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CompanyCurrent Price50-Day Moving Average52-Week RangeMarket CapBetaAvg. VolumeToday's Volume
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
$12.50
-0.8%		$10.63
$9.38
▼
$22.00
$1.09B0.082.45 million shs163,732 shs
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Compare Price Performance

Company1-Day Performance7-Day Performance30-Day Performance90-Day Performance1-Year Performance
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
+4.56%+1.37%+23.77%+16.02%-36.97%
CompanyCurrent Price50-Day Moving Average52-Week RangeMarket CapBetaAvg. VolumeToday's Volume
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
$12.50
-0.8%		$10.63
$9.38
▼
$22.00
$1.09B0.082.45 million shs163,732 shs
7 Blue-Chip Stocks to Add To Your Forever Portfolio Cover
7 Blue-Chip Stocks to Add To Your Forever Portfolio

A strong long-term portfolio starts with companies that can survive recessions, inflation, changing consumer habits, and shifting market leadership.

This report names seven blue-chip stocks across technology, retail, consumer staples, healthcare, networking, sporting goods, and utilities that offer investors a mix of stability, income, growth, and staying power.

Get This Free Report

Compare Price Performance

Company1-Day Performance7-Day Performance30-Day Performance90-Day Performance1-Year Performance
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
+4.56%+1.37%+23.77%+16.02%-36.97%
CompanyConsensus Rating ScoreConsensus RatingConsensus Price Target% Upside from Current Price
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
2.00
Hold$13.366.93% Upside

Current Analyst Ratings Breakdown

Latest SMPL Analyst Ratings

DateCompanyBrokerageActionRatingPrice TargetDetails
10/30/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
Zacks Research logo
Zacks Research
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DowngradeHold ➝ Strong Sell
10/28/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
Weiss Ratings logo
Weiss Ratings
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DowngradeSell (D-) ➝ Sell (E+)
10/28/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
UBS Group AG logo
UBS Group
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Lower Price TargetNeutral$12.00 ➝ $11.00
10/28/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
UBS Group AG logo
UBS Group
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Lower Price TargetNeutral$12.00 ➝ $11.00
10/28/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
Stifel Nicolaus logo
Stifel Nicolaus
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Lower Price TargetBuy$20.00 ➝ $18.00
10/28/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
Jefferies Financial Group Inc. logo
Jefferies Financial Group
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DowngradeBuy ➝ Hold$15.00 ➝ $11.00
10/26/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
DA Davidson logo
DA Davidson
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Set Price Target$12.00
10/12/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
Weiss Ratings logo
Weiss Ratings
Subscribe to MarketBeat All Access to unlock brokerage rankings
DowngradeSell (D) ➝ Sell (D-)
9/14/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
Weiss Ratings logo
Weiss Ratings
Subscribe to MarketBeat All Access to unlock brokerage rankings
Reiterated RatingSell (D)
8/26/2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
Jefferies Financial Group Inc. logo
Jefferies Financial Group
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Set Price Target$15.00
(Data available from 11/10/2023 forward. View 10+ years of historical ratings with our analyst ratings screener.)
CompanyAnnual RevenuePrice/SalesCashflowPrice/CashBook ValuePrice/Book
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
$1.36B0.80$1.85 per share6.74$16.42 per share0.76
CompanyNet IncomeEPSTrailing P/E RatioForward P/E RatioP/E GrowthNet MarginsReturn on Equity (ROE)Return on Assets (ROA)Next Earnings Date
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
-$155.90M-$1.71N/A8.28N/A-11.49%9.36%6.58%1/7/2027 (Estimated)

Latest SMPL Earnings

DateQuarterCompanyConsensus EstimateReported EPSBeat/MissGap EPSRevenue EstimateActual RevenueDetails
10/27/2026Q4 2026
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
$0.3962$0.44+$0.0438$0.34$327.03 million$333.31 million
CompanyAnnual PayoutDividend Yield5-Year Annualized Dividend GrowthPayout RatioYears of Consecutive Growth
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
N/AN/AN/AN/AN/A
CompanyDebt-to-Equity RatioCurrent RatioQuick Ratio
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
0.24
5.57
3.87

Institutional Ownership

CompanyInstitutional Ownership
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
88.45%

Insider Ownership

CompanyInsider Ownership
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
8.76%
CompanyEmployeesShares OutstandingFree FloatOptionable
The Simply Good Foods Company stock logo
SMPL
Simply Good Foods
32886.86 million79.25 millionOptionable

