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Adidas (ADDYY) Stock Forecast & Price Target

Adidas logo
$98.50 +0.31 (+0.32%)
As of 10:37 AM Eastern

Adidas - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Sell
0
Hold
3
Buy
6

Based on 9 Wall Street analysts who have issued ratings for Adidas in the last 12 months, the stock has a consensus rating of "Buy." Out of the 9 analysts, 3 have given a hold rating, 3 have given a buy rating, and 3 have given a strong buy rating for ADDYY.

Consensus Price Target

N/A

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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ADDYY Analyst Ratings Over Time

TypeCurrent Forecast
8/28/24 to 8/28/25
1 Month Ago
7/29/24 to 7/29/25
3 Months Ago
5/30/24 to 5/30/25
1 Year Ago
8/29/23 to 8/28/24
Strong Buy
3 Strong Buy rating(s)
3 Strong Buy rating(s)
3 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
3 Buy rating(s)
3 Buy rating(s)
4 Buy rating(s)
4 Buy rating(s)
Hold
3 Hold rating(s)
3 Hold rating(s)
3 Hold rating(s)
0 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price TargetN/AN/AN/AN/A
Forecasted UpsideN/AN/AN/AN/A
Consensus Rating
Buy
Buy
Buy
Buy

ADDYY Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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ADDYY Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Adidas Stock vs. The Competition

TypeAdidasConsumer Discretionary CompaniesS&P 500
Consensus Rating Score
3.00
2.61
2.53
Consensus RatingBuyModerate BuyModerate Buy
Predicted UpsideN/A117.33% Upside9.99% Upside
News Sentiment Rating
Positive News

See Recent ADDYY News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
5/23/2025DZ Bank
4 of 5 stars
T. Maul
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UpgradeHold ➝ Strong-Buy
5/5/2025Piper Sandler
2 of 5 stars
A. Andreeva
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Initiated CoverageOverweight
4/24/2025Bank of America
4 of 5 stars
 UpgradeNeutral ➝ Buy
4/21/2025Baird R W
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J. Komp
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UpgradeHold ➝ Strong-Buy
4/15/2025Berenberg Bank
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N. Anderson
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UpgradeHold
4/9/2025Hsbc Global Res
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E. Rambourg
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UpgradeHold ➝ Strong-Buy
1/6/2025Sanford C. Bernstein
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A. Sherman
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UpgradeMarket Perform ➝ Outperform
10/23/2024HSBC
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 DowngradeBuy ➝ Hold
9/9/2024Barclays
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C. Madjo
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Reiterated RatingOverweight ➝ Equal Weight
7/17/2024Telsey Advisory Group
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C. Fernandez
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UpgradeMarket Perform ➝ Outperform
4/24/2024Stifel Nicolaus
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 UpgradeHold ➝ Buy
4/15/2024Morgan Stanley
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 UpgradeUnderweight ➝ Overweight
2/5/2024Royal Bank Of Canada
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 UpgradeSector Perform ➝ Outperform

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Thursday at 10:58 AM ET.


Should I Buy Adidas Stock? ADDYY Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, August 27, 2025. Please send any questions or comments about these Adidas pros and cons to contact@marketbeat.com.

Adidas
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in adidas AG:

  • The company recently reported earnings that exceeded analysts' expectations, indicating strong financial performance and potential for growth.
  • Adidas AG has a solid return on equity, showcasing effective management and profitability, which can be attractive to investors looking for reliable returns.
  • The current stock price is around $125, reflecting a positive market sentiment and potential for appreciation.
  • Adidas AG has increased its dividend significantly, which can provide a steady income stream for investors and signals confidence in future earnings.
  • The company has a diverse product range and a strong global presence, which can help mitigate risks associated with market fluctuations.

Adidas
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in adidas AG for these reasons:

  • The net margin is relatively low, which may indicate challenges in maintaining profitability amidst competitive pressures.
  • Recent changes in hedge fund positions suggest some uncertainty among institutional investors regarding the stock's future performance.
  • Adidas AG operates in a highly competitive industry, which can impact market share and pricing strategies.
  • Fluctuations in global supply chains and economic conditions can affect production and sales, posing risks to revenue stability.
  • While the dividend has increased, the payout ratio indicates that a significant portion of earnings is being distributed, which may limit reinvestment in growth opportunities.

ADDYY Forecast - Frequently Asked Questions

9 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Adidas in the last year. There are currently 3 hold ratings, 3 buy ratings and 3 strong buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "buy" ADDYY shares.

According to analysts, Adidas's stock has a predicted downside of -100.00% based on their 12-month stock forecasts.

Analysts like Adidas more than other "consumer discretionary" companies. The consensus rating for Adidas is Buy while the average consensus rating for "consumer discretionary" companies is Moderate Buy. Learn more on how ADDYY compares to other companies.


This page (OTCMKTS:ADDYY) was last updated on 8/28/2025 by MarketBeat.com Staff
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