory Partners LLC7,134$431K0.0%-9.6%0.034%
1/13/2026 Well Done LLC3,318$201K0.0%N/A0.016%
1/9/2026 Dynamic Advisor Solutions LLC71,959$4.35M0.1%+2.2%0.348%
1/8/2026 Wealth Enhancement Advisory Services LLC77,198$4.78M0.0%+6.6%0.373%
1/6/2026 Investors Research Corp14,802$895K0.2%-3.0%0.071%
12/2/2025 IFP Advisors Inc11,177$673K0.0%+2,135.4%0.054%
11/21/2025 CIBC Bancorp USA Inc.3,760$226K0.0%N/A0.018%


SDOG Institutional Ownership - Frequently Asked Questions

During the previous two years, 143 institutional investors and hedge funds held shares of ALPS Sector Dividend Dogs ETF. The most heavily invested institutionals were Bank of America Corp DE ($111.00M), Morgan Stanley ($62.98M), Wells Fargo & Company MN ($39.72M), Del Sette Capital Management LLC ($18.28M), Raymond James Financial Inc. ($17.80M), UBS Group AG ($16.76M), and LPL Financial LLC ($16.48M).Learn more on ALPS Sector Dividend Dogs ETF's institutional investors.

Of the 115 institutional investors that purchased ALPS Sector Dividend Dogs ETF's stock in the last 24 months, the following investors and hedge funds have bought the highest volume of shares: Strategic Financial Concepts LLC ($438.26K), Del Sette Capital Management LLC ($339.14K), Raymond James Financial Inc. ($302.06K), Sterling Investment Advisors Ltd. ($129.26K), Goldman Sachs Group Inc. ($123.65K), Bank of America Corp DE ($113.57K), and Wealth Enhancement Advisory Services LLC ($77.14K).

Institutional investors have bought a total of 785,008 shares in the last 24 months. This purchase volume represents approximately $50.04M in transactions.

Of the 44 institutional investors that sold ALPS Sector Dividend Dogs ETF's stock in the last 24 months, the following investors and hedge funds have sold the highest volume of shares: Bank of America Corp DE ($231.46K), Integrated Wealth Concepts LLC ($39.65K), UBS Group AG ($35.16K), Commonwealth Equity Services LLC ($24.68K), NewEdge Advisors LLC ($9.49K), Janney Montgomery Scott LLC ($7.94K), and Raymond James Financial Inc. ($6.51K).

Institutional investors have sold a total of 411,791 shares in the last 24 months. This volume of shares sold represents approximately $25.72M in transactions.



Institutional ownership data for NYSEARCA:SDOG is compiled from quarterly 13F filings submitted to the U.S. Securities and Exchange Commission (SEC), with the most recent received on 9/23/2026. New 13F filings are added each quarter as they're published.
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