Recent News About These Companies

Simply Good Foods stock faces a sales reset after quarterly profit
November 9 at 12:58 AM  |  ad-hoc-news.deA
Simply Good Foods (NASDAQ:SMPL) Shares Break Below Two Hundred Day Moving Average - Here's What Happened
November 6, 2026  |  marketbeat.comhttps://www.marketbeat.com/instant-alerts/price-simply-good-foods-nasdaq-smpl-shares-break-below-two-hundred-day-moving-average-heres-what-happened-2026-11-06/
The Simply Good Foods Company $SMPL Stake Lessened by Boston Trust Walden Corp
November 6, 2026  |  marketbeat.comhttps://www.marketbeat.com/instant-alerts/filing-the-simply-good-foods-company-smpl-stake-lessened-by-boston-trust-walden-corp-2026-11-06/
Simply Good Foods (SMPL) Shares Just Moved, So What Is Going On?
November 5, 2026  |  finance.yahoo.comhttps://finance.yahoo.com/markets/stocks/articles/simply-good-foods-smpl-shares-211443243.html
Is Simply Good Foods (SMPL) Overvalued After Falling 69% In 5 Years?
November 4, 2026  |  finance.yahoo.comhttps://finance.yahoo.com/markets/stocks/articles/simply-good-foods-smpl-overvalued-081115069.html
Simply Good Foods: 3 Key Takeaways for Long-Term Investors
November 3, 2026  |  fool.comhttps://www.fool.com/earnings/takeaways/2026/11/03/simply-good-foods-3-key-takeaways-for-long-term-investors/
Simply Good Foods (NASDAQ:SMPL) Stock Jumps 9% - Should You Buy?
November 2, 2026  |  marketbeat.comhttps://www.marketbeat.com/instant-alerts/price-simply-good-foods-nasdaq-smpl-stock-jumps-9-should-you-buy-2026-11-02/
Simply Good Foods Earnings Call Signals Pain and Recovery
November 1, 2026  |  tipranks.comhttps://www.tipranks.com/news/company-announcements/simply-good-foods-earnings-call-signals-pain-and-recovery?utm_source=marketbeat.com&utm_medium=referral
Simply Good Foods (SMPL) Stock Fair Value Falls After Cautious Analyst Cuts
October 31, 2026  |  finance.yahoo.comhttps://finance.yahoo.com/markets/stocks/articles/simply-good-foods-smpl-stock-101439577.html
The top 5 analyst questions from Simply Good Foods’s Q3 earnings call
October 30, 2026  |  finance.yahoo.comhttps://finance.yahoo.com/markets/stocks/articles/top-5-analyst-questions-simply-225929272.html
Analysts Offer Insights on Consumer Goods Companies: Simply Good Foods (SMPL), Coca-Cola (KO) and Sigma Foods SAB de CV (OtherALFFF)
October 29, 2026  |  theglobeandmail.comhttps://www.theglobeandmail.com/investing/markets/stocks/KO/pressreleases/8527819/analysts-offer-insights-on-consumer-goods-companies-simply-good-foods-smpl-coca-cola-ko-and-sigma-foods-sab-de-cv-otheralfff/
Simply Good Foods: The Atkins Diet For Shareholders Just Got Steeper - Upgrading To Hold
October 29, 2026  |  seekingalpha.comhttps://seekingalpha.com/article/4959235-simply-good-foods-the-atkins-diet-for-shareholders-just-got-steeper-upgrading-to-hold
Simply Good Foods (NASDAQ:SMPL) Shares Cross Above 50 Day Moving Average - Here's What Happened
October 29, 2026  |  marketbeat.comhttps://www.marketbeat.com/instant-alerts/price-simply-good-foods-nasdaq-smpl-shares-cross-above-50-day-moving-average-heres-what-happened-2026-10-29/
Analysts’ Opinions Are Mixed on These Consumer Goods Stocks: Celsius Holdings (CELH) and Simply Good Foods (SMPL)
October 29, 2026  |  theglobeandmail.comhttps://www.theglobeandmail.com/investing/markets/stocks/SMPL/pressreleases/8516543/analysts-opinions-are-mixed-on-these-consumer-goods-stocks-celsius-holdings-celh-and-simply-good-foods-smpl/
Simply Good Foods Shares Rise 7% As Company Returns To Profit
October 28, 2026  |  rttnews.comhttps://www.rttnews.com/3703663/simply-good-foods-shares-rise-7-as-company-returns-to-profit.aspx
Simply Good Foods (SMPL) Stock Faces Q4 Results Reset Reckoning
October 28, 2026  |  finance.yahoo.comhttps://finance.yahoo.com/markets/stocks/articles/simply-good-foods-smpl-stock-111429437.html
Simply Good Foods: Topline Issues Are Escalating
October 28, 2026  |  seekingalpha.comhttps://seekingalpha.com/article/4958447-simply-good-foods-topline-issues-are-escalating
Jefferies downgrades Simply Good Foods on top-line growth concerns
October 28, 2026  |  msn.comhttps://www.msn.com/en-us/news/other/jefferies-downgrades-simply-good-foods-on-top-line-growth-concerns/ar-AA2geoGM
Simply Good Foods: Fiscal Q4 Earnings Snapshot
October 27, 2026  |  kvue.comK
Simply Good Foods expects FY 2027 net sales to decline 13%–17% as pricing and marketing reset drives second-half improvement
October 27, 2026  |  seekingalpha.comhttps://seekingalpha.com/news/4658065-simply-good-foods-expects-fy-2027-net-sales-to-decline-13-percent-17-percent-as-pricing-and
The Simply Good Foods Company 2026 Q4 - Results - Earnings Call Presentation
October 27, 2026  |  seekingalpha.comhttps://seekingalpha.com/article/4958135-the-simply-good-foods-company-2026-q4-results-earnings-call-presentation

New MarketBeat Followers Over Time

Media Sentiment Over Time

Simply Good Foods stock logo

Simply Good Foods NASDAQ:SMPL

$12.50 -0.10 (-0.82%)
As of 11:49 AM Eastern
This is a fair market value price provided by Massive. Learn more.

The Simply Good Foods Company operates as a consumer-packaged food and beverage company in North America and internationally. The company develops, markets, and sells snacks and meal replacements. It offers protein bars, ready-to-drink shakes, sweet and salty snacks, cookies, protein chips, and recipes under the Atkins and Quest brand names. The company also provides confectionery products, such as full-size and mini peanut butter cups, and fudgey brownie and gooey caramel candy bites, chocolatey coated peanut candies, and coconutty caramel candy bars under Atkins Endulge brand name.It distributes its products to various retail channels, such as mass merchandise, grocery and drug channels, club stores, convenience stores, gas stations, and other channels. The company also sells its products through e-commerce channels, including questnutrition.com, atkins.com, amazon.com and others. The Simply Good Foods Company was founded in 2017 and is headquartered in Denver, Colorado.

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