Michael Baker Analyst Performance

Managing Director, Senior Research Analyst at DA Davidson

Michael Baker is a stock analyst at DA Davidson focused in the retail/wholesale sector, covering 33 publicly traded companies. Over the past year, Michael Baker has issued 49 stock ratings, including buy and hold recommendations. While full access to Michael Baker's proprietary MarketBeat Analyst Rating is reserved for MarketBeat All Access subscribers, the rating is updated daily to reflect the most recent analyst activity. This profile highlights Michael Baker's coverage history, rating activity, and performance tendencies — helping individual investors make more informed trading decisions.

Analyst Ratings, Coverage, and Performance Statistics

Analyst Rating

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Average Return

00.00% 12-Month ROI

Success Rate

00.00% Profitable Ratings

Total Ratings

226 Last 10 Years

Buy Recommendations

64.73% 145 Buy Ratings

Companies Covered

33 Unique Companies

Ratings Distribution

Rating	Percentage	Count
Strong Buy	0.0%	0 ratings
Buy	64.7%	145 ratings
Hold	35.3%	79 ratings
Sell	0.0%	0 ratings

Out of 224 total stock ratings issued by Michael Baker at DA Davidson, the majority (64.7%) have been Buy recommendations, followed by 35.3% Hold.

Best & Worst Calls

• Best Call

  000.0%

  BBY

  Jun 2016

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• Worst Call

  000.0%

  PRTY

  Nov 2018

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Exchange Coverage

Exchange	Percentage	Count
NYSE	51.5% of companies on NYSE	17 companies
NASDAQ	48.5% of companies on NASDAQ	16 companies

Michael Baker, an analyst at DA Davidson, currently covers 33 companies listed on NYSE and NASDAQ, with the majority traded on NYSE.

Coverage Focus

Sector Icon	Sector	Percentage
	Retail/Wholesale 26 companies	78.8%
	Consumer Discretionary 3 companies	9.1%
	Consumer Staples 3 companies	9.1%
	Miscellaneous 1 company	3.0%

Michael Baker of DA Davidson specializes in stock coverage within the Retail/Wholesale sector, with additional focus on Consumer Discretionary and Consumer Staples companies.

Coverage Industries

Industry	Percentage
RETAIL - MISC/DIV 6 companies	18.2%
RETAIL - DISCOUNT 5 companies	15.2%
RETAIL - HOME FRN 4 companies	12.1%
CONS PD - MISC STPL 3 companies	9.1%
RET/WHL - AUTO PT 3 companies	9.1%
RETAIL - APP/SHOE 2 companies	6.1%
INTERNET COMMERCE 2 companies	6.1%
PREC MTLS/JWLRY 1 company	3.0%
RETAIL - SUPERMKT 1 company	3.0%
RETAIL - CONS ELC 1 company	3.0%
TEXTILE - APPAREL 1 company	3.0%
MISCELLANEOUS RETAIL 1 company	3.0%
HOBBY, TOY, & GAME SHOPS 1 company	3.0%
Miscellaneous 1 company	3.0%
MISCELLANEOUS SHOPPING GOODS STORES 1 company	3.0%

About Michael Baker

Mike Baker joined D.A. Davidson in August 2020 with more than 20 years of experience on the sell side to cover Retailing / Broadlines & Hardlines companies. Prior to joining the firm, he was at Deutsche Bank and Nomura/Instinet. He started his career at TJX, in its Marmaxx merchandising training division. Mike holds an MBA from The Wharton School of Business and a bachelor’s degree in economics from Tufts University.

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Michael Baker's Ratings History at DA Davidson

Custom Range 1 Month 3 Months 6 Months Year-to-Date 1 Year 2 Years 3 Years 4 Years 5 Years All Time Timeframe

Start Date

End Date

All Ratings Strong Buy Buy Hold Sell Rating

Recommendation ROI is the percentage between the price on the Report Date to the price 12 months after the report date.
Available with a MarketBeat All Access Subscription

