Deckers Outdoor (NYSE:DECK) Stock Price Target Cut by BNP Paribas Exane

Key Points

• BNP Paribas Exane cut Deckers Outdoor’s price target from $184 to $122, implying about 50% upside from the reported $81.07 share price. The broader analyst consensus remains “Hold,” with an average target of $106.58.
• Several firms also lowered their targets or ratings, citing slower expected growth and increased promotional pressure in premium footwear; Wells Fargo and Piper Sandler assigned “Underweight” ratings.
• Deckers exceeded quarterly earnings expectations, but management reduced its fiscal 2027 revenue outlook below consensus as HOKA and UGG growth slows and competitive discounting weighs on demand.

Deckers Outdoor (NYSE:DECK - Get Free Report) had its price target lowered by stock analysts at BNP Paribas Exane from $184.00 to $122.00 in a report released on Friday. BNP Paribas Exane's price target points to a potential upside of 50.49% from the stock's current price.

Several other research firms also recently issued reports on DECK. Wells Fargo & Company set a $70.00 price target on shares of Deckers Outdoor and gave the company an "underweight" rating in a research note on Friday. Telsey Advisory Group reaffirmed a "market perform" rating and set a $90.00 target price on shares of Deckers Outdoor in a research report on Friday. Needham & Company LLC lowered their price objective on Deckers Outdoor from $125.00 to $96.00 and set a "buy" rating for the company in a research report on Friday. Stifel Nicolaus cut their price objective on Deckers Outdoor from $133.00 to $113.00 and set a "buy" rating on the stock in a research note on Friday. Finally, Piper Sandler cut Deckers Outdoor from a "neutral" rating to an "underweight" rating and reduced their target price for the company from $100.00 to $75.00 in a report on Friday. Twelve investment analysts have rated the stock with a Buy rating, eleven have assigned a Hold rating and four have assigned a Sell rating to the stock. According to data from MarketBeat, Deckers Outdoor has a consensus rating of "Hold" and an average price target of $106.58.

Deckers Outdoor Stock Performance

Shares of NYSE DECK traded down $4.21 during mid-day trading on Friday, reaching $81.07. The company had a trading volume of 4,937,910 shares, compared to its average volume of 2,540,872. The firm has a market cap of $11.04 billion, a price-to-earnings ratio of 11.54, a PEG ratio of 1.33 and a beta of 1.12. The business's 50-day simple moving average is $83.67 and its 200 day simple moving average is $97.00. Deckers Outdoor has a one year low of $77.20 and a one year high of $122.29.

Deckers Outdoor (NYSE:DECK - Get Free Report) last posted its quarterly earnings results on Thursday, July 23rd. The textile maker reported $0.94 earnings per share for the quarter, beating analysts' consensus estimates of $0.88 by $0.06. Deckers Outdoor had a net margin of 18.54% and a return on equity of 41.51%. The company had revenue of $1.02 billion for the quarter, compared to the consensus estimate of $1.02 billion. During the same period last year, the company posted $0.93 EPS. The firm's quarterly revenue was up 5.7% compared to the same quarter last year. On average, sell-side analysts anticipate that Deckers Outdoor will post 7.50 EPS for the current year.

Hedge Funds Weigh In On Deckers Outdoor

A number of institutional investors and hedge funds have recently made changes to their positions in the stock. BlackRock Inc. acquired a new stake in shares of Deckers Outdoor in the 2nd quarter valued at about $1,343,613,000. Bank of New York Mellon Corp acquired a new position in shares of Deckers Outdoor during the second quarter valued at about $170,905,000. Caisse de depot et placement du Quebec bought a new stake in Deckers Outdoor during the 2nd quarter worth approximately $119,656,000. Deutsche Bank AG purchased a new stake in Deckers Outdoor in the 2nd quarter valued at $100,620,000. Finally, Man Group plc bought a new position in shares of Deckers Outdoor during the second quarter valued at about $82,448,000. Institutional investors own 97.79% of the company's stock.

Key Headlines Impacting Deckers Outdoor

Here are the key news stories impacting Deckers Outdoor this week:

• Positive Sentiment: Deckers reported fiscal second-quarter adjusted earnings of approximately $2.03–$2.31 per share, above analyst expectations near $1.79–$1.82. Revenue rose about 3.5% year over year to $1.48 billion, while HOKA revenue increased 7% to $677 million. Deckers Beats Q2 Earnings Estimates
• Positive Sentiment: Management said HOKA and UGG continue to retain full pricing power, and disciplined inventory and marketplace management helped support margins. Analysts at Truist, Stifel and Needham maintained “buy” ratings despite lowering their price targets, leaving substantial implied upside from current levels. Deckers Retains Pricing Power
• Neutral Sentiment: Deckers appointed Rati Sahi Levesque to its board of directors. The governance change is unlikely to be a major near-term stock catalyst. Deckers Appoints New Director
• Negative Sentiment: Fiscal 2027 revenue guidance was reduced to approximately $5.7 billion–$5.725 billion, below the roughly $5.9 billion consensus estimate. Management cited slower expected growth for HOKA and UGG and higher U.S. promotions, while second-quarter revenue also missed estimates of about $1.51 billion. Deckers Cuts Sales Outlook
• Negative Sentiment: The outlook cut reinforced concerns that aggressive discounting by competitors is pressuring premium footwear demand and could make Deckers’ growth less durable. Truist lowered its price target to $95 from $105, while other firms also reduced targets, despite retaining positive ratings. Premium Footwear Discounts Pressure Deckers

About Deckers Outdoor

Deckers Outdoor Corporation, doing business as Deckers Brands NYSE: DECK, is a global footwear, apparel and accessories company. Its portfolio includes UGG, known for sheepskin and casual footwear; HOKA, which focuses on performance and running shoes; Teva, which offers outdoor and sport sandals and footwear; and Koolaburra by UGG, a lifestyle footwear brand.

The company sells its products through department and specialty stores, independent retailers, international distributors, company-owned retail stores and e-commerce websites.

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