Apple's (AAPL) "Buy" Rating Reiterated at TD Cowen

Key Points

• TD Cowen reiterated its “Buy” rating on Apple and set a $400 price target, implying approximately 25% upside from the current share price.
• Analyst sentiment remains broadly positive, with MarketBeat reporting a consensus “Moderate Buy” rating and an average target price of $331.26.
• Apple recently exceeded quarterly expectations, posting $2.02 in EPS and $109.42 billion in revenue, while sales grew 16.4% year over year.

Apple (NASDAQ:AAPL - Get Free Report)'s stock had its "buy" rating reiterated by TD Cowen in a report released on Thursday, Benzinga reports. They presently have a $400.00 target price on the iPhone maker's stock. TD Cowen's price target indicates a potential upside of 25.19% from the company's current price.

Other equities research analysts have also issued research reports about the stock. Robert W. Baird lifted their price objective on shares of Apple from $310.00 to $330.00 and gave the company an "outperform" rating in a research note on Friday, July 24th. Needham & Company LLC reaffirmed a "hold" rating on shares of Apple in a research report on Tuesday. HSBC reissued a "buy" rating and issued a $366.00 price objective on shares of Apple in a research note on Tuesday. China Renaissance downgraded Apple from a "buy" rating to a "hold" rating and set a $280.00 price target on the stock. in a report on Tuesday, August 4th. Finally, Tigress Financial restated a "strong-buy" rating and issued a $375.00 price objective (up from $305.00) on shares of Apple in a research note on Thursday, May 14th. One research analyst has rated the stock with a Strong Buy rating, twenty-two have issued a Buy rating, twelve have assigned a Hold rating and four have given a Sell rating to the company. According to MarketBeat.com, the stock presently has a consensus rating of "Moderate Buy" and a consensus target price of $331.26.

Apple Price Performance

Shares of NASDAQ:AAPL opened at $319.50 on Thursday. The business has a fifty day simple moving average of $317.37 and a 200 day simple moving average of $291.73. The company has a current ratio of 1.00, a quick ratio of 0.93 and a debt-to-equity ratio of 0.66. Apple has a 1 year low of $226.65 and a 1 year high of $344.57. The firm has a market cap of $4.66 trillion, a price-to-earnings ratio of 36.37, a P/E/G ratio of 2.74 and a beta of 1.08.

Apple (NASDAQ:AAPL - Get Free Report) last announced its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.89 by $0.13. The business had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.The firm's revenue was up 16.4% on a year-over-year basis. During the same period in the previous year, the company earned $1.57 EPS. As a group, sell-side analysts predict that Apple will post 8.74 earnings per share for the current fiscal year.

Insider Transactions at Apple

In other Apple news, SVP Jennifer Newstead sold 1,439 shares of the firm's stock in a transaction dated Tuesday, September 1st. The stock was sold at an average price of $317.01, for a total transaction of $456,177.39. Following the transaction, the senior vice president owned 35,790 shares in the company, valued at approximately $11,345,787.90. This trade represents a 3.87% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through the SEC website. Also, insider Ben Borders sold 116 shares of the company's stock in a transaction that occurred on Tuesday, June 16th. The shares were sold at an average price of $295.14, for a total transaction of $34,236.24. Following the completion of the sale, the insider directly owned 38,713 shares of the company's stock, valued at $11,425,754.82. The trade was a 0.30% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Over the last quarter, insiders sold 5,872 shares of company stock valued at $1,823,201. Corporate insiders own 0.06% of the company's stock.

Institutional Investors Weigh In On Apple

A number of hedge funds and other institutional investors have recently bought and sold shares of AAPL. Avenir Tech Ltd bought a new stake in Apple during the second quarter worth about $29,000. Longfellow Investment Management Co. LLC acquired a new stake in Apple in the 2nd quarter valued at about $30,000. Lifetime Wealth Management P.C. acquired a new position in shares of Apple during the 4th quarter worth approximately $41,000. ROSS JOHNSON & Associates LLC lifted its stake in shares of Apple by 1,800.0% during the 1st quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker's stock worth $42,000 after buying an additional 180 shares during the last quarter. Finally, LSV Asset Management bought a new position in shares of Apple during the fourth quarter worth approximately $65,000. Institutional investors and hedge funds own 67.73% of the company's stock.

Key Headlines Impacting Apple

Here are the key news stories impacting Apple this week:

• Positive Sentiment: Apple unveiled the $1,999 iPhone Duo, its first foldable smartphone, alongside the iPhone 18 Pro lineup. Analysts including Gene Munster believe the device could restore Apple’s product-design momentum and generate substantial demand. Gene Munster Says Apple Regained Device Design Mojo
• Positive Sentiment: The foldable launch could trigger a significant multi-year iPhone upgrade cycle, while the higher price points may increase revenue per device if consumers accept them. Citi maintained its Buy rating and $365 price target, citing the foldable iPhone, premium pricing and improved Siri AI. Citi Reiterates Buy Rating and $365 Target
• Positive Sentiment: Apple also introduced the iPhone 18 Pro with a new A20 Pro chip, camera upgrades and Siri AI improvements, plus updated AirPods and Apple Watch models. The company’s recent iPhone 17 performance and record first-year revenue provide evidence of continuing product demand. iPhone 17 Record First-Year Revenue

Apple Company Profile

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple's services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company's ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

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