12-Month ROIUpgrade to All Access to use the All ROI Filter

Export to Excel

Company	Report Date	Action	Report Date Price	12-Month Price Target	Rating	12-Month Price & ROI	Details
AMRK A-Mark Precious Metals	9/10/2025	Reiterated Rating	$22.31	$29.00	Buy	$0.00 00.00% ROI
LOVE Lovesac	9/9/2025	Reiterated Rating	$19.46	$24.00	Buy	$0.00 00.00% ROI
BBW Build-A-Bear Workshop	8/29/2025	Boost Price Target	$67.28	$85.00	Buy	$0.00 00.00% ROI
ULTA Ulta Beauty	8/29/2025	Boost Price Target	$494.87	$625.00	Buy	$0.00 00.00% ROI
CTRN Citi Trends	8/27/2025	Boost Price Target	$33.95	$43.00	Buy	$0.00 00.00% ROI
BJ BJ's Wholesale Club	8/25/2025	Lower Price Target	$97.17	$123.00	Buy	$0.00 00.00% ROI
LOW Lowe's Companies	8/21/2025	Boost Price Target	$255.36	$266.00	Neutral	$0.00 00.00% ROI
HD Home Depot	8/19/2025	Reiterated Rating	$408.45	$450.00	Buy	$0.00 00.00% ROI
AAP Advance Auto Parts	8/14/2025	Set Price Target	$61.87	$65.00		$0.00 00.00% ROI
AAP Advance Auto Parts	8/14/2025	Lower Price Target	$56.90	$63.00	Neutral	$0.00 00.00% ROI
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BBW Build-A-Bear Workshop	8/4/2025	Boost Price Target	$50.80	$64.00	Buy	$0.00 00.00% ROI
CVNA Carvana	7/31/2025	Boost Price Target	$388.17	$380.00	Neutral	$0.00 00.00% ROI
ULTA Ulta Beauty	7/31/2025	Boost Price Target	$514.84	$585.00	Buy	$0.00 00.00% ROI
ORLY O'Reilly Automotive	7/25/2025	Boost Price Target	$98.33	$115.00	Buy	$0.00 00.00% ROI
AAP Advance Auto Parts	7/25/2025	Boost Price Target	$58.71	$65.00	Neutral	$0.00 00.00% ROI
TSCO Tractor Supply	7/25/2025	Boost Price Target	$59.13	$70.00	Buy	$0.00 00.00% ROI
ULTA Ulta Beauty	7/7/2025	Boost Price Target	$474.28	$550.00	Buy	$0.00 00.00% ROI
DKS DICK'S Sporting Goods	6/27/2025	Reiterated Rating	$205.18	$230.00	Buy	$0.00 00.00% ROI
ULTA Ulta Beauty	5/30/2025	Boost Price Target	$471.18	$485.00	Buy	$0.00 00.00% ROI
DKS DICK'S Sporting Goods	5/29/2025	Lower Price Target	$179.29	$230.00	Buy	$0.00 00.00% ROI
BJ BJ's Wholesale Club	5/23/2025	Boost Price Target	$116.34	$140.00	Buy	$0.00 00.00% ROI
AAP Advance Auto Parts	5/23/2025	Boost Price Target	$47.44	$47.00	Neutral	$0.00 00.00% ROI
TGT Target	5/22/2025	Lower Price Target	$95.17	$125.00	Buy	$0.00 00.00% ROI
LOW Lowe's Companies	5/22/2025	Lower Price Target	$223.73	$240.00	Neutral	$0.00 00.00% ROI
WMT Walmart	5/16/2025	Reiterated Rating	$98.18	$117.00	Buy	$0.00 00.00% ROI
DKS DICK'S Sporting Goods	5/16/2025	Reiterated Rating	$183.91	$273.00	Buy	$0.00 00.00% ROI
AMRK A-Mark Precious Metals	5/8/2025	Lower Price Target	$20.94	$29.00	Buy	$0.00 00.00% ROI
ORLY O'Reilly Automotive	4/25/2025	Boost Price Target	$89.80	$106.67	Buy	$0.00 00.00% ROI
ULTA Ulta Beauty	4/16/2025	Reiterated Rating	$350.39	$415.00	Buy	$0.00 00.00% ROI
LOW Lowe's Companies	4/16/2025	Reiterated Rating	$215.40	$270.00	Neutral	$0.00 00.00% ROI
BBY Best Buy	4/14/2025	Reiterated Rating	$63.40	$110.00	Buy	$0.00 00.00% ROI
AZO AutoZone	3/21/2025	Upgrade	$3,569.96	$4,192.00	Buy	$0.00 00.00% ROI
DXLG Destination XL Group	3/21/2025	Lower Price Target	$1.85	$2.50	Buy	$0.00 00.00% ROI
CTRN Citi Trends	3/19/2025	Reiterated Rating	$21.36	$29.00	Buy	$0.00 00.00% ROI
ULTA Ulta Beauty	3/14/2025	Lower Price Target	$351.91	$415.00	Buy	$0.00 00.00% ROI
BBW Build-A-Bear Workshop	3/14/2025	Reiterated Rating	$36.26	$50.00	Buy	$0.00 00.00% ROI
SGC Superior Group of Companies	3/12/2025	Lower Price Target	$11.44	$20.00	Buy	$0.00 00.00% ROI
DKS DICK'S Sporting Goods	3/12/2025	Lower Price Target	$196.11	$273.00	Buy	$0.00 00.00% ROI
AMRK A-Mark Precious Metals	3/11/2025	Reiterated Rating	$27.47	$35.00	Buy	$0.00 00.00% ROI
BJ BJ's Wholesale Club	3/7/2025	Boost Price Target	$115.85	$130.00	Buy	$0.00 00.00% ROI
AZO AutoZone	3/5/2025	Boost Price Target	$3,503.24	$3,500.00	Neutral	$0.00 00.00% ROI
BBY Best Buy	3/5/2025	Lower Price Target	$75.85	$110.00	Buy	$0.00 00.00% ROI
TGT Target	3/5/2025	Lower Price Target	$115.29	$140.00	Buy	$0.00 00.00% ROI
BRCC BRC	3/5/2025	Lower Price Target	$2.09	$3.00	Buy	$0.00 00.00% ROI
CVNA Carvana	2/20/2025	Boost Price Target	$238.74	$260.00	Neutral	$0.00 00.00% ROI
AMRK A-Mark Precious Metals	2/7/2025	Lower Price Target	$28.58	$35.00	Buy	$0.00 00.00% ROI
ORLY O'Reilly Automotive	2/7/2025	Boost Price Target	$87.78	$101.67	Buy	$0.00 00.00% ROI
COST Costco Wholesale	2/6/2025	Boost Price Target	$1,047.90	$1,000.00	Neutral	$0.00 00.00% ROI
RMBL RumbleON	1/14/2025	Reiterated Rating	$4.57	$5.00	Neutral	$0.00 00.00% ROI

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